Top 10 Digital Marketing Courses In Antigua and Barbuda

The emergence of social media has changed the conventional style of marketing. Initially, social media platforms like Facebook, Instagram, WhatsApp, email, etc., were introduced for communication purposes but now these platforms become a medium of marketing for companies around the world. Skillful digital marketing experts are sought after by companies to sell their products and services and the paradigm shift has paved the way for many digital marketing courses. This article details the top 10 digital marketing courses in Antigua and Barbuda.   

DIGITAL MARKETING COURSES IN ANTIGUA AND BARBUDA

As per a report, the global market share of digital marketing has reached a size of US$322.2bn in 2022 and it can be reached up to US $689.8bn by 2028. The numbers are eye-opening and make digital marketing one of the most sought-after career options. Before going to the list of Digital Marketing Courses in Antigua and Barbuda, just take a quick look at digital marketing.

What is Digital Marketing?

Digital marketing is a form of marketing that uses digital platforms or social media to target the potential audience. With the help of digital marketing, an organization targets a much larger audience than it could have through conventional marketing methods.

Digital marketing encompasses a range of approaches to reach the target audience through digital media including social media marketing, email marketing, Search engine optimization (SEO), online advertisement, and content marketing.


Check This Digital Marketing Courses Near You:

 

Top 10 Digital Marketing Courses in Antigua and Barbuda WIth Placements

 

1. IIM SKILLS

 Rating- 4.9/5

IIM SKILLS is a globally popular ed-tech training institute offering high-quality digital marketing courses worldwide. You can enroll in the course from Antigua and Barbuda and avail the benefits of premium quality content.

The Digital Marketing Courses in Antigua and Barbuda by IIM SKILLS covers all essential modules of digital marketing, it is a blend of theoretical and practical training, and you can leverage the benefits of this from anywhere in the world.

The mentors are digital marketing experts with years of experience with popular brands and organizations. Through regular assessment, learners can improve their skills and will be ready to face all the possible challenges in their digital marketing career.

 

Course Details:

Course Name: Digital Marketing Course

Duration: 3 Months Of Online Training Program + 2 Months Of Paid Internship

Fees: 969.30 East Caribbean Dollar + Taxes

Modules Covered

 

 

Core Module

 
Content Writing  And Blogging
Search Engine Optimization
Social Media Marketing
Search Engine Marketing
Inbound Marketing
Email Marketing
Web Analytics
 

 

 

 

Special Modules

WordPress Web Development
Integrated Digital Marketing Strategy
Online Reputation Management
Content Writing And Blogging
Media Buying
Affiliate Marketing
Video Marketing
Marketing Automation
Digital infographic Resume Preparation

Key Features of IIM SKILLS Digital Marketing Course

  • Live Online Interactive Classes
  • Provide Class Recordings
  • Provide Class notes pdf
  • 3 Months Training
  • 2 Months Paid Internship (Fixed Stipend INR 6000, Flexible Hours)
  • Mastering over 40+ modules
  • 15+ Live Projects
  • 10+ Case Studies
  • Life Time Access
  • Tools Worth INR 79000+

 Why Should You Enrol in the IIM SKILLS Course?

It is a live online interactive classroom-based course and consists of 120+ hours of assignments with 60+ hours of live training which helps you to learn all essential elements of online marketing. This course will teach you content marketing, SEO, SEM, social media marketing, and web designing and development.

You will get Master Certification from IIM SKILLS on the completion of the course and also help in 13 other certifications preparation with Facebook, HubSpot, and Google.

The course has online live weekday and weekend batches from which you can choose at your convenience. They also provide an online demo session that gives you an idea about what you are going to learn in this course after enrolling in it and you will work with tools worth INR 79000+.

 

The institute will also upload class recordings and class notes pdf on the LMS that will help you resolve your doubts. Assignments are given at the end of each class that is assessed by the mentors.  Even you can contact your instructors or your course manager anytime for your doubts and queries and they resolve those in no time.

IIM SKILLS will train you to create a resume with designs made by you during your internship; these designs instead of only plain text make your resume more appealing. Interview preparation and Placement assistance are also included in this course.

IIM SKILLS is committed to teaching you all the necessary social media tools for Digital Marketing. This course does not have any specific eligibility criteria; anyone can enroll in this course.

Also Read: IIM SKILLS Digital Marketing Course Review

 Below is the List of Some of the Tools Included in the Course Curriculum

  • Facebook Insight
  • Facebook Ads
  • Google Analytics
  • LinkedIn Ads
  • Semrush
  • Google Ads
  • Ubersuggest
  • Yoast SEO
  • SEO Succuri Security
  • Moz
  • Keyword Planner
  • YouTube Analytics

In recent times IIM SKILLS has gained huge applaud and media coverage for its continuous efforts in the field of ed-tech education and providing professional courses.

Other Courses Offered by IIM SKILLS

Contact Details

+919580740740, [email protected]

 

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2. Imarticus Learning

Rating – 4.9/5

Imarticus Learning is a leading Ed-tech platform offering a Post Graduate Program in Digital Marketing in Antigua and Barbuda, it is a 6-month program consist 250+ with 100% job assurance. Graduates from all streams are eligible to apply and can attend online classes from anywhere in the world.

This course is designed to provide learners with practical experience through case studies and 15+ industry-specific projects. You will also learn the working of tools like Google Ads, WordPress, Getresponse, Keyword Planner, Google Analytics, etc. that will help you in your future career.

Imarticus Learning Institute will also help you to prepare for certification courses from Google, Hubspot, Hootsuite, and Meta these certificates will add value to your resume.

Till now this course has helped 1500+ students to get placements and an average salary hike up to 52%. This course offers you 10 guaranteed interviews at Imparticus Learning Institutes 500+ hiring partners.

The Curriculum of the Post Graduate Program in Digital Marketing

Module 1 – Introduction to Digital Marketing:

Topics Covered:

  • Marketing Basics
  • Overview of Marketing Opportunities
  • Digital Marketing Basics
  • Digital Marketing Platforms and Channels

Module 2 – Consumer Centricity:

Topics Covered:

  • Introduction to Consumer-Centricity in Digital Marketing
  • Understanding Consumer Behaviour
  • Using Social Media to Connect with Consumers

Module 3- Website Design:

Topics covered:

  • Introduction to Website Design
  • User Experience design
  • Responsive Web Design
  • Website Design Tools and Technologies

Module 4 – Search Engine Optimization:

Topics Covered:

  • Introduction to SEO
  • SEO Methods and Best Practices

Module 5 – Social Media Marketing:

Topics Covered:

  • Channel Landscape, Managing Social Presence Channel
  • Landscape with a focus on TG present

Module 6 – Search Engine Marketing:

Topics Covered:

  • Introduction to SEM
  • Understanding various bidding models
  • Setting up of Google Local Listing account and Google Merchant Centre

 

Module 7 – Affiliate Marketing:

Topics Covered:

  • Introduction to AM
  • Types of Affiliate Marketing
  • How to start the Affiliate journey

Module 8 – Email Marketing and User Nurturing:

Topics Covered:

  • Definition and explanation of email marketing
  • Comparison between email marketing strategies and other marketing channels
  • Overview of email marketing strategies and tactics for user nurturing
  • Landing Pages
  • Understanding User Behaviour
  • Developing User Persona

Module 9 – Content Marketing:

Topics Covered:

  • Definition of the target audience
  • Developing a content plan
  • Choosing the right content format

Module 10 – Web Analytics:

Topics covered:

  • Introduction to Web Analytics
  • Understanding Key Web Analytics Metrics
  • Importance of measuring and tracking web analytics metrics
  • Techniques for using web analytics metrics to improve website performance

Module 11 – Media Planning and Buying:

Topics covered:

  • Overview
  • Types of media
  • Key players in media planning and buying
  • Ethics and regulations in media planning and buying

Module 12 – E-commerce Marketing:

Topics Covered:

  • Overview of the importance of E-commerce Marketing for businesses

List of Projects That You Will Learn:

  • Bootcamp on Website Creation
  • Run an SEO Audit
  • Facebook Ads
  • Google Ads
  • Drip email marketing Bootcamp
  • Content Marketing Bootcamp
  • ORM Bootcamp

Course Fee: INR 1, 20,000

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3. Metropolitan School of Business and Management

 Rating – 4.9/5

MSBM is a UK-based business school offering a Master of Arts in Digital Marketing in Antigua and Barbuda through its online course which is globally recognized and accepted. Upon the completion of the course, a Master’s degree will be conferred, and with this degree, an International Postgraduate Diploma in Digital Marketing is also conferred.

The main objective of this course is to provide students with a better understanding of the key concepts and practices of marketing management including market research, consumer behavior, product development, promotion of products and services, etc.

This course also helps students to develop critical and analytical thinking and enhance their ability to apply these market concepts and strategies in real-time business situations. Regular assignments help you to assess your progress.

This Course is Delivered in Two Different Stages:

Stage 1: This stage is taught by MSBM and it contains 6 modules of 30 ECTS

                Duration – 6 to 8 months

Credit – 30 ECTS

Stage 2: This stage is taught online by MSBM partner university.

Duration – 4 to 6 months

Credit – 30 ECTS

The Modules of the MSBM Master of Arts in Digital Marketing Course

  • Assignment & Study Guidelines
  • International Marketing
  • Advanced Research
  • International Consumer Behavior
  • Applied Marketing Research
  • Online And Social Media Marketing
  • Current Issues in Marketing

Course Fee – 5,250 euro

Contact Details

+971 586 744 707

 

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4. Udemy

Rating –4.5/5

Udemy is a leading online learning platform that provides a wide range of pre-recorded courses, students can learn from these courses at a self-controlled pace. Udemy is offering Digital Marketing Courses in Antigua and Barbuda that include all the modules required to be a successful digital marketing expert.

After the completion of each module learners have to attempt a quiz that helps them to assess their learning status and upon the completion of the entire course learners will get a globally recognized certificate.

Modules Covered

  • Introduction
  • WordPress
  • Search Engine Marketing
  • Facebook Ads
  • Google Analytics
  • Email Marketing
  • Copywriting
  • Search Engine Optimization
  • Market research
  • YouTube Marketing
  • Social Media Marketing

 Course Duration

22+ hours or over 247 pre-recorded classes

Course Fee – INR 499 or 16.27 XCD

Key Features of the Course

  • Lifetime access
  • Interaction with hiring partners
  • Self-regulated pace
  • 22+ learning hours
  • Website development

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5. EXCELR

 Rating –4.8/5

EXCELR  is an India-based leading online learning platform providing Digital Marketing Courses in Antigua and Barbuda. The curriculum of the course is designed as per the latest industry trends by experts who possess real-world experience in the field of marketing.

Arrange guaranteed job interviews with 2000 + hiring partners, students also get the opportunity to apply their newly learned skills in real-world digital marketing strategies.

 

List of Skills Covered Under Digital Marketing Courses

  • Search Engine Optimization
  • Content Marketing
  • Social Media Marketing
  • Lead Generation
  • Design Thinking
  • Campaign Management
  • Email Marketing

List of tools and technologies taught

  • Semrush
  • Google Analytics
  • Google Ads
  • Ahrefs
  • Canva
  • Linkedin
  • Mailchimp
  • In video
  • Google Analytics 4
  • ChatGPT

Contact Details

18002122121

 

6. The University of The West Indies

Rating – 3.9/5

The University of The West Indies offers the Digital Marketing Courses in Antigua and Barbuda, the Introduction to Digital Marketing course is open to all individuals who want to expand their knowledge and understanding of social media platforms and tools.

Upon completion of the course, learners should be able to formulate plans and implement these plans in digital marketing strategies, maintain a positive online image by managing the company’s product reputation, also able to use different techniques to rank any webpage on the top.

There is no academic requirement to enroll in this course but the participants should have computer knowledge and basic knowledge of English.

This 1-year course is designed to equip individuals with skills including SEO and SEM because currently every function in an organization involves the usage of social media platforms. Digital Marketing is one of the most critical skills anyone can acquire in this continuously changing world.

Contact Details

Tel: 1-268-462-1355 or 1-268-562-3036

 

7. Purdue University

Rating – 4.6/5

Purdue University based in West Lafayette, Indiana offers an online Post Graduate Program in Digital Marketing in Antigua and Barbuda. In this course, participants will learn basic and advanced digital marketing skills. Participants get the opportunity to work on 20+ projects and 10+ case studies and learn 35+ DM tools, ChatGPT, and AI tools.

You will master SEO, SEM, Social media, analytics, and more. Live classes will be delivered by the industry experts and Stukent DM Marketing Simternship, also, get the Meta Exam Voucher worth $99 and will work on the Harvard Business Publishing cases that will help you to create a more appealing resume.

Some of their alumni are currently working at market giants such as Samsung, Amazon, MasterCard, Dell, Linkedin, etc.

 

Skills Covered Under Digital Marketing Courses in Antigua and Barbuda

  • Analytics ROI and Evaluation
  • Content Marketing
  • Content Strategy
  • Behavioural Marketing
  • AI Automation and Emerging Technology

Case Studies and Projects Covered

  • Unveil Adidas New Product
  • Increase customer reach
  • Engage with Youth with Skull Candy
  • Reach out to new customers

Course Duration – 8 months

Course Fee – 3325.38 XCD

 

8. Girne American University

Rating – 4/5

Girne American University offers an MBA in Digital Marketing, a very popular Digital Marketing Course, this course is delivered through pre-recorded online classes to enrich the learning experience. This course doesn’t just give you theoretical knowledge but ensures that you learn the application of skills in your working life.

This is a 100% project-based course and its main objective is to enhance your view of the marketing concepts to take your business to a new height.

This course will improve your skills in marketing strategy, product development, and the use of digital marketing to reach your target audience and also improve the brand value. This course consists of 12 modules with 120 ECTS credits.

Core Modules Covered in Digital Marketing Courses

  • Assignment and Study Guidelines
  • Financial Management
  • Strategic Management
  • Operation Management
  • Research methods
  • International Marketing
  • Marketing Management
  • Marketing Communication
  • E-Commerce
  • Consumer Behaviour
  • Graduation Project

Course Duration – 1 year

Course Fee – 5,000 euro

Contact Details

+ 971 586 744 707

 

9. The Wharton School of the University of Pennsylvania        

Rating –4.3/5

The Wharton School offers Digital Marketing Courses in Antigua and Barbuda, in this online certification course participants will learn key marketing skills such as omnichannel marketing, social media strategy and analysis, data-driven customer-centric approaches, and marketing analytics.

This course is designed by marketing experts and this is one of the many courses offered by The Wharton School in the field of DM.

 

Key Features of Their Digital Marketing Courses

  • Learn to market goods and services online
  • Use new ideas in business and e-commerce to increase the profitability of the organization
  • Use the right metrics to measure and conduct ongoing customer-centric efforts
  • Learn to know your target audience
  • Use of social media tools in digital market research

Course Duration – 6 weeks

Course Fee – 2,340

Contact Details –

+215.898.2575

 

10. Coursera

 Rating – 4.8/5

Coursera offers online Digital Marketing Courses in Antigua and Barbuda for beginner as well as advanced level. This course is a part of the series of 7 different DM courses offered by Coursera. This course is designed for beginners to get professional-level training from experts and earn a globally recognized certificate from Google.

You will learn skills like Search Engine Optimization, E-commerce, Display advertisement, and marketing, and also learn to build e-commerce stores and analyze online performance. You will also learn the art of attracting and engaging customers through digital marketing.

List of Digital Marketing Courses Antigua and Barbuda by Coursera

  • Foundation of Digital Marketing and E-commerce
  • Attract and Engage Customers with DM
  • From Likes to Lead: Interact with Customers Online
  • Think outside the Inbox: Email Marketing
  • Assess for Success: Marketing Analytics and Measurement
  • Make the Sale: Build, Launch and Manage E-commerce Stores
  • Satisfaction Guaranteed: Develop Customer Loyalty Online

Course Duration – 6 months flexible schedule

 

FAQs

Q. What qualifications are required to enroll in the Digital Marketing Courses in Antigua and Barbuda?

There is no pre-requisite qualification required for a digital marketing course; the only thing you need is a basic knowledge of social media platforms and computers. If you are determined and want to start your career in Digital Marketing then you should enroll in a course that suits your needs because, in the upcoming times, the dependency of the companies on DM will increase.

2. What can be the salary of a digital marketing expert after completing the Digital Marketing Courses in Antigua and Barbuda?

Digital Marketing includes many job roles in a firm from a manager to a beginner level job and the salary of the person depends on their role in the firm but after a course, you can have a salary hike up to 50 to 70%. The average salary for a beginner in the digital marketing field varies from 2,300 XCD to 7,300 XCD per month.

3. What is the scope of growth after completing Digital Marketing Courses in Antigua and Barbuda?

Antigua and Barbuda an island country in the Caribbean archipelago relies on its tourism sector for economic growth through digital marketing this island makes its global presence in the tourism sector which contributes almost 60% of its GDP. Many other businesses also use digital marketing for their growth. If you are a person ready to learn new skills and ready to implement then you will have a wide range of career opportunities in DM in Antigua and Barbuda.

Conclusion:

As you know digital marketing is in very high demand and this demand is going to increase more and more in the coming days, the only thing that you can do is to learn the requisite skills to grab the opportunity. This article has given the list of 10 Digital Marketing Courses in Antigua and Barbuda that provide you with in-depth knowledge of the different modules of digital marketing. You just need to be confident to choose a course that suits you more and apply the learned skills to formulate a better marketing strategy.