Digital Marketing Course by IIM SKILLS

Marketing strategies have evolved by a considerable amount over the last decades. Digital Marketing has replaced traditional marketing schemes with its divergent benefits. Be it Rwanda, Uganda or any other African country, small and big businesses are trying to implement digital marketing for a positive impact on the economy. Since digital marketing is a new concept of different related disciplines,

You’ve probably heard about digital channels impacting small businesses and enterprises. Digital marketing embraces new-age business operations and marketing tactics with numerous benefits. Digital marketing is a vast area under which blog writing, SEO, and budget making are a few topics. Different types of it and their functioning through various platforms like mobile apps, social media, text messaging, websites, etc.,

Prior to the evolution of digital marketing, the marketers conventionally managed their respective businesses and because of that, it took a longer time for them to get recognized in the market as well as among the customers. Thus, for a while, digital marketing has been introduced into the market and marketers can readily get the solutions for enhancing and waxing

Digital Marketing is currently one of the most rapidly advancing professions in the world and Dubbo is no exception. At present, becoming a digital marketing expert can be extremely advantageous. Consumer habits are fast changing and increasingly rely on digital platforms for their every buying decision, hence the need for digital marketing by all business entities, big or small has

Benin is a country in West Africa officially known as The Republic of Benin or Dahomey. It is known for its long coastline on the Bight of Benin where the majority of its population lives. It is also known for its rich history, youthful population and cotton and palm oil agriculture. An increase in internet penetration, global trends, and technological

With the growing popularity of the internet and internet-enabled devices, consumers spend more time on digital platforms to access information about products, services, prices, etc. This article will help those individuals who want to start their career in digital marketing by helping them develop a systematic understanding of the key concepts, frameworks, and tools used in digital marketing, how they