You see that small coffee shop in the corner of your lane on Instagram with more than 50k followers. How??!! Then you notice the luring advertisements on Facebook and once you register you get amazing deals and offers on your email and your mobile. There now you are sure to visit it once and are stunned to see the trendy crowd filling the café. How was this possible, Of course, the Power of Digital Marketing. So are you keen to join the bandwagon, and have a look at some of the Top Digital Marketing Courses in Hoshiarpur and their scope?
1. What Is Digital Marketing?
It all started in 1971 when the first email was sent by Ray Tomlinson. After 1990 the internet started taking over the world. By 2022 there were online subscribers globally who would be logged on the whole day, work-wise or maybe just for networking. Thus, started the concept of Digital Marketing to capture this ever-growing set of users. In simple terms, it involves engaging online subscribers using digital tools of advertising. These digital tools could be applied to any electronic devices and would be used to promote their products or services to increase their market share. The different channels of Digital Media are as follows:
1. Search Engine Optimization:
Google, Bing, and Yahoo are just a few examples of search engines, without which a person has no other way of finding anything. Advertisers use these search engines as a means to drive relevant user traffic to their websites. They optimize and improvise their websites in such a manner that they rank high in visibility in all search engines. So when a customer is looking for the product you sell or the service you offer there are higher chances of your website popping on the first page of the search engine. Not only does the page rank for selling products but even when a person is searching for information does the website list in the top suggestions given by the search engine.
The different organic marketing strategies in SEO are as follows:
Keyword Research
Quality Content Creation and Management
Internal and External Linking
Metadata Optimization
Image Optimization
URL Structure
Off Page and On page SEO management
2. Content Marketing:
Content Writing is a form of inbound marketing that is currently being used by almost all the big brands. In this mode of marketing, no product or service is being sold, but valuable and reliable content is written and constantly updated on the websites to ensure that the expertise of the company in that particular area is visible. This ensures that useful information is being projected to the potential customer, which has a higher probability to change them to actual users. Well-written content remains top of the mind recall and indirectly or maybe directly can promote the brand.
Content Marketing involves the following methods, which are:
Blogs
Infographics
Videos
Newsletters
Whitepapers
Social Media Posts
Emails
Podcast
eBooks
Case Studies,
Testimonials, and Reviews
Influencer Marketing
3. Search Engine Marketing:
When a customer is ready to buy a product he/she will put in the exact word which is near to describing what one wants precisely. These words are known as keywords and they form the basis of Search Engine Marketing. Businesses pay money to Search Engines to advertise their product or service alongside the keyword on the pages the potential customer is surfing to convert him/her to an actual user with sale. Since the marketplace has become very competitive , relying only on organic search is not viable. The various tools of SEM are:
Pay Per Click
Local SEO
Organic SEO
Analytics Tools
Keyword Research tools
Ad Copy and Landing Page creation tools
4. Social Media Advertising:
There are 4.8 billion social media users who are mostly online the whole day surfing various social media sites.Social Media sites like Facebook, Instagram, Twitter, Snapchat, TikTok, and LinkedInhave the details of the likes and dislike analytics of their user base, thus making it easier for advertisers to customize ads according to the target user base. Advertisers pay to advertise on these social media sites in such a manner that they look more like organic pages. They are interactive and the customer base can like and leave messages, making it easier for advertisers to tweak their campaigns.
The different channels of Social Media Advertisements are as follows:
Video ads
Static Image ads
Collection ads
Messenger ads
Stories ads.
Interactive ads
Lead Form ads
Interactive ads
Product ads
Carousel ads
5. Social Media Marketing-
Social Media Marketing involves running paid advertisement campaigns, building communities for adding potential customers and starting a trend to be top of the mind recall
Content Creation and Management
Community building and managing
Advertisements
Influencer Marketing
Reviews
Forums
6. Email Marketing–
Email marketing is a soft sell method in which the customers are made aware of the discount offers, new product launches, and new setups through emails. The emails are customized in such manner that the promotions sound more personalized.
The different types of Email marketing are as follows:
Newsletter Emails
Welcome Emails
Transactional Emails
Brand Story Emails
Lead generating Emails
Re-Engagement Emails
Video Emails
Review Request Email
7. Web Analytics
Data Analytics has become a revolutionary concept since its inception. This way of analysis uses various reporting tools which give the actual results of the advertising campaign in comparison with the targeted goals. The trends and variances help the advertiser to modify the campaigns in real-time and in shorter time periods. These techniques used for Web Analytics are as follows:
Social Media Analytics Tool
SEO Analytics Tool
Customer Analytics Tool
Content Analytics Tool
A/B Multivariate Testing Tool
Usability Analytics Tool
General Enterprise Analytics Tool
Product Analytics Tool
Open Source Web Analytics Tool
Benefits Of Digital Marketing
The Digital Marketing industry share was $350 billion in 2020 and is expected to be net worth $750 billion by 2026. Following the trends in the internet and social media users, 63% of big, medium, and even small industries have increased their digital marketing budget. The following information will shed a different light on the importance of digital marketing:
● Online marketing increases brand awareness by 80%, which is nearly 45% of online customers.
● Before buying any product offline or online, 93% of people read online reviews and based on them decide.
● Through Digital Marketing companies get to target the potential customers from their niche only ending in higher conversions..
● Digital marketing reaches a larger audience, and different niches much easier than traditional marketing
● Cost management is better optimized as the targeted audience, based on age, gender, platform, location, interests, and browsing trends are pinpointed.
● As digital marketing can be analyzed in numbers and values, companies can check their performance on a day-to-day basis.
● Companies can customize their digital ad campaigns faster than traditional campaigns, where the changes mean huge cost
● As accurate results are viewable in a faster turnaround time, companies can make more informed decisions.
Top Digital Marketing Courses in Hoshiarpur
Hoshiarpur city is close to Chandigarh which has a good business setup and the proximity helps students get suitable employment. Here is a list of institutes that offer Top Digital Marketing Courses in Hoshiarpur:
1. IIM SKILLS
IIM SKILLS Digital Marketing Course is counted among the Top Digital Marketing Courses in Hoshiarpur. It was started in 2015 and has gained fast a reputation of being amongst the list of the country’s top edutech companies. It not only has its presence in Hoshiarpur but is present in 23 cities in Asia including Singapore and Dubai. It boasts of training over 35k students globally and has imparted more than 9500 training schedules in different subjects. Its Digital Marketing Course has been awarded a 4.9-star rating by Google.
Course Features: The highlights of this course which make it count among the Top Digital Marketing Courses in Hoshiarpur are as follows:
The course imparts training and many assignments using tools like SEO, WordPress, SEM, Google Analytics, Woocommerce, Elementor, Ninja, etc. The assignments help in gaining practical knowledge of working with these tools.
The institute offers free access to tools worth Rs.79000 which is very helpful for students to gain knowledge of the optimal usage of these tools while training and complete guidance is provided while using these tools. They are a great help while looking for employment opportunities.
There are more than 10 case studies covered and more than 17 live projects carried out during the training period which helps in practical knowledge of the actual business implementation scenario and also helps in building a strong portfolio for the student also.
A paid internship is offered at the end of the training where the students get the advantage of working on projects for real-time experience.
Contact Information: The students can get in touch via email at info@iimskills.com
The institution was established in 2010 and at present boasts of being a pioneer in imparting Top Digital Marketing Courses in Hoshiarpur. The founder Surjeet Thakur has more than 17 years of experience in the same field and has a strong trainer team of more than 42 experts from the same area. They have completed more than 2400 batches and have trained more than 12k students. They offer a plethora of courses in Digital Marketing,these are as follows:
Master in Digital Marketing Program
Course Duration: 11 months
Course Fees: 120000
Teaching Mode: Online
Modules Covered:
Website Planning and Creation
Search Engine Optimization
Pay Per Click Google Ads
Social Media Marketing
Youtube SEO Marketing
Lead Generation Strategy
E-commerce Marketing
Blogging and Vlogging
Google Adsense
Affiliate Marketing
Video Editing
Graphic Designing
Website Designing
Course Features: The following features that this course offers, are the reasons for it being nominated as the Top Digital Marketing Courses in Hoshiarpur:
The institution assists students in getting more than 20 internationally recognized certifications like Hubspot, Google, SemRush, etc.
After the course completion, the students get free membership of Digital Marketing tools which are worth Rs.3.5 lac and helps them to not only learn the practical usage but also is a great advantage while looking for job opportunities.
The course is replete with more than 35 case studies and live projects to give the students exposure to the actual business working scenario.
They are ISO 2000-certified courses that hold great value among other Digital Marketing courses offered by different institutions.
During the 6 month internship, the students get the opportunity to work on actual campaigns.
The institution not only offers a 100% placement guarantee but also helps in resume building and preparing for the students’ interviews.
The institution also offers other short-term courses which are as follows:
Diploma in Digital Marketing
Advanced Digital Marketing Certification
Foundation Course in Digital Marketing
Paid Ads Certification Course
Search Engine Optimization Certification Course
Social Media Marketing Certification Course
E-Commerce Marketing Certification Course
YouTube Marketing Certification Course
Affiliate Marketing Certification Course
Google Adsense Certification Course
Email Marketing Certification Course
Content Writing Certification Course
Contact Information – The physical location of the office is
SCO-54-55, 3rd Floor, Sector 34, Chandigarh
Telephone No: +91 9915337448
E-mail: infor@ciim.in Website: www.ciim.in
3. Solutions 1313
The institution was founded in 2010 with a mission of providing high-quality online courses to students all across the globe. The institution is also an IT consulting firm, thus making it stand out amongst the list of Top Digital Marketing Courses in Hoshiarpur. It offers a plethora of IT courses. The course specializing in Digita Marketing is as follows:
Master in Digital Marketing Program
Course Duration: 6 months
Course Fees: Not Disclosed
Teaching Mode: Online
Modules Covered: The course includes the following modules:
Course Features – The institution is also a digital marketing solutions provider, which gives it an edge over other Top Digital Marketing Courses in Hoshiarpur:
Being a digital marketing solutions provider it designs the modules as per the latest industry developments and changes.
The course lets the students work on live projects giving them a better understanding of the actual working on a job.
The institution assists students in getting more than 5 internationally recognized certificates.
The batches are organized at the convenience of the participating students, thus ensuring face-to-face interactions with each student.
The internship for students is conducted in companies, allowing them to be absorbed in those companies.
The students have assured 100% placement and assistance in resume building and interview preparation.
Contact Information – The physical location of the institution is
44, BN Khalsa School Complex, Patiala
Telephone: +91 9216041313
Email: info@solutions1313.com
Website: www.solutions1313.com
4. Digital Raisers
The institution was founded in 2019 to provide digital marketing solutions to companies. They have forayed into the area of training and are fast gaining a foothold in the list of Top Digital Marketing Courses in Hoshiarpur. They claim to be the best SEO company in Punjab and were awarded the best Digital Marketing Company in Punjab in 2020. Here are the details of the training course provided:
Advanced Digital Marketing Training
Course Duration: 5 months
Course Fees: Not Disclosed
Teaching Mode: Online
Modules Covered: The course includes the following modules:
Website Planning
Domain Marketing
Website Creation
Content Writing
Keyword Research
Adobe Photoshop
Search Engine Optimization
Technical SEO, Black Hat SEO, E-commerce SEO, Local SEO,
Course Features – The following highlights of the course make it well-known among the Top Digital Marketing Courses in Hoshiarpur:
The course is designed keeping the convenience of the students in mind, thus, weekend classes are available for working professionals and students who cannot manage courses on the weekday.
Students get to design and manage their own live ad campaigns
They provide assistance in acquiring Google certification.
The training includes many live projects and case studies to give the students exposure to actual working in a company.
Contact Information – Jalandhar Punjab
Telephone No: +91 8427210567
E-mail: digitalraisers@gmail.com
Website: www.digitalraisers.com
5. Amritsar Digital Academy
Amritsar Digital Academy featured in the list of 5 Top Digital Marketing Courses in Hoshiarpur since its inception in 2019. The institution is run by digital marketing experts who have been in this field for the last 10 years. Here is a glance at the course they provide :
Advanced Digital Marketing Course
Course Duration: 3 months
Course Fees: Not Disclosed
Teaching Mode: Online and classroom
Modules Covered: The course includes the following modules:
Inbound/Outbound Marketing
Keyword Research
Digital Marketing Strategy
Online Marketing Tools
SEO
PPC
E-mail Marketing
Social Media Marketing and Management
Digital Display Marketing
Mobile Marketing
Website Analytics
Web Automation
Growth Hacking
Planning Digital Marketing Campaigns
Course Features – The following features enable the institution to be counted among the Top Digital Marketing Courses in Hoshiarpur:
Google Ads, Google Search Console, and Google Analytics are a few certifications that are internationally recognized and the institution provides assistance to the students in gaining them.
The institution provides the option of training courses in any one subject exclusively.
The batch sizes are small to engage students in face-to-face best teaching practices.
There is a plethora of live case studies during the training to ensure a real business practice scenario simulation for the students
They assure excellent placement opportunities due to their extensive networking
Contact Details –
Address: SCO 113, District Shopping Complex, Ranjit Avenue, Amritsar
Telephone: +91 7401074444
Email :info@amritsardigitalacademy.in
Website :www.amritsardigitalacademy.in
Conclusion
With the massive shift in the number of users from traditional print media to online usage, digital marketing is already gaining a strong foothold in the world of advertising and marketing. Businesses understand, that to get a competitive edge they have to change their marketing strategy with less focus on traditional marketing methods and more shift towards Digital Marketing. Punjab is the financial, retail, and banking leader in India. Thus, enrolling in the Top Digital Marketing Courses in Hoshiarpur ensures students a course that is designed keeping in mind the current practices and trends in the industrial sector. Since most of the institutions offer online courses, the advantage of which students from any walk of life can take part while doing so without any need to travel to the city specifically too.
Why is Hoshiarpur an excellent place to enroll in any Digital Marketing?
Punjab has a robust business scenario with many industries setting up corporate offices. Hoshiarpur in Punjab has good connectivity to Chandigarh which is another industry-rich city with many corporate offices and giant business corporations. Hence due to these reasons, there are ample job opportunities in Hoshiarpur.
What qualification is required to enroll in any Top Digital Marketing Courses in Hoshiarpur?
The students enrolling in Digital Marketing courses need to have a graduation degree in any stream or any equivalent educational qualification. They should have a basic knowledge of working on the internet, social media awareness, and working on basic computer-related functions. There is no prerequisite of work experience and any fresher, students, housewives, businessmen, and professionals can apply with a penchant for entering this domain.
What are the different channels of Digital Marketing and which is important?
There are different channels for Digital Marketing, namely, Search Engines, Social Media, Email, and any other electronic media of advertising. There are no criteria to list the channels according to importance. It all depends on the goal of the business for which the strategy is being designed.
Do you want to start a career in data analytics? If questions such as, you haven’t worked in this field or you have a different education background are holding you back, then you can go for data analytics courses. Even the majority of firms in existence today depend on data analysts and experts are growing more concerned about the skills gap in the industry. here is a detailed analysis and review on the IIM SKILLS vs. Simplilearn Data Analytics Course.
Now the question is: Which data analytics certification programs you should consider for your better career path in the data analytics field? To help you with that, in this article, we have provided how to start a career in data analytics as well as comparative detail of the best IIM SKILLS vs. Simplilearn Data Analytics Course.
What is Data Analytics?
The study of examining raw data to conclude such information is known as data analytics. Many data analytics methods and procedures have been transferred into machinery techniques that operate on unprocessed information for the benefit of humans.
Data analytics may help a business boost efficiency, optimize profit or make more strategic decisions.
Data analytics may take many different forms, such as examining what occurred (descriptive analytics), why something occurred (diagnostic analytics), what will occur in the future (predictive analytics), or what should be done next (prescriptive analytics).
For the most extensive data manipulation, data analytics relies on some software tools, including data mining applications, spreadsheets, open-source languages data visualization, and reporting tools.
How to Start a Career in Data Analytics?
We have explained how to start from zero as a data analyst below.
Although some of the information will still apply to individuals who have some of the basic knowledge already, most of it is written with the assumption that you are new to this field.
It mostly depends on the individual how long it takes to become an analyst. The skills may be mastered in a few months by those with some prior knowledge and expertise. Others will need to spend several years of study.
However, in order to succeed in the field, you’ll need several things, such as
Data-driven innate curiosity
Crucial programming languages and skills
A list of relevant projects to build a portfolio.
An appropriate resume
Impressive profiles on LinkedIn and other social sites
Networking with other Data experts
To Achieve All of These Things You Have to Get Qualified in Data Analytics
Most companies will want to see a validation of your data analysis credentials. There are several ways to do this, and a lot of them depend on your knowledge of the subject as well as your degree of education.
For instance, some colleges provide bachelor’s degrees and master’s degrees in data analysis, however choosing this program will demand a significant time and money whereas full-time education will require 3 to 5 years.
Although, to work in this industry and to become a data analyst, you don’t need a full degree, it can be quite beneficial.
But the easiest way to approach all of the listed things above is through project-based online certification courses.
If you have a computer and access to the internet, learning online allows you the freedom to study from any location in the world. Additionally, completing an online program is far less expensive and appropriate than attending a university.
It is the most adaptable way to start a career in it. In fact, you can get your data analytics certification and finish your data analytics career track in less than a year.
The best online self-study or live courses from reputable institution offers a comprehensive, more diverse curriculum that covers the most crucial data analytics concepts and techniques as well as lots of opportunity for hands-on learning.
When Selecting a Course, Keep the Following List in Mind
An industry-relevant curriculum
Industry expert faculty
Case studies and live projects that help to build your portfolio.
A completion certificate.
Focus on career guidance and interview preparation.
Placement assistant
We have chosen the best ones that provide an outstanding data analytics course with all of the criteria listed above. Both the reputable institutions that is IIM SKILLS and Simplilearn have their way to deliver the course.
We have given the in-depth details of both of the IIM SKILLS vs. Simplilearn data analytics courses comparatively.
About IIM SKILLS
IIM SKILLS was established by Mr. Vaibhav Kakkar and is one of the top leading institutions since 2015. With more than 12+ years of expertise, IIM SKILLS have created innovative and real-world digital education that has benefited more than 35,000 alumni from over 35+ countries across the world and some of the large worldwide network of 350+ job partners.
They provide 100% online education programs in different fields, such as writing programs, finance programs, marketing programs, analytics programs and even training for competitive exams.
Their skill development courses are beginner friendly and excellent for anybody who wants to start their career or wants to shift their career in the industry, even if you have prior experience or not.
Industry expert faculty will provide you with ongoing support so that you may successfully and swiftly complete each module or solve any queries you have while doing the course.
After successfully completing every course, IIM SKILLS will help you to make your professional path through their placement assistance services. They provide guaranteed internships, career guidance, interview preparation, resume building, and job suggestions.
Overview of IIM SKILLS Data Analytics Master Course
IIM SKILLS’ Data Analytics Master Course is a six-month exclusive program excluding a two-month internship guarantee. Their comprehensive learning includes 9 modules with 150+ hour lecture sessions and 100+ hours of practical assignments. Additionally, you can also choose a single module as per your requirements that you want to learn.
This professional course includes 7+ live projects and 10+ case studies with 7+ tools to give you hands-on practice. They provide an optional two-month non-paid internship to help you apply your learning into practice and make you get ready for the industry. Their dedicated placement cell team gives 100+ assured interviews after completion of the course.
This program can assist newcomers and recent graduates in breaking into the data analytics field as their curriculum covers basic to advanced concepts. Therefore, this training also helps anyone wishing to make a change in their career in the data analysis field, even professionals working in this field can also upskill themselves through this course.
About Simplilearn
Simplilearn is an online learning platform established by Krishna Kumar in 2010.
Online certification courses, master’s programs, job-oriented programs, and other post-graduate credentials in subjects including, cyber security, digital marketing, business analytics, cloud computing, project management, and artificial intelligence are available on the Simplilearn website.
In order to provide online courses that equip students with useful tech and business skills, Simplilearn has worked with top international organizations including Purdue University, Caltech, Microsoft, International Institute of Business Analysis (IIBA), and Amazon Web Services (AWS).
They also provide self-paced courses and boot camps that are suitable for both students and professionals. The interactive projects and sessions on the courses keep students interested.
Additionally, they also provide free courses, the same content as the paid ones, and free material access for only 90 days.
Overview of Simplilearn Data Analytics Course
Simplilearn’s Professional Certificate Course in Data Analytics is an 11-month intensive that covers 6 modules including elective subjects. Simplilearn and the E&ICT academy at IIT Kanpur have collaborated to deliver this program.
Their efforts are focused on helping people acquire the skills they need to thrive in the digital economy. This online boot camp comprises live online classes from industry experts, projects, case studies, 24×7 support, and industry master classes delivered by IIT Kanpur faculty.
All of these services including 12+ hands-on projects and 3 case studies offers learners the best chance to succeed in the professional world.
IIM SKILLS vs. Simplilearn Data Analytics Course: Eligibility Criteria
IIM SKILLS
Simplilearn
A bachelor’s degree in any field
Basic expertise in computers and technology
It may be beneficial to have prior knowledge of mathematics and statistics, but it is not mandatory.
A bachelor’s degree with an average grade of at least 50% or more
No requirements for prior work experience
May have a background in programming or not
IIM SKILLS vs. Simplilearn Data Analytics Course: Duration of the Course
IIM SKILLS
Simplilearn
6 Months
11 Months
IIM SKILLS vs. Simplilearn Data Analytics Course: Mode of Learning
IIM SKILLS
Simplilearn
Live Online Classes
Every Saturday-Sunday
From 10 AM to 1 PM (IST)
Live Online Classes
Regular classes on Saturday-Sunday
From 7 PM to 11 PM (IST)
IIM SKILLS vs. Simplilearn Data Analytics Course: Fees of the Course
IIM SKILLS
Simplilearn
Rs.49,900 + taxes
Rs.19,900 + taxes (for any single module)
There’s a 100% money-back guarantee if you don’t like the course after the first session you can claim your money.
There’s a 10% discount for 3 or more enrolling.
Rs.1,15,050 (Inc. Taxes)
IIM SKILLS vs. Simplilearn Data Analytics Course: Best For
IIM SKILLS
Simplilearn
While ambitious professionals with an analytical mindset from various educational backgrounds can become the finest candidates for pursuing the data analytics course.
But IIM SKILLS thinks if you want to breakthrough in the profession through their data analytics course then everyone can take this including,
Fresh Graduates
UG/PG Students
IT Professionals
Banking and Finance Professionals
Sales Professionals
Marketing Managers
Supply Chain Network Managers
This course is designed for recent graduates in any field as well as working professionals with experience in both programming and non-programming.
This program is open to students with an analytical mindset from any educational background, including:
IT Professionals
Banking and Finance Experts
Marketing Managers
Engineers
Analysts
Consultants
Domain Specialist
Supply Chain Network Managers
IIM SKILLS vs. Simplilearn Data Analytics Course: Learning Materials and Access
IIM SKILLS
Simplilearn
Lifetime Access
One Year Access
You will get lifetime access to the pre-session study material, recorded lectures, and other learning resources through their Learning Management System (LMS).
There’s no limitation on the number of views and times.
They provide the learner unlimited access to their eLearning content on Simplilearn’s website for 1 year.
IIM SKILLS vs. Simplilearn Data Analytics Course: Curriculum
IIM SKILLS Course Curriculum
Modules
Topics Covered
1)
Data Analytics Using Advance Excel
Introduction to Data Handling
Data Visualization in Excel
Data Manipulation Using Functions
Data Analysis and Reporting
Overview of Dashboards
Create Dashboards in Excel- Using Pivot Controls
2)
Data Analytics Using VBA
Introducing VBA
Key Components of Programming Language
How VBA Works With Excel
Programming Constructs in VBA
Procedures and Functions in VBA – Modularizing Your Programs
Objects and Memory Management in VBA
Communicating With Your Users
Others
3)
Data Analytics Using SQL
Basics RDBMS Concepts
Utilizing the Object Explorer
Data Based Objects Creation (DDL Commands)
Data Manipulation (DML Commands)
SQL Server Reporting Services
SQL Server Integration Services
Other
4)
Data Analytics Using Power BI
Introduction
Data Preparation and Modelling
Keep and Remove Rows, Go to Columns, and Add, Remove
Data Analysis Expressions (DAX)
Reports Developments (Visuals in Power BI)
5)
Data Analytics Using Python-I
Introduction to Basic Statistics
Introduction to Mathematical Foundations
Introduction to Analytics and Data Science
Python Essentials (Core)
Operations With NumPy (Numerical Python)
Overview of Pandas
Cleansing Data with Python
6)
Data Analytics Using Python-II
Data Analysis Using Python
Basic Visualization Tools
Visualizing Geospatial Data
Data Visualization with Python
Advanced Visualization Tools
Statistical Methods and Hypothesis Testing
7)
Data Analytics Using Tableau
Getting Started
Data Handling and Summaries – I
Data Handling and Summaries – II
Building Advanced Reports/ Maps
Table Calculations
Calculated Fields
8)
R for Data Science
Data Importing/Exporting
Data Manipulation
Data Analysis
Data Visualization with R
Using R with Databases
Introduction to Statistics
Linear Regression: Solving Regression Problems
Testing
9)
Data Analytics Using Alteryx
Data Analytics Using Alteryx
Simplilearn’s Course Curriculum
Modules
Topics Covered
1)
Business Analytics with Excel
Introduction to Business Analytics
Conditional Formatting and Important Functions
Analyzing Data with Pivot Tables
Dashboarding
Business Analytics with Excel
Data Analysis Using Statistics
Power BI
2)
SQL
Fundamental SQL Statements
Restore and Back-Up
Selection Commands: Filtering
Selection Commands: Ordering
Alias
Aggregate Commands
Group By Commands
Conditional Statement
Joins
Sub queries
Views and Index
String Functions
Mathematical Functions
Data and Time Functions
Pattern (String) Matching
User Access Control Functions
3)
Programming Foundation and Data Analytics with Python
Introduction to Programming
Programming Environment Setup
OOPs Concepts
Programming Fundamentals of Python
File Handling, Exception Handling, and Package Handling
Course Introduction
Data Analytics Overview
Statistical Computing
Mathematical Computing Using NumPy
Data Manipulation with Pandas
Data Visualization with Python
Intro to Model Building
4)
Data Analytics with R
Introduction to Business Analytics
Introduction to R Programming
Data Structure
Data Visualization
Statistics for Data Science I
Statistics for Data Science II
Regression Analysis
Classification
Clustering
Association
5)
Tableau Training
Getting Started with Tableau
Core Topics in Tableau
Creating Charts in Tableau
Working with Metadata
Filters in Tableau
Applying Analytics to the Worksheet
Dashboards in Tableau
Modification to Data Connections
Tableau Introduction and Level of Details (LODS)
6)
Electives:
Data Visualization Using Power BI
Data Analytics Master Class
IIM SKILLS vs. Simplilearn Data Analytics Course: Tools and Techniques Covered
IIM SKILLS
Simplilearn
Excel
NumPy
Power BI
Python
Tableau
Alteryx
Pandas
R
SQL
Excel
NumPy
Power BI
Python
SciPy
Scikit learn
Pandas
R
SQL
IIM SKILLS vs. Simplilearn Data Analytics Course: Certification
IIM SKILLS
Simplilearn
IIM SKILLS provides master certification and global accreditation which is government recognized.
It will serve as an indicator of skill development and help you boost your game in the data analytics field.
You will obtain a certificate of completion from E&ICT Academy, IIT Kanpur, after successfully completing this program with a high score.
Your proficiency in data analytics will be verified by this certificate.
IIM SKILLS vs. Simplilearn Data Analytics Course: Program Offerings
IIM SKILLS
Simplilearn
Free Demo
✓
×
Instructor Led Class
✓
✓
Industry Faculty
✓
✓
Anytime Anywhere Access
✓
✓
Master Classes
×
✓
Doubt Clearing Session
✓
✓
Learning Resources
✓
✓
24×7 Support
✓
✓
Money-back guarantee
✓
×
EMI Option
×
✓
Exam
✓
✓
Assignments
✓
✓
Live Projects
✓
✓
Capstone Projects
✓
✓
Certificate
✓
✓
Internship
✓
×
Career Support
✓
✓
Program Outcomes of IIM SKILLS Data Analytics Course
Know the fundamentals of statistics, such as correlation, central tendency, dispersion, and regression – be familiar with Excel at SQL terms such as commands and query universal tool.
Learn the Python language’s principles including the specific of lists, contributions, branching, sets, dictionaries, objects, and classes.
Use the ideas of variables, loops, conditions, functions, etc. to develop Python programs.
Explore how to write and read files in Python while dealing, storing, and loading data with Pandas.
Using NumPy’s multi-dimensional arrays, Scikit learns machine learning, and Pandas’ data frame management implementation.
Get a solid understanding of data interpretation in Python.
Using Python libraries to analyze the data analytics performance.
Have an extensive grasp of classification approaches, linear and non-linear regression models, and both for the data analysis work process.
Learn how to effectively use hierarchical techniques and clustering techniques including K-means, DBSCAN
Learn how to use Excel for Business Analytics
Learn about Microsoft Analytics and Power BI as a visualization tool.
Learn about the model and statistics in Tableau and hone your abilities to create interactive dashboards.
Acquire knowledge of visualization techniques including waterfall, heat maps, treemap, market basket analysis, and Pareto
Program Outcomes of Simplilearn’s Data Analytics Course
Understand the fundamental statistics and SQL concepts.
Implement the ideas of variables, strings, functions, loops, and conditional statements in your first Python program.
Recognize the complexity of Python’s dictionaries, conditions, sets, lists, objects, classes, and branching.
Utilize Pandas to load, process and save data as well as read and write files while dealing with data in Python.
Analyze data using well-known Python libraries.
Learn how to analyze data using Pandas’ Data Frames, Scikit Learn’s machine learning functions, the SciPy library of mathematical functions, and NumPy’s multidimensional arrays in Python.
Learn more about the Python data visualization libraries such as Matplotlib, Seaborn, and Folium
Learn the fundamentals of R in depth and develop your own R scripting skills.
Learn R programming and how to execute different statements in R.
Learn about the newest Power BI analytics and visualization capabilities from Microsoft.
Learn the Tableau basics, master Tableau statistics, and create interactive dashboards.
Learn how to use visualization tools including market basket analysis, waterfall, heat map, treemap, Pareto and Gantt charts.
Contact Information
Phone Number:
1800-212-7688
Ideal preparation for most entry-level positions in the sector is strong data analytics skills that both of these data analytics courses will provide you.
Through these certifications, it will indicate that you know how to handle each step of the data analysis process, including the creation of data visualization and mining, and everything in between.
IIM SKILLS vs. Simplilearn Data Analytics Course: FAQs
Q. How can I obtain data analytics certification?
You might enroll in one of the data analytics courses we have listed in the article, or you could carry out and hunt for another data analytics certification that is acknowledged in the field.
Make queries, register, learn, study, do assignments and projects, pass the examination, and get certified. There could be more phases along the way, depending upon the path you ultimately take, but that is the overall procedure you can expect.
Q. How much time does it take to earn a certification as a data analyst?
Generally, it might take as short as 4 months in a focused program or as long as 4 years in a university degree program to become a certified data analyst from the beginning. Depending upon how much you want to up skills, it might take you a few days or months to master new skills.
Though both of these courses will take 6 to 11 months for your certification.
Q. What kind of companies you can work for in the data analytics field?
The data analytics field is much diversified and you can work in related sectors such as,
Entertainment and Media
Health and Fitness
Logistics and Transport
Education
Finance
Marketing
Retail
IIM SKILLS vs. Simplilearn Data Analytics Course: Conclusion
That’s it. Two top data analytics courses from IIM SKILLS and Simplilearn are discussed in detail. We hope you were able to find something that satisfies your learning needs and your budget.
You can do more extensive background checks on the program such as reading unbiased ratings, and graduate testimonies and carefully analyzing the course material before making any decisions.
Then, decide the skills you will need to get for any ideal hiring managers, and we have provided contact details of both of the institutions to discuss any concerns you might have with an advisor.
Looking for a career with tremendous demand, diverse roles, a choice of employers, plenty of flexibility, and the freedom to work independently? Then you should go for digital marketing courses in Kanpur, which will help you achieve the skills required to be a successful digital marketer. Today Digital marketing is a trending career option. Adult internet usage has grown in recent years. Online marketing has succeeded because individuals now purchase, sell, and transact businesses differently.
Marketing involves connecting with customers at the proper time and place. Today, we must meet individuals online, where they spend an excessive amount of time. Every business and organization in the modern era develops its online presence through digital marketing.
Digital marketing allows you to reach a broader market than you could with conventional methods and to focus on the customers who are most likely to purchase your product. This article will assist you in learning about digital marketing courses in Kanpur.
What is Digital Marketing?
A type of advertising that connects with clients using the internet and other digital technologies is known as digital marketing. Traditional media like print, radio, or television are not enough today to reach customers; rather, the use of mobile devices, social media, the internet, and search engines is more in demand.
Digital marketing, or Online marketing, is the marketing of brands through the Internet and other forms of digital communication to reach possible customers.
Some examples of Digital Marketing are Content Marketing, Search Engine Optimization (SEO), Pay-per-click (PPC) advertising, Email marketing, Affiliate marketing, Google ads, and social media marketing.
Scope of Digital Marketing
Since the year 2020, the scope of digital marketing has grown significantly. The first thing that comes to mind when considering the essential metrics of marketing success is the total population that marketing strategies have successfully reached. Extremely high numbers of people now use the internet.
The second-highest percentage of internet users worldwide is found in India. Nearly 600 million people will be using the internet actively in India by 2025. Because of this, it’s clear that a growing number of people are turning to online marketing, which makes sense.
Today, expertise in digital marketing is necessary for an extensive range of job titles in the business world, including those in the marketing, public relations, branding, and human resources departments.
After completing digital marketing courses in Kanpur, you will be able to assess the market potential for digital marketers in India. Companies are looking for digital marketing specialists and experts as the technique becomes more prominent. The job market will place a strong emphasis on digital and technological skills because they allow for remote work. As a result, employers are seeking candidates with the necessary skills to handle digital marketing.
According to Goldman Sachs research, the value of the Digital Marketing profession field in the Indian internet business will be $160 billion by 2025. Many businesses are switching from traditional to digital marketing as their primary focus.
Why is India’s Digital Marketing Industry Flourishing?
Digital has surpassed television nowadays.
GroupM’s annual report indicated that digital would surpass television in 2022. This year, it was estimated that India spent 107,987 crore on advertising. The pandemic-imposed quarantine is the primary cause of this increase.
The emergence of multichannel advertising and eCommerce
Today, consumers have shifted their purchasing habits to online shopping. Even payments were moved online. Thus, in-store purchases are reduced. This led to an increase in eCommerce websites. In today’s environment, depending solely on in-store purchases will not be sufficient.
Increasing Social Media Users per Day
Global Statistics indicate that 46 million individuals utilize social media. According to Deloitte, there will be one billion smartphone consumers in India.
According to the Global Statistics study, 76.5 percent of people who currently use smartphones use Instagram, then Facebook, and finally Twitter. In the years to come, the numbers will increase further.
Using social media is a beneficial option for businesses in India. But they must utilize the appropriate channels and messaging.
Steps for Becoming a Digital Marketer
Step 1: Learn about the business and get familiar with the most important ideas and tools.
Step 2: Get a digital marketing certification.
Step 3: Make a portfolio of your achievements in digital marketing
Step 4: Send out applications for possible jobs as a digital marketing manager
The Top 5 Highest-paid Careers in Digital Marketing
Search engine marketing (SEM) specialists: Average Salary: 12 LPA
SEO Manager: Average Salary: 7 LPA
Email marketing manager: Average Salary: 6 LPA
Content Manager: Average Salary: 6.5 LPA
Social media marketing manager: Average Salary: 5 LPA
Skills Needed to Become a Digital Marketer
Analysis of Data
Logical planning
Creative thinking
Communication skills
Content creation
Understanding of marketing metrics, the marketing funnel, and KPIs
Proficiency in visual marketing
Enhancing customer experience
You can acquire all of these skills by enrolling in digital marketing courses in Kanpur.
Top 10 Digital Marketing Courses in Kanpur:
1. IIM SKILLS Master Digital Marketing Course
Course Overview:
IIM SKILLS is a government-recognized institute in India that provides the Master Digital Marketing Course, among various other courses. The course is a 5-month training program comprising a 3-month live class plus a 2-month paid internship in which you will master more than 40 modules. Experienced instructors will be teaching the course.
The course incorporates 60 hours of live training, 120 hours of assignments, and industry case studies. Get practical experience by working on varied marketing tools. You will also have lifetime access to the recorded course and training material.
Eligibility:
The course is open to all, including students, marketing and non-marketing professionals, entrepreneurs, and homemakers.
Course Duration: 5 months (3 months live class + 2 months internship)
Course Fee: INR 29900 (excluding taxes)
Key Highlights:
Get tools worth INR 79000
A fixed stipend of INR 6,000 during the Internship
Get Master Certification from IIM SKILLS and 13 Other Certifications Aligned With Google, Facebook, and HubSpot
Work on 10 or more case studies
Work on 15+ live projects
Flexible study hours; Both weekday and weekend batches are available.
Course Curriculum
Introduction to Digital Marketing
WordPress website development
SEO and SEM
Email marketing
Social media marketing
Google Analytics
E-commerce marketing
Graphic design
Affiliate marketing
Video Marketing
Marketing Automation
Course Benefits
Publish your first SEO-friendly article on Medium
Build a WordPress Blog
Run an Instagram Ad campaign
Start Affiliate marketing through Amazon
Launch your first YouTube video
Get Placement Assistance
Freelancing job opportunities
The course will be taught with the help of the latest digital marketing tools, such as WordPress, Elementor, Ninja Forms, Woocommerce, etc.
2. NDMIT: National Digital Marketing Institute and Training
About course
This course is number one on the list of digital marketing courses in Kanpur. The candidates receive training based on the specialty needed to advance their professions. The course provides live training on how to advance digital marketing skills and get the most from them. The course offers its trainees flexible training sessions where they can learn and experiment with digital marketing strategies.
Course Fee: INR 50,000
Type of Program
Fast Track Digital Marketing Program
Advanced Digital Marketing Program
Pre -Specialized
Digital Marketing Program
Specialized
Digital Marketing Program
Digital Marketing with AI (for brands, managers, and business owners)
Duration
2 months
4 months
5 months
6 months
7 months
Modules
Custom modules
15+ unique modules
30+ unique modules
50+ unique modules
25+ Must-Know Tools For Digital Marketing
Internship
1 month
Training of freelancers
1 month
1 month
40+ Hours of Practical Assignments
Support and Placement
Business and freelance support
Online and offline classes, plus more than five certificates of completion
100 % placement
100 % placement
Job Placements in Advanced Digital Marketing Fields Using AI
Key Highlights
100% Job Support
Lifetime Access
Integrated Learning
Lifetime assistance for inquiries
Convenience in Training
Eligibility
The courses are accessible to everyone, including college students, recent graduates, employees, or business owners.
Course Modules
Content marketing
Graphic Designing
Ebook Publishing
Video creation
Youtube marketing
Website creation
Virtual store building
Email marketing
Web content writing
Google Analytics
Copywriting
Social media marketing
Ad Copy
Social Media Marketing
SEO
Google Ads
Affiliate marketing
Keyword research
3. Smiloe Group
About course
Smiloe Group is a famous institute for digital marketing courses in Kanpur. You will become an expert digital marketer with knowledge of the top seven digital marketing domains after completing the Digital Marketing course, which includes data analytics, pay-per-click (PPC), conversion, social media optimization (SMO), search engine optimization (SEO), and email marketing.
Key features of the course
Affordable course fees
Live project training
High-quality course content
Individual doubt-clearing sessions
Expert and Certified Trainers
Choose from flexible times
Advanced digital marketing strategies
100% placement
280 hours of training
Unlimited access
Benefits of the course
Job Assistance
Guaranteed job interviews after completing your projects and assignments. Get a job interview with our 200+ hiring partners. Access to our exclusive job platform.
Interview Preparation
Technical experts will conduct multiple rounds of mock interviews with students, who will then receive recommendations and useful feedback for future reference.
Attend one-on-one career mentoring sessions to learn how to develop the abilities and mindset necessary to land a dream job based on a learner’s academic record, prior work experience, and future career objectives.
Profile building
Over ten live, interactive sessions with an industry expert to learn about. Get help from our career services experts in developing a top-notch resume and LinkedIn profile, and learn to grab the hiring manager’s eye during the profile shortlisting stage.
Eligibility
Individuals with a bachelor’s degree, IT professionals considering a shift in a job or seeking career advancement, business owners who want to use digital marketing to expand their businesses, and college students who desire to pursue a career in digital marketing are all eligible to enroll in the course.
4. Rank Keywords
About course
Rank Keywords is a renowned institution for digital marketing courses in Kanpur. Discover 30+ Methods, including blogging, drop shipping, influencer marketing, and affiliate marketing, in this digital marketing program. The course duration is 3 months. Rank Keywords is Awarded by WAC and PSIT, Kanpur, for the Best Digital Marketing Course in North India.
This course on digital marketing covers each component of it, including SEO, PPC, social media management, content development, and more than 30 more topics.
Course Duration: 3 months
Course Fee: INR 50000
Key Highlights:
Live Projects
Access premium tools
Google-certified trainers and industry experts
Recorded videos
More than six certificates
30 Digital marketing modules
Digital marketing tools worth INR 50000
You can learn either offline or online, as per your needs.
Career Assistance
Lifetime Access to course
Both Offline and online study modes
100 % placements
Course Syllabus:
Overview of Digital Marketing
Creation of a Website
SEO (search engine optimization)
Content Marketing and Content Writing
Web Analytics
Google AdSense and blogging
Social Media Marketing
Google Adwords
Video editing and YouTube marketing
E-commerce platform sales
CRM and Lead Generation
Email Marketing
Development of News and E-commerce Websites
Video and content marketing
Dropshipping
Secrets to Deep Blogging and Advanced SEO
ORM, affiliate marketing
influencer marketing
Google DoubleClick
Media Buying
Get the opportunity to work from home and prepare for interviews after doing your digital marketing courses in Kanpur.
Address: nearby Silver Spoon, Model Town, Kakadev, Kanpur, UP 208025
5. KP Digital World
About course
The course provides knowledge in every aspect of internet marketing, from the fundamentals to the more complex aspects, including SEO, SMM, Facebook ads, Google ads, Google Adsense, Google Analytics, web development, blogging, YouTube, freelancing, and many more. KP Digital World is among the top 10 institutions for digital marketing courses in Kanpur
Key Highlights
Course Duration: 3 months
Work-from-home job opportunities
Both online and offline training are available
Live projects
100 % placement guarantee
Get a high-paying job.
Eligibility
This Certification Program Is Specifically Designed for freelancers seeking to begin working from home, new graduates seeking jobs, professionals who desire to advance their careers and change to higher-paying positions, small business entrepreneurs and companies who want to expand their operations online, and traditional marketers seeking to increase their online customers.
6. Digital Vidya: Certified Digital Marketing Master (CDMM) Course
Key Highlights
100 hours of classes plus 140 hours of assignments
2 internships and 3 job interviews
INR 8,000 incentive
Get 15 certifications
Get tools worth INR 72000
Recorded Course Videos
Lifetime course validity
Benefits of the course
Satisfaction Guarantee: If you are dissatisfied with the first live session, the full amount will be refunded.
Resume creation: job assistance with the candidate to develop an effective resume after successful completion of the course, including assignments and certifications
Application for a position: The appropriate organizations are then informed of the amended resume, conducting an initial round of discussion after shortlisting.
Readiness for Interviews
The candidate receives assistance in getting ready for the entire interview process based on the organizations and profiles for which they are shortlisted.
Selection and Joining
Following a positive interview, the applicant receives advice on everything from accepting the offer to joining the company for a prosperous career.
Course Curriculum
Search Engine Marketing (SEM) and Google Adwords: 5 modules
Search Engine Optimization (SEO): 4 modules
Email Marketing: 3 modules
Social Media Marketing: 5 modules
Web Analytics: 5 modules
Inbound Marketing: 4 modules
Facebook Marketing: 2 modules
Other Digital Marketing topics include Affiliate Marketing, e-commerce listing, content marketing, digital marketing with ChatGPT, and so on. 16 modules
7. Max Digital Academy: Advance Dual Certificate in Digital Marketing (ADCDM) Course
About course
It’s a highly valued government-certified digital marketing course among digital marketing courses in Kanpur. The course offers 100% placement support with internships. MAX Digital Academy provides an online integrated digital marketing internship program in Kanpur. They provide placement support and have subject-matter experts for each topic. Additionally, they conduct regular workshops on various topics.
Course Curriculum
Introduction to digital marketing
Graphic designing tools
Hosting
Website design
E-commerce optimization and marketing
Setting up an e-commerce store
Advanced SEO
Google Analytics
Webmaster Tools
Google Ads and Adsense
Social Media Marketing
Content marketing
Email marketing
Blogging
Affiliate marketing
Freelancing
8. IIDE The digital school
This is one of the finest online digital marketing courses in Kanpur and provides industry-relevant instruction via two certifications. The Advanced Certification in Digital Marketing (ACDM) is preferred by beginners and Small Business owners, while the Professional Certification in Digital Marketing and Strategy (PCDMS) is chosen by professionals, Agency Owners, and freelancers
Professional Certification in Digital Marketing & Strategy (PCDMS) – 6 months
administration of projects and conflict resolution
Curriculum curated by Industry Experts
One-on-one mentoring sessions
Course 1:
Foundation
1 live project
Course 2
Search Marketing
1 live project
2 practice assignments
Course 3
Social Marketing
1 live project
2 practice assignments,
Course 4
Growth and Analytics
1 Capstone project
Course 5
Planning and strategy
1 live project
Case studies
Course 6:
Business skills
1 practice assignment and simulation
Tools that you’ll master:
uber suggest
Hootsuite
Google ads
Facebook ads
Amazon seller central
Shopify
WordPress
Google Analytics
Yoast
MailChimp
Google AdSense
Moz
AI tools have advanced digital marketing by delivering results with a single click. Some examples of the artificial intelligence (AI) tools taught in the online course that will set you apart in the industry are Jasper, copy.ai, Scrip, chatGPT, and reply. Anyone is eligible to enroll in the course, including college students, marketing professionals, business owners, and entrepreneurs.
9. Digiperform’s Certified Online Marketing Professional Program
This course allows you to choose from various Digital Marketing courses in Kanpur based on your learning, Time, and career needs.
Below are the types of courses offered by Digiperform:
Type of courses by Digiperform
Duration
Foundation course
2-month
Specialist course
3 months plus
Master Course
4.5 months plus
Professional course
6-month
Digital Hero course
1-year
Digital Ninja course for kids
1–6 months
About the course: This Certified Online Marketing Professional Program covers all the skills from The Digital Marketing Master Program in addition to providing mentorship from business professionals for a variety of topics through their master classes, real-world assignments, a required industrial internship, and two bonus segments on D-2-C marketing and YouTube monetization.
Course duration: 6 months+
152 hours of classroom learning
260 hours of assignments
3 exams plus a report
Course type: weekday classes
Course fee: INR 72750 (Offline course fee)
INR 55750 (Online course fee)
Key Highlights
Paid internship
Resume-building guidance
Campus drive placements
Live training sessions
Mock interview sessions from experts
LMS platform to apply for jobs
Campus drive placements with 1200+ hiring partners
Course modules
digital marketing ecosystem
digital consumer behavior
marketing foundation
Video marketing for business
social media optimization
web analytics and traffic reporting,
landing page optimization
Facebook and Instagram advertising
Website development for your business
Graphic design for business
digital visibility strategy
Projects like designing a business marketing kit, creating a market feasibility plan, creating a Google Ads business proposal, social media strategy, and website creation through WordPress
10. WebGanges Edutech
About the course: WebGanges Edutech is among the top Google searches for digital marketing courses in Kanpur. The Master of Digital Marketing course combines discrete classes for SMO, SEO, SEM, and Google Analytics, as well as strategies for PPC, Google Adwords, and social media marketing fundamentals.
Key Highlights
Both online and offline training modes
100% job placement and internship
Live projects
Interactive classes
Google certification
Course duration: 60 hours
Course Curriculum
Digital Marketing Fundamentals
Planning and building a website
Optimization for Search Engines
Google Analytics is a tool
Google webmaster tool
Google for Business Plus
Tool for Google AdWords
Marketing on Facebook
How to sell on LinkedIn, Twitter, and Pinterest
Email marketing and automation for marketing
The Payment Gateway and E-commerce
Adsense and affiliate marketing
Google and the Certification of Training
Address: 129-F, Bengali Colony, Opposite Jagdamba Petrol Pump, near Ramadevi Chauraha, Kanpur, Uttar Pradesh 208007
11. Intellipaat
About the course: Intellipaat ranks among the top results for digital marketing courses in Kanpur. This Digital Marketing course is designed to help you accomplish SEM, SEO, Social Media, Google Analytics, etc. through real-world projects. Expert online training and an industry-recognized Digital Marketing Certification that provides employment assistance and 24/7 learning support
Also, assist in clearing Google Analytics Individual Qualification (IQ) Certification, Google AdWords Certification, HubSpot Certification Exam, and Microsoft Certification Exam
Key Highlights
Learn from IIT Madras experts and people who work in the field.
43 hours of learning on your own time
20+ Projects and Case Studies in the Industry
6 months of learning on the job
More than 50 live sessions in six months
Flexible Timetable
Lifetime Free
Counselor Support
Practice more than 100 tools
Skills you’ll acquire:
Google Webmaster
Social media marketing
Google AdWords PPC campaigns from start to finish
Google’s reporting instruments and evaluation techniques
Google Analytics
Metrics for measuring the effectiveness of campaigns
Digital Marketing Tools and Techniques
Content promotion
Mobile and email marketing
On-page SEO and Digital organizations
Course modules
Search Engine Optimization
Considering Business Challenges
Marketing Fundamentals
Marketing Mix Decisions
Branding and Public Relations Communications
Marketing Analytics
Social Media Optimization (SMO)
Video Marketing
Paid Marketing
Email Marketing
Landing Pages
Affiliate Marketing
Content Marketing and Influencer Marketing
Digital Marketing Strategy, Analytics, and ROI Metrics
Course Benefits
Get assured interviews by 500+ hiring partners upon submission of projects and assignments.
Get special access to the Intellipaat job portal
24 * 7 support
Business-grade reporting
Enterprise-grade learning management systems (LMS)
Customized learning
Frequently Asked Question: Digital Marketing Courses in Kanpur
What will the future of digital marketing involve?
As individuals become more used to the digital environment and services offered online over those offered offline, the scope of digital marketing will expand over time. As a result, the potential for careers in digital marketing and the expansion of companies is very broad.
Does learning digital marketing require a technical background?
The level of technical knowledge you need to learn digital marketing will be provided during the courses, so having a technological background would be beneficial. However, this prerequisite is not necessary for learning digital marketing.
What educational criteria are needed for digital marketing courses in Kanpur?
Since no specific education is needed to understand digital marketing, anyone who has completed high school can enroll in this course. Students pursuing graduation or postgraduate studies have benefited from this course since it improves their resumes and makes it easier to find employment.
Is Kanpur a good place to study?
Kanpur is the best location to study technological or medical programs because it is one of India’s technical education centers.
Is digital marketing a good career?
According to an analysis of Google Trends’ search data, digital marketing expertise ranks among the most in-demand job skills. If you wish to increase your compensation, you should immediately begin studying digital marketing. Due to the high demand, income for digital marketing opportunities is also high.
Conclusion
Certification won’t make you a digital marketing expert on its own, but it will help your job. Employers like it when their workers learn new skills and are encouraged to do so. Getting a certification in digital marketing can open up new job possibilities. Digital marketing is a growing area with a high demand for skilled workers. If you want to make more money, you should consider taking a course in digital marketing. If you want to improve your digital marketing skills and learn more, you may consider investing in a digital marketing institution.
Every individual, small business owner, and big brand longs for an online presence to run their business. So, it is clear that they want a digital marketer to do the online tasks. Thus, companies create a demand for digital experts in the marketing niche. Now, answer this. Do you want to become a high-income digital marketer? If yes, tapping the right learning course can make you a money-making machine. This article lists the top 8 digital marketing courses with the curriculum, fees, and duration. Pretoria’s Educational institutions offer theoretical and practical knowledge in the marketing sector.
But, to Start, is Digital Marketing, Anyway?
Digital marketing-An introduction
Digital marketing is advertising a company’s products and services online. The digital marketing services can include:
Creating a unique website for the company.
Optimizing for search engines.
Setting advertisement campaigns and much more.
The goal is to reach the audience for sales. Digital marketing coveys relatable and value-driven messages to compel the audience to take sales action. Gone are the days of traditional marketing, where companies advertise in magazines and billboards. Today’s businesses invest a lot in online efforts as people hang out on mobiles and laptops. Digital creators strive to make brand awareness in the noisy digital world. So, every digital campaign holds a social element and tries to resonate with customers.
Success lies in 360 online marketing to get more revenue. This type of online marketing involves various components in digital format.
Essential components involved in digital marketing courses in Pretoria include
Website Designing
Content marketing
Search Engine Optimization
Paid advertisement in search engines and other social media platforms
Social media marketing
Video Marketing
Email marketing
Influencer marketing
Excelling all the components can make you an in-demand marketer.
How To Become a High-income Digital Marketer
Choose and learn from a digital marketing course
Learn the basics from marketing blogs, books, video tutorials, and podcasts. Look for offline or online institutes for digital marketing courses in Pretoria. Taking a class can increase your credibility in front of the clients you need to serve.
Start your own blog and ad campaign
Honing your skills is mandatory before working in the real world. Also, you may need more clients to work and polish your skills. However, you can start practicing your craft by creating your blog. Choose a topic that interests you, start creating content, and run a small ad campaign cheaply. Advertise yourself on social media. Social media can attract qualified clients to work with.
Internships
Join internships to practice your skills even more. Many online and offline courses offer internships that you can make use of.
Beware of marketing trends.
Digital marketing is a dynamic field with tools and hacks popping up every day. Attend live workshops and webinars by field experts to learn and apply in your career. For example, learning AI and its use in marketing can be a time saver for marketing campaigns.
Skills Required for a Digital Marketer
You need to learn both soft and hard skills as a digital expert. Digital marketing courses in Pretoria will help you acquire all your skills. But practicing them would help if you had time, effort, and dedication.
Hard skills in digital marketing
Data Analytics
Every marketing campaign starts with data analysis of the existing content. It would help to use modern analytics tools like Google Search Console and Google Analytics.
Scanning the company’s social network can help you picture customer behavior. Finally, learning data analytics can help plan effective marketing strategies.
Creating SEO-optimized content
The fundamental part of digital marketing is writing persuasive content. You can create by yourself or get support from the team to create content. The content can be blog posts, ebooks, videos, and social media posts. But remember to SEO optimize your content before hitting publish. This SEO practice can rank you on Google’s first page.
Social media operating skill
Your ideal customers hang out on various social media platforms. If you know the correct social media strategies, it is a goldmine to target your audience. Directing the customers to the landing page can be your goal to achieve dream sales.
Video creation
Learning the art of video making and editing is a crucial part of digital marketing. Repurposing the blog post or ebooks can be a significant part of your website. Videos can increase the retention rate of the customers on your website.
Influencers marketing
Collaborating with influencers can skyrocket your growth in a short time. As the influencers have a fanbase, you can double or triple your followers. But beware of getting the right influencer personality matching your product or service needs.
Graphic designing skills
Learning graphic design can help you portray the brand’s authority. Compelling and captivating designing skills can help you get a pipeline full of leads.
Soft skills in digital marketing
Soft skills help you market yourself as a pro digital marketer. Some of the soft skills to cultivate are
Communication skill
Adaptability
Multitasking
Problem-solving
Creativity
Are Digital Marketing Courses in Pretoria Easy to Learn for Everyone?
The answer will be an absolute yes. The evidence is the boom of digital marketing agencies and consultancies in every nuke and corner of the world. The hot and trendy career in this computer world is digital marketing. When you search for a digital marketer in any social media, you will come across a diverse range of professionals. Some specialize in a particular niche in digital marketing. Some do all components of marketing. So, it is easy to learn online marketing. Whether you are a professional trying to switch careers, a homemaker, or a student, digital marketing is the field you can shine in less time.
Top 10 Digital Marketing Courses in Pretoria
1. Digital Marketing Course by IIM SKILLS
IIM SKILLS is the leading finance, writing, and marketing course host. They conduct online classes with live training—practical learning with industry experts.
As digital marketing is evolving, learning in online mode can keep up the industry standards. IIM SKILLS sets its curriculum according to the recent trend. A high level of student satisfaction is the goal of IIM SKILLS. Here, the instructors strive to value every module to the maximum. Thus, IIM SKILLS can be your first choice to choose from.
The course presents you with everything without needing to search across the web. Also, the practical sessions in the system help you build a strong portfolio. A captivating portfolio attracts high-paying clients in the market.
2. Rose Bank College
Visit Rose Bank College to find digital marketing courses in Pretoria. If you still need to, you can avail of the online mode of study to kickstart learning. The South African government accredits the Rose Bank learning system. The students get the benefit of using MS Office bundles for free. The authorities also provide standard e-books and textbooks for learning.
However, the college suggests buying a computer or laptop with premium features for the ideal learning experience. The course claims the students will get the job as digital marketing coordinators or assistants.
A glimpse of the course modules includes
Year one-course module
Introduction to marketing and digital academic literacies
Business management
English language training
Quantitative thinking, techniques
Year two Course module
Learning Content marketing and copywriting
Email marketing
Website creation
Paid search marketing
Social media marketing
Search Engine Optimization
Year three Course module
Digital advertising
Analytics
Research
Communication skill development
Trends and developments in digital marketing
Course name-diploma in digital marketing
Course Duration-3 years
Course fee- R 30,960
For South African students- Application fee-R150,
For international students-Application fee-R300
Note: Admissions are open for the mid-year. Contact the admission department of the college or visit the college’s official website for further details.
Thus, Rose College is an impeccable choice if you are looking for a full-time course.
3. Marketing course by the University of Cape Town (UCT)
Cape Town University is a reputed university in South Africa. If you are looking for online classes in digital marketing courses in Pretoria, UCT is the right choice. University offers a short period of excelling in digital art. Currently, admissions are open. If you purchase before August 2023, you will get a reduction of 20% offer in the course bundle. The offer applies only to women.
The course teaches all the essential components you need to know as a digital marketer. Also, the course develops the confidence to set up a marketing agency. The key takeaways and the modules are well structured, focusing on all the marketing aspects. The star feature of the course is the flexible learning and weekly schedule of teaching.
The course module includes
Digital Marketing
Website management
Various web analytics
Optimizing a website for search engines
Online content and copywriting
Online advertisement
Marketing in social media
Mobile marketing strategies
Strategies for Online Marketing
Course name: Digital Marketing online short course
Course fee: Contact the university in person or enquire through the official website to know the fee structure.
4. Oaksfield College
Oaks Field College is a college offering various professional courses. Both full-time study and short-time accredited courses are available to choose from. Apart from digital marketing, some specialized marketing courses are available.
For instance, marketing management as a full-time course
Graphic design and video production as short-term courses
Pick any specialization courses available to be an expert in a particular field. Limited seats are available in the digital marketing courses on the Pretoria campus. The small class size ensures the great attention of teachers to the students. In addition, the course instructors are field experts.
The course highlights are extensive lectures, PDF resources, case studies, and group discussions. This comprehensive course teaches strategies to get more sales in the competitive market. Certificates are available for all candidates.
Course modules-
Digital marketing introduction
Optimizing the website for search engines
Display Marketing
Marketing through various channels
Course name- Digital Marketing
Course duration-3 months
Course fee: Contact the college office in person or visit the official website for the fee structure of the upcoming batch.
5. Wits University
Wits University is a premium university offering part-time courses in digital marketing. So, your aim to find digital marketing courses in Pretoria ends with Wits University. The course deals with
Various digital landscape
Relation between different digital channels
Creating Email and social media campaigns
The course module includes
12 lectures, followed by one revision class and exam session
Lecture 1 Digital marketing landscape
Lecture 2 Marketing communication
Lecture 3 Creation of websites and learning website technology
Lecture 4 Mobile Marketing
Lesson 5 Introduction to Social Media
Lecture 6 Content curation and content marketing
Lecture 7 Online Community Management
Lecture 8 Online Reputation Management
Lecture 9 On-page and off-page SEO optimization
Lecture 10 Email marketing
Lecture 11 Learning Email Database
Lecture 12 Various paid advertising ads, affiliate marketing, Social media advertising, and displayed advertising.
Lecture 13 Learning Various Web Analytics Tools
Course name-Digital marketing
Course duration-14 weeks
Course fee- R12,445
Eligibility criteria- Anyone above 18 years old with the school of bachelor’s degree can apply.
Students can avail of the certificate after the completion of the modules
Note-The short-term course students must apply for a visitor access card of R140. Access cards can get you to visit the college in need.
6. RCM Digital Collage
RCM Digital College can be our next choice when considering the digital marketing courses in Pretoria. RCM Digital College is internationally accredited in 188 countries. The classes are online, facilitating flexible learning. Also, many short-term courses with specializations are available to upskill yourself.
Recognized certificates are an additional feature of the system. The course ensures to provide learning resources, video tutorials, Practical tasks, and access to the student portal. The system offers flexible schedules, either morning or evening sessions.
The star feature of the course is
Digital field experts teach the modules
The modules consider real-world examples
Placement assistance from the college
The course module includes
Digital Marketing
Google Advertising
Search Engine Optimization
Social media marketing
Website designing and development
Graphic Designing
Mobile app development
The course modules are simple and well-structured. However, doing fundamental online tasks can enhance your digital skills. Thus, this course is a good fit if you are looking for basic knowledge in marketing.
Course name-Online Digital Marketing Course
Course duration-3 months
Course fee- Visit the official website for more information about the system and admission.
7. Digital Marketing Academy
How about learning digital marketing courses in Pretoria from a veteran marketer? If you enroll in the academy website of Dylan Kohlstadt, it is possible. The academy is dedicated to digital marketing and some specialization courses. You can get an advanced certificate from the academy too. You can showcase it in your portfolio to gain the credibility of your employer.
There are a wide range, of course, to choose from
3-day digital marketing and social media training course
Video editing course
Free training course
Looking into the course content in free training may astonish you. You can try the free training course to learn digital marketing from scratch. Anyway, a five-day digital marketing course offers an overall digital marketing strategy.
Day 1-course module Digital Marketing and Email Marketing
Day 2 Social media marketing
Day 2 Website designing, SEO, WordPress, analytics.
Day 3 Online advertising
The best part of the course is that the academy has a Facebook community. Many short courses in marketing are streaming now. You can excel in digital marketing with time, patience, and effort.
Course name-3-day digital marketing course
Course duration-3 days
Course mode -online
Course fee- Visit the official website and enquire about the academy
Note-This is not a comprehensive course, but enrolling in the academy course bundle can unlock the whole digital courses with certificates.
Digital School of Marketing is an online institute offering advanced digital marketing courses in Pretoria. If you want to elevate your digital curve, an advanced system is for you because it covers the primary spectrum of online marketing.
Course module-
WordPress website creation
Optimizing content for search engines
Paid advertising
Marketing through various channels
Digital marketing strategy
Content writing and marketing
Brand, Project, and marketing management
Public relations
Course name-Advanced Digital Marketing course
Course mode-Online
Course duration- 3 days
Course fee- R18150. Visit the official website for more information about the course and admission.
9.Afrodigital Pan University
If you want an online digital marketing courses in Pretoria, choose the PAN degree from Afrodigital Pan University. The admissions are open, and get your seat before the gate closes on August 5, 2023. Afrodigital is a great online platform for learning digital skills. Special sessions are available in demand for needy students. This course is suitable for beginners to advanced-level learners. Certifications are available for all students.
Course module-14 modules cover all the in and out topics in marketing
Some leading topics include social media marketing, paid advertising, marketing automation, Content writing, copywriting, selling, framework, and customer relation management.
Course name-Practical digital marketing
Course fee- $80 every month for four months
10. Udemy
Udemy is one of the most commonly known online platforms known worldwide. Thus, Udemy got a place among the top 10. This extensive course has 81 resources 33 articles, and a certificate of completion. Choose this Udemy course if you learn a lot with a little fee. The instructors explain all the modules simply and effectively.
Course module-
Market research
Search engine optimization
Email marketing
Google Analytics
Content marketing, copywriting
Sales psychology
Marketing in all social media
Freelancing
Prompt Engineering using Chat GPT
Course name-The digital marketing guide by Robin and Jesper
Course duration-76 hours (flexible timing)
Course fee-R733.30
FAQs
1. What is the eligibility for taking digital marketing courses in Pretoria?
The eligibility criteria for taking digital marketing courses are a school pass or a graduate degree. Also, you must have some digital literacy to work on the computer.
2. Is digital marketing hard to learn?
The answer is no; Anyone with basic internet knowledge can learn digital marketing quickly within three months. However, you need to know English up to the grade 8 level.
3. Is digital marketing a high-income career?
Yes, you can start earning a lot in digital marketing. All you need is to create a portfolio, social proof of your work, strategies to get clients, and driving results to the clients you. Learning for 3-6 months and practicing can make you a professional earning a six-figure income.
4. Can a beginner learn digital marketing?
Yes, Start taking courses and do hands-on practice to learn digital marketing.
Takeaway
Are you ready to choose digital marketing courses in Pretoria, South Africa? Choose wisely from the top 10 courses considering all the details. Learning digital skills can be beneficial for your online money-making dream. Check out the IIM SKILLS website for the best digital marketing course. As the digital field evolves daily, picking a dynamic course is more important than ever. Many digital marketing academies and influencers flag the marketing course as a quick rich scheme. In reality, learning skill, implementing strategies, and getting results is the only pathway to success. We have supplied you with details of the marketing fields and the courses available.
Singapore is known as the Financial Hub of the World as it has good infrastructure and is a pro-business nation. With its well-trained and diverse population, it manages to attract foreign investment from all around the world. With growing investment, investment banking is another specialty of Singapore that is now gaining worldwide attention. Unlike traditional banking, investment banking helps in financial transactions and provides consultation services to Companies and Financial Institutions. They act as a bridge between the investors and corporations. Let us understand investment banking before diving into the top 6 investment banking courses in Singapore.
Table of Contents
What is Investment Banking
Scope and Career for Investment Bankers in Singapore
Who should go for Investment Banking
Salary of Investment Bankers in Singapore
Best Institutes for Investment Banking Courses in Singapore
Investment banking means providing financial services other than those provided by traditional banks. Investment banks work as an intermediary for corporates and financial institutions and their investors.
When a company needs to go public, that is make its shares available to the public in the open market, they do an Initial Public Offer (IPO). However, since the company is fairly new in the market, it may not be able to raise as much capital as needed.
That is when investment bankers step in. They either buy shares from the company and then sell them in the market at a higher price or sell shares on behalf of the company on a commission basis.
A person having investment banking skills helps the company raise the required capital and the investors can rest assured about their investment as they invest through reputed investment banks.
Investment banks also take care of other company needs like advising them for mergers and acquisitions, trading securities, leveraged finance/ lending money, underwriting, etc. Sometimes a small decision made by a company can cost them heavily.
To get that risk out of the way, many companies and financial institutions consult investment bankers to anticipate the market situation before deciding.
Investment banking is a very complex form of banking service in the financial market and it needs sharp and exceptional investment bankers to run their businesses. Investment bankers are experts in the financial market and are always fully aware of the market trends and every action and pulse of the financial market.
Employing the right investment bankers is vital for investment banks to grow and expand. So, major investment banks rely on certain institutes for recruitment as they approve of the quality of training provided by them.
Check out the top investment banking courses in Singapore to find out institutions that offer placement in leading investment banks in Singapore.
Scope and Career for Investment Bankers in Singapore
Investment Banking is the latest trend and the most prospective career path in the financial field today. Singapore being amongst some leading economies has become an important player in not only the Asia Pacific region but also the global market.
It has an established investment banking industry with a projected growth rate of 4.91% for 2023-2028, making it clear that the scope of investment banking is quite promising.
With growing investment, there is an increasing demand for investment bankers in Singapore. Both Singapore-based and foreign banks are huge players in this industry. Some of the top Investment banks successfully operating in Singapore as well as internationally are DBS, HSBC, Standard Chartered, Citi, J. P. Morgan, BAML, Morgan Stanley, Deutsche Bank, and Barclays.
With that in mind, you cannot just grow, but flourish in this environment as an investment banker. Entering investment banking as an Analyst is just the first step toward success. By gaining a few years of experience in investment banking, you will open many doors for yourself.
It is indeed an intriguing career path as you can climb up the ladder from an Analyst to an Associate with a few years of experience.
Once you gain expertise and fully understand the market, you can contest for the position of Vice President, after which you can be considered for Director depending upon your performance. The highest position is that of a Managing Director. It is difficult to get there but not impossible.
So, irrespective of where you start from, there are plenty of possibilities for growth and success if you put in a few years into investment banking.
To get the right training and guidance it is important to select the right course from all the investment banking courses in Singapore. Continue reading to find out some leading courses below.
While investment bankers in Singapore do not necessarily need any specific degree to enter the industry, it is also not a profession that might suit everyone. Graduation or Master’s degree with a major in finance, banking, financial accounting, economics, business administration, or any other relevant subject is required to enter the industry.
However, major investment banks prefer candidates who have pursued investment banking courses in Singapore and have some relevant internship experience.
As an investment banker, you must be sharp in mathematical and critical thinking and be good at analytics. You should be a workaholic to truly enjoy investment banking, as it requires long working hours and is a fast-paced industry.
As an investment banker, your day-to-day tasks involve researching, building financial models for companies, giving financial advice, helping raise funds, preparing presentations, issuing and managing stocks and IPOs on behalf of the company, and negotiating mergers and acquisitions among many other tasks.
Investment banking courses in Singapore will help you develop the technical skills needed to perform your everyday tasks well. But that might just not be enough.
If you want to stand out, you should also work on soft skills like self-discipline, critical and analytical thinking, relationship building, creative problem solving, stress management, and the most useful one is entrepreneurial spirit.
If you think you possess these skills and are fit to become an investment banker all you have to do is enroll in any one of the investment banking courses in Singapore listed below.
Post completion, you will have to crack CMFAS, Capital Markets, and Financial Advisory Services Examinations conducted by the Singapore Governing Body to get a license to practice as an investment banker in Singapore.
The salary structure in Singapore, especially for finance experts is tempting compared to others. Investment bankers are indeed paid the highest in New York followed by Hong Kong.
But in comparison to Singapore, they are much more expensive considering the rent, travel, taxes, etc. So, even though they pay more, you can save more in Singapore as even though the standard of living is high, the tax rates are considerably low.
This makes it an ideal place to start a career in investment banking. As an Analyst, you can make roughly around S$120K as a basic salary, with a bonus ranging from 17% to 43% on the annual salary. The associate level is paid a basic salary of S$200K approximately with a bonus from 30% to 70%.
As you climb higher on the ladder of positions, the basic salary paid starts from S$270K and upwards rising from Vice President, Director, and Managing Director, where the basic pay is not less than S$500K on average.
These figures are subjective as they differ from bank to bank. Some banks or teams pay more while some operate in the range mentioned above. It also highly depends on the performance and experience of the investment banker.
Looking for practical-oriented courses with placement? Dig in here:
Best Institutes for Investment Banking Courses in Singapore
Investment Banking Job is the hottest job globally and is pursued by many finance enthusiasts. In Singapore, there are no formal graduation degrees entirely focusing on Investment banking as it is a niche in the Finance Industry.
However, some investment banks prefer graduates with a major in finance-related subjects from reputed universities as investment bankers. It is observed that in Singapore, preference is given to candidates with graduation or a master’s degree from the UK or the USA over Singapore.
But if you are someone who wants to get into investment banking and study in Singapore itself, you can go for top target universities like Singapore Management University, Nanyang Technological University, and The National University of Singapore.
You can enroll for graduation as these are some universities that have an edge over the others. Post that, to gain expert and in-depth knowledge in the domain of investment banking, you can enroll yourself with any of the institutes listed below as per your preference.
The Investment Banking Course is a master’s certification course from IIM SKILLS, one of the best in the market for its exceptional syllabus and curriculum design. It is an ideal course for beginners as well as experienced from a finance background as it covers investment banking in great detail from basics to advanced.
Its syllabus is divided into 8 Modules with more than 70 hours of live instructor-led lectures and more than 100 hours of practical assignments covering more than 10 templates and over 5 case studies to blend theory with practical experience for better understanding.
Their course is created, trained, and mentored by industry experts with an abundance of knowledge and experience to share, from their long-term career in investment banking.
They also provide 100% job support and help you build your resume and profile on LinkedIn. They also conduct mock interviews in preparation for Investment Banking interviews and placements.
Some of the brands that IIM SKILLS partners with for placements include J. P. Morgan, Tata Consultancy Services, Accenture, and Goldman Sachs as top hiring companies.
On successful completion of the course and clearing their exams, assignments, and projects, you will be given a Master’s certificate for investment banking which is recognized by the MSME Government of India.
This is one of the best investment banking courses in Singapore as it not only helps you academically but also helps you gain experience by providing a guaranteed 1-month internship opportunity.
And the best part is that you get lifetime access to their portal once you enroll yourself. This makes it worth it if you are someone who wants long-term benefits from a course.
This is probably the main reason it tops the list of Top 6 Investment Banking Courses in Singapore.
Investment Banking and Capital Markets is an Executive Post-Graduate Certificate course by IIM Ranchi in collaboration with IntelliPaat. It is an all-inclusive course when it comes to getting started with investment banking as a career.
It is designed by the learned and expert faculty of IIM Ranchi. It is framed in a way that helps you master the domain of investment banking. It is a self-paced course with 9 months of live sessions by IIM faculty with more than 80 live sessions.
It covers concepts from basic to advanced in 9 different modules and projects that engage the use of essential tools to experience real-world scenarios. It also has a feature of peer learning which again is all you need for online classes.
This feature helps you connect and learn with your peers from all the batches and also alumni making it more interactive and fun. They conduct hackathons and collaborative learning to make learning fun.
On completion of all the assignments, projects, and quizzes assigned, you will be given an industry-recognized certificate. They have more than 300 hiring partners and provide job and interview assistance.
The best part about this course is that you get access to the online portal for a lifetime once you have enrolled yourself. This helps you always stay updated and sharpen your skills with the latest market trends at all times with no extra charges.
This makes it a unique one compared to other investment banking courses in Singapore. They have helped as many as 11000 people successfully transition their careers into investment banking with 24*7 support from its faculty.
It is rated an average of 4.6 stars by Trustpilot, sitejabber, and Mouthshut.com. It has around 10 million learners from 155 countries in the world so far and has more than 1000 industry experts as their faculty. Along with live sessions, they also conduct online Bootcamps to boost your growth.
Is finance your niche? Here are the best courses for you:
Course Name: Certificate Program in Investment Banking Operations
Mode: Online
Course Fees: S$1,185.71 with EMI Option
Batches: November, 2023
Duration: 7 Months
Eligibility: Any Graduate and above
BSE Institute Limited or BIL is a subsidiary of BSE Ltd. that was established with the vision of providing quality education to its learners with the expertise and insights from BSE Ltd from the past 148 years of its operation.
BIL has the University of Mumbai, UPES School of Business, Western Sydney University, International University of Applied Science, Gannon University, IIT Madras, and others among its Academic partners.
It is an advanced-level certificate program with its syllabus divided into 3 parts broadly namely, Financial Markets, Investment Banking, and Risk Management. This course is designed and trained by more than 300 industry experts practicing in the global market.
It is extremely easy to enroll and get started with this course. All you need to do is fill out their admission form online, post a document check, pay the course fees and you are done.
Post completion and certification of the course, you can choose from a range of different job prospects, considering the skills you learned and the interest that you developed through this program.
However, some domains that are mostly preferred are Risk Management, IPOs, Private Equity Associates, and Mergers and Acquisitions. Many learners have grown their careers from scratch with the help of this course and got placed in some of the leading banks and companies.
Some of the recruitment partners of BIL are Morningstar, Axis Bank, Standard Chartered, Morgan Stanley, Angel Broking, and many others.
This might be the best among other investment banking courses in Singapore if you are someone who needs minimum help and is a good self-learner.
4. Imarticus Learning
Course Name: Certified Investment Banking Operations Professional
Mode: Online
Course Fees: S$2,290.77
Duration: Full time- 2 months, Part time- 3 months
Eligibility: Freshers from non-STEM with a background in Business Management and Finance.
The CIBOP Program from Imarticus Learning is an online program for Singapore and is based in India. It has a placement record of 85% with more than 400 Corporate placement partners. It offers both full-time as well as part-time courses.
Full-time courses are for weekdays and a period of 2 months whereas, part-time courses are on weekends with a duration of 3 months. It is a 150-hour program with a carefully curated syllabus with 14 Modules that are divided into 3 levels for better understanding.
It is accredited by CISI and provides industry-recognized Certification on completion of the course. Among many investment banking courses in Singapore, CIBOP is one of the courses that is preferrable by many students across the globe.
Along with theory, they also make you ready for practical learning by implementing real-world projects and case studies enabling you to learn how to solve business problems.
Skill building and technical training are the main focus of the program; however, they also provide an interview guarantee post-completion and help you build your resume to stand out.
With good quality learning it is also a good place to build networks in the industry as a beginner. Many working professionals who need to make a transition into the investment banking industry prefer this course as it covers all the topics from scratch and it ideal for working professionals due to its flexible batches.
They have successfully completed more than 1000 batches in a span of 3 years and provided placements to more than 40,000 students so far. Some of their hiring partners are Morgan Stanley, J. P. Morgan, Bank of America, UBS, Citi Bank, and Capgemini among many others.
Based in Singapore, HRD Courses is an online platform that offers self-paced online recorded courses on investment banking.
Since the entire course is recorded, it is a self-paced course making it the right choice for ones trying to grow at their workplace while also upskilling themselves at a time best suited for them. HRD Courses is one of the investment banking courses in Singapore that is accredited with HRDC Singapore.
Their course is designed and curated by an industry expert, with the main aim of developing a real-life situation framework to better the practical approach. It is designed in an interactive way to better build skills and gain expertise in investment banking.
The course is divided into 13 modules each focusing on and covering all the essential elements of an expertise Investment banker.
The modules are curated with great detail and are a result of several years of experience by its curator to bring in the best of the industry knowledge into their modules.
The Course is a unique one as it provides great networking opportunities with professionals from the industry along with learning. Ideally, this course suits best people who have already entered the investment banking industry at an entry-level and wish to upskill themselves to further their career growth.
Despite being fully virtual, this course is also unique as unlike other courses, it is paced in such a way that it keeps you engaged at all times. Its interactive framework contains assignments that challenge you while also engaging you in fun quizzes that help you learn and remember concepts better.
If you are someone on a budget and still wish to learn investment banking from scratch, your search ends here. As HRD Courses is the right place for you. With its lucrative fees and unique framework of learning, it finds an emerging place among other investment banking courses.
6. DataTrained
Course Name: PG Program in Investment Banking and Financial Modeling
Mode: Online
Course Fees: S$ 6,800.00 with No Cost EMI Option.
Batches: November, 2023. New Batch every alternate month.
Duration: 6 Months
Eligibility: Graduates with 0 to 3 years of relevant experience.
Data Trained is an online platform with international acclaim, that offers a PG Program in Investment Banking and Financial Modeling. It has both weekday and weekend batches with both classrooms as well as Online Live Training for its students. It has more than 400 Hiring Partners Globally with full placement assistance.
You get to learn advanced tools, techniques, and technologies and develop your skill set as an investment banker. The courses are taught by the domain experts making you industry-ready.
They believe in maintaining a balance between theoretical and practical ways of learning and so their academic structure consists of 13 Modules and 5 Case studies.
Their syllabus consists of more than 200 hours of content with more than 48 live sessions and 8 Case studies and projects.
Their Course is best suited for anybody with a graduate degree majoring in finance willing to get into Investment Banking, as they cover the basics of finance while advancing you to the professional level by the end of the course.
Every Module is curated and designed in great detail making it easy to grasp and better understand the world of finance. Along with the Course, they also help you in enhancing your profile and building a strong resume. They assist you in interview preparation.
It is amongst the best investment banking courses in Singapore that is beginner-friendly and offers industry-recognized certification in Investment Banking with 100% Job Assistance.
If you wish to pursue investment banking in the comfort of your home and without having to quit your current job, DataTrained is probably the right place to get your hands on.
Frequently Asked Questions
How do I become an investment banker?
To become an investment banker, one must graduate from a reputed university with majors in finance, financial accounting, banking, business administration, or related disciplines. Certified investment banking courses in Singapore and internships in investment banking are preferred when hiring candidates as investment bankers.
What is the investment banking target school in Singapore?
While there are four major Asian target schools in investment banking, SMU or Singapore Management University ranks highest on many lists for various reasons.
Which is the best investment bank in Singapore?
DBS Group Holdings ranks first in the APAC Ratings with its highest generated revenues as per Investment banking revenues in Singapore, 2022 listing, with a revenue of US $95.3 Million. It is also the 69th largest bank in the world.
Known as the Bengal Silicon Valley and industrial IT hub, Kolkata is an attractive and significant city regarding employment opportunities as many high-tech companies, start-ups, and investor organizations are located here. Even in data science learning and data-based job roles, the city offers candidates prospective options and lucrative avenues. Since the online and digital domain has led to immense outflow and in-flow of data structures and models, the need for data experts is also growing substantially with data science institutes in Kolkata bringing forward some of the comprehensive learning programs to bridge the gap between demand and supply of expert and skilled data science professionals. According to recent market surveys, it is believed that the requirement for expert data scientists has almost increased by a staggering 57% from 2022. Thus, in a technological hub like Kolkata, it is evident that data science courses will be a success among learners and professionals. Therefore, in this article, we will mention some of the top data science courses in Kolkata, their fee structure, learning outcomes and prospects, and the data science topics covered in the module.
But before we explore the top listed institutes for the best data Science courses in Kolkata, let us have a small briefing about data science.
What is Data Science its Tools and Latest Technologies in the Domain
Data science is an interdisciplinary learning and research module with a combination of data-based procedures and methodologies from machine learning, and programming of data structures to data analytics through deep learning, Power Business Intelligence techniques, and more.
It is a vast technological domain involving large-scale data combination and retrieving mechanisms along with the application of essential subjects and their core fundamentals like applied statistical methods, computer science and engineering technology, mathematical computation, communication technology, and more.
Data science processes involve some key step-by-step methodologies like gathering data structures, processing such structures, subjecting them for evaluation to draw analytics, and finally communicating the outcome and findings through data visuals.
Data science operates on the usage and practices of several data science tools and technologies. These tools are application software aiding in conducting data research.
Some well-known tools include advanced Excel modules involving Pivot tables, spreadsheets, and functions, Tableau which conducts data visualization processes, and Matpotlib which is a part of the Python programming library rendering critical data science graphs with object-oriented programming modules.
It also includes machine learning tools and technological software like Scikit-learn for data classification, clustering, and prototyping, Tensor Flow; big data technological tools like Hadoop, and business intelligence tools like Power BI.
How to Get a Data Scientist Job in Kolkata?
Since Kolkata is a major technological and IT industrial hub with amazing data science job options, one must have the requisite skill sets and comprehension of data science practices and methods to get into this domain.
To grab a data scientist job in Kolkata, one must identify the aspects where their skills and expertise align and have plans regarding conducting research practices by collaborating with data-based companies.
They also need to have effective and proficient subject knowledge along with a proper industry-relevant certification proving their credibility in this field. To become a data scientist and another data-based job role, one needs to have a solid foundational knowledge of Statistics mainly inferential and descriptive types along with a probability curriculum for data evaluation and proper modeling making data-based inferences and hypotheses models for testing.
They also need to have operational and computational knowledge of mathematical concepts for optimization along with Python programming for processing data, and re-structuring its models for data manipulation. The most significant requirement is to gather much practical experience through working on data science-based projects and developing a critical and analytical mindset in the process of solving complex problems.
Apart from these, one must also consider building a solid data-based portfolio for job placement where a company would often seek initial requirements to look at the experience and practical knowledge in data science practices mentioned in such a portfolio.
The Top 11 Data Science Courses In Kolkata With Placements
1. IIM SKILLS:
Acclaimed to be one of the fastest growing educational and technology-based companies, IIM SKILLS is a leading software and IT training with a study curriculum platform offering a diverse range of new-age learning courses and programs ranging from digital marketing, content writing, financial modeling, investment banking, analytics, and data science.
It was established in 2015 and since then it has evolved to impart excellent learning certification infrastructure with flexible classes in weekend batches for professionals as well as beginners.
It offers a detailed data science course curriculum which is a master certification module having all the latest data science topics and practical learning with data science tools and software technology.
It is a full-time MBA program with degree certification on completion in due time along with internship opportunities and conducted by top instructors and mentors of the industry making it one of the top-rated data science courses in Kolkata.
Features for Data Science Courses In Kolkata:
11 months of course duration
Live and capstone project assignments
Expert instructors and trainers
Latest tools-based and technology learning
24*7 support module
Master’s certificate in data science
Job assistance
Syllabus Covered in Data Science Courses In Kolkata:
Statistics – probability distribution, Expected value, SND, variables
Machine learning and AI – data regularization, Deep learning modules involving networking, random trees, etc.
SQL modules – Operators, data types, command variables, etc
Power BI module – Rows, columns, DAX, data visuals, etc
Python Modules – Lists, strings, dictionary, functions, EDA, etc.
R programming – Sorting, variable types, etc.
Alteryx – Designer and user interface, filtering, etc.
NIIT is a top and leading digital development company as well as an educational learning institute managing training services and talent-based skilled course modules nurturing the knowledge and skills of thousands of students and professionals.
It has instructor-led technological course programs connecting individual and corporate learners under one platform for improving learning efficiency.
It is offering a data science program module being considered as one of the leading data science institutes in Kolkata.
The course is a long-term and extensive knowledge program with mastery in data science tools and software like Tableau for data analysis, Python for data programming, and SQL for visualization. Thus, it is one of the best data science courses with excellent placement services in Kolkata.
Course Features:
Flexible study hours and classes
Courses designed by expert mentors
Problem-solving exercises
Pre-defined case study modules
Generative AI tools and technology
Project portfolio development by Github
Resume building
Job support
Course Syllabus:
Excel for Data Analysis
Analysis with SQL methods
Python modules
EDA curriculum
Tableau for data storytelling
ML for predictive Analysis
Course Fees: Rs 116820/-
Call Inquiry Details: 1800-3000-3448
3. International Management Institute:
International Management Institute or IMI established in 2010 has the best-in-class and highly acknowledged infrastructure and faculty members and is one of the best industry-focused technical institutes with professional learning and study courses.
Known to be one of the best data science institutes in Kolkata, it offers various courses with high-tech management and pedagogy structure aiding students to build solid careers through these modules.
It is offering a certificate program in data science which is a classroom-based learning curriculum with eccentric teaching approaches incorporating core conceptual clarification and comprehension of AI structuring, data texting, and mining, data modeling along with ML inputs and deep learning.
The course is a job-aligned program offering market-based skills to forge a career as a data analyst and expert in e-commerce, media, and finance making it one of the best data science courses in Kolkata.
Course Features:
Total learning duration of 7 months
1-month dedicated internship
150 hours of mentoring
Finance lab and high-tech campus
Real-world projects
Placement support
Course Syllabus:
Data science and quantitative tools
ML curriculum with supervised and unsupervised learning
Aptech Kolkata is a pioneering IT-enabled training and learning platform with software services and online and offline course modules on unique learning specializations. The institute is known to deliver compatible courses and development skills to learners to enhance their ability to land their dream job and hence serve as an impetus to their career growth.
It offers a data science professional course designed to incorporate in-depth data knowledge techniques and practices for conceptual growth. It involves top data science learning topics and curriculum like regression techniques, forecasting methods, clustering and more making it one of the sought-after data science courses in Kolkata.
Features Of Data Science Courses In Kolkata:
10 months of full-time learning
Any graduate can enroll in it
Profiling for Python programming, data analysis, and R programming.
English as the language of instruction
Exploratory analysis
Project Learning
Syllabus Covered In Data Science Courses In Kolkata:
TERM 1:
Excel for analysis
T-SQL for handling of data
MongoDB for data management
Data mining modules
Capstone project
TERM 2:
Python
R language
Hadoop Big System
Tableau for visual analysis
Call Inquiry Details: +91-9330148679
5. Besant Technologies:
Besant Technologies is a leading and trusted IT software-based educational and training institute dealing with technical subject learning adopting the latest technologies and module structures with advanced systems and procedural learning.
The institute is also known to impart excellent employment-based and placement services holding decent records in learner’s placement in top companies.
It is offering a curriculum-based data science certificate program with flexible study schedules for learners and an affordable fee structure. The course is formulated to prepare learners for future job roles as a data scientist or data analyst with skill-based certification making it one of the best data science courses in the city.
Course Features:
80 hours of learning period
Beginner level of learning
20 hours of assignment modules
24*7 support for doubt-clearing
Trainers with high industrial experience
Certificate
Course Syllabus:
Data science – ML curriculum and deep learning techniques
Python – Installation, IDES, Jupyter, lists, slicing, arrays, functions, etc.
Data Manipulation – Rounding numbers, aggregation, munging, etc
Statistics for analysis
Course Fees: Rs 35000/-
Call Inquiry: +91- 9707250260
6. Uniterp Academy:
Uniterp Academy is a leading technical learning institute based in Kolkata with a dedicated curriculum and placement cell for its learners to enroll with having a tie-up with 150+ corporate entities and is considered to be a top platform to learn data science modules.
It is highly acclaimed for a blended learning program with both online and classroom curriculum sessions and with technologically advanced learning processes at low costs of enrolment in courses.
It offers a data science certification curriculum incorporating important steps in data handling and management with the latest algorithmic learning, big data technology, and data modeling. The course is considered to be one of the top data science courses.
Course Features:
6 months of program duration
100% placement support
Intermediate learning level
Top expert faculties
Live free webinars
40 hours of assignments
Course Syllabus:
Basic statistics with data tools
EDA process
Types of Regression Modules
Data mining and clustering
Association rules
Recommender system
Model validation modules
Text Mining techniques
NLP curriculum
Call Inquiry Details: +91- 8584945373
Explore These In-demand Data Science Courses Near You:
360 Digi TMG is a certified learning and course provider approved by the Govt of India along with Future Skills Prime and NASSCOM covering a diverse course range from business intelligence, analytics, data engineering, and domain analysis to data science modules, NLP modules, and more.
The institute follows the latest market trends to incorporate in its curriculum for easy placement opportunities to the learners with customized learning as well.
It is offering a data science course and certification program covering modules in Python programming, and R language with premier sources and learning materials for the learners. It includes exclusive data contents for data representation and forecasting techniques making it one of the best data science courses.
Course Features:
184 hours of learning duration
Both online and classroom sessions
2 capstone projects
Job placement support
150 hours of assignment learning
Tools like Keras, Pytorch, R studio, Jupyter Notebook, etc.
Course Syllabus:
Python lessons
SQL – Commands, keys, joins, etc
CRISP – Business understanding and data
Pre-processing of data modules
Power BI
Data Mining – Unsupervised learning
Segmentation curriculum
Data mining and ML
Association Rules
Course Fees: Rs 61100/-
Call Inquiry Details: 9989994319
8. ILEAD:
Ilead is a top-rated and highly popular premier academic institute in Kolkata offering degree-based courses in marketing, management, technology, and other creative domains with excellence in learning courses and modules and holder of several academic awards. It has top-led collaboration with international institutes and universities with the mission to change learning dynamics.
It is offering a data science course which is a bachelor’s degree and a full-time program under MAKAUT having a bachelor’s in science curriculum with industry-oriented learning. The course has internships and placements with skill development and exposure making it one of the best data science courses in Kolkata.
Course Features:
4 years undergraduate program in 8 semesters
100% placement guarantee
Portfolio-based projects
New age technology curriculum
Audio-visual live content
Case studies and applications
Course Syllabus:
DBMS module
Python module
Data warehousing technique
Data mining
Data security
Algorithms in data structuring
AI-based ML module
Course Fees: Rs 504500/-
Call Inquiry Details: +91-9163122222
9. T VEDANT:
I.T Vedant is a top-rated IT training and educational lesson provider having a highly qualified faculty team and multiple specialization course curriculums covering diverse vocations and professional certification programs affiliated with National Skills Development Corporation and even has collaboration with IBM for course structure and pre-placement guidance modules.
It is also offering an industry-accreditated data science course program with both classroom and online-based pedagogy having various data science-based learning topics and practical training exercises for both professionals and beginners in this domain.
The course is even considered to be one of the best online data science courses in Kolkata with a high enrolment percentage amongst candidates.
Course Features:
6 months of study duration
280+ live and online interaction sessions
More than 30 case studies and project work
Highly qualified and experienced trainers
2 Global certificates in on program
Customized learning
Course Syllabus:
SQL and querying modules
Advanced Excel and functions module
Power BI techniques for data structuring
Tableau modules
Data-based projects
Python curriculum
Machine learning with its types
AI programming
10. NETTECH India:
NetTech India is known for its analytics and technical specialization courses with high-quality learning and study infrastructure covering domains of software testing, analytics modules, data science and marketing techniques, programming courses, and many more.
It is offering a high-tech data science module certification course with both diploma and post-graduate curriculum covering essential topics like machine learning and algorithmic programming, Python and R programming modules, and AI-based learning making it one of the top-notch online data science courses in Kolkata.
The program is conducted by top and expert data science mentors and leaders with many years of experience and skills.
Course Syllabus:
Python introductory sessions
Python interpreter modules
Control flow, operators, lists, and functions in Python
Exception handling techniques
OOP in Python learning
11. PRO IT Bridge:
Pro IT Bridge is an information and technology-based software training institute incorporating high-tech courses and learning curricula especially involving data science and analytics modules offering one of the top-rated and popular data science courses aiding candidates with knowledge as well as placement opportunities in Kolkata.
The institute offers a data science course that is job-oriented having modules in machine learning and tableau, Programming techniques, and other significant data practices for business analytics, etc.
Course Features:
4 months of full-time learning
Live sessions and learner interaction module
One-to-one mentoring
Experienced mentors with years of expertise
High-end pedagogy techniques
Statistical learning methods
Course Syllabus:
Data science and its lifecycle stages
Python language module
Software Engineering
Python libraries curriculum
ML modules and application
Flask, XGboost, Pandas, etc, and other tools
FAQs:
Can an engineer become a data scientist?
Yes, software or any other engineer can become a data scientist by acquiring relevant skills and knowledge of data science practices and methods through data science courses and showcasing significant experience over the years.
How to get enrolled in a data science certification course?
One can easily enroll in data science courses by fulfilling their eligibility criteria and educational requirements along with learning their registration process following due diligence.
What are the skills required to become a data engineer?
To become a data engineer one must have thorough knowledge and work experience in data analytical practices with special emphasis on data restructuring and modeling and building new data models and can enroll in data science courses in Kolkata.
What are the career opportunities after pursuing data science courses from the leading data science institutes in Kolkata?
The career opportunities after pursuing data science courses from the top data science institutes in Kolkata include that of data consultant, data research analyst, business analyst, data engineer, data architect, AL programmer, etc.
Conclusion:
Therefore, with more data production and high data traffic, the need and requirement to handle and manipulate such data structures for industrial usage is also surging. The only way to manage is by application of data science practices and more importantly employing skilled data science experts who can deftly process such structures with much-needed expertise bridging the gap between supply and demand chains. The above-mentioned data science institutes in Kolkata are great options for data science learning.
