Digital Marketing is a booming career right now and will continue to be so in the upcoming years. With the Government of India launching the Digital India program, India is witnessing a transformation into a digitally empowered society. With this disruptive marketing shaking things up, there is the creation of a new job industry altogether. There are many new job profiles, thanks to digital marketing. The demand for these new-age jobs is ubiquitous. We walk you through a list of the top 10 digital marketing courses in Noida.
The demand for digital marketing jobs is so high that every city, including Noida, is witnessing a mushrooming of digital marketing companies and institutes. Several digital marketing companies are offering their services to businesses. There are training institutes to train aspiring digital marketers into future digital marketers.
Though the subject of digital marketing is incredibly vast, covering various sub-domains, excellent instructors and training make it relatively easy to learn the skill and that too within a short duration. Unlike most courses that need a minimum of six months to more than a year of learning and preparation, digital marketing is one skill that requires only a short duration to learn and master.
It is vital to put into practice all the learning and to keep oneself updated at all times as the rules of the digital marketing game are continually changing.
Noida, a hub of multiple national and international companies and a satellite city of Delhi, has a high demand for all jobs relating to the digital marketing sector. Like most big cities, there are a significant number of digital marketing courses in Noida. Below is a research-based list, complete with the salient features of the digital marketing courses. Check here for the top digital marketing courses in Delhi.
IIM SKILLS
Since its inception five years ago, IIM SKILLS has trained over 5000 people across 35+ countries. It is an institute that aims at providing an affordable education that is relevant and industry-oriented. IIM SKILLS strives to fill the gap in skills through its job-ready courses.
IIM SKILLS has its headquarters in New Delhi, with offices spread across India and UAE. Since it provides exclusively online courses, people residing in any city/country can access their premium courses. The premium courses at IIM SKILLS are a gateway to lucrative jobsthat most people aspire.
The flagship course of this institute is its content writing course. Other courses on offer are the digital marketing course as well as CAT coaching for entry into prestigious IIMs across India. The plans of IIM SKILLS for the future include coming up with in-demand courses in industries like Finance, artificial intelligence, and entrepreneurship.
IIM SKILLS offers top-notch digital marketing courses in Noida. IIM SKILLS is the new place to achieve your dream and learn everything about Digital Marketing. The institute is in alignment with the key digital channels and trends, giving candidates valuable insights. Practical and interactive learning facilitates collaborative learning ideas at the individual level. Check out the different professional coursesthat you can enroll in to choose a more lucrative career for yourself.
The USP of IIM SKILLS that make its digital marketing course ideal include:
A student-centric approach.
Amicable mentors with many years of subject matter expertise.
Live online instructor-led sessions.
Doubt clearing sessions.
A productive learning management system.
Practical hands-on learning.
Brand Partners of IIM SKILLS
The digital marketing course at IIM SKILLS is apt for:
Traditional marketing professionals looking at learning digital marketing.
Entrepreneurs looking at brand building/customer acquisition.
Digital Marketers looking at empowering themselves with the latest trends of digital marketing.
Homemakers looking at digital marketing as a side hustle.
Alumni Reviews
Salient features of the digital marketing course at IIM SKILLS:
Course Name: Digital Marketing Master Course.
Duration of the course: 180 hours of comprehensive training spread over three months.
Course Fee: INR 34,900 + GST.
Batch: Online only. Weekday and weekend batches are available.
Curriculum: 40 modules cover the comprehensive syllabus. A total of 120 hours of the training program are to do with hands-on assignments:
Fifteen hours of web development.
Social media marketing for 15 hours.
Ten hours of micro-video marketing.
Affiliate marketing for 10 hours.
Google Adwords for 10 hours.
Fifteen hours on email marketing.
Twenty-five hours on search engine optimization.
Thirty hours on content writing.
The courseware up-gradation happens time-to-time, and hence it is relevant to current industry standards.
The syllabus curation is by seasoned professionals.
The training is online and hence offers flexibility in learning and is accessible anywhere and anytime.
Internship: This course has an optional three-month internship program.
This program is entirely tool-driven, where candidates master many essential digital marketing tools. They also benefit from 79k worth of free tools as a part of this course.
Back up, classes are available in the form of recorded online sessions. All candidates have access to these recordings and other learning material on the LMS or the learning management system.
The mentors are industry experts and give one-on-one personal attention to all students, ensuring every student becomes a future digital marketer.
IIM SKILLS has a dedicated placement team and offers support to the candidates upon course completion. This is apart from an entire module on digital infographics and resume creation.
Certification: Candidates get the Digital Marketing Master Course certificate of completion from IIM SKILLS. The course also prepares students for global certifications from HubSpot, Facebook, etc. They also offer comprehensive training in Google Digital Marketing Course.
PIMS is a digital marketing institute that, for the past several years, has trained 2000+ candidates in around 80+ batches. It offers one of the best digital marketing courses in Noida
PIMS is a great learning platform for entrepreneurs and students. It offers courses in:
Digital marketing.
Search engine optimization.
Pay per click.
Social media marketing.
Social media optimization.
Online reputation management.
The diploma certificate by PIMS is valid for points towards immigration to New Zealand, Canada, and Australia. The faculty includes qualified internet marketing professionals.
Salient features of the digital marketing course at PIMS:
Course Name: Certified Diploma in Digital Marketing Course-DIDM
Duration of the course: The DIDM program is for three months.
Course Fee: INR 35,000, including GST.
Batch: The DIDM course is available offline and online. The institute has morning and evening classes with the option of weekend classes for working professionals.
Curriculum: The syllabus is comprehensive and includes 32+4 modules.
The institute takes in small batches of less than 12 candidates per class.
There are six live projects with 2000 advertising credits.
The dedicated trainers have 10+ years of experience. The institute offers easy backup classes.
There are regular events, workshops, and assessment certifications after each module.
Tools worth 70,000 are free, along with entrepreneurship and interview preparation.
Internship: The program includes a three-month internship.
Certification: The course includes15 certifications, including course completion from PIMS and certifications from Google, HubSpot, Bing, etc. The certifications have value worldwide.
Contact Information:
A-44A, Behind Mcdonald’s Restaurant,
Noida-201301
(Near Sec-16 Metro Station)
Phone: 78400-44401
WEB TRACKKER
Web Trackker is primarily an IT company offering a varied range of services. It also provides digital marketing courses in Noida.
The institute is into web development, app development, SEO, SMO, e-commerce website and app, etc. They have a branch in Australia as well.
Along with providing services, it trains students and professionals in digital marketing, SAP, blockchain, web development, and so on. All the courses are job-oriented, providing candidates with a platform to earn from what they learn.
Salient features of the digital marketing course at PIMS:
Course Name: Digital Marketing Training.
Duration of the course: It is a two to three months course.
Course Fee: INR 18,000.
Batch: Weekday and weekend batches are available.
Curriculum: The course syllabus has 13+ modules, including affiliate marketing, e-commerce marketing, Adsense, and blogging.
The institute takes only four to seven members in each batch.
The trainers have 7+ years of experience in the industry.
Certification: Candidates get up to 11 certifications from this course.
Contact Information:
B-85, Sector- 64, Noida-201301
Phone: 88028-20025
DIGITALKUL
DigitalKul is a digital marketing training and consultancy institute. Considering the needs and aspirations of the new generation, DigialKul aims at being the perfect companion in digital growth. Being a digital marketing service company, it offers one of the best digital marketing courses in Noida.
The other courses on offer at DigitalKul include:
Social media marketing.
Search engine optimization.
Google Analytics certification course.
Google Adwords certification course.
Content marketing course.
Learn to sell online.
Salient features of the digital marketing course at DigitalKul:
Course Name:
Advance Digital Marketing Training Course (ADMT).
Digital Marketing Course (DMC).
Duration of the course:
The ADMT is for three months.
The DMC is for two months.
Course Fee:
The Advance course is for INR 39,900.
The standard course is for INR 24,900.
Batch:
The ADMT is available online/offline on weekdays/weekends.
The DMC also is available on weekdays/weekends and as an online or offline course.
Curriculum:
The advanced course is extensive and has 108 hours of training covering 20 modules. There is an up-gradation of the courseware from time-to-time.
The modules are inclusive of blog monetization, affiliate marketing, online selling with Amazon, Flipkart, Snapdeal, etc.
The advanced course is also inclusive of personality development, group discussion, mock interviews, and presentation skills.
The DMC course is for 64 hours and covers 16 modules.
Easy backup classes, mentors with experience of over ten years, lifetime support, and assessment certification after every module are some additional perks.
Certification: With both courses, candidates get a globally recognized course completion certificate. The training prepares candidates for other digital marketing relevant examinations to get certifications from Google, Facebook, HubSpot, etc. The courses also provide 100% placement assistance.
Contact Information:
H-14,
Sector-63, Noida-201307
Phone: 87500-44680
INSTITUTE OF FILM TRAINING AND DIGITAL MARKETING-IFTDM
IFTDM works on the belief system of necessity, being the mother of all inventions. After extensive research, IFTDM realized about the gap in the market between demand and supply in the fields of film making and digital marketing. IFTDM aims to fill this gap and provide relevant training and expertise to aspirants.
Being an institute dealing exclusively with digital marketing and film making, it offers excellent digital marketing courses in Noida. The Garage Group is its parent, having a reputation of being one of the most influential brands in the media and production sectors. The institute offers only courses on film training and digital marketing.
Salient features of the digital marketing course at IFTDM:
Course Name: Digital Marketing Course.
Duration of the course: The institute has a four-month and a six-month course.
Batch: Classroom training.
Curriculum: The four-month course syllabus has six weeks of learning. Week seven to sixteen is on-job training.
The six-month course has extensive on-job training from week seven to week twenty-four.
There is an option of taking a free demo class before enrolling in the course.
The candidates get on-job training from top industry professionals.
There are assignments and evaluations after each module.
The institute offers 100% job placement assistance.
Certification: Candidates get an industry-recognized certificate from IFTDM.
Contact Information:
C-68 Ground Floor
Sector -65 Noida Uttar Pradesh-201301
Phone: 93552-35555
DIGITAL MARKETING PRO
Digital Marketing Pro provides digital marketing related services and training and offers excellent digital marketing courses in Noida. In the training segment, under the short-term courses are:
Search engine optimization and social media optimization.
PPC & website analytics.
Email marketing & Mobile marketing.
The institute also provides content writing, review posting, YouTube promotion, and other digital marketing services. Digital Marketing Pro adopts a combination of technology and traditional ways of teaching.
Salient features of the digital marketing course at Digital Marketing Pro:
Course Name:
Diploma in Digital Marketing.
Digital Marketing and Web Production.
Duration of the course: The diploma is for three months.
Curriculum: The diploma course comprises 14 modules on various aspects of digital marketing.
The digital marketing and web production course is extensive, covering modules of both subjects.
An instructor with subject matter expertise handles each module of the training program.
Assignments like maintaining a Facebook business page, Twitter handle, running a PPC campaign, etc., help students measure their learning.
Candidates learn to develop and execute an end-to-end internet marketing strategy.
Certification: Candidates get a course completion certificate for both courses.
Digital Mantra believes in innovative and practical learning. It primarily caters to digital marketing courses in Noida. Leading experts and social geeks design the course structure at Digital Mantra. The institute provides globally accredited courses.
The institute follows an open model, which means candidates are free to learn either advanced specialization or single modules. Over the past eight-plus years, Digital Mantra has trained 9965+ trainees in 55+ batches. The unique new feature at Digital Mantra is the DST or the Digital Mantra simulation tool, which takes hands-on experience to a whole new level. The course fees for courses, including the DST, are comparatively higher.
Salient features of the digital marketing course at Digital Mantra:
Course Name: Advanced Digital Marketing Expert.
Duration of the course: It is a two-month course for 60 hours, beginner level.
Course Fee: INR 6,900 + GST. The course with a digital simulation tool costs INR 14,999 + GST.
Curriculum: The syllabus covers all digital marketing subjects extensively.
Candidates get post-class recordings and the latest case studies.
The training is by industry experts, and it is engaging and practical training.
With the DST, candidates get an innovative and gamified experience of the global ads platform. Candidates get 1 Lac of virtual money and get a real-time experience of live ad campaigns. It is hands-on, practical live-work involving strategy and planning. The topics covered for DST include:
Online Ad Management.
Campaign Management.
Google Ads Management.
FB Ads Management.
Certification: Candidates get the Digital Mantra certification in association with IAMAI.
Contact Information:
A-73, Sector-2,
Noida-201301
Phone: 99715-66688
DIGITAL ONLINE COURSE
Digital Online Courses is a subsidiary of Peritus Infotech. It provides services and training in various segments of digital marketing. In the services segment, it offers:
Digital Marketing.
IT consulting.
Internet Marketing.
Application Development.
SEO, and PPC.
Campus Training.
Workshops at colleges.
In the training segment, it offers digital marketing and its allied courses. It is one of the top institutes providing digital marketing courses in Noida.
Salient features of the digital marketing course at Digital Online Course:
Course Name: Digital Marketing, Six Weeks Extended Course.
Duration of the course: Six weeks.
Curriculum: The syllabus includes modules such as:
Overview of digital marketing.
Website creation.
Search engine optimization.
PPC advertising.
Social media marketing.
Google Analytics.
Mobile marketing.
Adsense blogging.
Ecommerce marketing.
Google Adword certification.
The batch size is small, and the institute is student-friendly.
There are live projects, and candidates work with various tools.
The institute provides placement assistance.
Contact Information:
B-70, Sector 67,
Block B, Noida-201301
Phone: 80774-78681
DIGIHOUR
DigiHour is a leading digital marketing institute providing digital marketing courses in Noida. Founded by a team of digital marketers with 10+ years of experience, the courses are as per the real market scenario.
The institute aims at producing skilled marketers as 90% of the aspiring candidates do not have even the requisite knowledge.
Salient features of the digital marketing course at DigiHour:
Course Name: Advanced Digital Marketing Course.
Duration of the course: Two months.
Course Fee: INR 20,000.
Batch: Weekday and weekend classes are available.
Curriculum: The various modules of the course are:
Candidates will experience a unique and new way of learning that is powerful and practical.
Industry experts as mentors make the training and understanding easy.
The course includes interview preparation with more than 200 interview questions.
DigiHour helps the trainees with job placement assistance and even helps students learn how to earn online or improve their existing business.
Certification: Candidates get a course completion certification post the examination.
Contact Information:
B-47, Sector-64,
Noida-201301
Phone: 88608-60684
DIGITAL DIRECTIONS
A digital marketing training academy, Digital Directions offers services, training, as well as institutional training in the digital marketing realm. Since it is also into providing digital marketing services, it provides excellent digital marketing courses in Noida.
Digital Directions is an OMCP certified company. OMCP is a premier industry certification primarily for digital marketing professionals.
The training and services provided conform to emerging global standards. It certainly adds value to the certifications that candidates get post-course completion.
Under its institutional training, it provides training to corporates and educational institutions.
Salient features of the digital marketing course at Digital Directions:
Course Name: OMCP Certification Course in Digital Marketing.
Duration of the course:
Course Fee: INR 29,500/-.
Batch: It is an online training program.
Curriculum: The syllabus comprises 15 modules. It includes developing digital strategy and conversion rate optimization amongst other core modules.
The trainers are all Google certified and teach the international curriculum.
Live projects and case studies are a part of the course.
The institute has tie-ups with various industries helping candidates in job placement.
Internship: There is an internship of 50+ hours with 100% placement assistance.
There are several top-notch digital marketing courses in the city. You should have a checklist in place when planning to enrol for a digital marketing course. Course curriculum, fee, duration are important criteria. Go for the institute that ticks all or most of your boxes in the checklist. The list here is of the top digital marketing courses online and offline.
What is the duration of Digital Marketing courses?
The duration for a comprehensive digital marketing program is around 3 to 6 months (12 weeks-24 weeks). Practical assignments, case studies are also included in the course.
Who can take up a digital marketing course?
Anybody who wants to work in the digital marketing industry can opt for the digital marketing courses available. You do not need any particular educational qualification to enrol for the Digital Marketing program. This is why students, new career aspirants, entrepreneurs, sales professionals, retired persons, homemakers, bloggers, content writers, and video creators can take up this course.
What is the fee for Digital Marketing courses?
The course range can be very wide depending on the institute, the mode of training, and the brand name. The course fee for a detailed digital marketing course can be anywhere between Rs 25000 to Rs 35000.
Are crash courses helpful in digital marketing?
You can take up crash courses in digital marketing. It will provide you with knowledge of the fundamental concepts. However, it is advisable to take up detailed courses that span 3-6 months. You will get a 360 degree understanding of the concepts that way.
WRAPPING IT UP:
By the end of a digital marketing course, candidates will be able to:
Develop a deep understanding of consumer behaviour.
Gain advanced knowledge on concepts of digital marketing and its interdependent components.
Be able to chalk out data-driven digital marketing strategies.
Have complete knowledge of how to use analytics to test and measure various marketing channels, evaluating the ROI.
Find a course that fits your needs from the above list of top digital marketing courses in Noida. Job readiness and placement is what matter at the end of the course.
Most institutes are competitive and offer up-to-date course material. It is the mentors and trainers that make a difference. The modules and sub-modules are hardly any different from one institute to another. A great mentor/trainer imparts training in a way that even a novice finds engaging and doable. The differentiator is the practicability of the learning, being able to implement what you learn.
An excellent faculty will do the hand-holding for every candidate and convert potential aspiring digital marketers into future successful digital marketers.
While going through the digital marketing courses in Noida, apart from a course completion certification, look for other certifications as well. Exam preparation and guidance for certifications from Google, Facebook, and HubSpot have immense value. They are globally recognized digital marketing certifications that are enormously beneficial on the resume.
The Indian digital industry is already in a boom phase. It is going to witness further gigantic growth. If you want to give wings to the creativity in you and be a part of this ever-changing, dynamic, and growing field of digital marketing, now is the right time to equip yourself. In a short duration of a few months, you can learn the ropes and gain an enviable position in the digital marketing world.
It is a boom time for digital marketing globally. There are numerous digital marketing courses in India. As per the DentsuAegis Network (DAN) report, digital ad spend is set to grow by 27% in 2020 and will cross 50K crore by 2025. Some mindboggling statistics that! For Chennaiites, career opportunities in digital marketing are aplenty. Chennai is the capital city of Tamil Nadu, with excellent employment opportunities. The average digital marketing manager salary (as per Payscale) in Chennai is INR 637,120. Is that not motivating enough to pursue a course in digital marketing and start your journey? To assist you in decision-making, we bring you a list of the top 10 digital marketing courses in Chennai.
Digital marketing seems straightforward. But it involves a large amount of planning and details, given the various components that make for a digital marketing strategy. There are multiple constituents of digital marketing, taught in different modules in a course. Each can, in themselves, be individual job profiles.
In an attempt to enlighten candidates on the various sub-profiles of the digital marketing career, today, we will discuss in brief the roles, responsibilities, and salary of a social media marketer.
SOCIAL MEDIA MARKETING CAREER
What do you mean by social media marketing?
Social Media Marketing, as the name implies, is the utilization of various social media channels to promote or market services and products. The most popular social media platforms today are:
Facebook
Twitter
Instagram
Pinterest
Snapchat
Linkedin
The use of social media channels has gained importance today, thanks to the amount of time that most people spend on such platforms. It is an easy and efficient way to connect with the audience. On average, in India, people spend at least 2.4 hours on social media, which is in line with the global average.
How to leverage social media marketing for business growth?
With the statistics mentioned above and the ease of internet access, it is clear that marketing through social media platforms is a significantly productive and viable option. Some of the merits and ways to leverage social media marketing include:
Ease of connecting with customers: Social media channels are primarily communication platforms, and to be where your customers are most likely to be, humanizes your brand. Connect with them where they are and give them useful content; the leads and conversions will follow.
Brand awareness and brand building: It is one of the most cost-efficient and time-efficient digital marketing methods to create brand awareness and visibility and increase brand recognition. The “like, share and subscribe” tag has not gained popularity for no reason.
Building customer loyalty and brand authority: A loyal customer base and customer satisfaction take care of the brand authority.
Gainful Insights: All social media platforms provide data-driven insights that help create better strategies moving forward. It is perhaps the best way to know about the thoughts and needs of your customers.
There are a plethora of more benefits, but the above are the more important ones.
What is the role and responsibility of a social media manager?
A social media marketer should have an excellent understanding of how each of the various channels works and how to optimize content to make it engaging. Some of the job profile requirements/responsibilities include:
Create and implement social media strategy after engaging with clients and understanding their requirements, competitor analysis, and audience identification.
Share daily engaging content to encourage improved leads and conversions. They are in charge of running campaigns and coordinating the overall social media strategy.
Optimize pages on each platform to increase visibility and action by customers.
Collaborate with other departments to track the ROI and improvise for business growth.
What is the salary of a social media marketer?
The national average salary for a social media marketing manager in India is INR 548K/year as per Glassdoor. Whereas, a social media marketing executive (fresher) salary on average is INR 3,00,000 in India. The higher the experience, the better the pay is, which is valid with every job.
IIM SKILLS
IIM SKILLS is a premium institute offering world-class job-oriented courses at cost-effective prices. Within just about five years, IIM SKILLS has gained stupendous popularity. The core tenet of IIM SKILLS is practical training to bridge the skills gap.
A remarkable feature of the courses at IIM SKILLS is the perfect blend of classroom learning and real-time training that ensures students are industry-ready immediately after the course. Though content writing is the flagship course of IIM SKILLS, its digital marketing course is one of the best in the industry.
The seasoned trainers at IIM SKILLS provide an enriching and inspiring experience to the students. The courseware is co-created meticulously with industry experts and is in line with the strategic expectations of global businesses.
The digital marketing training at IIM SKILLS provides the budding digital marketers with excellence at every level, boosting career prospects, and propelling their minds to achieve success.
Salient Features of the digital marketing course at IIM SKILLS:
Course Name: Digital Marketing Master Course.
Duration of the Course: It is a three-month exclusively online training program. Candidates have flexibility in terms of weekday and weekend batches.
Course Fee: INR 34,900 + GST.
Curriculum: The curriculum is on par with global standards with 180 hours of comprehensive training covered in 40 modules.
Being completely online, it gives its students lifetime access to the complete courseware that has course recordings, training material, and class presentations.
It is a tool-driven course and helps candidates master the various essential tools of digital marketing.
The program is extensive and exhaustive, covering all core aspects of digital marketing with case studies and assignments on real-time projects helping students learn through implementation.
The training imparts industry-relevant tips, tricks, and techniques to the candidates.
Internship: After course completion, candidates have the option of an internship.
Certification: Candidates get a master certification from IIM SKILLS as well as guidance for preparation for 13 other exams relevant to the digital marketing field such as HubSpot, Google, Bing, Facebook Blueprint, etc.
Digital Scholar is an extension of echoVME by the renowned digital marketer, Sorav Jain. The main focus of Digital Scholar is to fill the graduate-employee skills gap in the digital marketing domain. The institute provides custom programs for students, corporates, and entrepreneurs/solopreneurs.
With its inception only in 2019, Digital Scholar has already made its mark and offers one of the best digital marketing courses in Chennai. The founder, Sorav Jain, has at least 12+ years of expertise in the digital marketing industry and has worked with 100+ clients. Learning from industry experts ensures trainees get the best in terms of quality training.
It is the only agency-styled institute providing hands-on digital marketing training to its candidates.
Salient Features of the digital marketing course at Digital Scholar:
Course Name: Three months flagship course and an agency-styled online digital marketing course.
Duration of the Course: The flagship course is for three months available on weekday and weekend batches. The online course is also for three months, with 80+ hours of classes.
Curriculum: The three-month course has 12 modules of training candidates in the core digital marketing skills.
The online course has three specializations of affiliate marketing, analytics, and copywriting.
There are ten live case studies and assignments for every module.
The curriculum educates the trainees on how to run campaigns on various platforms, create and understand marketing funnels, and also learn to interpret metrics and optimize.
Feedback sessions, industry networking, guest lectures from renowned people in the digital marketing industry, community support, career support, lifetime access to the DS learning hub along with industry projects and case studies give the best possible exposure to the trainees.
Digital Scholar has an impressive list of placement partners through their agency, and hence placement for deserving candidates is not an issue.
Internship: Deserving candidates get an opportunity to intern and get first-hand experience along with an internship certification.
Certification: Both courses come with 12 certifications.
Contact Information:
1B, Sapna Trade Centre,
135, Poonamallee High Road,
Pursaiwalkam, Chennai 600084
Phone: 91692-31231
DIGITAL MARKETING COURSES.IN
Digital Marketing Courses (DMC) is an extension of Zuan Technology in Chennai. It offers an extensive range of online marketing courses in the fields of digital marketing, web designing, HTML, and WordPress.
With a unique training methodology, Digital Marketing Courses offers one of the top digital marketing courses in Chennai. The professional training at DMC ensures you become an expert within a short duration. DMC has a decade worth of experience; it provides the best industry exposure in the digital marketing domain.
Salient Features of the digital marketing course at Digital Marketing Courses:
Course Name: Digital Marketing Training.
Duration of the Course: The classroom program is for ten hours a week for the weekday batch or four hours a day for the weekend batch. The online classes are instructor-led. There is flexibility in terms of batch timings.
Curriculum: The course has 16+ modules covering core aspects of digital marketing.
It also has assignments on 10+ live projects and mastery of 25+ tools.
There are interactive sessions by Google certified industry experts with an up-to-date advanced course curriculum.
Certification: Students get a course completion certification and preparation for certifications from Google Ads, Google Analytics, OMCA, HubSpot, etc.
Courseinn Academy provides training with in-depth knowledge of various courses. Primarily, it has training programs for marketing, programming, development, and software testing.
It provides top-notch marketing guidelines with separate courses for every aspect of digital marketing. It is undoubtedly one of the top digital marketing courses in Chennai.
Courseinn provides instructor-led classroom training, online training, corporate training, and internship training. Trainees benefit from career coaching, resume feedback, and mock interviews.
Salient Features of the digital marketing course at Courseinn Academy:
Course Name: Integrated Digital Marketing Course.
The course is available as a classroom or an online program. Both are instructor-led with timely doubt resolution and smart classes.
Weekday and weekend batches are available.
Curriculum: The curriculum includes 36+ advanced modules. The trainers are all industry experts.
There is hands-on learning with practical live projects.
The syllabus covers 100+ digital marketing tools making the trainees efficient digital marketers.
Internship: 100% internship and placement opportunities.
Certification: 12+ certifications.
Contact Information:
New No 126, Old No 71, 1A, Race View Tower,
Opp to Metro Railway Station, Anna Salai,
Guindy, Chennai-600032
Phone: 99620-97767
WEB D SCHOOL
With its inception in 2014, Web D School offers high-quality training in various short-term courses at a reasonable price. From humble beginnings, it has grown enormously. It is one of the best institutes providing digital marketing courses in Chennai.
Some of the top courses on offer at Web D School are:
Web design and development course.
Digital marketing course.
Film editing course.
Animation wizard course.
Android course.
Graphic designing course.
VFX master course.
UI/UX designing course.
The main aim of all the courses at Web D School is career enhancement and employability.
Salient Features of the digital marketing course at Web D School:
Course Name: Advanced Digital Marketing Course.
Duration of the Course: It is a three-month course.
The institute trains only one batch a month with just about six students per batch to maintain high-quality training standards.
Curriculum: The extensive course syllabus has 18 modules covering all core aspects as well as various digital marketing tools.
An understanding of marketing campaigns is through live projects.
Photoshop is also a part of the curriculum. This enables students to create their designs for campaigns and advertisements.
Trainees learn content writing in-depth as well.
The institute provides 100% placement support.
Contact Information:
174, Doshi Garden, Basement N.S.K Salai,
Arcot Road, Near Vijaya Health Centre,
Vadapalani, Chennai-600026
Phone: 97913-33350
BESANT TECHNOLOGIES
Besant Technologies is a leading IT and software training provider in India. It has about nine centres each in Chennai and Bangalore.
The institute provides training for software testing, digital marketing, cloud computing, web designing and development, mobile applications, robotic process automation, and many more. It offers excellent digital marketing courses in Chennai.
The institute provides online training and corporate training. It is also into contract staffing and ERP services. The institute coaches students for interviews and helps in placement after completion of various courses.
Salient Features of the digital marketing course at Besant Technologies:
Course Name: Digital Marketing Training
Duration of the course: 20 hours with 30-45 hours of real-time projects.
There are weekday and weekend batches.
Curriculum: The syllabus includes 13 modules, and module 14 is about resume preparation and interview preparation.
The trainers have more than seven-plus years of experience and are certified, professionals.
The assignments are for 20 hours, and the institute provides 24/7 support to clear the doubts of the students.
The institute has a dedicated placement portal catering to student needs. It has a 92% placement record with 1000+ interviews organized.
Certification: Major companies around the world accredit the course completion certification from the institute.
Contact Information:
No.8, 11th Main road,
Vijaya Nagar,
Velachery, Chennai-600042
Landmark: Reliance Digital Showroom Opposite Street
Phone: 80997-70770
ZUAN EDUCATION
Zuan Education is an academic and training arm of Zuan Technologies. While Zuan Technologies offers services in design, development, and online marketing, Zuan Education provides quality education with real-time training and hands-on experience.
With a grand start in 2011, in 2020, Zuan Education continues to keep pace, adding in courses for new and latest technologies helping students and professionals. Currently, it has 30+ courses. These come under the realms of marketing courses, business productivity courses, web design, and development courses, programming courses, and cloud courses.
Salient Features of the digital marketing course at Zuan Education:
Course Name: There are three training programs for digital marketing training, the Advanced batch, Premium batch, and Expert Certification batch.
Duration of the Course: Advanced batch for 40 days/80 hours with flexible timings. The premium batch is for 50 days, and the DMECC is for 75 days. Two hours a day for the weekday batch and four hours a day for the weekend batch. The online batch is via Skype and Teamviewer.
Course Fee: The Advanced batch is at INR 15,999. The premium batch is at INR 19,999, and the Expert certification course is for INR 42,999. The DMECC is quite extensive and all-inclusive and hence the higher price.
Curriculum: The syllabus is in-depth, covering all components of digital marketing. The advanced batch has 11 modules, the premium batch 18 modules, and the DMECC has 31 modules.
The course is 100% job-oriented with one-on-one coaching and doubt clearing sessions by industry-expert faculty.
There are periodic evaluations and feedback with exposure to live projects from day one.
Certification: Candidates get 10+ digital marketing certifications that add value to their resume.
The institute also offers placement assistance upon course completion.
Contact Information:
New No. 61, 2nd Floor, Arcot Road,
Kodambakkam, Chennai-600024
Phone: 90255-00600
SKARTEC DIGITAL MARKETING ACADEMY
Skartec Digital Marketing Academy is an innovative education and digital marketing training institute. With over five years of experience, SKARTEC has a productive training process that ensures employability.
Salient Features of the digital marketing course at SKARTEC:
Course Name: Digital Marketing.
Duration of the Course: It is an eight-week program.
Course Fee: INR 30,000.
Curriculum: The course includes 14 modules on search engine optimization, search engine marketing, sales funnels, social media marketing, mobile marketing, digital marketing strategy, and so on.
Certification: Candidates get a worldwide recognized digital marketing training certification along with certifications from Google, HubSpot, Bing, Facebook, etc.
Contact Information:
238, Rohini Flats, Thirumangalam,
Anna Nagar WestChennai-600101
Phone: 97414-27564
PERIDOT SYSTEMS-THINK IT TRAINING
Peridot Systems is a leading IT training institute that offers classroom and online training. Apart from IT courses, the institute provides top-notch digital marketing courses in Chennai.
It is a trusted brand in the IT training sector with skilled faculty, well-equipped labs, an affordable fee structure, and employment assistance. They have over 50 courses on offer. The institute also caters to corporate training and is into staffing and recruitment as well.
Salient Features of the digital marketing course at Peridot Systems:
Course Name: Digital Marketing Training.
Duration of the Course: The regular batch is for 45 hours with the flexibility of batch timing of daytime, morning, and evening. The weekend batch is for nine weeks, and the fast track course is for two weeks (five-plus hours daily).
Curriculum: The curriculum includes all components of digital marketing in eight modules.
Certification: Candidates get the CDMM certification (Certification Digital Marketing Master) status post completion of the course. Also, candidates can gain the OMCA, Google Analytics, and Google Adwords certification too.
The institute offers placement assistance for qualifying candidates.
Industry best trainers, live and mock projects, step-by-step guidance through the course, and a small batch size of no more than four students are some of the vital features of the digital marketing training at Peridot Systems.
E-Search Advisors is one of the well-known digital marketing training institutes offering great digital marketing courses in Chennai. With its inception in 2015, E-Search Advisors has like-minded people with a passion for sharing knowledge in the digital domain.
Since then, they have been enlightening people and training them, paving the way for a rewarding career and transforming businesses. Initially, into digital marketing services, they transitioned into training to enable more and more people to become digital marketers themselves.
Salient Features of the digital marketing course at E-Search Advisors:
Course Name: Diploma in Digital Marketing Course.
Duration of the Course: A weekday batch is for about 30 days, and a weekend batch is for about 15 days.
Curriculum: The entire syllabus comprises 14 modules accomplished in 120 hours.
Candidates learn about up-to-date digital marketing strategies and techniques with real-time case studies.
The course has a blend of 30% theory and 70% practical.
The institute provides revision and backup classes on weekends.
Internship: The institute provides placement as well as job assistance after course completion.
The faculty comprises certified trainers with five-plus years of experience.
Certification: Along with the digital marketing course completion certification, candidates get Google and other certification exam guidance.
Free technical guidance kit and lifetime technical support are perks of the course.
Contact Information:
Old No: 10, New No: 18, 1st Floor,
Jayamal Road, Anna Salai,
Teynampet, Chennai-600018.
Phone: 73587-55422
FAQs
Is it beneficial to take up an online digital marketing course?
An online digital marketing course is just as effective as an offline digital marketing course if not more. The only thing is you have to be diligent in pursuing the course. They provide a variety of important features like quick query resolution, interactive immersive learning, updated content on their LMS and websites.
What is the fee for Digital Marketing courses?
The course range can be very wide depending on the institute, the mode of training, and the brand name. The course fee for a detailed digital marketing course can be anywhere between Rs 25000 to Rs 35000.
What are the different concepts covered in a digital marketing course?
You have SEO, SEM, Google Analytics, content marketing, advanced blogging, digital media, Email Marketing, social media marketing among the main concepts covered in a digital marketing course.
What is the duration for Digital Marketing courses?
The duration for a comprehensive digital marketing program is around 3 to 6 months (12 weeks-24 weeks). Practical assignments, case studies are also included in the course.
What should be the criteria to choose a digital marketing course?
While choosing a digital marketing course, you should carefully check the curriculum, trainers’ qualification and experience, and the number of practical assignments incorporated in the course, internship opportunities. You should also check whether the fee is commensurate with the features provided.
Summing it up:
The Digital Marketing industry is overflowing with opportunities. Make use of the current demand and follow the trend to make a career that will be in demand for the long term. Most digital marketing courses in Chennai also offer short-term courses in the sub-specialities. There are separate courses on search engine optimization, search engine marketing, pay per click, advertising, etc. If you are not comfortable with the enormous role of a digital marketer, then you can take up these specialized courses and still land a job with enviable pay.
Nashik is continuously growing towards the peak of technology through fast-growing infrastructure, which calls for increasing content. Content is like the ruler of the modern world.
With every standing building comes to a story and technique, constantly changing, that needs to be noted down. Every note, every story, every method, everything, is nothing other than content. So if you are intrigued by the world of scribblers or are willing to convert your interest into income, check out some of the best content writing courses in Nashik here.
Content, in other words, is information that is communicated in any way. Content writing thus is writing or communicating through the web. Ways may be through writing blogs, creating art, hosting a podcast, scripting a video, to even writing an autobiography. Although the wide three categories of content are audio, video, and text; the range the word “content” holds is as far as words can travel.
But is everything that easy to gain importance and authenticity on the internet? Sadly, being just optimistic here will not help. Being a good writer is not nearly enough to be a good content writer. A content writer should have a differentiating sense of what is important for the readers on the internet and what is not. An understanding of trends and techniques is important.
Every content doesn’t get remarks and thumbs-ups. On the internet, it is as much about the need for your topic, SEO, ranking, and techniques as it is for the way you write. These technical bits are what it all comes down to standing above the crowd.
Content writing includes writing for blog pages, magazines, newspapers, podcasts, social media platforms, consumers, manufacturers, and other different industries as well. And what are some of the content writing services you can provide? That includes writing articles, listicles, blogs, scripts, SOPs, product descriptions, brochures, tutorials, books, infographics, and so much more.
Now, what are the features you look for in a content writing course? The features you have to look for are the basics of content writing, keyword researching, SEO (on-page and off-page), article writing, content writing tools, social media writing, press release, business listing, video script, and emailing.
Is Content Writing a Good Career Option in Nashik?
Of course, you cannot merely ask for a list of courses available in Nashik without having full knowledge of whether content writing will earn you any pennies or not. So here is a brief insight on how good content writing as a career could be.
Content is everywhere. The internet, especially, is nothing but content. Every mode of communication you see is content- newspapers, articles, advertisements, product descriptions, books, magazines, and whatnot.
Nashik, like many other cities in India, is going through huge developments in many fields. Development is tailed by the IT industry, which as a result has a demand for content writers as well. Growing business means a growing advertisement, as well as communication and content.
Therefore, with each passing year, India is giving privilege to the pursuers of content writing, converting it into a more famous and needed job. The more the development, the more the content. The more the content, the more the need for content writers.
In this online world which is moving only more toward technology, online content is all that matters. So whether you are in Nashik or in the US, you can make the exact same impact with your work and efforts. The talent is at your fingertips and the seekers (companies, readers) are constantly searching for it. For a detailed list of content writing courses in Nashik with the main features, continue with the below article.
Content Writing Courses in Nashik
1. Content Writing Courses in Nashik by IIM Skills
IIM Skills is one of the most famous and authentic content writing courses in Nashik or elsewhere on the global map. IIM Skills has successfully trained over 15000 seekers in over 35 countries. Being a leading global online institute, they have gained stacks of experience and knowledge of the trends accepted worldwide.
The institute is populous with well-experienced experts and a maintained curriculum. The curriculum sets perfectly with the latest requirements of the continuously altering web. The content writing course provided by IIM Skills has been ranked no. 1 by many agencies like careers360, advisor uncle, media houses, CourseDekho, etc.
Having good anime throughout the world, the certification provided by IIM Skills holds a good amount of value on your name. You get great opportunities along with a general course syllabus. You can attend the course from anywhere in the world, as well as have lifetime access to the study material.
Course name: Content Writing Master Course
Course fees: ₹14,900 + GST
Their courses are highly engaging and helpful for even beginners. The online classroom enables students to access the class recordings anytime later. Their trainers are absolute guiding figures throughout the end of the course. The batches are divided into small numbers to transfer individual attention.
Their curriculum is updated regularly, watching the ever-changing demands of the internet. Some of the types of content writing skills include articles, blogs, ebooks, newsletters, product descriptions, business listings, infographics, video scripting, etc.
Being an online institution, the course timings are very flexible. You will receive class recordings if you miss the live class or couldn’t attend. Certification by IIM Skills is valuable. All in all, it is one of the best content writing courses in Nashik.
2. Content Writing Courses in Nashik by Skills Upgrader
Skills Upgrader is a career development and consultancy-oriented firm. They help to nurture their students as per individual needs. Skills Upgrader provides a wide number of services and is devoted to helping you with your dream job, whether you are a beginner, a professional, or just exploring different options. They provide strong knowledge for today’s market as well as the opportunity to pursue internships.
Whether you are an aspiring writer, blogger, digital marketer, student, graduate, business owner, or any other professional from the industry, the online content writing course is apt for you. The course is a live classroom training of 4 weeks. The teaching method will be online and engaging. It deserves a special mention as one of the best content writing courses in Nashik.
There will be 16+ hours of online classes and 70+ hours of hands-on assignments. The course will have an opportunity to take part in a content writing internship. You will receive useful tools during the course and full support from trainers while using them. Skills Upgrader also promises dedicated placement support. You will receive content writing certification by Skills Upgrader.
Course curriculum:
Introduction to Content Writing
Web Hosting
The Connection Between Content Marketing & UI/UX
Website Creation
Understanding the Writing Process
Search Engine Optimization
Keyword Research
Writing SEO Optimized Content
Content Creation
Content Marketing Using Social Media
Call To Action
Content Marketing Strategy
Lead Generation Using Content Marketing
Content Marketing Using Email Marketing
Freelance Content Marketing
Skills Upgrader’s content writer course is one of the best online award-winning courses. The course constitutes 15 well-defined modules that are examined and revised as per the need of the practical world.
Email: info@skillsupgrader.com
Contact number: +91-9034229196
3. Content Writing Courses in Nashik by ECT – Education and Career Times
ECT is recognized by the government of India, giving it a wide certificate of authentication and value. ECT has trained many participants from all over the globe while promising secured job assistants to each participant. The government-certified certificate clears a nice amount of twigs from your path to stand above the crowd.
The beginning of ECT was a career blog page, in the year 2010. The aim was always the same: helping students find the right path in careers. This eventually gave them government recognition. Since 2018, ECT has been delivering educational courses to students.
The content writing course provided by ECT is gemmed with loads of opportunities, including a free internship. The course is well designed for participants looking for a placement as 100% job assistance is also guaranteed by ECT. The classes build up with live and interactive sessions.
The curriculum is well-modulated as per today’s requirements and standards. ECT provides quality courses with authenticating certificates. You will be able to enjoy loads of opportunities including publishing your first ever book. The inbuilt internship with the course is a highlight to acknowledge as experience is a valuable asset in a profession like a content writer.
Their live classes are highly engaging and flexible. You are eligible to attend the course no matter what your profession is, even if you are a student or housewife. You will receive personalized attention while classes or doubts, and lifetime support. So, what are you waiting for?
Contact number: +91-7827916060
Email: ask@ect.co.in
4. Content Writing Courses in Nashik by Nestsoft
Nestsoft Technologies was established in 1997, with the foremost aim of providing IT solutions, and they have successfully done so today. It is the first digital marketing company in Kerala. The company has more than 1000 customers from India, SA, UK, USA, and Oman. Nestsoft provides world-class SEO services to more than 100 companies, in India and outside. They continue to peak their quality of courses.
Nestsoft’s forefront agenda is to be surrounded by internet/intranet technologies. This area covers many parts which directly or indirectly connect content/digital writing to it, like business-to-business, e-commerce software solutions, web developing, SEO specialization, and many more. Nestsoft is remarkably specialized in SEO and intranet/internet technologies.
Nestsoft provides a number of courses for you to choose what you require. With the ever-changing and challenging internet, Nestsoft aims to give specialized and perfected knowledge. With the ever-changing and challenging internet, Nestsoft aims to give specialized and perfected knowledge. It provides 100% placement assistance.
Course curriculum:
Module I- Essentials of Writing
Module II- Before You Write – Introduction to Writing, types, planning, guidelines, reader-centric documenting, reading and referencing, plagiarism
Module III- Write Right – Effective paragraphs, pre-writing, communication with experts, grammar
Module IV- After You Write- Proofreading, editing, communication with graphic artist, rewriting
Module V- Publishing – writing for the web, project work
Module VI- career development for writers
Contact Number: +91 8301010866 / +91 9895490866
5. Content Writing Courses in Nashik by Henry Harvin Institute
Henry Harvin is one of the most famous and reputed institutes in not only India but many countries on the map. It is a global Edtech company set up in the US and India, carrying customers of more than 97 countries. It has ranked as one of the top companies on a global scale. With Henry Harvin’s experienced and awarded storyline, they’re one of the best providers of content writing courses in India.
The content writing course with gold membership of Henry Harvin is a 9 in 1 features course. It is a perfect match for beginners as well as professionals seeking placement opportunities as content writers. The 9 features of the course are online training, hands-on projects, in-built internship, Henry Harvin certification, placement, E-learning, boot camps, hackathons, and the gold membership.
You will learn more than 30 different content types online through interactive classes hosted by experienced trainers. You will learn how to attract readers through your words. Henry Harvin makes sure to assist you while you secure a placement or for any queries regarding freelancing.
Course curriculum (modules):
Module 1: Language skills
Module 2: Internet skills
Module 3: Business & marketing writing
Module 4: Content strategy
Module 5: Technical & research writing
Module 6: Academic writing
Module 7: Creative writing
Module 8: Copywriting
Module 9: Email writing
Module 10: Earn online & receive International projects
Module 11: Simulated content writing projects
Complimentary module 1: Soft skills development
Complimentary module 2: Resume writing
The course consists of 36 hours of live and interactive online training, a globally recognized CDCW certificate, 1-year gold membership of Henry Harvin (which lends some amazing measures of your need to you), regular boot camp sessions, study material, access to a learning management system, video recordings of the class sessions, internship, and placement assistance.
Contact number: +91-9891953953
Email: info@henryharvin.com
Frequently Asked Questions
1. Are content creators in demand?
The demand for content writers has spiked up about 33% in comparison with the last few years. This alone represents the starting growth of content media in India. It is true that without skills and knowledge, it is difficult to mark your name much high in this field.
2. What are content writing examples?
Content writing is a term covering each and every form of communication happening on the web. Some examples of content writing are blog posts, articles, newsletters, business listing, statements of purposes, magazines, video scripts, podcasts, marketing, advertisements, product descriptions, and much more. Literally, any form of communication you could think of comes under content writing.
3. Can I learn content writing online?
Yes, very easily. There are many reputed institutes providing online content writing courses with reputed certificates.
Conclusion:
Above is the list of the 5 most preferable choices for content writing courses in Nashik. But what good will the course be if you are not interested? Is a course 100% efficient if one does not or wishes not to possess the skills required for content writing? The straightforward answer is “no”.
Before being very sure of the course, do know what you are walking into. Content writing is a little more than simply writing. Though there are some things that will ensure you are good to go.
If you carry a love for writing, reading, researching, and learning new things, then I would say you have a good chance of liking the job. An interest in more technical areas like the internet, web development, digital language, will also prove to be very handy.
Though even without the knowledge of the language, you can learn many things if you have a desire to. Most of all, you can always learn everything you need to from the course if you have enough enthusiasm, patience, and persistence.
If you happen to be managing a website or blog you may have encountered the term SEO. SEO is all about how to generate traffic to your website or blog without having Initially, you may feel like it consists of too much technical jargon. However, as a matter of fact, search engine optimization is rather easy to understand. This blog aims to guide you on your journey to obtain SEO training in India.
How does SEO work?
SEO is all about helping your website rank higher organically on the search engine results page. It can be referred to as a process to help websites stand out from the crowd and get noticed from the multitude of similar websites. This is imperative as the internet consists of millions of websites competing for the eyeballs of users.
The search results for a query are of two kinds, pay per click advertising and organic results. In pay-per-click advertising, companies run advertisements via Google Ads or Facebook Ads. Organic results refer to the unpaid search results that are a result of SEO strategy by companies to boost their search engine rating to ensure better visibility.
Below are the steps carried out by search engines to display the relevant information according to your search query.
Crawling – Crawling refers to the process of Google’s algorithm is taking a look at your page to see whether the content is new or relevant. This step occurs before indexing and the task is performed by software commonly referred to as a crawler or a spider (or Googlebot, as is the case with Google).
If it is deemed relevant it is scheduled for indexing and thus has the possibility to be ranked.
Indexing – An index is created by the search engine with the fetched web pages and they are stored in a giant database from where they can be retrieved as and when required. During indexing, the search engine narrows down the keywords and the ranking of each keyword in which your web page will land.
Processing – When a search request is performed by the user, the search engine proceeds to compare the search string by comparing it with all the indexed pages in its database.
Calculating Relevancy – It is very likely that more than one page contains the specified search string. When the search engine encounters the search string it starts calculating how relevant the search string is to its database.
Retrieving Results – The last step in the process of the search engine is to retrieve the set of results that match the search string. It is nothing more than displaying the required results in the browser tab.
Core elements of SEO:
1. Keywords
Keywords are the basic building blocks of SEO. Keywords are words that are used to look for all kinds of content. This content can be for a product or service or even for media such as images and videos. Businesses can, in turn, use these keywords to connect with people who are looking for their products or services as the case may be.
Keywords must appear on your website in the appropriate places, usually at the beginning at the end and also preferably once every 100 words approximately. It is essential to do a keyword analysis to help decide upon the keyword or keywords to be used. Along with the primary keyword, you should also have a secondary keyword as it will add value to your business.
While undertaking the task of keyword research it would be helpful to consider a mix of the short-tail (travel agents), long-tail (travel agents who specialize in adventure trips), and local keywords (travel agents who specialize in adventure travel in Chennai), to include in your content.
Short tail keywords however have intense competition and for those who are starting on their SEO journey, it would be a good idea to use long-tail keywords to start with.
2. Content
Content is without a doubt an integral part of SEO, as it is used to reach and engage with your prospective audience. If, for example, you are a chocolatier, to increase your visibility you could consider writing blogs on sourcing cocoa, various chocolate-making recipes, the equipment for making chocolate, etc.
When a person would like to know about chocolate making and scoured the internet for the relevant information, your blog would have greater odds of turning up as a search result. Your blog would in time become the go-to resource for all things chocolate.
Content could be in the form of infographics, blogs, social media posts, podcasts, etc. When creating content, it helps if the tone is both informational and casual. Examples of informational content would be tips, tutorials, etc. A casual tone would be a personal opinion. For example, using a certain brand of cocoa or sugar.
3. Off-Page & On-Page SEO:
Off-Page SEO is all about external optimization practices that drive traffic to your site. The technique is called backlink building. Guest blogging and influencer marketing are some of the methods used for backlink building.
The practice of creating and publishing a blog post on another blogger’s or company’s website is known as guest blogging. Guest bloggers would usually receive credit and a link to their website for their contribution.
Influencer marketing is the process of identifying people who have influence over potential buyers and are usually bloggers and those who have intricate knowledge in a particular field. If a company sold perfume that targeted millennials they would approach an influencer who’s popular among millennials to help provide publicity for the product.
4. Local SEO
Local SEO is a search engine optimization (SEO) strategy that will assist in helping your business gain more visibility in your geographical location. Any business serving a specified geographical area or that has a physical presence can indeed benefit from having a local SEO strategy as part of its growth plans.
Google takes into consideration your location when you are searching for a local business. If you search for a restaurant serving pizza the search results would vary depending on whether you are at home or office as Google will show you those restaurants serving pizza in your immediate vicinity.
Popular SEO tools
1. Google Search Console
Google’s Search Console is a good free-to-use SEO tool that can be used to view how your website is performing on Google’s SERPs. Upon registering your website with Google, you will be provided with a unique code. Registering for an account isn’t mandatory for your website to turn up in the search results.
The downside to that is you won’t be having control over how the website is featured on the Google search engine results page. Thus, it’s better to register for an account.
2. Ahrefs
Ahrefs is an SEO suite that includes options for keyword research, link building, rank tracking, and website audits. Ahrefs helps you to highlight which keywords your competitors are using that are helping to increase their ranking as well as which of their web pages bring in the most organic traffic.
It also has one of the largest backlink databases in the industry and this will help you know which sites link to your competition and the quality of their backlinks as well.
3. KWFinder
KWFinder is an SEO keyword that is similar to Ahrefs. KWFinder can be handy for helping narrow down long-tail keywords that do not have a high level of competition. It is a great SEO tool that can be used for keyword searches and provides analysis reports on SERP and backlinks.
KWFinder has a rank tracker tool that can be used to determine a website’s ranking and help to improve the ranking as well.
4. SEMRush
With SEMRush you can view the rankings of your website, the changes made to it, as well as unveil opportunities to rank higher. The most useful feature of SEMRush could be considered to be Domain Vs. Domain analysis. This can help generate an analytics report that gives you access to your website’s traffic and search data.
It also helps compare your website to your competitors and that will help you gain an insight as to what keywords are being used that drive traffic to the competitor’s website. SEMRush also provides SEO training in India via an online mode of instruction.
5. Ubersuggest
Ubersuggest is used primarily as an SEO keyword finder tool. It can be used to identify useful keywords and also know which of the websites that turn up on the search engine result page along with their chosen keywords, have been ranked highly.
This tool will let you identify short as well as long-tail keywords, thus providing you with the keywords that can be used. The metrics that turn in Ubersuggest’s report are cost per click, seasonal trends as well as keyword volume.
6. SpyFu
SpyFu was created in 2005 and is one of the oldest tools to analyze your competitors. It offers some of the most detailed and in-depth competitor analysis tools with an easy-to-use interface that doesn’t overwhelm you with information. It will help you to discover the top pages, backlinks, and keywords used by other websites.
7. Moz
Moz could be considered a good alternative as well. They are credited with creating the metrics of Domain Authority and Page Authority, which are two of the key measurements for helping you to analyze competing websites.
While it is not as extensive a tool as that of Ahrefs their backlink analysis tool provides you with a difficulty score, search volume, and ranking position for each keyword.
Before we list some of the SEO courses in India, let us elaborate on the benefits of SEO for businesses.
SEO can help you improve the ranking of your website in the search results. This will potentially make an impact on your company’s profitability by increasing the sales and leads inquiries you get.
#1. SEO helps target quality traffic.
SEO being an inbound marketing strategy is concerned with making it easier for people seeking information to find you as per their requirement, unlike with outbound marketing which can be intrusive as you are reaching out to your audience irrespective of whether they wish to hear from you or not.
Examples of outbound marketing are cold calls, TV commercials, radio ads, printed advertisements, etc. Inbound marketing can be explained as the process of helping potential customers find your company.
This step usually happens before the customer is ready to make a purchase, this pre-empting his need and making contact early can increase the chances of and encourage brand loyalty and this will lead to leads and revenue.
#2. Not required to pay for ads
Google’s algorithm ranks your website according to what it determines are the best results for the query that is entered in the search box. Thus, if your page that Google identifies as worthy of highlighting for its users benefit, organic traffic will continue flowing to your site without you having to spend anything on advertisements.
Researching and creating high-quality content requires an investment that is either in the form of time or money, depending on whether the content is created by yourself or if you choose to hire a digital marketing agency to create the content for you. Once the initial investment has been made, there’s no recurring cost to keep the traffic flowing.
#3. SEO gets more clicks than PPC
Most of the searches run on Google end up resulting in a click on an organic result from the first few pages of the search engine results page. This is true even though pay-per-click (PPC) ads end up appearing above organic rankings on the results page.
This could be because people instinctively trust organic results rather than paid ads. One would say it’s akin to how people trust the word of mouth advertising more than flyers and other forms of advertising.
#4. Staying ahead of the competition
SEO is widely considered an integral part of any marketing strategy. A majority of marketers have acknowledged that improving their SEO strategy and working on their online presence is a top priority for them. Your competitors will be working on their strategies as well.
Thus with an effectively implemented SEO strategy of your own, you can keep pace with and even stay one step ahead of your competition in your industry.
Top 9 SEO training in India:
Listed below are some of the institutes providing SEO training in India. These have been specially curated based on their track record of providing certifiably good quality education in the discipline of SEO. Some of the institutes listed below even provide tools that aid in the process of SEO.
1. IIM Skills
IIM Skills imparts SEO training in India via their, “Advanced SEO Course”. The notable attributes of this course are that you are provided with the opportunity to gain practical experience via hands-on training with 2 live projects, 8 weeks paid internship on course completion, and recognition by the Department of MSME, Government of India.
What you will learn:
Fundamentals of SEO
On-page SEO
Off-page SEO
Technical SEO
Local SEO
SEO Audit
Search Console
Google Analytics
and more
2. Udemy
This is one of the many SEO courses in India which is offered by Udemy is called, “The Ultimate SEO Training 2022 + SEO for WordPress Websites.” There are various courses providing SEO training in India and the course mentioned here covers the following aspects of SEO.
What you will learn:
SEO and how to implement it
Structure and Optimise your Website to rank higher
SEO Training Strategies
Identifying the best keywords possible.
Identify the keywords targeted by your competitors.
Generating content ideas for blogs
Building high-quality backlinks
3. Yoast
Yoast provides SEO training in India via the online medium of instruction. The “SEO for beginners training” is the free course offered by Yoast. They also have a premium option that unlocks all their courses as well as gives you access to their Yoast SEO plugin for WordPress.
What you will learn:
Find out how SEO works
Get tips for improving your site
You will learn about the theoretical as well as the technical side of SEO
You can easily access the content through MyYoast and Yoast SEO academy.
4. Simplilearn
Simplilearn’s search engine optimization (SEO) course will help transform you into an SEO professional who will be capable of ensuring sustained growth in your website’s most critical marketing channel. You will become proficient in the various facets of SEO such as keyword research, technical SEO, link building, analytics, and they are highly rated on Trustpilot for the quality of their SEO training in India.
What you will learn:
Search Engine Optimization
Content Marketing
Web Analytics
Keyword Management & Research
Website Management and Optimization
URL Management
This is one of the SEO courses in India which will cover all the above-mentioned skills and help unlock the potential of your marketing efforts.
5. SEMRush Academy
The SEO courses in India, conducted by the SEMRush Academy, are free of cost and you will be tutored by a team of Semrush professionals. Further, you will also be introduced to the portfolio of tools in SEMRush’s arsenal which will ease your entry into the world of SEO.
What you will learn:
Organic Research.
Keyword Analytics.
Keyword Magic Tool.
SEO Content Template.
On-Page SEO Checker
Position Tracking
Site Audit
Backlink Audit
The advantages of choosing SEMRush for your SEO training in India are that they provide the bonus of being in the SEO industry and they provide tools that help you organically rank on the search engine results page faster.
6. IIDE
The Indian Institute of Digital Education was founded in New Delhi in the year 2016 and has both offline and online modes of training. The Indian Education Congress and Awards in 2020 also named IIDE as the best institute providing SEO training in India.
What you will learn:
Basics of SEO
Keyword Research
On-Page SEO
Off-Page SEO
Google Search Console
Blackhat Techniques
7. Inventateq
Another institute that provides SEO training in India is Inventateq and is called the “Advanced Digital Marketing Course.” They have 13 years of experience in the field of SEO training. They also provide placement support and opportunities to gain hands-on experience by working on real-time projects.
What you will learn:
Advanced SEO Methodology
On-Page Optimization
Off-Page Optimization
Content Marketing
Google Search Console
Google Analytics
SEO Tools like SEMRUSH, Ahrefs, Woorank
8. FITA
If you are seeking to learn SEO techniques and looking to gain an in-depth knowledge of prevalent SEO practices? FITA is your answer for undergoing SEO training in India. At the FITA Academy, they provide a comprehensive knowledge of various industry-standard SEO techniques under the guidance of professionals and they train you to become an SEO expert.
What you will learn:
Basics of Search Engines
Keyword Research
Off-Page Optimization Methods
SEO Tools
9. SEO Blueprint
SEO Blueprint provides Online SEO Training in India. They offer a better learning experience by providing opportunities to work on live projects under the guidance of one of their SEO trainers. The course content devised in their SEO course is the outcome of their many years of working experience in the SEO sector.
What you will learn:
An Introduction to SEO
Technical SEO
Keyword Research
Content Planning
On-Page SEO
Off-page SEO
Local SEO
Frequently Asked Questions
1. What is SEO?
SEO or Search Engine Optimizations is the process by which visibility is increased for your website on search engines such as Google and Bing.
2. What is the average duration of an SEO course?
The duration of an SEO course varies from a few months to 3 years. Both cost and duration vary among the various institutes that impart SEO training in India.
3. Does SEO require knowledge of coding?
The short answer to the question is SEO doesn’t require you to know how to code. But if programming is a skill you possess it can prove useful.
4. Is SEO good for a freelancing career?
Yes, it is possible to become a freelancer in the SEO industry. Freelancing is a popular choice and SEO is an in-demand field. Any organization or a small firm that has a website will require their web pages to have greater visibility in the search engine results which is primarily what SEO is all about.
Conclusion:
In recent years the need for a good SEO strategy rose to an all-time high. As consumers shifted to online consumption of goods and services, even the most traditional business had to adapt and ramp up their online presence in a meaningful way that helped complement their revenue and remain relevant in the changing scenario. SEO could easily be stated as the most viable and cost-effective way to understand and reach customers. The list of SEO courses in India mentioned here, though not exhaustive, provides a good starting point as a guide to help you choose one according to your needs and expectations.
The Diamond City of India, Surat, in the state of Gujarat, is a port city. It is also a commercial hub of textiles. A fun-loving city, it is one of the world’s fastest-growing as per a study by Economic Times. The city is one of the wealthiest cities in India, attracting business people from all around the globe. A fast-evolving and preferred smart city for major IT industries, there is a demand for skilled digital marketing professionals in Surat. So let us browse through the list of the top 10 digital marketing courses in Surat today.
Today a lot many traditional jobs are obsolete. While some have undergone adaptations and transformations, some are just non-existent. Marketing is one such domain undergoing immense transformations.
WHAT IS MARKETING?
Marketing is the process of and selling products or services, promotion inclusive. In all honesty, marketing is a lot more than its straightforward definition. The role of marketing overlaps sales and advertising as well. Whether it is product development, sales pitch, or retail sales, marketing is essential at every step.
The thing that gives marketers an edge and better understanding is the research and analysis of consumers and the buyer persona. If you know what your target customers want, half your battle is won! To understand customer behaviour, marketers undertake surveys, study shopping habits, find out where, and how the consumers communicate with your business, all with in-depth research.
TRADITIONAL MARKETING VS DIGITAL MARKETING
Now, for the uninitiated, let us differentiate between traditional marketing and digital marketing.
TRADITIONAL MARKETING
DIGITAL MARKETING
Promotion of product/service through offline modes such as newspapers, brochures, magazine ads, and other print material.
Promotion of product/service through online media such as websites, banner ads, content marketing, video marketing, marketing on social networking sites, blogging, etc.
The target audience is limited, and the customer base is restricted.
The outreach and market penetration is to the maximum number of people with minimum effort.
Businesses are not aware of consumer experience or satisfaction.
Through reviews and feedbacks, the response is immediate, allowing the sellers to be aware of the consumer experience and satisfaction.
The advertising is not versatile; in a sense, you cannot modify or add new products instantly.
The advertising is entirely versatile at the click of the mouse. You can make changes, add or delete products with relative ease.
The cost incurred is relatively high.
It is a very cost-effective mode of marketing with minimum investment and higher returns.
The entire process does not engage with the customers on a one-to-one basis and lacks direct communication.
Digital marketing is highly engaging with instant consumer feedbacks and better interaction with the consumers, making it a product/service with a human touch
The research and then analysis of data is a difficult task.
Tools like Google Analytics help with the research and analysis, a piece of cake. It only needs an eye for detail and an analytical mindset to benefit immensely from the enormous data collected.
The above table amply explains how digital marketing has overcome the obstacles of traditional marketing and hence is an absolute necessity in the modern-day marketing world. Check out our list of the top digital marketing courses in India here.
DIGITAL MARKETING COURSES IN SURAT
Having understood the importance of digital marketing, I am sure all the aspiring digital marketers out there are now keener than ever to learn the ropes and land a good job. Without much further ado, let us move on then, to explore the top 10 digital marketing courses in Surat.
DIGITAL MARKETING COURSE AT IIM SKILLS
IIM SKILLS is one of the most prominent and leading institutes in the online education domain. An institute with well-qualified, skilled, and highly experienced professionals, it has a reputation for providing excellent quality training at extremely affordable prices.
With its base in New Delhi, this institute provides all of its courses via instructor-led virtual classrooms online. The beauty of online courses is that a person from any city or country even can access high-quality courses with just a click. The online course obliterates the need for commuting and also benefits people not living in the same city.
Over just about five years, IIM SKILLS has created a name for itself in digital marketing, content writing, and CAT coaching courses. The practical aspect of the training, the camaraderie with the humble mentors, and the lifetime support are factors that amp up the value of the courses.
IIM SKILLS strives for continuous innovation and improvement and commits to providing only the best in terms of training. Concerning the digital marketing course, the institute aims at nurturing young talent and empowering them with the right skills and knowledge to become skilled, industry-ready, job-ready professionals.
Below is the list of some of the Brand Partners of IIM SKILLS for Job Opportunities
With a strong foundation in the basics, the institute provides real-time case studies and hands-on assignments to strengthen the digital marketing concepts further. Given all the potential benefits, IIM SKILLS is undoubtedly a primary choice to learn digital marketing courses in Surat or any other city.
Duration: The course is for three months or 180 hours. There is an option for weekdays and weekend batches.
Course Fee: INR 34,900/ plus GST.
Curriculum: With a comprehensive syllabus, the course includes 40+ digital marketing modules, covering the entirety of digital marketing.
A chunk of the training (30 hours) is for content marketing, which is the core of digital marketing.
There is a module isolated for guidance on monetizing digital marketing skills through various means such as YouTube, affiliate marketing, blogging, freelancing, or even a start-up of a digital marketing agency.
The friendly mentors provide guidance even after course completion. Free lifetime access to the learning management system allows candidates to upgrade themselves with the latest trends from time to time.
The course offers an optional internship. The institute also assists with resume preparation, interview preparation, and job placement support.
Certifications: This course comes with a course completion certification. Besides, the institute guides candidates on obtaining globally relevant digital marketing certifications from Google, Facebook, HubSpot, etc.
ETC Academy is a leading internet marketing training provider, offering digital marketing courses in Surat. They provide training for students, professionals, entrepreneurs, and corporates. In five years, they have completed 43+ batches with a team of six specialist trainers.
Their team of trainers are creative and market savvy professionals. The founder himself is a leader, a strategist, and a certified digital marketer. The institute also provides digital marketing services and has helped various businesses and organizations.
Salient Features:
Duration: 105 days. There is an option of weekday or weekend batches.
Curriculum: The syllabus has seven main modules with various sub-modules covering all the essentials of digital marketing.
The differentiator module in this course is the creative module where candidates will learn about graphic design, animation, and infographics. They learn to make animated banners, video editing, and Photoshop skills.
The course includes free digital marketing tools worth 72K.
Practical training, affordable fees, free doubt clearing sessions, backup classes, high-quality training, are some factors that make training at ETC worthwhile.
ETC provides 100% job assistance to all candidates.
Training material is in the form of video lectures, presentations, relevant links, and notes. Candidates have access to the ETC Prolearning Platform for future updates in digital marketing.
Certifications: The training is inclusive of complete guidance and support on Google and HubSpot certifications. Besides, the academy provides a course completion certification as well.
Location:
505-505 Western Business Park, University Road,
Near JH Ambani School Vesu,
Surat, Gujarat-395007
Phone: 94286-57179
DIGITAL TRAINEE, SURAT
Digital Trainee is the training arm of Digitize Brand that provides digital marketing courses in Surat and other cities across India. Intending to further the “Digital India” initiative, the institute trains potential individuals to become future digital marketers.
With its inception in 2016 in Pune, it now has centres across Pune, Mumbai, and one each in Trivandrum and Surat. Though the main forte of Digital Trainee is digital marketing, it also has courses in:
IT training
Business training
Graphic designing
All of their practical courses serve to bridge the gap between theoretical knowledge and industry applications. For students interested in niche specializations, there are individual courses on SEO, SMM, and PPC as well.
Salient Features:
Course Name: Online live & interactive practical digital marketing course
Duration: Two months. Monday through Friday, two hours a day.
Course Fee: INR 15,900/-
Curriculum: The syllabus includes 30 modules.
The training is by expert trainers. A small batch of 10-12 students ensures individual focus.
Candidates will have Skype private group access and LMS access for videos, backup classes, and other study material.
This program also comes with a two to three months internship, unlimited placement calls, and high ticket client proposals and quotations.
Real-time case studies and assignments add value to the practical component of the training. Portfolio creation and evaluation is also a part of the training.
Certifications: Candidates can obtain 15 + certifications through this program, including those from Google, a course completion certification as well as an internship letter.
Location:
No. 411, J9 High Street,
4th Floor, Office, 412, Canal Road,
Vesu, Surat, Gujarat-395007
Phone: 98986-23424
DIGITAL MARKETING COURSE AT FUTURE VISION COMPUTER INSTITUTE
Future Vision, with its inception in 2006, provides quality computer education in Surat. Initially only providing computer-related courses, it now has an extensive array of courses, including digital marketing courses in Surat.
Some of the popular courses at this institute include those in robotics for kids, WordPress, graphic designing, web designing, android apps, computer accounting, and programming courses. The institute also holds workshops, guides students on how to learn through their books and apps, and even has specialized combo courses. Future Vision offers digital marketing as a diploma course.
Salient Features:
Course Name: Diploma in digital marketing.
Duration: Four months.
Course Fee: INR 18,000/-
Curriculum: Around 60 lectures cover the entire syllabus of digital marketing. It includes in-depth all about digital marketing, WordPress, SEO, and Photoshop as well.
Some of the differentiator topics are:
Google search console
Premium digital marketing tools
Professional blogging
Remarketing
Drafting awesome emailers
The Photoshop module includes basic understanding, resizing, cropping, using tools, and creating special effects from books and YouTube.
The WordPress module guides students on creating a website, writing compelling meta descriptions, making an SEO friendly URL, and optimizing the page for SEO.
Certifications: Candidates get a course completion certification.
Surat Training is a digital marketing company that also provides digital marketing courses in Surat. Into this business for more than seven years, the institute has a professional team of 15+ digital marketing professionals. They have 240+ satisfied clients and 25+ projects renewed.
It is a dedicated digital marketing training company courses also in web designing, WordPress, mobile applications, etc. The digital marketing course at Surat Training has a seven-day trial period and even a 30-day refund policy.
Salient Features:
Course Name: Digital marketing course
Curriculum: It is an advanced level training with 200+ course topics and 30+ SEO tools.
A small batch size with lifetime support and a separate batch for non-IT students are some other essential factors of the training here.
The course offers an internship and 100% job placement as well. The institute has a network of placement partners.
Certifications: Certifications include Google and Facebook certifications.
Location:
802, City Center, Near Sosyo Circle,
Udhna, Magdalla Road, Surat-395007
Phone#: 97375-26336
DIGITAL MARKETING COURSE AT IVIPANAN, SURAT
With its inception in 2014, iVipanan is a digital marketing consultancy that also provides digital marketing courses in Surat. They have a team of highly qualified digital marketing professionals who contribute to the success of the institute as a whole.
iVipanan not just provides consultancy services but also is into audit, certification programs, and academic affiliation. The institute also holds regular workshops on digital marketing, ORM, and Google educator.
Salient Features:
Course Name:
Digital Marketing Certificate Course-DMCC
Online Digital Marketing Bootcamp-ODMB
Duration:
The DMCC is for 100 hours. It is a classroom course.
The ODMB is for nine weeks/30 hours and is an online program.
Course Fee:
Curriculum:
The DMCC consists of seven modules. It includes fundamentals of marketing, basics of website, search engine optimization, search engine marketing, social media marketing, content marketing, and online reputation management.
The ODMB also includes all the topics of DMCC.
There is the live practical training, an understanding of Google algorithms, learning from digital marketers themselves, and completing projects under their guidance.
The course teaches candidates to manage target customers within budget using enhanced analytical skills.
Select trainees get a chance to work on live projects and climb the ladder onto a better career.
Location:
2nd Floor, 9/365, Chakawala ni Sheri,
In the lane of Bantakeshwar Mahadev Temple, Near Kot Safil Road, Wadifaliya, Surat-395003
Phone#: 98794-56211
DIGITAL MARKETING COURSE AT IIHT SURAT
Indian Institute of Hardware Technology is an international IT education and training institute that, along with varied IT courses, offers digital marketing courses in Surat. In existence since 2007, it has built an industry-specific ecosystem in the IT industry.
Many of its courses are online as well. The array of courses includes programming, ethical hacking, WordPress, cloud computing, machine learning, data science, amongst others. To date, IIHT has trained and placed 10,000 plus students. It has 123+ placement partners. IIHT has 50+ courses.
Industry experts, hands-on training, latest technologies, and syllabus, guiding students through the interview process, making them industry-ready are some features that highlight the training at IIHT.
Salient Features:
Course Name: Digital Marketing Course Certification
Duration: 60 days or 45 hours of training. There is an option of online and offline/classroom training.
Curriculum: There are over ten modules that cover the basics and advances of WordPress and digital marketing.
The course content covers all concepts from basic to advance with practical assignments at the end of every session.
The instructor-led training comes with 100% placement assistance.
It has one whole module for monetization skills, monetizing through Adsense, YouTube, website, and blogging.
Certifications: Candidates get the course completion certification.
Location:
414 Rajhans Complex, Near Nirmal Hospital, Middle Ring Road, Sagrampura, Surat, Gujarat-395007
Phone: 98258-41886
DIGITAL MARKETING COURSE AT XPLORE INSTITUTE
Xplore Institute is yet another leading institute providing digital marketing courses in Surat. They provide training in specific topics of digital marketing and even for app store optimization. All of their courses are job-oriented, making the students capable of getting hired soon after course completion.
The institute provides personalized digital marketing courses for entrepreneurs, students, and professionals. So far, the institute has trained 100+ students with 100% job support.
Salient Features:
Course Name: Certified Course in Digital Marketing
Curriculum: The syllabus includes:
Search engine optimization
Social media marketing
Pay per click
Making money from Google, YouTube, affiliate marketing.
Creating a website.
The training is with live projects with an internship program as well, and 100% job placement assistance.
Location:
2/5087 Rustampura, Delha Street
Surat, Gujarat-395002
Phone#: 84602-34011
DIGITAL MARKETING COURSE AT RED & WHITE MULTIMEDIA EDUCATION
Red and White Multimedia Education is the best training institute in the field of web designing in Surat. Apart from that, the institute also provides a range of IT and software courses, development, graphic designing, gaming and animation, civil and interior designing, and personality development courses.
The institute has post-graduation as well as under-graduation courses. Irrespective of the domain, all of their classes are job-oriented, aiming at making every student industry-ready. Established in 2008, the institute has trained more than 18,000 students and has conducted 100,000+ career awareness counselling. Not just that, it has a tie-up with 600+ companies and has placed 10,000+ students. All in all, Red and White Multimedia Education provides 150+ approved courses.
Salient Features:
Course Name: Certified Digital Marketing Course
Duration: Regular classes are from Monday through Friday, two hours, hour classes, and one hour practice. The college classes are on weekends, from 9 a.m. to 4 p.m with an hour’s break in between.
Curriculum: Some of the main modules of the course are:
Certified blog development
Google algorithm
Web analytics
Search engine optimization
Types of SEO and technical SEO
Search engine marketing
Social media marketing and its channels
Email marketing
Extensive digital marketing tools
Specialization module on ways to monetize digital marketing
It is industry-oriented training with a 100% job guarantee.
Some of the reasons why you should consider this institute are:
Working on live projects
An internship with a letter
Interview preparation, mock interviews, and sample resume
Personality development
Lifetime training access.
Compact batch size and affordable fee structure
Certifications: This is a certified course.
Location:
A5, Ground floor, Saurastra Society, Division-2,
Near BRTS Stop, Dharamnagar Road,
Gaushala, A.K. Road,
Surat-395008
Phone#: 93275-06324
DIGITAL MARKETING COURSE AT CDMI
Creative Design and Multimedia Institute is also a leading training institute providing various courses along with digital marketing courses in Surat. Operating since 2014, it has come a long way with courses in:
Multimedia
Graphics and animation
Programming and IT
Civil engineering
Mechanical engineering
Business development
Short-term courses.
The institute aims at easing the hiring process for businesses and other organizations by churning out industry-ready professionals. As a result of their constant efforts, they have to date trained 5000+ students. The institute has a team of 30+ certified teachers. The institute also has various recruitment partners.
Salient Features:
Course Name: The Definitive Guide to Digital Marketing
Duration: Six months with lectures two hours a day.
Curriculum: The syllabus has all the essential topics of digital marketing with the latest and updated course curriculum.
There are live projects for each module, intensive classroom training with industry experts, and regular assignments and assessments.
Candidates get lifetime mentorship, help with resume preparation and mock interviews, and internship support. The institute provides 100% assured job placement.
Location:
401, 4th Floor, City Center,
Near Swastik Plaza, Yogichowk,
Varachha, Surat-395006
Phone#: 94272-80713
FAQs
What is the duration of Digital Marketing courses?
The duration for a comprehensive digital marketing program is around 3 to 6 months (12 weeks-24 weeks). Practical assignments, case studies are also included in the course.
What should be the criteria to choose a digital marketing course?
While choosing a digital marketing course, you should carefully check the curriculum, trainers’ qualification and experience, and the number of practical assignments incorporated in the course, internship opportunities. You should also check whether the fee is commensurate with the features provided.
What is the fee for Digital Marketing courses?
The course range can be very wide depending on the institute, the mode of training, and the brand name. The course fee for a detailed digital marketing course can be anywhere between Rs 25000 to Rs 35000.
How to get started with digital marketing?
The first thing that you have to do is create a strong presence on the web. This would include setting up your website, having a content strategy in place, being active on social media channels, and interacting with potential customers on different digital marketing channels.
What is the salary of a digital marketing professional?
The average salary for a digital marketing professional ranges from 2l-5l with experience of up to 2 years. With experience the salary increases. It can go up to 15l-18l per annum and even more provided you have the relevant skills. It also depends on the size of the organization you work for and your skills of adaptability with the dynamic digital industry.
WHAT IS THE FUTURE OF DIGITAL MARKETING?
A valid question. After all, if you want to take up a job in digital marketing, it is only natural you want to know the nature of your job and how long the industry will last.
Digital marketing has opened up a wealth of new careers. The numerous mushrooming digital marketing training institutes and digital marketing agencies are evidence of the demand for digital marketing professionals.
Digital is undoubtedly the new name and the new game. Even the government of India is promoting a “Digital India.” It is the single easy way to reach out and also compete in the global market. Even small towns are digitally sound these days.
An increased number of internet users translates into more and more marketing online to reach out to consumers. To further emphasize this point, with 564.5 million internet users in India alone, businesses cannot ignore the importance of going digital.
The brands and businesses that do not leverage digital media in their marketing strategy are literally non-existent. The internet-savvy consumers of today are the reason for aggressive digital marketing.
India alone is expected to produce more than 20 lakhs of digital marketing jobs in 2020. This figure is only on the rise with more and more businesses, even smaller businesses realizing the need to be online and the need to go digital.
So fasten your seatbelts and jump onto the bandwagon of digital marketing.
JavaScript is one of the most used programming languages and platforms like Udemy are loaded with hundreds of courses that claim to be the best, however, it becomes difficult to find the best JavaScript courses to learn.
We got some hand-picked courses based on expert recommendations, course reviews, and instructor ratings to help you filter through hundreds of other courses and reach the best JavaScript courses to learn in 2021.
JavaScript is one of the most used programming languages that provide you with the ease and flexibility to develop projects such as web applications, etc. The mentioned JavaScript courses are very much suitable for beginners, amateurs, and even existing JavaScript practitioners who aim to have a very successful career as JavaScript programmers.
The software industry is expanding at an extraordinary pace like never before, which ultimately presents a huge number of opportunities for students who happen to have the relevant skills. These JavaScript certification courses are developed by expert industry instructors who are professionals and are very experienced, and the best people to learn from.
This JavaScript course is developed by Jonas Schmedtmann, a web developer, designer, and an extremely well-rated instructor on Udemy who has been budding and designing websites and apps for a long time now.
Through 5 of his courses, Jonas has managed to train 870,000+ students and the ratings and reviews by close to 180,000 students suggest that he for sure is one of the most recommended instructors to learn Web Development and similar skills from.
This course covers a number of interesting and important topics around modern JavaScript, some of them have been listed down below:
JavaScript and programming fundamentals
Asynchronous JavaScript
JavaScript Working
Students will code 3 apps with ES5 and ES6+
NPM, Webpack, Babel
Arrow functions, Classes, Default and Rest Parameters
Organizing and structuring codes using JavaScript patterns like modules
The mentioned were only some of all the lessons and topics covered during this course, and there is a lot more than it. The course doesn’t necessarily require the students to have any kind of coding knowledge or experience, it is totally designed for the beginners and will guide you through the course to learn advanced levels of JavaScript coding.
This course works well with any kind of OS in the PC, or Mac and therefore doesn’t require any specific computer OS. Any basic understanding of HTML and CSS would be an advantage but not a must required.
The course is most suitable for those who are aspiring programmers looking forward to developing apps and websites and also for those who are interested in using popular frameworks and libraries like React, Angular, or Node.
This also for those who want to start programming in general. So, from beginners to aspiring and amateur coders out there, this course is fairly suitable for all of you.
This course contains 12 sections that include 166 lectures that account for 28 hours of on-demand video. To assist the students, 11 articles and 1 downloadable resource is also provided.
The learners get full lifetime access to the course and upon completion, they are given a certification that can possibly be helpful while looking for jobs or working as a freelance web developer.
Overall the specifications make it very clear that this course deserves to be in the list of 7 best JavaScript Courses in 2020.
This JavaScript course is developed by Mosh Hamedani, a professional and passionate software engineer, a bestselling author, and an incredibly well-rated instructor on Udemy. He has been training students for over two decades now and has managed to provide training to over 3 million students with 430,000+ on Udemy alone.
This JavaScript course covers a number of topics which are very important to learn the fundamental and in-depth concepts, some of them are listed down below:
Fundamental concepts in JavaScript
Best JavaScript practices and procedures based on modern and recent industry trends
Solid JavaScript coding
Problem-solving skills
Avoiding common pitfalls and mistakes other JavaScript developers usually make
These were some of the interesting things that the learners can expect from the course, however, there is a lot more served through the modules and lessons involved in the course.
The JavaScript basics for beginners course doesn’t require the learners to have any prior experience in coding and it is absolutely fine to not have the slightest knowledge about coding.
This means that anyone, with little or no knowledge about JavaScripts but relevant interests in learning the craft of coding and also those who aspire to become a professional programmer someday can find this course beneficial. Fresh and existing developers can also find good value in this course.
The course consists of 7 sections which contain a total of 105 lectures distributed through 6.5 hours of on-demand video lectures accessible through mobile phones, laptops, and even TV. Along with the video lectures, the students for additional assistance, are given 3 articles and 1 downloadable resource.
The learners get full lifetime access to the course resources including the video lectures and study materials. Upon completion of the course, they are given certifications which are very useful.
This is one of the bestselling JavaScript courses on Udemy and close to 25,000 students have received benefits through this course. The course has around 6000 reviews which suggest that the learners are quite satisfied with the kind of training they got from this course.
The course “JavaScript: Understanding the weird parts” is developed by Anthony Alicea, Software Developer, Architect, UI UX Designer, and a very well rated instructor on Udemy. Through 8 of his courses on this platform, Anthony has very successfully managed to train 260,000+ students with astounding reviews by 86,000 of them.
This course is quite an interesting approach to helping students to learn JavaScript through some very important topics, practices, and procedures such as:
Fundamental concepts of JavaScript and its working
Understanding advanced concepts such as closure, IIFE’s
Avoiding other pitfall and mistakes other coders generally make
Building your own JavaScript framework or library
Writing solid JavaScript code
Drastically improve the ability to debug problems in JavaScript
Understanding the source code of popular JavaScript frameworks
These were only some of the topics, practices, and procedures involved in this JavaScript Course, however, there is a lot more to this. The course is designed suitable for JavaScript learners with basic knowledge and wants to master the skill. It is also for the experienced coders, and those interested in building their own framework.
The course doesn’t require much from the students but it does want you to have basic knowledge in JavaScript such as loops, variables, and basic functions. It will also need a browser and a text editor, which I believe is easy to arrange.
The “JavaScript: Understanding the Weird Parts” course includes 12 sections that contain a total of 85 lectures distributed through a total of 11.5 hours of video lectures that are easily accessible through mobile phones, laptops, and even TV.
Along with the mentioned, the course does provide the students with 50 downloadable resources and 7 articles to guide them through the course as they make progress with it. The learners get full lifetime access to all the course resources including the video lectures and study materials.
Upon completion of the course, the learners are given a certification which is certainly important for further job opportunities. This course alone by Anthony has helped more than 150,000+ students and with close to 40,000 wonderful reviews, it very clearly finds a place in the list of 7 best JavaScript courses to learn in 2020.
This JavaScript course is developed by Brad Traversy, a full stack web developer, an instructor at Traversy media, and also one of the well-rated course instructors on Udemy. Brad has very successfully managed to train more than 210,000 students through 12 of his courses on this platform, and with many thousands of wonderful reviews, he holds a rating of 4.7 stars out of 5.
The course does cover some of the very interesting and important topics, practices and procedures used in JavaScript programming, such as:
Learners get to do 10 projects with JavaScript
Asynchronous programming with Ajax, Fetch, API, Promises and Async/Await
Learn JavaScript Patterns
Mastering the DOM without jQuery
OOP including ES5 prototype and ES2015 classes
Regular expressions, error handling, local storage and more
These were only some of all the topics, practices, and procedures involved. However, there are several modules, lessons, tests, and assignments to guide the learners through this JavaScript course.
As the name suggests this course is designed entirely for beginners who want to learn JavaScript right from the very beginner to all the advanced level practices and procedures involved in it.
This “Modern JavaScript from the Beginning” course requires the learners to have basic HTML and CSS knowledge, it would be easier for them to grab concepts easily and understand better. This course includes 122 lectures which contain 21.5 hours of on-demand video lectures accessible through mobile phones, television, and laptop.
Along with the mentioned specifications, the course provides assistance to the students as they make progress by helping them with 111 downloadable resources and 2 articles. The learners get full lifetime access to all the course resources including the video lectures and study materials and upon completion, they are given a certification for completing the course.
Close to 70,000 students have received benefits from this course and it has more than 20,000 reviews which suggest that this particular course definitely deserves to find a place in the 7 best JavaScript Courses to learn in 2020.
This course is developed by Andrew Mead, a full stack developer and an extraordinarily well-rated instructor on Udemy. Andrew launched his first course on Udemy in 2014, and ever since he has been loved by the learners on this platform. He has managed to train close to 300,000 students through 4 of his courses on Udemy and the response so far is incredible.
The modern JavaScript Bootcamp course does cover some really important aspects of JavaScript programming and guides the learners through every possible theory and practices involved, such as:
JavaScript by building three real-world web applications
Exploring the latest cutting edge features from ES6 and ES7
Learning to deploy the application to the web so that we can share it with everyone
Learning how to debug and fix the code
Deep understanding of how JavaScript works
80 coding challenges to help you engage and get used to it
Learning to use promises Async/Await with asynchronous JavaScript
The mentioned were the brief points to help you know what topics and theories are going to be covered through this course, however, there are a lot more to these and the course modules contain the lessons that will be taught throughout.
This course doesn’t require any prior experience in JavaScript at all, and the pure beginners will be able to learn from scratch. All that is required is a computer with OS Windows, Linux, or macOS and an active working internet connection. That’s all.
This course includes 12 sections containing 155 lectures that contribute to a total of 29.5 hours of on-demand video accessible through smartphones, laptops, and even television. To assist the learners as they make progress with the course, the students are provided with 128 downloadable resources.
The learners of this course get free full lifetime access to all the course resources including the video lectures and the study materials and upon completion of the course, they are provided with certification which can possibly be very helpful while looking for jobs, working as a freelance JavaScript developer and more.
The course has received an amazing response from the students and professionals who took the course to learn modern JavaScript and the reviews also suggest that this is one of the best JavaScript courses out there in 2020.
Through this course alone, Andrew has managed to train close to 40,000 students and has received around 10 thousand extraordinary reviews and ratings making this one of the best-rated courses for JavaScript in 2020.
The “JavaScript: The Complete Guide 2020” course is developed by Academind Instructor Maximilian Schwarzmuller, a professional web developer and an extraordinarily well-rated instructor on Udemy. Maximilian has 33 courses on this platform as of now, and he has very successfully managed to train over 1.1 million students solely through these courses.
Having the trust of millions of individuals from across the world clearly reflects what sort of quality is severed through the course, and therefore it is no surprise to find such an interesting course in the list of 7 best JavaScript courses to learn in 2020.
This course covers some of the very important theories of JavaScript coding, the practices involved and the trending procedures being followed to achieve results, some of them are:
All about variables, functions, arrays
Deep dives into prototypes, JavaScript engines and how it works behind the scenes
Event handling, asynchronous coding, and HTTP requests
Testing security and deployment
All core features and concepts you need to know in modern JavaScript development
These mentioned points provide an overview of what all the learners are going to get from this course. There are several lectures and lessons in the course that will guide the learners in detail.
The course is designed for beginners, amateurs and even existing JavaScript practitioners. The modules have been arranged in a way that the lessons range from basics to professional concepts allowing pure beginners to learn from scratch and still be able to pull off the advanced levels of JavaScript coding as they make progress with the course.
This is also one of the primary reasons that the course doesn’t require any prior knowledge in JavaScript, however, the students need to have the slightest idea about basic web development and understanding of basic level HTML and CSS would be helpful but not strictly necessary.
The course includes 36 sections which contain 614 lectures distributed through 52 hours of on-demand video accessible through smartphones, laptops and even television. To assist the students as they approach higher levels of training and cover more in-depth concepts of JavaScript coding, they are provided with 696 downloadable resources and 74 articles.
The learners get full lifetime access to the course which means they’ll be able to access all the course resources including the video lectures and study materials. There are assignments to keep the learners engaged with the content.
Upon completion of the course, the students receive a completion certificate which can possibly be helpful for job applications and also while working as a freelance JavaScript programmer. The course has received wonderful reviews having trained close to 50,000 students it definitely deserves to be amongst the best JavaScript courses online to learn in 2020.
This JavaScript course is developed by Stephen Grider, an engineering architect and a very well rated instructor on Udemy. Through 26 of his courses on Udemy, Stephen has managed to train over 640,000 with wonderful reviews by 250,000 of them.
The course does cover some of the very important elements of JavaScript, in-depth concepts, and the necessary practices in JavaScript coding, such as:
Learning to apply each feature in ES6 in practical situations
Total mastery of generators
Teach other developers about destructing
Understanding the major features of ES6
Know the difference between ES6 and ES2015
Never need to writer a “for loop” again
The course is very suitable for those who are curious to learn the applications and operations of generators. Also for those who want to know why exactly the “const” and “let” were added in ES6 and those who want to write better-looking code.
The course requires learners to have basic knowledge of JavaScript, variables, arrays, functions, objects, etc. The course consists of 18 sections that contain a total of 68 lectures distributed through 6 hours of on-demand video lectures accessible through smartphones, laptops, and even television.
To assist the learners, the course provides 36 coding exercises and 1 article to keep them engaged and make them used to the course content. The learners get full lifetime access to the course resources including the video lectures and study material that means they’ll be able to access any of the lessons, at any point in their lives for free.
Upon completion of the course, they are given a certification that is valuable and can be used to improve resume score and profile strength. This course is absolutely loved by the students and Stephen through this course has managed to provide training to 35,000+ students with near around 10,000 reviews that reflect every possible reason for this course to find a place among the 7 best JavaScript courses to learn in 2020.
Conclusion:
These were some of the best JavaScript courses to learn in 2020. The courses are very much suitable for the aspiring programmers, amateurs, and even beginners who have freshly stepped into JavaScript coding and barely have any idea around it. However, these courses were loved by the users and are proven to be helpful. Mentioned above are the handpicked best JavaScript courses to Learn in 2020 based on expert recommendations, course reviews, and instructor ratings.
Are you looking at honing your writing skills? Do you want to up-skill yourself in this work from the home era? Or maybe you are a blogger or digital marketer, unable to attract and retain an audience? Content writing workshops are an answer to your dilemma.
Whether you are a student, a graduate, a homemaker, a working professional, or looking at a career switch, content writing and digital marketing are the most in-demand skills today.
Where there is a demand, there will be a supply (even surplus supply if I may say so). There are endless content writing workshops that you might come across. Which is the perfect fit? One that is economical or the one that is of short duration? Well, the queries and doubts are endless, but you can know for sure only after taking up a workshop. Quite a difficult predicament that! We are here to ease some of your worries. We have for you a research-based curated list of the top 7 content writing workshops in India in 2020.
A QUICK BRIEF ABOUT CONTENT WRITING
For the uninitiated, content writing is not a skill that requires a specialized degree. It is a skill any person with good command of language can master within a short span of time. All the information we consume today is content. It is in the form of news portals, social media platforms, infographics, advertisements, website content, and blogs/articles on various topics.
Given that content consumption is at its peak, currently, it is definitely the right time to invest in content strategy, either as a career or for personal gains.
Yes, your writing can have persuasive power, the power to educate, the power to attract people to a website, and the power to keep them engaged. It is content that gives a human persona to a brand on digital platforms. Personalizing gives the product/service a more human touch, attracting more customers.
The power of content writing is infinite. There is within us all. A voice that chatters in our minds, but is hesitant to come out in the open. Could it be because of self-doubt or an inherent hesitancy in using words to convey your thoughts?
Maybe a workshop is all you need to get the writer in you, out into the open. A workshop to teach you some little nuances, some little tips from the experts, a little know-how on the dos, and don’ts of content writing on the digital platform. Yes, undoubtedly, these are small factors that will go a long way in ensuring that the content you write is right. After all, everyone wants a return on investment of both time and money.
LET’S GET STARTED:
So what are you waiting for? Let’s get you started with a list of some of the best content writing workshops out there in India. While some will appeal to the career-oriented audience, some workshops appeal to the creatively inclined. Read on and explore what suits you best.
CONTENT WRITING WORKSHOP AT IIM SKILLS
IIM SKILLS is a brand synonymous with quality content writing workshops. It is a place that takes your writing talent to new heights. IIM SKILLS is a premium institute delivering industry-relevant courses online. The focus of the institute is to provide world-class practical courses at a feasible cost.
Much before the current trend of online workshops, IIM SKILLS already has all of its courses online. The content writing workshop at IIM SKILLS empowers you with all the actionable tips and tricks to create your own content on your own platform and garner an audience.
The institute teaches you to harness the power of words and language not just to make an impact but to attract and keep an audience. The highly experienced mentor guides you to transform great ideas into winning strategies and also to evaluate your work critically.
The mentor guides you through the pits and falls, helping you avoid mistakes. The content writing workshop at IIM SKILLS is unlike introductory webinars that skim through the circumference of the circle of content writing. It delves deep into the circle encompassing all aspects of content writing.
The IIM SKILLS content writing workshop is intensive, in-depth, and exceptionally mindfully crafted. Guided exercises, interactive sessions, personal attention, personalized feedback, a holding hand through any hiccups, the art of writing for the digital medium, the skills to sustain, and ultimately become a pro.
Well, these are just some of your takeaways from the enriching experience that IIM SKILLS has to offer. This content writing workshop will enable you to write better and faster, edit, and proofread like a pro. It also equips you with knowledge about magic ingredient-content marketing. Excellent content marketing is what makes your content a hit or a miss.
Salient Features:
Workshop: Content Writing Master Course
Duration: Four weekends of live, engaging online sessions.
Fee: INR 11,900 + GST
Mentor: Vaibhav Kakkar
Eligibility: Anyone with a thirst for knowledge or bitten by the writing bug. The workshop is open to students, entrepreneurs, digital marketers, homemakers, or existing content writers and bloggers too.
Core Modules: The curriculum is a holistic package thoroughly exploring all areas of content writing. It includes:
Web development and blog creation
An introduction to content writing
Keyword research
Content writing tools
Duplicate content
Content distribution
Google local page set up
Content marketing using social media
Exploring social media tools
Freelance content writing module
The course also includes case studies for better understanding and clarity of concepts. There are case studies in the affiliate marketing and content marketing giveaway campaign.
The hands-on assignments push you into learning by doing mode.
Web development and blog creation are your gateways to host your content the way you want to and create your personal brand.
Additionally, the most crucial aspect of this workshop is content marketing. Without proper marketing, even good content goes unnoticed.
The workshop is power-paced with actionable tips. The course content has meaningful insights from years of industry experience. The mentor is affable and highly motivating.
If the above pros are not enough already, the workshop provides free lifetime access to its learning platform or the LMS. It means you get a lifetime update on the latest trends. Has it been a while since you completed the workshop? Just log into your LMS and get access to the latest session recordings. It is that simple to be relevant now!
Certification: Participants get a master certification from IIM SKILLS and also a HubSpot certification.
Digitalshala is an ed-tech startup providing what they call open house workshops and online courses. Their workshops address various issues professionals face in their day-to-day careers. All of the trainers are industry professionals. Digitalshala adopts a multichannel approach to deliver their courses.
With over eight years of experience, they have 10+ professional trainers and 20+ agency partners. The workshops are concise, with only practical and actionable information. The startup offers after the course/workshop support in the form of Facebook groups.
Salient Features:
Workshop: Content Writing and Earning
Duration: Three hours of crash online workshop
Fee: INR 999/-
Eligibility: Anyone who wants to learn writing as a hobby, beginners, working professionals, homemakers, or students.
Earning through content writing through blogging, guest posting, and freelancing.
Video tutorials, access to the FB group, ebooks for all topics, access to LMS, and a lifetime membership to Digitalshala meet-ups are the add-on benefits of this workshop.
The trainer himself is a blogger, entrepreneur, and digital marketer with experience in the digital world for more than eight years.
Certification: Participants get official content writer certification.
Contact Information:
Phone#: 080-954 77 222
CONTENT WRITING WORKSHOP BY CONTENT VIDHYA
Content Vidhya is yet another relatively new institute offering writing workshops. The founder is the lead trainer, who has an experience of 14+ years in the content domain. Through the content writing workshops, Content Vidhya has trained 2200+ students.
Salient Features:
Workshop: 6 Days-Online Content Writing Workshop
Mentor: Uma Madhavi
Eligibility: The workshop is for anyone who has a good command over language and an interest in writing.
Duration: Six days.
Fee: INR 999/-
The workshop has five sessions and five assignments with a break on day four to allow participants to complete their tasks.
Core Modules: Some of the important topics are:
What is content writing?
The qualities of a good content writer.
The difference in writing for corporates, sales, and articles.
Headlines, introduction, engaging body structure, and conclusion of a write-up
Strategies that sell your content
Tips on researching
Storytelling
Copywriting
Importance of social media.
Blogging and niche selection.
Common mistakes to avoid and how to proofread
Various tools and use of keywords
Making money through content writing
Participants can get their assignments reviewed with feedback on strengths and weaknesses.
Lifetime support through WhatsApp group and a Facebook community with frequent contests and challenges.
Contact Information:
Phone: 095000 81660
CONTENT WRITING WORKSHOP AT MYCAPTAIN
MyCaptain is a product of The Climber, an education startup that provides various workshops and online courses for students. With a focus on sustainable developmental goals, MyCaptain, the entire team is young and dynamic with a passion for helping the student community.
Though young, the team comprises of talented and accomplished individuals. There are journalists, designers, developers, and entrepreneurs as mentors guiding and mentoring the participants.
The MyCaptain online platform has over 150+ mentors and workshops and courses for a wide array of subjects, ranging from IT and business to creative and visual arts. They provide practical guidance in their month-long terms and even organize meet-ups and events. Internship opportunities are another factor that most students can look forward to at MyCaptain.
Salient Features:
Workshop: Blogging and Content Writing Workshop
Duration: One month/30 days.
Fee: INR 1500/-
Eligibility: Anyone with a mindset to learn.
Core Modules: The entire curriculum has four main modules:
Blogging 101
Working on your blog
Content writing
What next?
While blogging 101 takes care of an introduction to different kinds of blogs and learning to create your own blog, the working on your blog is a blogging masterclass. Together, the modules enable participants to plan and launch their blogs. Projects include creating a blog, sharing it, and making a content calendar.
The content writing modules are all about content creation skills, types of content, SEO optimized content, and distribution of content.
The What Next module explores different writing careers and includes some bonus content.
Participants get lifetime access to the workshop resources.
CONTENT WRITING WORKSHOP AT THE HIMALAYAN WRITING RETREAT
The Himalayan Writing Retreat is just that; a retreat for all the ardent writers. Nestled in the lap of nature, with a view of the mighty Himalayas, it is a perfect getaway to nurture your hobby and transform it into a career.
The HWR hosts many residential programs and now online workshops as well. The workshops are intense learning events spanning anywhere from four days to ten days. There are workshops for poetry, blogging, online writing, and even emotional well-being through writing. With the start of online workshops, the HWR even hosts workshops for children
Salient Features:
Workshop: Online Writing Workshop
Mentor: Chetan Mahajan, an author, and award-winning blogger leads the workshop.
Eligibility: This workshop is for complete novices and also for the intermediary level.
Duration: The workshop spans three days, from 9 am to 5 pm.
Fee: INR 18,000/-
The institute accepts only ten participants on a first-come-first-served basis.
The workshop is not in the form of videos but interactive and led by a professional coach.
The workshop provides bite-sized lessons on content writing in a simplified manner. It involves a lot of writing.
The first two days are akin to putting the building blocks together, and day three is when participants get to know editors, publishers, and literary agents.
Core Modules: The three days briefly include:
Aspects of good writing, plot, character, point of view, and other elements.
Description and setting, clean language, editing, and writing.
Writer’s block, publishing options, and marketing your book.
The HWR has another content writing workshop on blogging as well.
Salient Features:
Workshop: Himalayan Blogging Workshop
Mentor: Sumit Bansal
Duration: Four days, 10 am to 4 pm. (weekends)
Fee: INR 14,000/-
Core Modules:
Day one and two are all about blogging the right way. It includes identifying a niche, setting up your blog, finding topics, and on-page and off-page SEO. Participants have to complete a work from home assignment for the interim week.
The next two sessions are about profitability. Useful tools, creating a content calendar, monetizing a blog, tracking its performance, better search engine ranking, building an email list, and using social media platforms to grow your blog and make money. Participants also get a six-month blueprint for the same.
Contact Information:
Phone: +91-73035-16665
CONTENT WRITING WORKSHOP AT BANGALORE WRITERS WORKSHOP
The Bangalore Writers Workshop (BWW) aims at an interactive method of bringing aspiring writers together. BWW runs creative writing workshops in small groups. Bhumika Anand and Rheea Mukherjee are the founders of BWW.
Any person aspiring to be a writer, above the age of 18 is welcome to join the workshops. People from diverse backgrounds like software professionals, homemakers, students, and retired people join the workshops.
BWW fosters creativity and holds discussions, meet-ups with published authors, literary experts, and explores the various genres and styles of writing.
Now, BWW has a slew of workshops such that include fiction, creative non-fiction, freelance journalism, poetry, young writers, and so on. Most of their courses are eight weeks long. There is an application and selection process involved.
Once selected, participants start their journey with Bangalore Writer’s Workshop, a journey in writing that compels you to unlearn and re-learn and bring out your inner writer to the fore.
Salient Features:
Workshop: Classic Workshop
Duration: 24 hours over eight weeks; three hours over eight Saturdays.
Fee: INR 17,000/-
Eligibility: Beginners and intermediate writers with an open mind and interest to learn.
Core Modules: The course aims to hone your writing skills. The workshop is intensive and includes topics like:
Narrative styles
Editing techniques
Appreciating literary genres
A lot of writing and reading
The workshop aims at steering all the budding writers in the right direction. The batch size is small, with just about ten students.
Contact Information:
Phone: 098452 96085
CONTENT WRITING WORKSHOP AT LIVING BRIDGE
Living Bridge with base in Pune is a place where talent meets the training and mentoring to transform into a career. Their workshops are intensive and cover the theory and practicalities of the chosen domains.
Whether it is photography, creative writing, content writing, blogging, sound design, filmmaking, screenwriting, or self-awareness, Living Bridge has virtual workshops for everything.
The institute captures the nuances of particular subjects and offers the essence of the matter in short term workshops as opposed to semester programs at universities. With a vision of providing individuals opportunities for their passion, Living Bridge also calls upon industry experts to mentor the participants and provide their two cents of insights.
Salient Features:
Workshop: Basics of Creative Writing Virtual Workshop
Mentor: Gouri Dange
Eligibility: Minimum age of 18, with a passion for writing and willingness to learn.
With a basic skill level, each workshop accommodates only 15 participants.
Duration: This is a five-day-long workshop taking up two hours a day.
Fee: INR 2700/-
Core Modules:
Getting into and then past the autobiographical
Transforming personal into universal
Fictitious characters, relationships, and events
Depicting human relationships
Interdisciplinary creativity
Edit, rewrite and evaluating your work
Building your vocabulary
Reverse engineering
Write fiction, non-fiction, and faction
Learn about various genres and using the right one
The craft and commerce of writing.
Balancing the writer’s life
The trainer is a novelist and columnist in the profession for over 20 years.
Certification: Participants receive an e-certification upon course completion.
Contact Information:
Phone: +91 91758 95563
WRAPPING UP:
The demand for good content, appealing, and engaging content is on the rise, more now than ever. Good content is not just about impeccable language or sophisticated vocabulary. It is indeed all about conveying information that the audience seeks through simple words, in simple fonts.
In the digital world today, mere content writing is not adequate. It is imperative to know about integration of marketing into content writing. You need to be alert and in constant learning mode, to adapt to the changing trends. After all, the purpose of writing good content is completely defeated if it does not reach the right people and elicit the expected response.
While you may have a flair for writing, whether as a career or as a hobby, you will need guidance on a lot of aspects when it comes to digital content writing. An excellent workshop will walk you through steps to bring out your hidden potential. It may even surprise you and open up amazing possibilities.
If you have been waiting for motivation and inspiration, here is an excellent opportunity. Embark on your journey into the spectacular world of words. Choose your genre. Pick a workshop from the list of the top 7 content writing workshops mentioned above and persevere.
Here’s a lovely quote on writing:
“Writing isn’t about using big words to impress. It’s about using simple words in an impressive way.”- Sierra Bailey
And one for the inspiration seekers:
“A journey of a thousand miles must begin with a single step.”-Lao Tzu
If you are a resident of Kolkata aspiring to be a content writer and looking for a professional content writing course, look no further. Today, we list the top 7 content writing courses in Kolkata. A lot of students, homemakers, and professionals even are taking up content writing as a side hustle or even a primary career today.
Content writing is an “in-demand” profession, not just in India but globally. With a boom in digital marketing across industries, the demand for content writers is going to grow exponentially. The value of content marketing in brand building is undisputable. Consequentially, the need for the best talents in the content writing domain is on the rise.
A great deal of brainstorming, aligning with company goals, innovation, thinking out of the box and ahead of the curve, and in-depth SEO guidelines make for exceptional content. Content that resonates with customers ranks high. The main aim of good content is to provide solutions and information to people’s search queries.
Content Creation Steps:
A good content writer is undoubtedly an asset to an organization. Take a look at the brief outline of what content creation entails:
Knowing who the target audience is and catering to their needs is the first step in developing content with intent.
The next step is, of course, aligning the content as per SEO guidelines, for visibility and ranking.
Blending of copywriting in content writing, adapting to the style and type of content matters next. There are different tones, styles, and guidelines for different types of content. The different content types include blogs, white papers, social media posts, or web content.
Then comes the technical aspects of content creation, which involve page loading speed, image attributes, and the likes.
Content distribution and publishing channels are next.
Finally, comes content marketing. Sharing your content on social media handles reaches out to a broader audience.
Even email marketing automation is an essential step in getting your content out there.
Content creation is a whole department in itself with sub-specialities. It is not a one-person task. Thus a content writer’s role is not just writing but multi-dimensional and more challenging than ever.
Some mind-boggling statistics about content writing/marketing:
70% of marketers believe in better results with investment in content marketing (HubSpot, 2020).
55% of marketers give priority to blog creation as their top inbound marketing strategy (HubSpot, 2018).
In 2020, in the U.S., over 31 million people will have become bloggers. (Quoracreative, 2019).
Marketers create content for multiple audiences, a minimum of three audience segments. (HubSpot, 2020).
Kolkata, the capital of West Bengal, is, in essence, a city of literary excellence. With its rich literary tradition and numerous educational institutions, it has churned out many great writers.
Our very own Rabindranath Tagore, the first Asian to win the Nobel Prize for literature, was from Kolkata. In the modern-day, it is content writing though that is ruling the roost.
IIM SKILLS
IIM SKILLS is a top-of-the-line institute in the online educational service industry. Driven by ideas, knowledge, and technology, IIM SKILLS is a new-age one-stop institute for up-skilling. At IIM SKILLS, the emphasis and focus is on its students. The institute offers highly in-demand courses. The structure and design of the courses are such that candidates are industry-ready and financially independent.
Through 1000+ pieces of training, IIM SKILLS has engendered the confidence of more than 5000+ students. It has been training students and professionals and empowering them with employable skills. The institute provides excellent courses for digital marketing, content writing and CAT coaching. Of these, the Content Writing Master Course is their flagship course that has garnered a lot of applause.
The content writing course at IIM SKILLS enables aspirants to write alluring content that captivates viewers. Through the course, the candidates can improve on their vocabulary, methods of strategizing content, research procedure, information collection before content development, and logical thinking. Foremost is the ability to create lucid content for the target audience.
The trainers are industry experts with 10+ years of experience. The learning management system, or LMS, is quite simple and easy to use. Moreover, access to the LMS at IIM SKILLS is free for a lifetime once you enrol for the content writing course. IIM SKILLS is undoubtedly the best institute for a content writing course in Kolkata.
Salient Features of the Content Writing Course at IIM SKILLS:
The Content Writing Master Course at IIM SKILLS is for one month (four weeks of live online training).
The training is more practical and less of a theory to allow students to have hands-on experience in all that they learn.
The classes are online. The batches may be weekend or weekday and as per the convenience of the candidates.
The instructor-led virtual sessions are highly interactive, encouraging on-the-spot doubt clearing.
A small number of students per batch ensure better individual interaction and attention.
The course modules included are:
Web development.
UI, UX Interface (blog creation).
Introduction to content writing. This includes types of content, exploring publication channels, as well as the distribution of content.
Content keyword research.
Start writing content.
Content writing tools.
Duplicate content detector.
Content distribution using email.
Google local pages set up.
Content marketing using social media.
Exploring social media tools.
Freelance content writing.
The Content Writing Master Course comes with a certification from IIM SKILLS, as well as a global certification in content marketing from HubSpot. Both of these hold immense value for aspiring content writers.
IIM SKILLS also provides an opportunity for all participants in the form of an internship. The internship is a means to improvise before getting into the job market and also is a valuable addition to the resume. Deserving candidates get placement assistance as well.
In addition to learning how to use various tools for content writing, all participants get free tools worth INR 35,000.
The Content Writing Master Course at IIM SKILLS is a complete course with a holistic approach to all aspects of content creation.
Compete Infotech Academy aims at enabling students to become entrepreneurs through their industry-recognized courses. They provide students with the best professional knowledge and train them to make a living out of their skills. Some of their major professional courses include digital marketing training, social media training, SEO training, PPC training, internet marketing training, and content writing training.
The main aim of Compete Infotech Academy is to enable people to learn skills and start their ventures. Their courses are all under the digital marketing domain, with industry experts as trainers. They have flexible training programs with global certification. Most of their classes are available online. This feature makes it feasible for a more significant number of people to access the course and benefit from it.
Compete Infotech Academy is one of the top content writing courses in Kolkata. You can schedule a free demo class to know more about the content writing course before enrolling.
Salient Features of the Content Writing Course at Compete Infotech Academy:
Advance Level Content Writing Certification Course is the course for content writing. It focuses on the learn-implement-earn pathway.
The academy uses a combination of case studies, project activities, audio, and video clips with PowerPoint presentations to make the learning process 90% experimental.
Their course module covers earning as a freelancer, working from home (creative writing, affiliate marketing, blogging), and starting your own business.
The curriculum focuses on advanced knowledge and earning scope.
The syllabus for the Advance Level Content Writing Certification Course includes:
Introduction to technical writing.
Importance of writing effective web content.
Effective web content writing techniques.
Different types of writing.
The writing process.
Assessing your audience.
Covering the knowledge domain.
Creativity in web writing.
Ensuring clarity and readability.
Architecting sentences that communicate.
The mechanics of writing.
Writing in the right style.
Editing for quality.
Usability testing.
Maintaining document structure.
Methods of explanation.
Designing content for the human mind.
Building documents.
Prototyping the document.
Developing the look of your document.
Conveying information with graphics.
The advanced content writing course prepares students with all aspects of content creation. Also, it focuses on the earning scope in terms of starting your own business or freelancing and client management.
The course comes with a certification from the institute, which will help in job procurement as well.
Indus Net Academy is a premier internet consulting company. They provide a range of services under the web design, web development, internet marketing, and mobile applications segments. Digital marketing and content writing come under their basic courses.
Set up by a software company, Indus Net Academy has first-hand knowledge when it comes to training. A professional environment, expert trainers, and industry collaborations for guaranteed placements are some of the perks of joining the Indus Net Academy for a content writing course. Learning here is by asking questions, constructive debate, and experimenting. It is one of the top content writing courses in Kolkata.
Salient Features of the Content Writing Course at Indus Net Academy:
Indus Net Academy provides professional content writing training.
The eligibility criteria is to have excellent English writing skills.
The course duration is four months, and experts from their web development company design the course modules.
The faculty is professional with experience in training.
There are real-time concepts for each topic.
Indus Net Academy has the best lab facility with lab assistance and 100% placement assistance as well.
The syllabus includes:
Introduction and types of web content.
Ethical issues/quality maintenance and plagiarism tools.
Article writing.
Linkbait articles.
Proofreading, editing, and common errors.
Press releases.
Introduction and basics of persuasive content writing.
Basic SEO and optimizing content for search engines.
Basics and Types of newsletters.
Sales letters and mailers.
Understanding web visitors, basics of web conversion.
Social media marketing basics.
Real-time projects.
Address and Contact Information:
Module 636, 5th Floor,
SDF Building, Sector V
Salt Lake Electronic Complex,
Kolkata-700091,
West Bengal, India
Phone: 81005-38214
85850-61991
DIMENSIONS
Dimensions is a one-stop content service provider in Kolkata. From ideating, co-creating, and strategizing content to mentoring aspiring content writers and encouraging the bloggers in their teens, Dimensions does it all. Along with this, Dimensions aims at transforming aspiring content writers into professionals.
Being in the content industry themselves, Dimensions sure offers one of the top content writing courses in Kolkata. Apart from content services and content writing training, they provide blogging courses for children in the 8-15 age group. The content writing course is available both as a classroom course as well as on the online platform. Dimensions also have a corporate mentorship program for which they conduct content writing/marketing workshops. They provide comprehensive training to upskill the content marketing teams of corporates as well.
Salient Features of the Content Writing Course at Dimensions:
Dimensions offer a Professional Content Writing Training Program.
The course duration is three months or 12 classes, which, if need be, can extend to 16 classes.
The fee for the course is INR 6,000.
The course curriculum is an 80:20 mix of theory and practical, a mix of class/online and home assignments.
The curriculum includes:
Communication and research.
The relation between content writing and content marketing.
Role of content in marketing.
Content writing and consumer behaviour.
Basics of the role of content in promotion and advertising.
SEO, on-site, off-site, and social media optimization.
Google Analytics, Google Adwords, and directory submission.
Different types of digital content such as website, promotional, press release, white papers, and reports, email marketing and flyers, advertorials, newsletters, social media content, and blog.
Content for marketing communication, such as brochures, PPT, and leaflets.
Industry-based content writing, such as lifestyle, sports, academics, etc.
Technical writing by guest faculty.
Introduction to affiliate marketing.
You can schedule a free demo class on their website.
There is no eligibility criterion.
Upon course completion, you can be a freelance content writer, apply for corporate jobs, start blogging, or do content marketing yourself.
Address and Contact Information:
137A, Brojen Mukherjee Road
Behala, Kolkata-700034
VISION UPLIFTMENT ACADEMY
The Vision Upliftment Academy is an independent institute in Kolkata, teaching digital marketing and content writing. Every course concludes with sessions on job interview preparation, creating a portfolio, and making candidates job-ready. With a pleasant and comfortable ambience and owner and mentor themselves with Google certifications, Vision Upliftment Academy also finds its name as a top institute offering content writing courses in Kolkata.
Vision Upliftment Academy offers courses in digital marketing, SEO, content writing, social media marketing, PPC training, E-commerce marketing, web design and development, and cybersecurity. The content writing and digital marketing courses have a free demo. Vision Upliftment Academy aims at training students in skills that can land them a job, and they have flexible course timings to facilitate the same.
Salient Features of the Content Writing Course at Vision Upliftment Academy:
The duration of the content writing course is one and a half months and, if need be, can extend.
The classes are twice a week. A fast track course is also available.
The fee for the content writing course is INR 10,000.
Timings for the course are flexible with Saturday and Sunday classes available for professionals.
It is a comprehensive course with a small number of students per batch.
The course modules are 100% industry-specific with 100% job placement assistance.
With Vision Upliftment Academy, candidates get lifetime support on all writing issues.
There is an opportunity to work on live projects and also learn about other modes of earning from content writing, such as freelance and blogging.
The syllabus includes article writing, blogging, website content writing, press release writing, guest posting, product reviews, and also E-book writing.
The course comes with a course completion certificate to boost your chances of landing a job.
Address and Contact Information:
RDB Boulevard, Regus, 8th Floor,
Plot -K1, Sector V, Block-EP & GP,
Salt, Lake, Kolkata, West Bengal-700091
Phone: 98303-67183
ONE INDIA TRAINING ACADEMY
One India Training Academy is a unit of the Institute of International Teachers Training. With an ISO 9001:2015 certification, it provides a wide range of career-oriented courses. The Academy has some of the best teachers to train aspiring students. The academy adopts advanced teaching methods and has all-inclusive classroom material.
One India Training Academy offers training in various segments such as foreign languages, yoga, spa and beauty, and IT courses such as web design, graphic design, SEO, content writing, digital marketing, and PHP training. With its robust infrastructure, One India Training Academy is one of the more popular institutes offering a content writing course in Kolkata.
Salient Features of the content writing course at One India Training Academy:
One India Training Academy offers a Professional Diploma in Content Writing.
The course duration is three months, and the course fee is INR 12,000.
The various course modules include cover creative content writing, technical content writing, web content writing, proofreading, and editing, as well as SEO content writing.
The benefits of this course include lucrative career opportunities wherein candidates learn on how to work as a freelancer or as a full-time content writer.
The course will teach the candidates how to research information and structure the content.
Good quality teaching, live project training, and placement assistance are the benefits of joining the content writing course at One India Training Academy.
Address and Contact Information:
238 B, Acharya Jagadish Chandra Bose Road,
Sreepally, Bhowanipore,
Kolkata, West Bengal-700020
Phone: 89109-22063
KOLKATA WEB ACADEMY
Kolkata Web Academy is a premier institute in Kolkata, providing training in several courses under the digital marketing domain. The Academy does not just train candidates but offers ample opportunities for them to work with industry professionals on live projects and hone their skills. They design their courses keeping in mind various vital components.
Kolkata Web Academy offers certificate courses in digital marketing, SEO, Google Adwords, Social media, WordPress, Google Analytics, video marketing, affiliate marketing, content marketing, Facebook marketing, internet marketing, etc. It is one of the top institutes offering a content writing course in Kolkata.
Salient Features of the Content Writing Course at Kolkata Web Academy:
The Certificate Course in Content Marketing (CCCM) is for one month (once a week). The course fee is INR 6,000.
The eligibility criterion is basic internet knowledge and MS-Word.
The training can be online, classroom, in corporate, or on-campus.
The CCCM course educates the candidates on the tips and tricks of content marketing and building a strong content marketing strategy.
The course modules include:
Introduction to content marketing.
Creating a foundation for content marketing.
Create a content plan.
Creating content, including writing, editing, designing, and curating content.
Content promotion through blogs, social media, websites, email, and syndicating content.
Measuring content goals and tracking.
Conclusion with learning how to earn from content marketing.
Upon course completion, candidates get a certificate and also assistance in placement.
Address and Contact Information:
Grihashree, Ground Floor, 455, Dum Dum Park
South Dum Dum, Kolkata-700055
Phone: 97488-13455
FAQS
1. Which Is the Best Content Writing Institute In Kolkata?
Considering all the important criteria like faculty members, Job-support, training methodology, curriculum, post-placement support, student reviews, and testimonials, we rank IIM SKILLS in Position 1 for Content Writing Courses.
2. Will there be 100% Placement Assistance Once I complete the content writing course?
Several institutes offer placement guarantees, interview assistance, soft skills development, and resume preparation. We recommend you to check with the institutes regarding the same.
3. What Is The Average Fee for Content Writing Courses?
The Average Fee for Content Writing courses both online and offline is anywhere between Rs 10,000 to Rs 20,000 for a duration of 1 month to 3 months (4 weeks-12 weeks).
4. What is the best way to start a content writing career?
The best way to start your content writing career would be to sign-up for an intensive content writing training course. Thereafter, create your own website and create content. With relevant and good-quality write-ups, you will get visibility.
5. Are online content writing courses worth it?
Online Content Writing Courses are just as effective and benefits are multitudinous. You get the advantage of learning from anywhere in the world. There is flexibility in batch timings as well as in the learning approach. You also save the time required for commuting. All important concepts are covered thoroughly, making online courses one of the most beneficial ways of garnering knowledge today.
WRAPPING IT UP
In your quest to become a content writer, it is of immense help to enrol in a professional course to understand the nuances of writing, the technicalities, and how content creation works on the digital platform. Once you have a basic understanding, you can even choose a sub-speciality and further strengthen that skill. The sub-specialities could include being a website content writer, a blogger, a technical writer, SEO writer, editor, ghostwriter, marketing and communication writer, etc.
Apart from sub-speciality segments in content writing, there is also niche content. For someone adept in the medical field, becoming a medical content writer is a dream job. Likewise, for someone who is urbane with extensive travel history, travelogues, or the niche industry of travel and tourism works best. There are niches like fashion, yoga, interiors, education and academics, politics and news, sports, finance, stock markets, and so on. The options are unlimited, and the sky is the limit for a content writer. Follow through with your dreams and take them step-by-step to become a successful content writer.
In our previous articles, we provided information on the top GST courses in India, top online GST courses, and also top GST courses in major cities. Accounting today is synonymous with Tally. While on the one hand, GST knowledge is mandatory for every business; on the other hand, so is Tally knowledge. The combination of Tally with GST is now the need of the hour, and to this end, we bring you the top 10 Tally with GST courses in India.
So, all you commerce graduates, accountants, company secretaries, and other working professionals who wish to become GST ready with Tally ERP 9, do take up a combination course for maximum benefit
The Tally with GST Course makes you job-ready, opening up a plethora of career opportunities. It is also useful for entrepreneurs and students currently doing their articles. For a non-commerce student, don’t be apprehensive as this combination course also provides basics of accounting knowledge, making it ideal even for anyone to take up the course.
IIM SKILLS is one of the pioneer institutes in online courses and training. They have some of the best professional courses that help to bolster your already existing skills for better job opportunities.
The GST Course not only helps with understanding GST exhaustively but helps with mastering the GST software that helps make the work easier to execute. This helps to work with several businesses at the same time. You don’t feel the pressure to not take up too many clients. The applications help to maximize your productivity.
The 16 hours of lecture packs in comprehensive education on GST along with practical hands-on learning. Moreover, the LMS keeps you updated with the latest happenings in the finance and GST domain.
Salient Features:
Course Name: The Course name is GST Practitioner Certification Course
Eligibility: New Career Aspirants, Lawyers, Job seekers, Accounting professionals, Tax Analysts, Finance executives, Entrepreneurs, Homemakers.
GST Course Fee: The Course fee is INR 2900
Curriculum
Fundamentals of The GST Act
Concept and Structure Of GST
GST Registration, And Invoicing
TDS Compliance
Indirect Tax, And Direct Tax
Benefits of GST
Amendments of GST
GST Returns
The Different Forms in GST
Course Duration: 4 weeks
Certification: The Candidates get a GST Practitioner Master Certification once the course is complete.
Added Benefits: The mentors are helpful and provide strategies to achieve more efficiency in your work. You have 24×7 online support for query resolution.
Udemy as we all know is a leading global educational platform. It is a platform that has transformed many lives, helping individuals connect with the best instructors, and pursue their goals. Udemy has given online learning a whole new meaning with 130k courses in 65+ languages.
Speaking of facts and figures, Udemy has 57k instructors and 35M, learners. In a world that never pauses, an age enriched and driven by technology, the ability to up-skill oneself online is a boon. Add to that, the connectivity to the best tutors. That is precisely what makes Udemy so popular.
Everybody knows you can find any, and I mean ANY course on Udemy. So is the case with Tally with GST. For starters, there are around 338 courses under the Tally with GST course search. You can choose the course by flipping through the course details, their reviews, and instructors.
We have selected a bestseller, Tally with GST course out there on Udemy, and here are the details:
Salient Features:
Course Name: Tally ERP9 + GST 2020
Rating: Bestseller with 4.3 stars and 197 ratings. (1093 students have benefited from this course).
Course by: K.R. Gupta, who has an instructor rating of 4.2 and has a practical working experience of eight years.
Eligibility: Non-accounting students can enrol for this course and anyone who wants to learn Tally with GST, including business owners.
GST course fees: The course fee is INR 7,680.
Course Inclusions: 8.5 hours of on-demand video, one article, lifetime access.
Curriculum: The course contains 19 sections with 74 lectures. The modules include:
Introduction to Accounting
Understanding, downloading, and installing Tally software
Certification: Candidates can collect the certificate upon course completion.
Added Benefits: This course gives a thorough knowledge of managing accounts of any company with GST compliance. You can learn how to apply GST at multiple levels. It is an advanced course with the latest updates.
TALLY ACADEMY
Tally Academy, with its inception in 2005, is one of India’s most reputed talent development institutions and also a training partner of the NSDC. The academy provides career-oriented and IT-enabled training helping unemployed youth excel in the corporate world.
The vocational training by Tally Academy with a team of dedicated and motivated task force delivers innovative courses in-tune with industry demands. Quality service and customer satisfaction are of prime importance at Tally Academy. It provides certificate courses, diplomas, advanced diplomas, and a postgraduate diploma in financial accounting. It also includes Tally with the GST course.
Salient Features:
Course Name:
Certified GST Professional with Tally.ERP9
Certified GST Professional with E-Filing
Eligibility: While the Tally with GST course eligibility is higher secondary passed or appeared, the Professional GST with E-filing is suitable for accountants, lawyers, tax experts, legal consultants, ICWA, CAs, or CSs.
GST course fees:
The Tally with GST course is INR 5000/-
The GST professional course is INR 3000/-
Curriculum:
The Tally with GST course is extensive and involves 40+ modules. Overall, it covers GST administration, accounting, and record-keeping, GST registration, payment, GST and law. It teaches in-depth how to use GST with Tally ERP9.
The professional e-filing course covers all the practical aspects of GST, including e-filing, GST returns 1, 2, 3B, and GSTR-4, GST rules, latest updated rates in the GST form, and GST tax form download, filling and uploading.
GST course duration:
The Tally with GST is for three months.
The professional GST with E-filing is for two months.
Certification: Participants get a certificate upon course completion.
Added Benefits: The courses at Tally Academy have practical projects, real-life case studies, and even free books for study material. You can also get your GST query resolution from CAs and GST experts and also learn about handling errors and mismatches when return filing.
Contact Information:
1 Patuatola Lane, Kolkata – 700009
Opposite College Square Kolkata Corporation
Near Calcutta University, College Street Campus
Tel: +91- 9836548553 OR +91- 9073518220
TALLY WITH GST COURSE AT NIIT
As with Udemy, NIIT is not a new name in the ed-tech domain. It is a leading skills and talent development institution set up in 1981 to help the IT industry with a skilled workforce. NIIT is one of the world’s leading training institutions with a footprint across 30 countries. It not only offers training to individuals but also custom training and development solutions to various enterprises and corporates.
NIIT Digital now allows learners to access live instructor-led classes from any device. It is India’s most trusted training brand, and the institute continues to add industry-relevant training programs to its already vast array of courses.
It has training solutions at various levels, school learning solutions, teacher development programs, student development, training outsourcing for enterprises, government projects, and CSR projects. Of the different courses, it offers a Tally with GST course under the banking and finance segment.
Salient Features:
Course Name: GST using Tally.ERP9
Eligibility: Students from the commerce stream and knowledge of working with Tally.ERP9
GST course fees: This course is for Rupees 8000.
Curriculum: This course encompasses GST as well as Tally modules and includes:
An introduction to GST
New indirect taxation
Registration under GST
Maintaining a book of accounts
Making your business GST ready
Understanding diverse GST implementation scenarios
GST-Goods
Recording Advanced Entries in Goods
Adjustment and Return Filing in GST
GST-Services
Recording Advanced Entries in Services
Migrating to Tally.ERP9
GST course duration: This course has 44 hours of classroom training.
Certification: Candidates get a certificate of participation from NIIT and a Tally e-certificate after clearing the online exam.
Added Benefits: Expert faculty, study material, hands-on learning ensure a complete and clear understanding of GST and migration to the latest release of Tally.ERP9.
Contact Information:
For banking, finance, and insurance: +1 800 200 4758
TALLY WITH GST COURSE AT CACLUBINDIA
The team of Interactive Media Pvt. Ltd. launched the CAclubindia interactive platform for finance professionals and taxpayers in 1999. Initially just a knowledge-sharing platform, the CAclubindia now has two million-plus members.
The institute has online learning with crash courses and certification courses in the subjects of finance and accounting. There are news updates and articles and forums for income tax, accountancy, and corporate law. Renowned members of the finance world are on board the CAclubindia platform guiding other members.
There are GST courses on the platform under the certification courses. There is also a Tally with GST course at CAclubindia, of which we will provide details.
Salient Features:
Course Name: Tally.ERP9-GST Enabled
Eligibility: Anyone who wants to learn accounting and GST, business individuals, accountants, or commerce students.
GST course fees: The course fee is INR 1,699.
Curriculum: The mentor of the course is CA Raj K. Agarwal, a consistent school and college topper and an educator of a renowned commerce coaching class. He has also authored several professional course books. The syllabus has the following modules:
Fundamentals of Accounting
Maintaining Chart of Accounts in Tally.ERP9
Maintaining Stock Keeping Units
Recording Day-to-Day Transactions in Tally.ERP9
Accounts Receivable and Payable Management
MIS Reports
Getting Started with GST
Recording Voucher with TDS
GST course duration: The course is 20 hours, and the course expires three months or 50 hours of viewing, whichever is earlier.
This course has an average rating of 4.6 based on 10633 reviews.
For participants who want the course on a pen drive or wish to download the videos, additional charges of INR 700 and INR 300, respectively, are applicable.
Certification: Participants receive an e-certificate after course completion.
Contact Information:
Interactive Media Pvt Ltd,
Noida, Sector 2, Plot No. D,
107, D Block, Uttar Pradesh-201301
Tel: 011-411-70713
TALLY SCHOOL
Tally School is the brainchild of an individual who is a big fan of Tally. It is an online space where you can learn Tally for free and that too in detail. The goal of creating this platform is to help people interested in learning Tally through online tutorials and also shortcuts on the website.
It is a very innovative platform by Mr Rishit Shah, where you can even download Tally and learn along with the instructions. The website has a host of resources, books to read, and even free courses for Tally, accounting, and Tally with GST. course
Salient Features:
Course Name: Tally GST course Online
GST course fees: Free.
Curriculum: The course content is in the form of a post and as a video. The modules covered include:
Upgrading Tally to GST Version 6.0
Enabling GST Details in Tally
GST Accounting Entries in Tally-Sales and Purchases
Creating GST Invoice in Tally-Including HSN Code
Multiple Rate GST Invoice in Tally
Certification: Participants who attend and clear the test after paying INR 299 are eligible for the certificate.
Added Benefits: The course being free is the most significant benefit. Also, there are numerous useful resources in the form of shortcut tips and reading material, which are additional perks of this course.
Contact Information:
Website or Facebook page
TALLY WITH GST COURSE AT INTERN THEORY
Intern theory aims at connecting employers to young talent across India. They achieve this with their strong corporate network. In pursuit of providing meaningful jobs to deserving candidates, the Intern Theory platform also has a learning and up-skilling section, with various in-demand courses and training programs.
The institute has various offline and online courses, ranging from the stock market, advanced excel, IT, finance, data analytics, web development, android app development, or Tally with GST course. The Intern Theory is one platform that connects the students/freshers and the employers looking at hiring.
Salient Features:
Course Name: Tally + GST Course
GST course fees: The course fee is INR 3,999/-
Curriculum: The entire course has 65 lectures, 61 quizzes, and nine assignments for the nine modules, which are:
Introduction to Tally
Setting up Tally
Record of transactions
Reporting and analysis
MIS reports
Understanding GST
Statutory and taxation, TDS
Others important topics
GST course duration: This is an online course for around four to six weeks.
Certification: It is a certified course that adds value to the resume.
Added Benefits: Learning from industry professionals with more practice and less theory and learning at your convenience are benefits of this course. The institute also provides internship assistance.
Contact Information:
101-102, Adarsh Niwas, Raja Rammohan Roy Road,
Above Bank of Maharashtra,
Girgaon, Mumbai, Maharashtra-400004
Tel: 022 4347 2216
TALLY WITH GST COURSE AT MKCL KLICK COURSES
The Maharashtra Knowledge Corporation Limited (MKCL) is a joint initiative of the government of Maharashtra with ten universities of the state for the education and development of the youth. Through its flagship IT literacy course, MKCL has trained and assessed more than ten million youth.
MKCL offers a wide range of vocational courses in the eLearning mode. With an experience of over 17 years, it has established 5000 plus learning centres and also has a presence outside Maharashtra, across 17 states. It provides courses in various subjects such as job readiness, designing, hardware and networking, accounting, programming, digital arts, new collar jobs, management, etc.
Under the accounting courses, MKCL offers the KLiC Tally with GST course as well.
Salient Features:
Course Name: KLiC Tally with GST
Eligibility: Preference is for candidates with a state certification in information technology, but anyone is eligible.
Mode: Both online and classroom options are available.
GST course fees: The course is for INR 4500/ for the Mumbai metropolitan region and INR 4000/- for the rest of Mumbai and India.
Curriculum: The course offers the following modules:
Introduction to Financial Accounting-theory
Tally History and Journey, theory
Introduction to GST
Tally with GST
Financial Accounting Basics, theory and practical
Maintaining Company Data
Incorporation of various laws under GST
Creating Masters
Voucher Entry
Constitutional Amendments in GST
Inventory
Economic Survey in regards to GST
Payroll
TDS
Other Scenarios
Reports
Tally Software Services
Data Management
GST course duration: The course is 120 hours and is covered in two months (eight weeks).
Certification: All the KLiC courses are YCMOU recognized (Yashwantrao Chavan Maharashtra Open University), and candidates get the certificate on course completion.
Added Benefits: The learning methodology at MKCL helps students develop essential skills through optimal methods and best practices. The course has real-life case studies and helps participants learn about business management and data management through Tally and GST knowledge.
Contact Information:
Tel: +91- 8411960005
TALLY WITH GST COURSE AT TUTORIALS POINT
Tutorials Point caters to that class of learners who prefer online content and learning at their own pace. The content and resources on Tutorials Point are free to encourage readers to acquire new skills. The only aim at Tutorials Point is to deliver simple and easy learning.
The faculty at Tutorials Point are from diverse backgrounds with a common focus to provide the highest quality tutorials. The subjects are numerous, ranging from computer science and digital marketing to telecom tutorials, including topics like programming, SAP, machine learning, and so on.
Tutorials Point has a host of essential resources in the form of notes, best practices, questions and answers, persuasive resume writing, HR interview questions, and more. Among so many courses, it also provides a Tally with GST course.
Eligibility: Anyone with or without a commerce background who wants to learn Tally and handle the GST portal can is eligible for this course.
GST course fees: The course fee is INR 549/-.
Curriculum: The syllabus includes 84 lectures and covers all topics under both Tally and GST, complete with registration, amendments, files, and returns. You can check the modules included on the website.
GST course duration: The duration of the course is almost 18 hours of video lessons.
Certification: Participants receive a course completion certificate.
Added Benefits: Case studies, quiz on every chapter, reference material, and a lifetime unlimited access are some perks. The mentor of this course is a trainer with six years of experience.
Contact Information:
4th Floor, Incor9 Building, Plot No: 283/A,
Kavuri Hills, Madhapur,
Hyderabad, Telangana, INDIA-500081
TALLY WITH GST COURSE AT CPIT UDAIPUR
The Career Planet Institute of Computer Education trains and grooms students with various advanced skills. It helps them with professional capabilities and enhances their competitive employability. With 17 years of experience, it is easily the best computer education institution in Udaipur.
It is also an authorized training centre of the RKCL (Rajasthan Knowledge Corporation Limited). The courses on offer at CPIT include Microsoft Office, banking and finance, web designing, graphic designing, and also Tally with GST course.
Salient Features:
Course Name: Tally.ERP9 with GST
Eligibility: Anyone willing to learn, maybe commerce students or even business owners.
Curriculum: The syllabus includes:
Basics of Accounting
Fundamentals of Tally.ERP 9
Accounting Books
Advanced Accounting in Tally.ERP9
Management Information System (MIS)
Advanced Inventory in Tally.ERP9
Statutory & Taxation
Tax Deducted at Source-TDS and Collected at Source TCS
GST With Services
Other important Topics
Practice Exercises
GST course duration: The course is for 90 days with two-hour sessions per day, one-hour theory, and one hour of practice. Also, the course is an offline classroom course.
Certification: Participants have to clear two intermediate tests that assess their skill and understanding and a final exam after completion. On clearing these exams, participants get the RSCFA certification (Rajasthan State Certificate in Financial Accounting)
Added Benefits: Participants learn to use the GST portal as well as offline tools. Tally.erp9 provides in-depth knowledge of the accounting requirements in various industries.
Contact Information:
3-Dha-1, Prabhat Nagar,
Near Durga Park,
In Front of Jivanta Hospital, Hiran Magri,
Sector No-5, Udaipur
Udaipur (Raj.) 313002
Tel: +91- 9351518165
TALLYELEARNING
For all accounting and office management skills, Tallyelearning is one platform that has crisp and well-structured courses. The courses are not just concise and streamlined but in line with business processes. The people who design the courses have been a part of the industry for more than a decade. They bring their knowledge into the courses.
The courses at Tallyelearning cover the areas of consultancy, design, development, training, and implementation. Their featured courses include:
Fundamentals of Tally with GST course
ERP9 with Advanced GST
ERP9 with GST
While the course on the fundamentals of Tally with GST is free, the other two courses come at a price. The portal also sells books on Tally with GST.
Salient Features:
Course Name:
ERP9 Basic with GST
Tally ERP9 Advanced with GST
Eligibility: Students from any faculty with basic computer knowledge can take up this course.
GST course fees: The course fee for both the courses is INR 2700/-
Curriculum:
The basic course includes modules like accounting fundamentals, maintaining accounts in Tally.ERP9, security control, Tally audit, backup, restore, TDS, GST services, all else about GST along with shortcut keys.
The Advance course, as the name suggests, goes a little more in detail, covering more in-depth about GST, including challan reconciliation, GST accounting entries, GST service entries, etc.
GST course duration: Both the courses are for two months.
Certification: Participants get a verifiable digital certificate from Prompt Enterprises.
Contact Information:
23, Municipal Colony, Nehru Nagar W. B. Road,
Deopur, Dhule, Maharashtra-424 002
SUMMARIZING:
Having listed out the top Tally with GST courses in India, if you still doubt the double benefits of this course, let me state some facts for further clarity.
The Goods and Services Tax, as you know, is an indirect tax reform with a significant impact on all businesses and hence imperative for us to familiarize ourselves with all concepts of GST.
There are lakhs of medium, small, and micro enterprises (MSME) using Tally.ERP9 is the primary and only accounting software.
ERP9 is in use across various industries. It provides solutions around inventory management, invoicing, purchase order management, stock management, etc.
This software is so versatile that it manages with ease the functions of payroll, balance sheets, cash flow reports, maintaining budget scenarios, and many more.
Tally, being the most reliable GST ready accounting software, the Tally with GST course offers tremendous potential in terms of job opportunities and even freelancer accountant jobs. So, look no further if you wish to land your dream accounts and taxation job.
In our series of reviews on individual digital marketing institutes, we will review the Inventateq Digital Marketing Course in this article. Inventateq is one of the leading training institutes in Bangalore.
Marketing is always about making the right offer at the right time and place. In that sense, marketing has not changed at all. But the place and way of making the offer sure has undergone a tremendous change. You can no longer rely on just print ads, brochures, and pamphlets to do marketing as effectively. Why? Because your target audience, your customers, are reachable through other means today.
In the current scenario, internet consumption is at its peak. Everyone is online. People Google for all the information they seek. The internet is replete with information on anything and everything. Whether it is a service or product, people search the internet for information and even buy the service/product online.
The thing about digital marketing is it allows you to connect with your customers through the channels they use. It not just provides your product or service with wider visibility but allows for interaction with your audience as well. True, digital marketing can be overwhelming for someone new to the concepts and elements of digital marketing. Still, once you learn in-depth about digital marketing, there are no cons, only pros, and only benefits.
In our previous articles, we have given you insights about various components like social media marketing in the article top digital marketing courses in Chennai, and search engine optimization in the article top digital marketing courses in Gurgaon. Let us explore mobile marketing in this article before the detailed review.
What do you mean by Mobile Marketing?
Of the many components of digital marketing, mobile marketing is very crucial. Why? Simply because the number of smartphone users in the world will exceed 3.8 billion users in 2021, as per Statista. That number in India will exceed 760 million in 2021. Quite naturally, if you are not incorporating mobile marketing in your digital marketing strategy, you are losing out on a big chunk of your business.
A few decades ago, mobiles only served to connect and speak. It was a number to reach a person. Currently, mobile is much more than just an instrument to communicate. Integrating mobile and the internet has opened up the entire world for people. This, in turn, has opened fascinating opportunities to digital marketers.
With so many millions using their mobiles to search, reach out, and buy things, it is vital to have mobile-optimized websites and mobile-optimized marketing methods. Knowing all about the mobile marketing realm can enhance the overall value of your digital marketing strategy, improving customer engagement at multiple different touchpoints.
Mobile marketing, in simple terms, is the marketing of your product or service, optimized for mobile devices. A good mobile marketing strategy will provide consumers with personalized time-sensitive and location-sensitive information that is highly relevant to their search on the go. With an enormous amount of people using their screens for a longer time, mobile marketing, which is already on a roll, will be around for a long time.
If you have not thought of implementing mobile marketing in your digital marketing strategy, you are lagging behind.
Why Mobile Marketing?
A straightforward answer to this is that mobile marketing allows a business to reach a vast audience than online marketing. Online marketing confines itself to desktop/internet marketing. The beauty of digital marketing is that it takes a multichannel approach, and each platform is the best fit for different needs.
There is a drastic change in the way people consume digital content. The desktop/laptop is no more the only or preferred way to access digital content. Since an average person spends a great deal of time on a mobile device, it is only logical to take advantage of that and invest in mobile marketing.
Ultimately, all digital marketing moves and trends are on the basis of data. Analyses of various data lead expert digital marketers to come out with what works and what does not. Similarly, even mobile marketing has very interesting data to back its claim as being vital to digital marketing efforts. Here are some interesting facts that will give you better clarity on the role of mobile marketing.
Nearly 60% of online searches are through a mobile device.
On average, a person checks his/her mobile 96 times a day, which translates to almost once every 10 minutes!
Indians spend approximately three and a half hours on the mobile on average.
88% of Indian consumers prefer mobile use for shopping online
India is the second-largest market for smartphones.
Approximately half of the web traffic is also on mobiles.
A KPMG report indicates more than 88% of video consumption, too, is via smartphones. A whopping 3.7 billion videos/month streaming is via mobiles.
The above are some pretty self-explanatory facts and figures reiterating the importance of mobile marketing.
What are the types of mobile marketing?
Mobile marketing does have the potential to propel your business to another level. But how, and where do you start? There are different types of mobile marketing. Making your website mobile friendly is the first step, but not the only step.
Mobile Apps:
There is an inundation of the mobile market with mobile apps, most of which are honestly useless. If you want to leverage the power of mobile apps, be sure to provide value to your audience. When it is relevant and useful, the app does not feel like an aggressive marketing gimmick.
Mobile Push Notifications:
The push notifications are like messages; only they come from the apps that consumers install. The general use of mobile push notifications is to inform your consumers about updates, new offers, or event reminders.
In-Game mobile marketing:
These are your mobile ads that appear within games when you are playing. They can appear as banner ads, or as pop-ups, or full-page images.
Mobile-first ad strategies or mobile banner ads:
The banner ads are much like the desktop banner ads, only customized and optimized to fit perfectly well onto mobile devices.
Location-based or Bluetooth marketing:
Also referred to as proximity marketing, it allows for the delivery of location-specific relevant ads.
QR Code or quick response code marketing:
These barcodes, when scanned, take the users onto a specific website with more information about a particular product/brand. The QR codes have a mystery element because of the redirection to another website they have no idea of.
SMS Marketing:
Though passé and by far the most common mobile marketing method, it does still work, especially if you are loyal to a brand, and they text you about the promotional offers. SMS or text marketing can greatly enhance lead generation and sales.
Voice marketing:
The recorded and automated calls for promoting goods and services come under voice marketing.
Irrespective of the business vertical and niche, mobile marketing allows you to broaden your horizon. You can do trial and error until you understand what form of mobile marketing aligns well with your business goals, but mobile marketing is no longer just an option. It is vital to the success of a digital marketing strategy.
How effective is mobile marketing? What are its benefits?
Mobiles are ubiquitous. Integrated with the internet and the array of marketing platforms, mobile marketing is undoubtedly a compelling digital marketing platform. Businesses of any size can use mobile marketing to their advantage, increase the customer base, generate leads, and increase sales. So, overall, mobile marketing is beneficial.
Mobile marketing has a big list of benefits. Some of these are:
When it comes to humble SMS or text messaging, it is a cost-effective and cheap option when compared to TV ads or print ads. Moreover, it requires no special skills and or technical know-how.
There are more chances of the text messages getting read through by the consumers than emails. People, in general, check their message inbox way more than their email inbox. Hence messages rarely get ignored. Moreover, consumers willingly share their mobile numbers with the brands they trust and associate with and eagerly await promotional offers.
Mobile marketing works exceptionally well for local businesses. It is the most economical way to touch base with loyal consumers and inform them of various promotional offers.
Some mobile marketing best practices
Having covered the “what and why,” let us move on to the how part of mobile marketing. Best practices are what provide successful outcomes to an action. As with every other element of digital marketing, mobile marketing, too, has some best practices for outstanding outcomes. Some of these best practices include:
Optimizing web pages and landing pages for mobile devices. This is the first step for that superb mobile marketing strategy to take your brand places. Well placed visual aspects and a good loading speed are mobile-friendly aspects.
Know your audience well to develop an ideal mobile marketing strategy. The social media platform they are on will guide you with the kind of mobile-optimized content you can create for a better and more engaging experience.
One critical best practice is keeping the call to action minimalistic in terms of steps required to complete it. CTAs requiring elaborate steps to complete will lead to higher bounce off rates.
The clarity of content and minimalistic approach is the way to go for mobile marketing. Since mobiles have smaller screens, anything overcrowded will put-off prospective customers. Keep it simple and to the point.
Most mobile searches are for local products and services, and hence optimizing for local is a great thing for mobile marketing.
You can experiment with the types of mobile marketing to see what the best fit is, but ultimately tracking results is what will give you insights into what works. Diligently track the results to get your ideal fit.
The ability to provide an omnichannel experience on a single device makes mobile marketing a very lucrative and indomitable medium of digital marketing.
Coming back to digital marketing, we will now enlist some points that make Inventateq a great place to learn digital marketing.
A Brief introduction to Inventateq:
Inventateq is a leading software training institute in Bengaluru. For nearly half a decade now, the institute has provided training in various job-oriented courses in Bengaluru, Chennai, and online. Thus far, the institute has trained over 13294+ trainees and has a tie-up with over 100+ IT companies.
The institute provides corporate training as well as individual training. Inventateq has a long list of courses, including in-demand courses like Digital marketing, SEO training, cloud computing, various software programming courses, AWS training, artificial intelligence, blockchain, and data science courses. The institute even has content writing courses, web designing, and soft skill courses.
In Bengaluru, they have their centres in Jayanagar, Marathahalli, BTM Layout, Rajaji Nagar, and Kalyan Nagar. In Chennai, Inventateq has a centre in Velachery.
All of their courses are job-oriented and designed by industry experts. Inventateq also caters to corporate training focusing mainly on practical hands-on experience. The institute provides services of the highest quality, customized training modules to suit client needs, flexibility with time schedules, certified trainers with extensive knowledge, and at a location convenient to the corporates.
100% job support, globally recognized certifications, resume, and interview preparation assistance are additional perks of taking up a course at Inventateq. The trainers at Inventateq are from noteworthy companies like IBM, Accenture, and Dell.
Inventateq Digital Marketing Course Review:
The Inventateq digital marketing course is also a job-oriented course with 13+ certifications. It is a complete practical training and includes AI (artificial intelligence) tools with training by Google certified experts who have 14+ years of experience. Participants can avail of a free demo class on request.
The classroom course comprises 50+ hours of content, 6+ industry projects, 40+ practical sessions, and 25 expert coaching sessions.
The methodology at Inventateq includes studying theory with practical and assignments, followed by getting the certification. The institute then helps with the resume and interview preparation and enables you to get the desired job.
Eligibility: The only criterion that matters is internet knowledge. Any individual with basic computer knowledge can enrol in this course.
Course Fee: INR 15,999/-
Course Duration: The Inventateq digital marketing course is available as an online course and as a classroom course, and also for corporate training. The classroom course consists of 40-45 hours of real-time practical training classes. Weekday class slots are available from 8 am to 8 pm, and the weekend schedules have flexible timing. For the classroom courses, candidates can visit the centres. Corporate training is at client locations.
Syllabus:
The Inventateq digital marketing course is extensive and comprises 30+ digital marketing modules, some of which are:
Advance SEO techniques
Introduction
Web design for on-page SEO
What is on-page optimization
Content SEO techniques
Google webmaster tools and web analytics
Google SEO tips
Off-page optimization techniques
Web marketing tips
PPC Google Adwords
Setting up an Adwords campaign
Measuring and optimizing performance
Search fundamentals review
Adwords tools
Performance monitoring and reporting
Performance, profitability, and growth
About advertising on YouTube
Shopping ads
Avoiding Google penalty
SEO latest developments
Mobile overview
Advance social media
Measurement
Email marketing
Affiliate marketing
Google Adsense
Google analytics
The course includes website design and development using WordPress, social media marketing on Facebook, Twitter, Linkedin, and Google Plus; YouTube video advertisements, mobile app promotions, online reputation management, remarketing campaigns, artificial intelligence in digital marketing, and even Quora marketing.
Projects and Case Studies:
The Inventateq digital marketing course emphasizes learning with real-time practical projects such as:
Live Google Adwords PPC campaign: Learn to create and run a Google Adwords campaign to generate visitors and increase sales.
Facebook and Twitter campaigns, live: Create and run Facebook Ads campaigns. Learn how to optimize across multiple target options to generate more clicks.
SEO campaign with HTML code: Learn and implement website visibility on top search engines of Google, Yahoo, and Bing. Learn about the importance of keywords and how to drive traffic to your website.
Email marketing campaign: Learn to implement email marketing tools to make successful email marketing campaigns.
Making money online through website monetization: Learn to earn through blogging and content monetization.
Review of the Online Inventateq Digital Marketing Course:
Inventateq also has an instructor-led online digital marketing course for the benefit of individuals who cannot be a part of the classroom courses. It is not much different from the classroom course, and below are the details of the course.
The online course has 52+ content hours, 4+ industry projects, 40+ practical sessions, and 15+ digital marketing tools.
Eligibility: Anyone with a willingness to learn can enrol in the course. There is no minimum educational qualification.
Course Duration: The online Inventateq digital marketing course has 52 hours of training spread over three months. There is 24/7 technical support, and there is a provision of recorded lectures if you miss an online session. Separate doubt clearing sessions are also a part of the online program. The schedule and timing are as per individual comfort and availability.
Syllabus:
The online Inventateq digital marketing course is covers 10+ modules and includes:
Digital Marketing introduction
SMS and email marketing
Search engine optimization
Content marketing
On-page and off-page optimization
Google Ads, PPC, and Analytics
Ad copy and keyword usage
Social media marketing
Marketing automation
Social media strategy
Retargeting strategies, success rates, and optimization.
The delivery of the entire syllabus and learning modules is via email. It also includes video advertising, budget setting, and using digital marketing tools Hootsuite, and MailChimp
Projects and Case Studies:
The online Inventateq digital marketing course includes the following projects:
Google Adwords Management: Creating campaigns with optimization techniques, making ads live, and using suitable keywords for campaigns.
Social Media Advertisement: Learn to run a different set of ad campaigns on various platforms like Facebook, Instagram, Twitter, etc. use targeted keywords, create banner ads, etc.
SEO campaigns: Use the live website and learn about visibility on Google, Yahoo, and Bing and learn other aspects of SEO.
Email marketing campaign: Using email marketing tools to send great emails and target customers, and drive sales.
The standard features of the classroom and online Inventateq digital marketing courses include:
Instructors: The trainer is a Google certified industry expert with 14+ years of experience in managing digital marketing projects. Adept in the SEO space, the mentor adapts quickly to the changing trends in digital marketing, adopts them into the course structure, and provides an analytical approach.
Certifications: All participants receive 13+ digital marketing certifications from Google Adwords, Google Analytics, Facebook, Bing, SEMrush, HubSpot, Hootsuite, and Inventateq.
Tools: You can learn about the best digital marketing tools such as SEO tools, lead generation tools, Google optimized A/B testing, MailChimp, artificial intelligence content creation, AI in digital marketing, keyword research tools, and even affiliate marketing tools.
Skills: Some of the skills you will acquire with the Inventateq digital marketing course are blogging, social media marketing skills, Google advertisement, e-commerce marketing, copywriting, search engine optimization, affiliate marketing, YouTube promotion, and how to earn money as a freelancer.
Career Assistance: Inventateq provides 100% placement support, and they also have tie-ups with various MNCs, mid and small size companies. The institute also helps with resume preparation, frequently asked interview questions, two mock exams, and mock interviews to boost your confidence. The freshers in the digital marketing field get the benefit of internships as well.
Student Reviews: The overall student review ratings are 5/5. Here are some of the things that students have to tell about the Inventateq digital marketing course: Good learning experience, excellent trainer, excellent and friendly environment, interactive classes, good teaching methodology, very well-structured training, and affordable fees.
Concluding Thoughts:
The overall course structure for the online and classroom course includes the projects and case studies. Even the course fee is the same for online and classroom options. For individuals outside Bengaluru and Chennai, they can take up the online course, and even for Bengaluru residents, if time and commute are constraints, the online version provides the same training as the offline. The course fee is affordable, and there is placement assistance as well. There are also good reviews about the trainer and his teaching methodology—all in all, an excellent place to learn digital marketing.
Are you surfing the net, trying to find the best digital marketing course? Or, are you confused about all the options out there? We completely understand your dilemma. We have been doing independent digital marketing institute reviews, and today, we bring you the details of the Digital Vidya digital marketing course.
Digital marketing is an in-demand skill today; a lot many people from different walks of life aspire to learn all about digital marketing. We, at Advisor Uncle, bring you the details of various in-demand skills and information on where to learn them from. For people searching for a list of the best institutes, we have the top 10 digital marketing courses in India. We have also covered a detailed DSIM Course Review and Digiperform Review.
The trend today is that a lot of students and freshers flock to digital marketing as a career. The lucrative pay packets offered to adroit and dexterous digital marketers is no secret. Furthermore, there are individual yet interconnected components of digital marketing. For someone who finds integrated digital marketing too overwhelming, they can specialize in other connected domains.
Be it a search engine specialist, a social media marketing specialist, an email marketing manager, a content marketing manager, video marketing, or even analytics, the career options are truly endless with digital marketing.
How to learn digital marketing?
You can go either the self-learning route or learn from experts via digital marketing courses. While the self-learning approach will definitely give you an overview and understanding of all major concepts, it lacks practical learning.
Exploring the self-learning route, what are the options that you can pursue to educate yourself? One option is reading popular blogs by established digital marketing experts such as The Moz, Search Engine Journal, HubSpot, Marketing Land, Kissmetrics, etc.
The other option is the videos. Some popular digital marketing YouTube channels worth exploring and learning from include AHREFS, Backlinko, Brandastic, Digital Marketing Institute, and Moz. Then there are the podcasts, and of course, book lovers will reach out to the best books available on digital marketing, and believe me, there are tonnes out there. Finally, there is the option of free courses as well. Yes, there are some free digital marketing courses, but you realize the limitations once you embark on that route.
None of the above gives you the practical and hands-on training that enables understanding at a deeper level, at a level that you can execute what you learn.
For that kind of experiential learning, you will have to choose a proper digital marketing institute and enrol in a comprehensive, integrated digital marketing course that will take you right from the basics to the more advanced concepts.
Such a course will have real-time case studies and assignments to have a deeper understanding of every concept. The projects, internships, and case studies are imperative for you to assimilate the concepts and execute them to be immediately ready to take on a job.
Are you excited about mastering the art of digital marketing? Join the Digital Marketing Course at IIM SKILLS to ace the game.
A Brief Introduction to Digital Vidya:
Digital Vidya is a name that is popular across Asia and not just in India. A leading professional training company, it aims at imparting new-age skills to individuals as well as organizations. With over a decade’s experience in the skills development industry, Digital Vidya has conducted over 3800+ training batches with over 38000+ people benefitting from them.
Professionals from brands like Nokia, Google, eBay, Cisco, MakeMyTrip, Toyota, and many other famous brands have sought training at Digital Vidya. That is not all. Digital Vidya is officially the training partner of Google and Microsoft India. It also boasts of partnerships with Facebook, Linkedin, Vskills, and NASSCOM, owing to the excellent training quality.
Digital Vidya has a reach across 55+ countries and focuses on equipping individuals and organizations with industry-specific professional skills. Digital Vidya started with social media training workshops and then launched a full-fledged digital marketing course. Ever since then, there is no looking back for the Digital Vidya digital marketing course.
With the success of the digital marketing course, Digital Vidya became one of the leading training institutes in Asia.
Encouraged by the tremendous success and acceptance, Digital Vidya forayed into Data Science and Analytics training programs. It continues to provide quality education and skills and continues to include more and more in-demand skills with cybersecurity and full-stack development training as the latest offerings.
In the form of resources, the Digital Vidya website has many beneficial blogs, quizzes, guides on digital marketing and its elements, workshops, and webinars. For people into reading, there are lovely book recommendations as well.
If content writing you want to pursue as a creative side hustle, join the Content Writing Courses.
A little something about the Founders:
The men behind the scenes are the top management with Anuj Batra, the CEO at Digital Vidya, and Pradeep Chopra and Kapil Nakra, the founders of Digital Vidya.
Anuj Batra has more than 15 years of experience in senior leadership roles and opines that professional education enables students to take on new job roles with relative ease. He is responsible for the design, implementation of the corporate training programs.
Pradeep Chopra has been a part of the internet industry for over two decades now. An IIT Delhi alum and recipient of the Adobe Content 100 is a serial entrepreneur for the last 17 years.
Kapil Nakra is also a serial entrepreneur, co-founding three ventures over the past 18 years. Also, an IIT-Delhi alum, he is motivates people to think out-of-the-box.
Both Pradeep Chopra and Kapil Nakra are regular and sought-after speakers at various digital marketing, entrepreneurship, and online marketing conferences.
Courses at Digital Vidya:
Digital Vidya has a slew of courses that include:
Digital Marketing Course
Data Science Course: Includes advanced data science and machine learning using Python and is for INR 25,000 + GST.
Data Analytics Course: Data analysis using Excel, SQL, and Power BI, for INR 12500 + GST.
Big Data Foundation Course (self-study): This is a self-paced course certified by NASSCOM FutureSkills and is at INR 5000/-
Machine Learning Course: This is an advanced course and is available at INR 29,990 + GST.
Facebook marketing certification course: A combination of recorded sessions and in-class sessions, the Facebook marketing certification course is available at INR 11900 + GST.
Web analytics certification course: This is a hybrid course that is self-paced with one month of instructor-led online classes and comes at INR 11900 + GST.
Search engine marketing certification course: This is again a hybrid course available at INR 11900 + GST.
Search engine optimization certification course: Again, a self-study and instructor-led course, it is for INR 11900+ GST.
Social media marketing certification course: Also priced at INR 11900 + GST, this short course is a combination of self-study and instructor-led classes.
Cybersecurity course: An online instructor-led course, the training fee for this course is INR 29990 + GST.
All of the courses at Digital Vidya focus on imparting executable training that enables students and professionals to be industry-ready.
Moving on to the Digital Vidya digital marketing course review:
After a brief introduction to the institute, the founders, and the courses offered at Digital Vidya, let us move on to the Digital Vidya digital marketing course.
Program Overview:
The Digital Vidya digital marketing course is a certified course available as an instructor-led online and classroom training course. The institute has about 12 centres across India and five centres outside India. It is an extensive program that includes all essential modules of digital marketing, coupled with an internship. Digital Vidya hosts around 50+ batches of digital marketing training each week!
Eligibility:
It is a foundational course that goes from basic to advance and hence suitable for any individual, even those who have absolutely no background or knowledge about it. Therefore the Digital Vidya digital marketing course is for anyone and everyone who aspires to either hone their existing skills or acquire new skills. Freshers, students, working professionals, or existing digital marketers, anyone can enrol for the course and benefit from the same.
Course Fee:
The course fee for both the classroom and online instructor-led options is INR 49,900 + 18% GST.
Course Duration:
While the classroom course takes around three months to complete, the online instructor-led training takes four to seven months. There are weekday and weekend batches.
Instructors:
The course advisors and instructors are a knowledgeable lot and the best in the industry. Each batch of students has the privilege of learning from 10+ trainers with experience of up to 18+ years. Some of the trainers at Digital Vidya are:
Himanshu Arora: Co-Founder of Social Panga
Kapil Nakra: Co-Founder at Digital Vidya
Manuj Bajaj: Business growth consultant
Samvidha Sinha: Ex-Googler with 10+ years of experience
Nithyananda Ramakrishna: Email marketing expert with 12+ years of experience
Pradeep Chopra: Co-Founder at Digital Vidya
Rohit Uttamchandani: Senior Manager at Social Beat
Satyam Gambhir: Consultant, Infosys, and Founder and editor, Marketinomics.
Syllabus:
The Digital Vidya digital marketing course has 44 modules with 100 class hours and 140 assignment hours. Here is a breakup of the 44 modules that you can learn through this course:
Search Engine Optimization, four modules. It includes:
An introduction to SEO
How do search engines work?
Organic versus paid search
Keyword research
On-page SEO
Off-page SEO
SEO audit, tools, and measurement.
Search Engine Marketing, which includes five modules. This topic covers:
The fundamentals and case studies
Creation of Google display network
Mobile ad campaigns
Shopping campaigns.
Social Media Marketing, five modules. It covers:
An introduction
Facebook marketing
Instagram and Linkedin marketing
Twitter and Snapchat marketing
Pinterest marketing and learn how to create a successful digital marketing strategy
Social media marketing tools
Crafting a successful social media strategy
Email marketing includes three modules and covers:
Deliverability
Effective email content
Customer acquisition strategies
Effective creative introducing
Nurturing and automation
Resources for analysis of situations and progressive updates
Email automation
Four modules of Inbound Marketing includes:
Attracting your potential customers into the conversion funnel
Converting your prospects into leads using emails
Landing page
Conversion optimization
Conversion optimization patterns for engaging website visitors
Lifecycle emails
Web Analytics, five modules that cover the aspects of:
Introduction to analysis
Google Analytics
Content performance analysis
Visitors analysis
Social media analytics
Actionable insights and the big picture
Social CRM and analysis
Digital analytics
Platform principles
Facebook Marketing has two modules and covers the topics of:
Introduction to marketing
Facebook pages and best practices
Facebook Ads, campaign objectives, and targeting audiences
Impactful creative, optimizing, and reporting
Facebook ad policies
Facebook messenger and Facebook shop
Building brand awareness, driving in-store footfall
Facebook pixel, driving online sales, and finally generating leads
Additional Modules:
15 modules cover various other digital marketing topics, and these include:
Two modules of integrated digital marketing strategy complete with case studies, trends, and tools.
Affiliate marketing, two modules covering models of affiliate marketing, generating and converting leads, budget, and strategy planning.
Two modules of Media planning and Buying to understand drafting a digital media plan with segmentation and targeting the audience and other best practices.
Freelancing in digital marketing, two modules wherein you can learn how to sell digital marketing services.
Two modules for e-commerce listing and marketplace selling, understanding various models that exist, learn how to set up your own store, and execute marketing campaigns to drive sales.
A module on Programmatic Marketing to learn how real-time bidding works, the types, advantages, and challenges.
One module on Adobe Analytics to learn how to analyze the data and plan strategies based on the data analysis.
Infographic resume making module to help you create a powerful resume.
A module on content marketing in association with Linkedin to learn about the dos and don’ts of creating good content and some key resources.
Finally, a module on Lead Sourcing wherein you can learn to use Google to source information, validate email ids, secure segmented database, and ways to use the sourced database.
Projects and Case Studies:
The Digital Vidya digital marketing course includes many hands-on assignments and case studies to make the course more practical. Here is a brief on some of the assignments:
Building and promoting your blog. There is a build your blog session to help individuals step-by-step through the process. You also learn to write your first blog and promote it via social media profiles and content sharing through Facebook, emails, etc.
In the Search Engine Optimization assignment, you learn to research the right keywords, learn local and mobile SEO, and other tactics to rank your website better on Google.
The assignment on Search Engine Marketing allows you to learn real-time, how to set up Google Adwords, create and run responsive ads, and more.
Social Media Marketing assignment is about creating a profitable Facebook page, building your network, creating and running effective ad campaigns.
The Email Marketing assignment helps you master the art of sending professional emails that help you generate leads and sales.
The Inbound marketing assignment is all about multiplying your reach and strategizing drip marketing campaigns.
Finally, the web analytics assignment has to do with understanding how to analyze the data and designing a campaign based on the analyzed data.
In terms of the case studies, the Digital Vidya digital marketing course has 60 hours of case studies integrated into the curriculum. It further adds to practical learning. Some of the case studies include:
ICICI Bank: SEO case study
SEM Case study: Carwale
Cadbury Dairy Milk: Social Media Marketing
Microsoft: Email marketing case study
Inbound marketing case study: Myntra
Puma: Web analytics case study
Tools:
The Digital Vidya digital marketing course covers a wide range of digital marketing tools and even offers many paid tools free of cost. To be precise, the course provides 72K worth of tools free to every participant. Some of these tools are:
Hosting server space.
SEO software to help you maximize your website traffic
Software of SEM to help manage, analyze, and improve SEM campaigns.
Landing page creator to create hassle-free appealing landing pages.
Social listening tool to view and analyze brand conversions.
Push notification tool to increase engagement and conversion rates.
WordPress mega theme for your WordPress website.
AHREFS tool for keyword and backlink research.
Internships:
The Digital Vidya digital marketing course comes with two internships. The internships enhance the value of your resume and help you gain confidence in the newly learned skills.
A research-based blogging internship with Digital Vidya is for three months. The only requisite for this internship is having good written communication skills. You can learn how to research, write, and promote blogs hosted by Digital Vidya and gain an internship certification upon completion of three months.
A social media internship with NASSCOM for three months. Completion of the social media marketing course is a prerequisite for this internship. Participants work with the NASSCOM foundation team and create engaging content for social media platforms, promoting social causes. Upon completion, participants get an internship certification from NASSCOM Foundation and Digital Vidya.
Certifications:
The Digital Vidya digital marketing course comes with 13 certifications. These include:
Three exclusive internal certifications are the Facebook Marketing Certification awarded by Facebook, Content Marketing Certification awarded by Linkedin, and the Digital Marketing Master Certification or CDMM awarded by Digital Vidya.
Twelve external internet marketing certifications for which the institute will help you prepare.
Eight Google certifications, which include Google Ads fundamentals, search advertising, display advertising, mobile advertising, shopping advertising, video advertising, digital sales certification, and Google Analytics individual qualification.
HubSpot marketing certification.
Vskills Certification.
Additional Benefits:
The Digital Vidya digital marketing course is one of the best courses out there that is beneficial in more than one way. The curriculum is by the co-founders who are subject matter experts. The association with Vskills, an Indian government initiative, is an added benefit. Participants get lifetime access to the course material, and Digital Vidya provides 100% placement support for students and entry-level professionals through its placement cell. In case of missed classes, students have the option of availing of the recorded sessions.
Career Assistance:
Digital Vidya has a dedicated placement cell that offers placement services for free to companies. Given that the participants who finish up the CDMM course at Digital Vidya have hands-on experience in digital marketing and undergo rigorous training for three to six months, many companies come forward to absorb the candidates.
The institute has corporate clients from the BFSI domain, internet companies, travel, auto, and aviation sector, real estate, IT and ITES and consumer goods, media entertainment and publications, marketing and advertising, digital marketing, telecommunications, government sector, education sector, healthcare domain, and even non-profit organizations.
Student Reviews:
You will not just be able to view the student reviews but also reviews from clients and partners for the Digital Vidya digital marketing course. Some of the standard views are that Digital Vidya has a great team of professionals, a proactive placement department, shaping the digital minds of the future, excellent and insightful, an eye-opener, etc. Overall, 95% of the participants feel they achieved their objective through the course.
Concluding Thoughts on the Digital Vidya Digital Marketing Course:
For participants who can afford the fees, it is a value-driven course. With the best in industry trainers, 100+ hours of practical sessions ensuring hands-on preparation, and a lifetime of updates and access to the course material, this one is an excellent course. Further, if you choose to go online, you can attend the sessions from the comfort of your home and save valuable travel time.
The modules are in-depth and cover the basic and advanced concepts of digital marketing and consumer behaviour and marketing fundamentals. Also, the partnership with Vskills adds value to the resume of individuals.
If you are undecided, the institute has the option of speaking with their career advisor, which can provide further clarity. Also, there is the option of a demo session if you are unsure about online classes.
A digital marketing course in a good institute is your gateway to the dream job in the digital marketing industry. Here is a digital marketing quote to ponder on. It does a wonderful job of emphasizing the importance of digital marketing:
“Ignoring online marketing is like opening a business but not telling anyone.” — KB Marketing Agency.