Data analysis is a process of collecting, organizing, and analyzing raw data to draw conclusions or to find patterns and trends in a specific problem. It includes a number of techniques varying in different industries, which can be helpful in predicting the future trend scale or requirement of the company from the previously recorded data. If you want to learn where is data analytics used? Then check here the top 6 uses of data analysis.
For Example –
In an educational institute, one can use data analytics to find which courses are in demand and which are the courses that can be added to the curriculum.
In a cosmetic company, one can use data analysis to find which one of their products are best sellers and what are the current market trends.
Let Us Learn About Where is Data Analytics Used in More Detail –
Online data is available about anything and everything in today’s world. To interpret this data, we require Data analysis. Data analysis can be used in all different kinds of industries – manufacturing industry, service industry, etc.
Before diving into where is data analysis used, let us learn about the types of data analysis.
Types of Data Analysis
There Are Majorly Four Different Types of Data Analysis–
Descriptive Analytics
Diagnostic Analytics
Predictive Analytics
Prescriptive Analytics
Descriptive Analytics:
Descriptive Analysis is the base of data analysis, on which the other types are built. In Descriptive Analytics, you go back in your track records of the previous years and collect that data.
With the help of this, you can analyze the past trends and the patterns that are being repeated in the aspect of sales or complaints or anything that adds value to the success of the company, and suggest better techniques to improve their brand or sales, etc.
Descriptive Analytics includes common tools that are used in an organization daily i.e. Microsoft Excel or data visualization tools like Google Charts.
Diagnostic Analytics:
Diagnostic Analytics can be considered as the next step after Descriptive Analytics. The reason is, that in Diagnostic Analytics, you try to find the root cause of the problem.
In other words, once you find the patterns or the trends followed in an organization using descriptive analytics; then you can use Diagnostic Analytics to figure out why this particular pattern or trend is being followed.
Diagnostic Analytics can help give greater insights into the data of the organization than other types. It can also be helpful to create or test different hypotheses based on the data that is collected. This can also help an organization avoid the same mistakes again in the future.
Diagnostic Analytics can be calculated manually with the use of an algorithm or using tools like Microsoft Excel.
Predictive Analytics is one of the advanced forms of data analysis. Here, you try to predict what could be the future possibilities for an organization.
In this, you try to figure out the potential scenarios based on the data available from the previous years, on what could be the future trends or sales or growth, etc. seen in the company. It helps evaluate if the previous pattern may repeat in the future or if there may be some change.
Predictive Analytics Can Be Beneficial in Several Ways Such as –
Improve production efficiency – In the manufacturing industry, this method can be quite beneficial, because it will help you predict possible future sales, help set goals, and keep track of the inventory accordingly.
Risk reduction – With predictive analytics, as you have the data records of the past, you can identify the anomalies and prevent making the same mistake in the future; and form strategies to improve your business.
Meet consumer expectations – Based on the previous record of the data, the sales record, and the social media; you can identify what the consumers are demanding in the sector and make strategies to meet maximum consumer expectations.
Predictive Analytics, where is data analysis used, requires advanced machinery tools to calculate such analysis. Some examples of models used are – classification models, clustering models, time series models, etc.
Prescriptive Analytics:
Prescriptive Analytics is a result of the combination of descriptive and predictive analytics. In Prescriptive Analytics you take action on the suggested strategies and ideas that are developed with help of the predictive analytics.
In prescriptive analytics, there are larger data sets, and hence, you require advanced tools like machine learning and artificial intelligence (AI).
Prescriptive analytics can be beneficial in integrating various possible outcomes of different strategies and help choose the best plan of action for the organization.
Now we will be looking into various sectors, where data analysis is used to help an organization or a company help improve their scale of success. We will be learning about each sector in detail. Let’s dive into where data analysis is used and how the different types of data analysis play a role in them.
1. Education:
In the past decade, the traditional ways of learning and teaching have evolved in more ways than one. Hybrid learning is often used nowadays, and this has improved the learning process for students and also enhanced the performances of the teachers or professors.
Here is the List of Few of the Applications, where is Data Analysis Used in Education –
With the help of data analysis, universities can analyze their student’s performance in one or more courses individually. This will allow them to bifurcate where the student is falling behind and where they excel. This data can also be evaluated to find in which courses the students perform better and in which courses they don’t. Accordingly, the universities can identify in which areas they need to improve.
Data analysis can help in making personalized learning systems. For instance, universities can develop personalized learning plans for students who fall behind in certain subjects; this data can be made available by tracking the records of the students each semester with the help of descriptive analytics.
By learning student behavior using data analysis, universities can also plan on bringing in new courses as per the student’s interests or changing their current curriculum as the requirements in the market change.
With the help of data analysis, universities can also improve their teaching methods, by analyzing the areas of improvement; and then building professional development opportunities and programs for the faculty.
With the help of predictive models, based on the recorded data of the previous years of the students like the attendance records or the scores in previous semesters, universities can then evaluate the future performance of the students, their graduation rates, academic success, etc.
Data analysis can be used to track the performance of the faculty members, and this data can help the university decide on the promotion rates and bonus salary rates for the professors and teachers.
Universities have data records that may need high security. This kind of data can be kept safe with the help of data analysis, and all the student’s records which may include their private details and other documents can be kept confidential without any worry of piracy.
2. Healthcare:
With the help of data analysis, healthcare providers will be able to give patients better care and advice about their illness or any other problem.
Here is the List of a Few Applications, where is Data Analysis Used in Healthcare –
Hospitals can use data analysis to keep track record of the patient’s medical records. This will save their time and will make it easier to keep track of the patient’s recovery.
The availability of operating rooms can be difficult to track. With the help of data analysis, hospitals can forecast the number of operating rooms that will be required in the coming days; by calculating the patient and room ratio. Data analysis can help hospitals better schedule the operating rooms for the patients.
The staff and the members of the hospital are an integral part of the unit. Keeping a record of their data and schedules is equally important. Data analysis can help hospitals with the same. They can keep track of their attendance, if they are facing any issue with a particular facility etc.
Data analysis can help hospitals keep their data records confidential, and hence prevent any type of cyber-crimes.
Data analysis can also help hospitals keep a record of the supply chain for the utilities or medical instruments that are being used.
Medical errors caused by lack of information by the staff can affect some patient’s life. Data analysis can be used to track any such error.
Looking to opt for the data analysis courses? Here are the best:
In marketing, data analysis is used to collect data from various digital sources and then use this data to make enhanced marketing strategies to improve business.
Here is the List of Few Instances, where is Data Analysis Used in Marketing –
With the help of data analysis, based on the large set of data acquired from social media platforms and the business website; you can gain an understanding of who is your target audience.
Data analysis can also help understand which one of your products or services is being sold in high proportion. This will help you strategize your service or product portfolio accordingly.
Using the data records from the past, data analysis can be used to understand the patterns and behavior of the consumer. This data can be used to identify how to enhance customer experience further.
Data analysis can be useful in understanding your competitors. You can identify their strengths and weaknesses, which in turn will help you improve and build up refined strategies to increase business.
Another application where is data analysis used in a business is to predict future outcomes and sales. This will help you set goals for your business and collectively make efforts to fulfill the goals.
Along with predicting future outcomes, data analysis can also be used to identify the obstacles that may be faced in the business. For example, if a vendor is not available in summer for the next delivery; the management can find a replacement earlier so that the sales are not affected.
The leakage of high confidentiality data can become one of the reasons for the business to crash. Data analysis can help with securing this data, and make sure that confidentiality is maintained.
4. Finance/ Banking:
Data analysis is extremely important in the finance sector. Each company organization or business makes millions of capital every year. Management of such revenue and cash flow is a vital process that will require you to use high technology and data models to evaluate large sets of data. This is where data analysis can be made useful.
Here is a List of Instances, where is Data Analysis Used in Finance –
Data analysis can be used to make credit score profiles for the consumer. It can better analyze large sets of data found in the institution than the traditional method. Data analysis will help you identify which consumer has more credit score and present them with customized offers accordingly.
In the investment sector, data analysis plays an important role in making wise decisions. Data analysis helps identify market risks, and predict market trends shortly; therefore, helps guide the customer to invest accordingly.
Understanding customer’s financial behavior is an important aspect of the world of banking. This will help the banks identify possible risks of fraud, customize services and offers to the clients, and also help in making improvised risk management strategies.
Data analysis helps you be adaptable to change. In finance, there is a continuous change that takes place in stock markets interest rates, etc. With data analysis, you are up-to-date with the current finance trends in the market and this gives you a head-start to improve your strategy.
Data analysis models such as predictive analytics models have made the employee’s work easier. Data analysis collects and analyses data much faster than usual manual reports and charts; this gives the employees a chance to add value to other responsibilities like maintaining customer relations.
A manufacturing industry includes multiple complex operations. Each one of them produces large sets of data; which can include information about the raw materials, manufacturing equipment, labor, packaging materials, etc. Having a disciplined and organized record of all this data is important to have a successful transaction. This can be done using data analysis.
Here is a List of Situations, where is Data AnalysisUsed in Manufacturing Industry –
Manufacturing equipment needs to be taken into service at regular intervals for it to function smoothly. This cannot be unplanned as it may hinder the production process. Data analysis is used to predict when the manufacturing equipment will need service.
Supply chain management in the manufacturing industry is of top priority. This is what helps you schedule the delivery and production of a product. Data analysis is used to keep track of this large set of data which generally includes the availability of raw materials, packaging material, production line, etc., and helps in aligning dispatch and production dates as per the client’s requirement.
Data analysis can be used to maintain the warehouse operations. By tracking the production forecast, it is possible to increase the number of laborers (if required) during busy schedules.
Data analysis can be used to trace records from departments like quality control, production lines and stores to check if there are any defects or issues that are being repeated.
Data analysis can also help in identifying the threats to the quality of the product from consumer reviews.
Data analysis can be used to identify market trends from various social media platforms. This can help understand customer needs and what is in demand today.
The transport industry has gone down in recent years due to the pandemic. Getting back on track has been a journey that took effort and time. How do you think analytics can be made useful in transportation systems? Let’s find out!
Here is a List of a Few Instances, where is Data Analysis Used in Transport Systems –
Data analysis can be used to understand travel patterns i.e. which is the most commonly used route by people, how they travel, and their destinations. All of this can be recorded and analyzed to increase efficiency in transportation.
Data analysis can make use of real-time data provided by the traffic systems and cameras to keep track of and maintain the traffic, which will help prevent accidents and also reduce delays in deliveries.
Based on the records of population growth, travel demands, and development in urban areas, predictive analytics can be used to identify transport challenges that may be faced by people soon.
Predictive analytics can be used to foresee what impact the development projects will have on the system.
Data analysis can be used to make shipment schedules by analyzing weather reports. It can also be used to track when the ship equipment will need to be changed.
Now that we’ve discussed the major sectors, where is data analysis used the most according to you? And what other applications are possible in data analysis?
Career Opportunities in Data Analysis
Now that we have learned about the basics and where is data analysis used, if you found any of it interesting, you can pursue a career as a data analyst!
Data analysis is a vast ocean of possibilities and there are many roles that you may find suitable for you.
With a growing number of businesses, large sets of data are also being produced all over the country. This increases the demand for a data analyst. To be a data analyst, a basic understanding of the statistical approach, mathematical inclination, and business learning are some of the qualities you will require.
As we saw previously, in today’s world, data analysis is not only used in the IT or E-commerce industry but is widespread in every sector possible such as the manufacturing industry, healthcare, marketing, finance, and education. This opens a wide range of opportunities for you to choose one path.
The average salary in data analysis ranges between ₹2 lakhs to ₹10 lakhs. Companies like Google, Accenture, Amazon, Flipkart, Citi Bank, etc. are top recruiters.
FAQs –
Q. What is the difference between data analysis and data science?
Data analysis and data science are closely related and can be misinterpreted easily. While data science focuses on building different models using the available data to foresee an outcome; data analysis focuses on past data and analyzing the same to make improved decisions. Data analytics can be considered as a part of data science.
Q. Will Artificial Intelligence (AI) replace data analysis?
No, AI cannot fully replace data analysis. AI can increase the efficiency of analyzing the data and help in better outcomes. Even though there have been advances in A.I. and there will be more in the future; the demand for a data analyst is predicted to increase by 36% by 2031. So, sit tight without any worry! Your place won’t be taken by a robot!
Q. Is coding required in DA?
Yes, coding is required when you want to learn data analysis. However, it does not demand you to have higher programming skills. You require a basic understanding of Python and R. Other than that SQL is also important in data analysis. And based on the industry you desire to join as a career, they may have their requirements.
Q. Where is data analysis used in daily life?
Data analysis is used in daily life, and often we don’t realize it. For example, we use data analysis to manage our time and sort our activities throughout the day. We also use data analysis to maintain our monthly budget. In this way, data analysis is used in multiple forms in daily life too!
Conclusion:
Data analysis has a wide ocean of applications in every sector possible. In this article, we learned where is data analysis used in Healthcare Finance to Manufacturing. All these industries work with different rules, but one thing they all have in common is they all produce large sets of data (big data). Data analysis helps sort and analyze this data and then further helps make improved decisions, which could be with regards to a patient’s file a customer’s banking records, or a manufacturing equipment’s shipment records. Data analysis hence plays an important role in the success and growth of an institution.
Modern India is serious about growth, and using technology and the internet to its fullest is one step towards this success! The past 10 years have shown us how other than the traditional careers, advertising and marketing have attracted so many youths of this generation. Digital Marketing has become one of the fast-paced and interactive career choices for the youth. So, if you’re one of them, you have come to the right place! In this article, we will give you a brief about Digital Marketing, its scope in India, and a list of the Digital Marketing courses in Naraina.
Before we begin with top digital marketing courses in Naraina, let us understand digital marketing
What is Digital Marketing?
In the simplest terms, Digital Marketing is promoting a product or service or your brand using the internet. This includes emails, apps, websites, social media, text messages, etc. Digital marketing is quite similar to the traditional marketing method; the only difference is that is online.
One might think, that as everything is online; digital marketing would be an easy task. But this is very much a false statement! Digital Marketing is a competitive lane; one must learn how to make their product or service stand out from the others present in the same industry.
Check These List Of Other Very Popular Courses in Delhi:
Digital Marketing is very important in today’s world where people are constantly online searching for services and products. Digital Marketing helps you reach a larger audience than traditional marketing as internet connectivity is worldwide. This helps you spread the word about your business or product more efficiently.
Digital Marketing can help you reach your target audience effectively using SEO strategy. Based on the type of your business, you can make use of different digital marketing models that can build your business profile on the web.
Digital Marketing can help you screen how many audiences you are reaching, and this number will help you improve your marketing strategy. Digital marketing also enables you to compete with the top brands in the community. You can also understand what kind of digital marketing strategy are they using to expand their business.
As mentioned before, digital marketing can help you track your performance; which in turn will help you decide your budget for ROI (Return on Investment).
Now that we have got a summary of digital marketing and its importance; let’s have a look at the top 10 digital marketing courses in Naraina.
Top 10 Digital Marketing Courses In Naraina With Job Placements
When we look into the geography, Naraina is located in the south of Delhi. The region is divided into rural and industrial areas. This means there are not a lot of offline Digital Marketing courses in Naraina. Anyhow, in this busy life, people tend to prefer online courses that they can attend from the comfort of their homes. So, first, we will check out the online digital marketing courses in Naraina.
1. IIM SKILLS
IIM Skills is one of the top institutes that offer multiple master courses; one of them being Digital Marketing. It is one of the most recommended options out of all the digital marketing courses in Naraina. They offer a 5-month duration course with live training.
In these 5 months, you will learn in-depth about digital marketing, its types, and applications. You will also have a 2-month internship in this duration, which will give you, hands-on practice on how various digital marketing tool functions. IIM Skills also offers job placements after you complete the course.
There are a total of 40 Modules in this course.
A Few of the Topics That You Will Learn Are Mentioned Below:
upGrad is one of the upcoming institutes which offers online-based learning to students and professionals. They offer a certificate course in Digital Marketing and Communications for students who at least have a bachelor’s degree and also professionals.
In this course, they have live sessions and recorded lectures, both. You will work on live projects and case studies, and also be given access to different marketing tools. Certification will also be provided for this course.
Below Are Few of the Topics Highlighted From the Course –
Content Marketing
Branding
SEO
Social Media Marketing
AI in digital marketing
UpGrad offers 5 different course packages depending on the specialization you choose in Digital Marketing:
Core material + 1 Specialisation
[₹ 2,942/ month, with duration being 7.2 months]
Core material + 2 Specialisation
[₹ 3,441/ month, with duration being 8.3 months]
Core material + 3 Specialisation
[₹ 3,940/ month, with duration being 9.5 months]
Core material + 4 Specialisation
[₹ 4,440/ month, with duration being 10.6 months]
Core material + 5 Specialisation
[₹ 4,939/ month, with duration being 11.7 months]
Do Not Miss To Explore These Digital Marketing Courses Near You:
Coursera is an online education platform that consists of basic, intermediate, and advanced courses provided by international and national universities. This is one of the biggest platforms used by students to gain knowledge about their area of interest. Coursera provides multiple courses related to Digital Marketing.
These Are a Few of the Courses From the List:
Digital Marketing Strategy and Planning by Digital Marketing Institute
Digital Marketing Graduate Certificate by Gies College of Business
Meta Marketing Analytics Professional Certificate by Meta
The fee structure and duration vary for every course provided on this platform, as some courses are made available to everyone for free, while some courses will be paid.
Refer to their website to know more about the fee structure.
Also, the courses are made available as pre-recorded lectures, so you can sit at any time of the day and learn.
4. Udemy
Udemy is another online education platform that provides multiple courses on Digital Marketing. Most of the courses available are short courses that have recorded lectures, so you can access them anytime once you enroll. Udemy also provides you with a completion certificate for all the courses they offer.
Below Mentioned Are a Few of the Courses Available –
Digital Marketing: 18 Strategic and Tactical courses in 1
HubSpot Academy is one worldwide known institute for its online education for inbound marketing and customer services professionals. They offer small-sized courses or sessions for each topic, which will help you grow your business and your career.
And the best part? All the courses are free!
HubSpot Academy is one of the institutes that offers all their courses without any fee and you will also get certificates for the courses.
The course here would be more appropriate for small business owners who are looking to expand their online presence and improve their business strategies. This may also help marketing managers who are looking to expand their digital marketing knowledge by gaining skills in SEO, social media etc.
Below Are the Details for Their Digital Marketing Course:
This course includes 37 video lectures which are divided into 9 lessons.
The total duration of the course is 5.25 hours.
The Following Are A Few of the Topics That Are Covered in This Course –
Digital Marketing Fundamentals
Build a content creation framework
SEO strategy that will work for your business
How to improve website performance
Create Quality Blog content that the audience will love
How to develop a social media strategy
6. FutureLearn
FutureLearn is another e-learning institute that offers multiple courses in Digital Marketing. They offer self-paced learning, that is they provide recorded lectures which you can refer to at the time of your convenience.
Following Are the Details of Some of the Courses They Offer –
Introduction to Digital Marketing
In this course, you will learn about the basics of digital marketing, the current trends in the market, and also how digital marketing helps you achieve a target. This course also includes an overview of content marketing.
Duration – approx. 8 weeks (3 hours per week)
Fees – ₹ 900/- per month
You will also receive a completion certificate at the end of the course.
Digital Marketing Content Creation
In this course, you will learn how to do content marketing planning. You will also learn about different content creation tools, video and podcast creation, and how to write engaging content for various online channels, etc.
Duration – approx. 10 weeks (4 hours per week)
Fees – ₹ 900/- per month
A Few More Top Recommendations For Digital Marketing Courses in India Near You:
Google offers a basic course in Digital Marketing. In this, there are 26 modules in total.
Duration – approx. 40 hours
Fees – Free
Modules Included in the Digital Marketing Courses In Naraina –
Take business online (4 sub modules)
Make it easy for people to find you on the web (5 sub modules)
Reach more people locally, on social media or mobile (7 sub modules)
Reach more customers with advertising (4 sub-modules)
Track and measure web traffic (3 submodules)
Sell products or services online (2 sub-modules)
Take a business global (1 sub-module)
At the end of the course, there will be a final assessment of your performance. If you pass, you will receive a certificate for the same. Now, this can be a nice addition to your resume!
8. IIDE
IIDE is one of the known institutes for Digital Marketing. They provide more than 15+ digital marketing courses and they also offer an MBA course in Digital Marketing.
The Following is the List of Digital Marketing Courses in Naraina in IIDE –
Post Graduation Programme in Digital Marketing (on-site course)
This is almost a yearlong course in which you will learn the basics and the advanced topics in digital marketing. It also offers you two specialisations to choose from at the end of the course.
Duration – 11 months
Fees – ₹ 5,95, 000/-
Course level – Advanced
Some of the topics that will be covered in the course are – Inbound marketing, Outbound marketing, Media management and Automation etc. They will also offer you an internship which will give you a chance to work on live projects.
Online Digital Marketing Course
Online, IIDE offers two levels of courses – intermediate and advanced. The Advanced Certification course helps you understand basic to advanced concepts of digital marketing. This helps you develop effective interpersonal and corporate skills. While the Professional Certification course helps you gain a deeper understanding of the concepts.
Advanced Certification Course in Digital Marketing:
Duration – 4 months
Fees – ₹ 1,15,000 /-
There are 20+ modules in this course.
Professional Certification Course in Digital Marketing
Duration – 6 months
Fees – ₹ 1,60,000 /-
9. Delhi Institute of Digital Marketing
Delhi Institute of Digital Marketing is one of the top institutes for Digital Marketing Courses in Naraina, Delhi. They provide hybrid courses – that is online and offline classroom sessions.
They offer three main categories in Digital Marketing – Master in Digital Marketing (MIDM), Advanced Digital Marketing and Professional Digital Marketing.
Master in Digital Marketing –
In this, you will learn about Digital Marketing in depth and you will also receive hands-on exposure as you will work on live projects.
Learning Mode – Offline/ Online
Duration – 3 months/ 5 months
Fees – ₹ 58, 188/-
This course includes 500+ hours of sessions. You will receive E-notes for all the modules.
The first three months are the learning sessions and the next two months are the internship, where you will build your portfolio and experience working with live projects. The institute also helps you with job placements.
Advanced Digital Marketing –
Once you have done the Master course, if you wish to learn more; you can enroll for the Advanced course. Here you will have practical knowledge of Digital Marketing and you will work on different case studies.
Learning mode – Offline/ Online
Duration – 3 months/ 5 months
Fees – ₹ 44, 280/-
Professional Digital Marketing –
Professional Digital Marketing/ Customized Digital Marketing is a course in which you can specialize in one category of your own choice. Here, you will learn in depth on the topic of your own choice; and become a successful business.
Learning mode – Offline/ Online
Duration – 1 month/ 2 month
Fees – ₹ 21, 021/-
Address – Plot No-12, 3rd Floor, Satya Niketan, Near Moti Bagh – South Delhi, Opp. Venketeshwar College, New Delhi-110021
Phone no. – +91 8800505151
10. IElevate Institute
IElevate is known for its hybrid classes in digital marketing, graphic designing, etc.; hence it is a good option for you if you’re looking for Digital Marketing Courses in Naraina.
They offer a Digital Career Program which includes different marketing modules that will help you launch your career in Digital Marketing.
Modules Included in the Digital Marketing Courses In Naraina –
Python – AI Machine Learning
Advanced Digital Marketing
AI advanced Graphic design
Web Development
E-commerce management
Data Analysis
Duration – 7 months
Internship – 3 months
Fees – not mentioned
Address – 3rd Floor, 123/ 124, Moti Bagh South, Satya Niketan, Delhi – 110021 Durgabai Deshmukh South Campus Metro Station)
Phone no. – +91 9811222774
If you’ve decided on one of the above Digital Marketing Courses in Naraina, let’s talk about the scope of digital marketing!
Scope of Digital Marketing in India –
Marketing has grown a lot in the past decade. Especially after COVID-19 – 19, we have observed an increased need for digital marketing. This means the job opportunities in digital marketing have also increased.
Most start-ups or established companies gain audiences and customers through online marketing – social media, emails, web posts, ads etc. Social networking and marketing is what brings traffic to their company websites. Platforms like LinkedIn, Twitter, Instagram, and Facebook play an important role in a successful business.
The scope of digital marketing will remain high as long as these categories – (Artificial Intelligence, Video marketing, Influencers, Data Analytics etc.) keep flourishing.
Artificial Intelligence – AI helps the marketing professional to analyze the data more efficiently and make your journey smooth. It helps the business owners understand their target audience and helps make their experience much better.
Video marketing – Video marketing will always be one of the best ways to market a product or service; the reason being the audience is more captured by visuals than reading materials.
Data Analytics – Data Analytics helps the business organize their data and help provide better service.
Career opportunities in digital marketing will keep increasing in the next few years as the age of the internet evolves continuously. In this way, Digital Marketing has a wide scope in India.
FAQs –
1. Is Digital Marketing a good career choice?
Digital Marketing is the kind of field that keeps evolving. And this is one of the reasons, that there will always be a demand for a professional digital marketing person who is up-to-date with their knowledge. Digital Marketing offers many opportunities in both creative and technical aspects. The annual salary of a digital marketing professional can be ₹ 20,000 to ₹ 80,000 based on your experience.
2. Why is Digital Marketing important?
Digital marketing is an important aspect for start-up companies and well-known businesses, as it is digital marketing that helps them reach the target audience and enhance their sales. Digital marketing helps the company understand and identify its target audience and make a better marketing strategy for the betterment of the business.
3. What is a marketing playbook?
A marketing playbook is a document that includes the strategies, plans, and different marketing modules that will be best for your business or company. This document helps you, your marketing team and the customer understand your practices and work accordingly.
4. What is the basic difference between B2B and B2C digital marketing?
B2B means Business to Business; this is a type of digital marketing where one business sells its products and services to other businesses. While B2C means Business to Consumer; this is a type of digital marketing in which the business is directly selling their products or services to the consumer without any other party in between. Although the basic elements of digital marketing in both types of exchange can be similar, the strategy will differ.
Conclusion
Digital Marketing is an ever-evolving field, and one can keep learning and updating their knowledge about the same. Overall, the need for an efficient marketing professional increases as the number of start-up businesses and companies also increases; and the mentioned digital marketing courses in Naraina will help people in the area become experts in the same.
In this article, we talked about the digital marketing courses in Naraina for students and professionals. If you’re interested in Digital Marketing, I hope this article helped you in any way possible.
Are you from Turkey or going to Turkey? Are you planning to study data analytics from Turkey? Then you’re on the right page! Data analytics is the kind of field that is growing and engaging people everywhere. There are multiple data analytics courses in Turkey, that are offering their best services. Here, we will help you make your choice easier by presenting the best of them. Let’s have a look at the top 10 data analytics courses in Turkey!
Let’s begin with the top data analytics courses in Turkey in the article below.
Big data is being used in businesses in today’s world to help make better decisions. The amount of data that is generated in an organization daily is huge, and to analyze this data you need to learn and understand data analytics. This will help you track your record data and make better strategies to improve your business.
Data analytics can be defined as the process of collecting data from every department or aspect and analyzing the data to make better decisions. The use of data analytics is increasing day by day, as the need to analyze the large set of data produced by a company increases.
Data analytics is largely used in industries to help organizations make informed decisions. Data Analytics is also used by scientists and researchers to verify, prove, and reject scientific models, theories, and hypotheses.
Types of Data Analytics
There are 4 types of Data Analytics generally:
Descriptive Analytics
Predictive Analytics
Prescriptive Analytics
Diagnostic Analytics
What is the Importance of Data Analytics?
We have heard that Data Analytics is important so many times. But why is it?
Data, if used correctly has a great value. Businesses are opening their eyes to the benefits of Data Analytics. Let’s look at the list of those benefits below –
Gives You Greater Insight Into the Market
The business person must have access to the data record of their audience, that is the data about their preferences, their purchase behaviour, the category they browse through the most, their needs, etc. This data will help them understand their audience more, and even customize products as per their requirement. This step will help the business gain the loyalty of the customer and also boost their sales.
Enhances Your Decision-making Ability
Data Analytics enables the company to make better-informed decisions. The different data analytics models can be used to identify opportunities, and these models can guide the business using the validity of the data.
However, it is also important for you to understand, and learn that even though Data Analytics can show you the pattern followed in the business or the possible outcomes; it is always a possibility that the result is hindered due to error in the collection or analysis of data.
Increases Your Revenue
With the help of Data Analytics, you can acquire the data on sales produced by the company in a year or so. Using this data, you can analyse which segment of your services or products gets sold the most. Data analysis would also show you the record of which products or services are not trending in the market, and causing a bump in your revenue. This data will help you make a better strategy to sell your products efficiently.
Helps Improve the Operational System and Further Minimizes Risks
Data Analytics will also help the business improve its operational techniques. The large set of data collected by the various sources will help you understand patterns in your sales and other aspects.
This will give you a better understanding of which steps to take to make better sales. And data analytics also suggests you possible outcomes that may occur, this also prepares you for the possible risks.
Helps You Have an Upper Hand Over Your Competitors
The Data Analytics courses in Turkey will help you understand your competitors. How do they work? Their patterns and decision-making strategies, all of it. This data gives you an insight into their sales and helps you plan your sales pitch more efficiently.
Knowing your competition well, inside and out is the first rule of business. If you want to succeed in any business industry, you must know what your competitor is doing. And you must have an idea as to how you can better yourself.
Helps You Predict the Market Trends in the Future
Data Analytics can help you predict the change in market trends that may happen in the future. This is possible with the help of a predictive data analytics model. This model is used to identify the market trends and it decodes the pattern in the sales. You can then make the necessary changes in your market strategy, and hence improve your business.
The Data Analytics Courses in Turkey that we are going to talk about today will build your knowledge and make you an expert in it. These courses will prepare you for the business world, and make your personality suited for any industry that requires Data Analysts.
There are many Data Analytics Courses in Turkey available, both online and offline. And this gives you a variety of options to choose from!
Top 10 Data Analytics Courses in Turkey With Placements
1. IIM SKILLS
IIM SKILLS is one of the top-growing institutes that offers multiple courses in various fields like – marketing, analytics, writing, and finance. It was founded in 2015, and since then it has seen a positive growth. They offer their training online, which makes it easier for people to access the knowledge at their convenience.
Duration: 6 Months Of Training + 2 Months Internship (optional)
EMI: Interest Free
Certification: Yes
Fees- 19359.90 Turkish Ira + Taxes
The Following Are Discussed in This Course
Data Analytics using advanced Excel
Data Analytics using VBA
Data Analytics using SQL
Data Analytics using Power BI
Data Analytics using Python
Data Analytics using Tableau
R for Data Science
Data Analytics using Alteryx
You will also be allowed to have hands-on experience on projects related to topics like Excel, SQL, VBA, Power BI, Python, etc. And you will also get a certificate at the end of the course.
Sabancı Üniversitesi was founded in the year 1994. They offer multiple academic courses which help students grow their mind strength and enhance their capabilities. Data Analytics is a relatively new field that is growing with the increase in the number of businesses.
And it is an integral part of the success story of a business. Understanding Data Analytics and efficiently using its techniques can make your business. Hence, Sabancı Üniversitesi can be a good choice for Data Analytics courses in Turkey; if you live nearby.
Course Details –
Name: Professional Master’s Degree Program in Data Analytics
Duration: 1 academic year
The Following Are Some of the Concepts That Will Be Discussed in This Program –
Introduction to Data Analytics
Introduction to Data Modelling and Processing
Big Data Processing
Time Series Analysis and Forecasting
Exploratory Data Analysis and Visualization
Social Network Analysis
Practical Case Studies in Data Analytics
Modelling and Optimization
Data Privacy and Security
Information Law and Data Ethics
For Further Details Please Contact on –
Email – da@sabanciuniv@edu
Phone no. – +90 (0216) 4839700
Address: Sabancı University, Faculty of Engineering and Natural Sciences, Tuzla İstanbul – 34956, Turkey
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ExcelR is one of the top training institutes that provides a wide range of management and technical training courses. The nature of business keeps changing, and you need to stay up-to-date with the trends in the market. ExcelR makes this possible for you with their courses.
Their Data Analytics courses in Turkey include topics like Excel, Advanced Excel, Tableau, Python, R, SQL, etc.
The Following Are Some of the Modules Discussed in the Course –
Business Statistics
Fundamentals of R
Fundamentals of Python
SAS
Descriptive Statistics
Inferential Statistics
Data Cleaning and Insights
Introduction to R
Data types in R
Course Details –
Name: Analytics/ Data Analytics Certification Training Course in Turkey
Duration: 6 months
Fees: 1150 $ to 2200 $ (depending on the combo course you choose)
They Have 4 Combo Offers in This Course –
Data Analyst + Data Science
Data Analyst + AWS
Data Science + Data Analyst + AWS
Data Analyst + Core Python
4. Simplilearn
Simplilearn is an online training institute that offers multiple courses for working professionals. Their catalogue includes courses for Cyber Security, Project Management, Artificial Intelligence (A.I.), Data Science, etc. They are among the top choices for data analytics courses in Turkey.
Simplilearn offers this data science/ data analytics course in Turkey, in collaboration with IBM. This is an add-on advantage to the learners, as they will receive IBM certificates and exposure to their immersive learning. The candidates will also have access to 25 industry-related projects and get hands-on training on them.
Course Details –
Name: Data Science Master’s Program in Turkey
The Following Are the Modules Discussed in This Program –
Program Essentials
SQL Certification Course
Python for Data Science (By IBM)
Applied data science with Python
Machine Learning using Python
Tableau Training
Data Scientist Capstone
For more details, please check their website.
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The Knowledge Academy is an educational institute for working professionals on a large scale, that provides courses in different fields like Project Management, Business Analysis, IT Service Management, Office Applications, Business skills, Digital Marketing, etc. An added advantage is that The Knowledge Academy is the only training institute that offers online (self-paced), online (Instructor-led), and offline courses; all at once.
They have branches all over globally, and this makes them an efficient choice for your training. They offer one of the best Data Analytical Courses in Turkey.
Course Details –
Name: Advanced Data Analytics Course – Turkey
The Modules Discussed in This Course Are as Follows –
Introduction to Data Analytics
Introduction to Statistical Analysis
Data Wrangling with SQL
Presto
Feature Engineering
Introduction to data analysis with MS Excel
Cleaning Data with Text functions
Sorting and Filtering
Exploring Look-up Functions
Introduction to Power Pivot and Formula Auditing
DAX variables and Formatting
Introduction to Power Map
Design a dashboard using a Data model
Python for Data Analysis – NumPy
Python for Data Visualisation – Matplotib and Seaborn
Tableau training
For more details, please contact on the below mail ID or the call on the phone no. –
Phone no.: +44 1344 203 999
6. GLOMACS
GLOMACS is a training institute that offers a wide range of Data Management and Data Analytics courses in Turkey. The experts in GLOMACS train the professionals in both technical and management aspects of the course.
Their courses are helpful to the managers, engineers, technical staff of the company and also, the administrative personnel. The course will help such working individuals grow their knowledge and attain more successful careers.
This course highlights how data analytics is an important support tool in decision-making and building up a strategy in an organization. It will focus on the applications of data analytics and how to integrate the different models of data analytics into your business.
Course Details –
Name: Effective Business Decisions Using Data Analytics
Duration: 5 days
Fees: $ 5, 950
The Following Are Some of the Topics That Will Be Discussed in This Course –
Application of Data Analytics in Management
Importance of Data Analytics
How to apply data analytics? (explained through worked examples)
Management interpretation of statistical evidence
For Further Details, Please Reach Out to the Contacts Below –
Phone no.: +971 (04) 425 0700
7. MEF University
MEF University was founded by İbrahim Arıkan Education and Scientific Research Foundation in the year 2012. It is one of the first universities to have a “flipped classroom” model. MEF offers a huge scale of courses ranging from art, law, engineering, economics, and data science.
Course Details –
Name: Big Data Analytics
Duration: 18 months
Fees: 1,20,291 INR / 46,930 Turkish lira
The Following Are the Modules Managed in the Course –
Applied Statistics
Big Data Management
Programming for Big Data (Python)
Machine Learning
Web Analytics
Deep Learning
The program is a three-semester course.
For Further Details Please Visit Their Website or Contact on the Number Below –
BAU International University is an institute which is present in the heart of Istanbul. This gives it an edge and a global presence. Students from all over the world globally, come to study here. BAU offers multiple master’s programs and PhD programs too. If you look up, Data Analytics Courses in Turkey, BAU is going to be on that list.
Course Details –
Name: Big Data Analysis and Management (Non-Thesis)
Duration: 18 months
Fees: 6,66,715 INR/ 260,102 Turkish lira
The Big Data Analysis and Management course from BAU aims for their students to understand and analyze the data collected from an organization, make decisions, and plan strategies using big data models.
The Following Are the Modules Explained in This Course –
Big Data
Data Mining
Marketing Analytics
Business Intelligence
Big Data in Cloud Mining
Network Security and Cryptography
9. Spoclearn
Spoclearn or Single Point of Contact for all LEARNing is a trusted educational institute that is supported by many Fortune companies, SBMs, and Government institutes worldwide. They have over 200+ experts who deliver training programs that give the students an immersive learning experience.
Their data analytics course is specially designed in a way that by the time the course ends, the students will be the experts in this field. In this course, you will learn about statistical analysis, data visualization, and programming from their experts, who will bring real-world experience to the classroom with examples and live projects.
In 4-6 months, you will receive hands-on experience, and a chance to work collaboratively on different projects that mimic the real challenges that may be faced by an organization.
Course Details –
Name: Data Analyst/ Analytics Course in Turkey
Duration: 6 months
Fees: 950 $
The Following Are the Modules That Will Be Explained in This Course –
Introduction to Data Analytics and Python
Data Wrangling
Exploratory Data Analytics
SQL and NOSQL Databases
Data Analytics Techniques
Big Data Analytics
Data Visualization and Reporting
Career Prep and Capstone Project
For Further Details on the Course, Please Contact on –
Phone no.: +1 908 293 7144
10. Madrid Software
Madrid Software is a training institute based in Delhi, India which was established in 2011. To date, they have trained over 5000 IT professionals successfully. They offer a wide range of courses – Business Analytics, Data Science with R and Python, Big Data Hadoop, Artificial Intelligence, Machine Learning, Software Testing, Digital Marketing, Amazon Web Services (AWS), and Data Analytics with R and Python.
The courses offered by Madrid Software are job-oriented; that is, they prepare you according to the demand of the market. The courses are created by industry experts as per the standard.
In their data analytics course, they prepare you concerning all the concepts such as – SQL, Python, Analytics Numpy, Analytics Pandas, Jupyter, etc.
The Following Are the Modules Discussed in This Course –
Introduction to Data Analytics
Data Analytics Roadmap
Role of Data Analyst
Data Analytics core components
Basics of Python
Core Python Programming Concepts
Numpy Concepts
Pandas package
Data Manipulation using Pandas
Data Mugging with Pandas
Data Visualization with matplotlib
Introduction to Tableau
Working with Tableau
Introduction to SQL
SQL Commands
Introduction to Excel
Formatting Essentials
Functions and Formulas
Dashboard Designing in Excel
Data Analysis Tools
Case Studies
Capstone Projects
For Further Details, Please Contact on –
Phone no.: +91 95607 85589
Now that we have looked at the Top 10 Data Analytics Courses in Turkey, let us know which one you liked the best, and which would be your go-to option, in the comments!
FAQs
Q. What industry is currently demanding more data analysis?
Data Analytics is applied in almost every industry, as a large amount of data is produced in any business. However, it has been observed that data analysts are more in demand in the Market Research, Sales, Finance, and Investment fields.
Q. What is the process of Data Analytics?
Data Analytics is the process of analyzing large sets of data to help businesses plan better strategies, understand their audiences, and make better decisions accordingly. This requires you to know the step-by-step process for the same.
Data Analytics Has Four Main Steps –
Step 1 – Data Categorizing
Firstly, you need to categorize the data received based on the relevant type of data it is. For example, you can divide the data based on income, age, sales, etc.
Step 2 – Data Soliciting
You need to collect the required data from various sources such as online websites, personnel of the organization, and other references.
Step 3 – Data Organizing
You need to organize the data record for you to evaluate. You can do the same on Excel or any other analytical software
Step 4 – Data Cleaning
Remove the possible errors in the data before, so, the data is now ready for analysis.
Q. What are the common challenges faced in Data Analytics?
Some challenges faced by the data analysts are – quality of the data, data integration, security, and privacy of the data, and also lack of knowledge.
Q. What is Data Mining?
Data mining as the name suggests, means digging up large sets of data to identify patterns and predict market trends. Data mining is used in statistics, machine learning, and artificial intelligence.
Conclusion
Data Analytics, hence, plays an important role in any business or organization. Data analytics is an evergreen field, and where there will be constant updates in the system. Learning data analytics will help you manage your business more efficiently. It helps you make better decisions and plan effective strategies, that will bring more success to the company.
In this article, we learned about the importance of data analytics, the types of data analytics, and the basics of data analytics. Now that we have glanced through the top 10 data analytics courses in Turkey, it is up to you to choose the one that suits you the best!
Let us know in the comments if any of the data analytics courses in Turkey mentioned above check your list!
