Every organization can benefit from data when used wisely, as it can help with problem-solving, trend analysis, decision-making with confidence, sales growth, and business expansion. It creates a demand for more data specialists and openings for data-driven jobs with high salaries and promising careers. Freshers out of college can complete free data analytics courses and kick-start a career in the data world.
Several free data analytics courses are available online to support job seekers to upgrade them with an in-demand skill and earn a job smoothly. In this article, we will focus on the opportunities in the data analytics field and the best free data analytics courses that hone your skills to grab the opportunities.
Data Analytics is a subdomain of data science that helps organizations process and analyze their raw business data to get significant foresight to solve their problems. Data Analytics involves data collection, cleaning, statistical data analysis, interpretation, and results sharing. The above steps assure reliable outcomes for the explicit growth of a business.
Data Analytics Has Four Different Methods of Analytics, as Mentioned Below.
Descriptive Analytics – It gives insights about market trends and patterns based on historical business data.
Diagnostic Analytics – This method helps business owners identify the primary cause of events that hinder the growth of a business.
Predictive Analytics – This method involves predicting the future of your business using statistics.
Prescriptive Analytics – It analyzes past business data and comes across new suggestions for growth.
Career Growth in Data Analytics
In this digital age, data is an asset of every business, despite its dimension and volume. Organizations search for data experts who can deal with their data efficiently and propose constructive solutions to develop the business. You can begin your career as an entry-level analyst in any industry after completing one of the best free Data Analytics courses.
After a few years down, you can become an expert in that industry and take on roles like financial analyst, health analyst, and so on. As you move up the ladder, you can anticipate becoming a senior analyst or analyst manager in the data sector.
With strong expertise in data analytics, you also have the chance to transition into the data science industry. With more than three years of experience, a data scientist can advance to the senior data scientist position, earning a fair salary. With more years of dedication and knowledge, you can become the director of analytics.
Enrolling in any one of the free data analytics courses helps you become a certified data analyst responsible for analyzing data using statistical tools and converting primary data into knowledge, knowledge into worthwhile inputs, and inputs into radical judgments for business.
These Are the Tasks They Perform Daily.
The statistical analysis of interpreted data, the interpretation of data, and the provision of ongoing reports
To increase the efficiency and accuracy of business strategies, develop and implement databases, data collection techniques, data analytics, and other methodologies.
To keep databases and information systems updated and collect data from primary or secondary sources.
Recognizing, evaluating, and deciphering patterns or trends in massive, complex data sets.
To clean and filter data, find and fix coding errors, and review computer outputs, printouts, and performance indicators.
Prioritize information and business needs in cooperation with management.
Look for opportunities to improve the process.
Additional Job Roles in Data Analytics
In today’s digital world, data is the lifeblood of any business because it provides tremendous growth and profit. For a skilled data professional, there is an ocean of opportunities. Data scientists and analysts are in demand by all businesses. There are various other job positions available for data professionals besides data analysts.
Business intelligence analyst: Examines the company data to derive crucial insights for successful business expansion.
Data Engineer: Optimizing database formats and data collection procedures, the data engineers concentrate on large data sets.
Quantitative Analyst: Examines financial organization data to suggest investment strategies.
Data analytics consultant: A consultant offers data analytics services for various businesses on a contract basis.
Operations analysts: Concentrate on internal business procedures like production and distribution of goods.
Marketing Analyst: Assist marketing experts in enhancing campaign outcomes and business sales.
IT Systems Analyst – Analyze data and suggest strategies to handle and overcome information technology problems.
The free data analytics courses that are available online help you to hone the skills needed for the above job roles.
The salaries are average figures that may vary depending on your knowledge, experience, and the size and reputation of the company you work for. Each position in data analytics offers a generous salary, provided you are a certified data analytics expert. Free data analytics courses provide you with enough opportunities to earn a certificate in data analytics.
You should check the courses in other rewarding cities
To analyze data, data analytics requires statistical knowledge. Machine learning algorithms use statistics as their foundation to identify data patterns and transform them into actionable insights. Additionally, it aids in feature engineering and data preprocessing. Data analysts use statistics to help them visualize data and identify trends in quantitative data.
Big data analyses using mathematics are categorized into two categories by statistics.
1. Summary Statistics – Descriptive Statistics
This kind provides a summary of the data within an organization. Reviewing and summarising data is beneficial. It doesn’t offer information about choices and business expansion.
2. Inferential Statistics
This kind of statistical analyses data, spots trends, and aids in creating forecasts for making decisions. It makes insightful recommendations for achieving organizational success.
Data analysts can confirm the validity of the analysis and prevent logical mistakes using statistical skills. Depending on the job function and the type of data handled, the level of statistical expertise required may change. However, data analysts must have statistical knowledge. Enrolling in free data analytics courses if you are not at ease with and confident in statistics is in vain.
Skillup is a free educative initiative of Simplilearn, the world’s number one online boot camp and one of the leading certification training providers online. They provide training and coaching that helps working professionals achieve their career goals.
Name of the Course: Introduction to Data Analytics Course
Beginners can jumpstart a career in the exciting field of data analytics with the free Data Analytics courses offered by Skillup. The course provides a strong foundation for working with all types of data and transforming them into knowledge, understanding, and intelligence.
You can learn data analytics from scratch by simply watching the three hours of self-paced video lessons in this informative analytics free certificate course. In this free course, you will get a clear picture of the role of data analytics in various fields, data science strategies, and analytics models.
A leading global ed-tech provider for professional and higher education, Great Learning is a unit of the BYJU’S group and offers programs in blended, classroom, and entirely online formats in the areas of technology, data, and business.
These programs are framed in association with prestigious universities such as Stanford Executive Education, MIT Professional Education, The University of Texas at Austin, NUS, IIT Madras, IIT Bombay, and others.
Name of the Course: Introduction to Analytics
Duration: 1 Hour Self-paced Video lecture
Mode: Online
Modules:
What is Business Analytics?
Examples
What constitutes Analytics?
Spectrum of Analytics
Descriptive Analytics
Diagnostic, Predictive, and Prescriptive Analytics
Data Science Vs Data Analytics
Features:
Free lifetime access to course materials
Course completion certificate
The foundations of analytics, including Business Analytics, are covered in this introduction to analytics course. Data analysis for making business decisions using data is known as business analytics. Amazon Recommendation is one instance of this, which uses data to suggest products to customers.
3. Udacity
Udacity is a reputable market leader in talent transformation. Through digital upskilling, they transform people’s lives, businesses, and countries while giving you the advantage you need to take on the future and developing the digital skills necessary for success in the workplace.
They work closely with businesses and highly driven people to create a customized talent transformation journey. Industry leaders help co-create and continuously improve the exclusive course content of Udacity.
Projects foster the critical thinking necessary for relevance in the workplace, going far beyond step-by-step instructions. Expert mentors remove learning barriers with individualized support and confirm total competency mastery.
Name of the Course: Intro to Data Analysis
Duration: 6 Weeks
Mode: Online
Modules:
Data Analysis Process
Numpy and pandas for 1D data
Numpy and pandas for 2D data
Investigate a Dataset
Features:
Instructor Videos
Experiential Activities
Interactive Quizzes
This course is a helpful starting point for students willing to kick-start a career in data analytics. It is crucial to understand the distinctions between each phase of the process and how they relate to one another before diving into each one in detail. The Python libraries NumPy, Pandas, and Matplotlib, which are essential tools for performing data analysis in Python, are also covered in this course.
4. EduCBA
EDUCBA, a project of IIT IIM Graduates, is a top global provider of skill-based education serving the needs of 1,000,000+ members in more than 70 countries. You can accomplish your goals with the help of EduCBA’s exceptional step-by-step online learning model, 400+ courses, and 500+ Learning Paths created by top-tier professionals from the Industry.
All of their training courses are industry-required and job-oriented. EduCBA takes pride in offering accessible, hands-on courses that are career-focused to anyone, anytime and anywhere.
Name of the Course: Free Online Data Analytics Course
Duration: 5 Hours
Mode: Online
Modules:
Introduction to Data science and Data visualizations
What is Data Science?
Advanced Python
Linear Algebra
Probability
Gradient Descent
Features:
Certificate of Completion
Basic Python knowledge is a prerequisite
Topics covered from scratch
You will learn Python programming and data visualization techniques through the free data analytics courses of eduCBA. You will gain the necessary skills to produce a wide range of engaging charts and graphics, as well as complex visualizations that will make them appear more sophisticated to the audience.
You will learn how to design your projects for data science. By learning the fundamentals of data analysis using Python, you can broaden your range of abilities in scientific computation and computing.
You can improve your proficiency with complex data visualization techniques as well as writing objects, functions, and error handling in Python. You will be given the necessary tools to manipulate and work with projects that are based on industry.
5. Data Camp
DataCamp works towards providing access to high-quality education to everyone for a more secure future. They have always offered instructors and their students free, unlimited access to classrooms as part of their mission to democratize data skills for everyone, reaching more than 350,000 students worldwide.
Name: Exploratory data analysis in Python
Duration: 4 Hours
Mode: Online
Modules:
Read, Clean, and Validate data
Distributions
Relationships
Multivariate Thinking
Features:
16 Vidoe lectures
52 Exercises
Course completion certificate
The tools you need to clean and validate data, see distributions and relationships between variables, and use regression models for prediction and explanation are covered in this course.
You will investigate demographic and health data from the General Social Survey and the National Survey of Family Growth. However, the techniques you pick up can be used in all fields of business, engineering, and science.
6. Alison
In 2007, Alison was established in Galway, Ireland, and has since grown organically to become a significant player in the field of free online education and skill development. With more than 25 million students in 195 nations, Alison is currently revolutionizing how people learn and advance their skills.
They are dedicated to ensuring that everyone has access to education and training, regardless of their gender, location, financial situation, or any other obstacles that can frequently limit potential. Therefore, they provide a variety of free data analytics courses to meet the many different needs of the student community.
Name of the Course: Introduction to Data Analysis
Duration: 3 Hours
Mode: Online
Modules:
Introduction to Data Analysis
Course Assessment
Features:
CPD Accreditation
Course completion certificate
Four fundamental data analysis tools that every data analyst should be familiar with will be the focus of this free course. You are given an overview of the course’s main agenda and a definition of a process at the outset.
The following section will teach you to analyze your customers and go over some questions to ask yourself when dealing with a customer, and it will do so by using Brian Joiner Deming’s book “Fourth Generation Management” as a foundation.
In this section, the first set of process management principles will be presented, and you will learn how to comprehend how each of your business processes functions at the moment.
7. edX
EdX works with a vision to increase access to high-quality education worldwide, enhance classroom instruction and online learning, and conduct research to advance instruction and learning. EdX works with its partners to transform lives through education and build a secure future.
In order to create courses for everyone, everywhere in the world, EdX focuses on developing, and promoting a software platform that brings together the top universities from all over the world.
Name of the course: Data Analytics for Business
Duration: 10 Weeks
Mode: Online
Modules:
Introduction to Business Analytics
Business analytics ideas
Analyze data using business analytics software
Generate business insights
Features:
Training in R-studio
Instructor-led course
Can be upgraded by paying fees
Students completing the free data analytics courses of EdX acquire the knowledge and skills necessary to lead in business organizations’ use of business analytics. The scientific method of turning data into insights for better business decisions is taught in this course.
It addresses the approaches, problems, and difficulties involved in analyzing business data. By letting students use business analytics algorithms and methodologies to solve business problems, it will help students understand the analytics processes.
8. OpenLearn
The Open University takes an unconventional and ground-breaking stance on access. They commit to making free learning content available to others and promoting it, to serve the interests of the larger community. OpenLearn is a leader in the provision of top-notch open educational resources (OER) that are widely available, cost-free, and open to all.
By organizing the delivery of free learning using sound and long-term business models, OpenLearn eliminates costs. By assisting learners in earning badges and statements of participation, they raise their self-esteem and confidence.
Name of the Course: Learn to code for data analysis
Duration: 8 Weeks
Mode: Online
Modules:
Introduction and Guidance
Having a go at it part 1
Having a go at it part 2
Cleaning up our Act Part 1
Cleaning up our Act Part 2
Combine and transform data part 1
Combine and transform data part 2
Further Techniques Part 1
Further Techniques Part 2
Features:
Access all course activities
Statement of participation on completion
One line of code at a time, the free data analytics courses will teach you how to create your own computer programs. You will gain knowledge of how to access open data, prepare it for analysis, and create visualizations. Additionally, you’ll learn how to document and disseminate your analyses, either publicly or privately.
Python will be the programming language you use, which is popular across all academic fields. You will conduct coding exercises and write up analyses using the well-known Jupyter Notebooks platform, which enables you to instantly see the outcome of running your code and makes it easier for you to spot – and correct – any errors.
Frequently Asked Questions
1. Where can I study data analytics for free?
You can enroll in the free data analytics courses offered by the following online educational platforms.
Skill up – Simplilearn
Great Learning
Udacity
EduCBA
DataCamp
Alison
EdX
OpenLearn
Udemy
Coursera
2. How long is the duration to learn Data Analytics and become a data expert?
In 3 to 6 months, most institutions promise to offer data science and analytics courses. But in reality, learning all the modules at once in a short period—from statistics to programming—is very challenging. Short-term certification programs can be finished in three months, but only a fundamental understanding of the field is gained.
3. Is a job in data science stressful?
Numerous data analysts believe that data science is a stressful field of work because it requires constant learning, little assistance from textbooks, independent completion of challenging tasks, relationships with experts from various departments, and a keen interest in the industry. However, if you enjoy your work, there is never a stressful moment. The individual’s enthusiasm for the position is everything.
Conclusion
The need for data analytics grows yearly. In the field of data, there are countless career opportunities, from business analyst to data engineer to data architect and machine learning engineer. The growth is also anticipated to continue over the following ten years. Additionally, there are many platforms available offering free data analytics courses.
There are many entry points into the world of data, from online to offline institutions, short-term certification to post-graduate level courses, and project training to internships. Despite this, there is a huge disparity in the supply and demand of qualified professionals. You can gain access to the data world by having a thorough understanding of the subject and being a leader in the skills required for the profession. All the Best.
Gone are the days of using ledgers to record the financial transactions of any business. In this digital era, it is prevalent to see companies worldwide using Tally for their accounting purposes. Online Tally courses provide a good opportunity for students, job-seekers, and small business owners to get trained and certified in Tally at their own pace. If you are wondering where to learn this popular in-demand skill, read this article to know about the best online Tally courses available on different online learning platforms.
What is Tally?
Tally is the abbreviation of Transactions Allowed in a Linear Line Yard. Tally is India’s most popular and powerful accounting software, developed by Bharat Goenka in 1986. Tally software is based on a technology called a multi-lingual accelerated technology engine.
It enables Tally to perform complex tasks and makes it user-friendly and time-saving as well. Tally software is used to record business transactions of a company on a daily basis. It helps in the bookkeeping and financial management of any business.
Tally is an ERP that integrates inventory, purchases, sales, manufacturing, payroll, TDS, and other business operations. Tally prime released in November 2020 is the latest version of Tally in usage. Tally ERP 9 is the most popular version of Tally used in India. It is a complete enterprise software suitable for small and medium businesses.
Why Tally for Business?
Tally provides financial and inventory management, invoicing, sales and purchase management, reporting, payroll, and employee record management all under one software.
Tally supports the management of many companies under one user and also provides synchronization of transactions in multiple locations.
Tally is a reliable accounting software, that is free from manual errors.
It helps to generate financial reports instantly.
Tally supports the calculation of Goods and Services Tax and other taxes.
The audit feature of Tally ERP 9.0 helps auditors and chartered accountants track the changes that affect the integrity of the transactions.
Tally is available in nine Indian languages.
Installation, set up and usage of the software is very simple.
The above benefits make Tally an essential part of every business. Solopreneurs, Small business and medium business owners, who are not in a position to recruit a Tally accountant, can enroll themselves in any one of the online Tally courses. They can learn in the comfort of their home at their own pace amidst their business schedules and take their business to the next level.
Career Opportunities in Tally
Let us see the different job roles available after the successful completion of any one of the online Tally courses listed in this article. A Tally certification opens up opportunities in Finance as well as Accounting sectors. When you are well-versed in Tally you can take up any one of the job roles below.
Tally Operator – process transactions and other records of the organization
Tax Accountant – helps both individual and organizations to file their taxes properly without errors, follow legal guidelines, and ensures maximized tax returns.
Accounts Executive – finds leads and closes sales deals with existing clients or new prospects.
Audit Executive – establish and review the internal audit plan.
Business Analyst – analyze business problems and propose a solution.
Financial Analyst – Manage financial operations like transactions, income, and expenses.
Accounting Clerk – Maintains a record of all transactions.
Data Entry Operator – enters the data and keeps the record up to date.
Admin Executive – oversees office functions.
Tally Junior Accountant – entry-level job to look after the accounts.
If you are already in the finance or accounting sector, you can grow one level up in your organization after a Tally certification. You can also start up a Freelance Tally ERP service in your locality after gaining adequate experience from an organization.
Salary After a Tally Certification
Basic or intermediate level Tally certifications can get you an accountant job with a salary of 2-4 LPA. However, Advanced certifications in Tally can make you a Tally expert and offer you a salary of 7-10 LPA. You can earn more with experience and expertise in the industry. As a Tally ERP freelancer, you can earn 3-6 LPA.
Top Recruiters After Certification
Tally-certified professionals are the need of every business. The number of tally experts in-demand for a business raises with its growth. Though all companies recruit tally accountants, the list below shows the top recruiters.
Accenture
Reliance Industries
IBM India
Ernst & Young (EY)
PricewaterhouseCoopers (PWC)
Gravity Technology Pvt, Ltd.
LG
Grant Thornton International
BDO International
RSM Tenon
Smith & Williamson.
SS Kothari & Mehta
Genpact
Deloitte
KPMG
Eligibility for Online Tally Courses
You can enroll in a Tally certification course if you satisfy the following eligibility criteria,
Completed secondary school education under any board (any stream is applicable – commerce is not mandatory)
Basic Computer Knowledge
Undergraduate students who have the urge to learn a new skill, students planning to become Solopreneurs or start a small business after Education, and Small and Medium business owners can learn Tally. Fresh graduates willing to start a career in business and accounting can pursue a certification in Tally. Advanced Tally courses help working professionals earn a salary hike or get a job with a better profile.
Here you will find the other highly rewarding online courses:
IIM SKILLS is the leading online education platform that offers a wide range of courses in various sectors like digital, data science, banking and finance. IIM SKILLS was formed in the year 2015 by Mr. Vaibhav Kakkar, with their first course in content writing. With growing responses and positive feedback, they expanded in different sectors. One of their most recommended courses in online Tally Courses. It is a self-learning online platform which is conducted on both weekdays and weekends where you receive an industry-recognized certification after you finish the course.
It is purely a self-learning platform which you can take as per your schedule and comfort zone that covers all the important concepts of tally & its software.
Udemy is one of the largest Online learning platforms which provides more than 2 lakh on-demand courses in various domains. All the courses on Udemy are self-paced and come with high-quality video lectures. Udemy offers enormous courses to learn Tally. You can choose the course as per your career goals. Tally Erp 9 + Tally Prime + GST 2022 – Practical Training is one of the most preferred online tally courses as it comes with more practical sessions.
Name of the Course: Tally Erp 9 + Tally Prime + GST 2022 – Practical Training
Duration: 8.5 hours of on-demand Video lectures
Modules:
Module 1: Tally ERP Course
Module 2: Tally Prime Course
Features:
Aspiring Faculty from the industry
Lifetime access to course content
11 downloadable resources
Access on mobile and TV
Course contents are based on current industry norms
30-day refund policy
Certificate after Course Completion
Course Fee: INR 3199
The course begins with the installation of Tally on your computer. Hence it needs some prerequisites of basics in accounting. All the lectures in this course are demo videos of Tally operations like Creating, Altering, and Deleting Company in Tally, Doing Voucher Entries, Creating Ledgers, Altering and Deleting Ledgers, Budget Masters and Configuration, Budget Reporting and Analysis, Sales & Purchase, Sales Order Process, Payroll Management in Tally and RCM – Reverse Charge Mechanism.
The operations are explained with examples to impart a realistic learning experience. This Course is more suitable for Solopreneurs and Startup owners. Udemy provides a certificate of completion, once you finish all the lectures.
3. Tally Education
Tally Education is an Educational subsidiary of Tally Solutions, the creator of Tally. The increased demand for Tally professionals induced the inventors to start an education wing under the parent company. Initially, training was offered through nodal centers in important cities of India.
Now they also provide online Tally courses to meet the demand of massive customers. TallyEducation has countless tally courses from beginner level to advanced level.
Name of the Course: TallyPrime Basics (Beginner level)
Duration: 5 Hours
Modules:
Module 1: TallyPrime Start-up
Module 2: TallyPrime Basics
Module 3: Recording Day-to-Day Transactions
Module 4: Bills-Wise Accounts, Bills receivable, and payable management
Module 5: TallyPrime with Banking
Course Fee: 1200 INR
Tally Education offers an advanced TallyPrime course with the following features.
Name of the Course: TallyPrime with GST
Duration: 4 .5 Hours
Modules:
Module 1: TallyPrime Start-up
Module 2: TallyPrime with GST
Module 3: TallyPrime printing configurations
Module 4: GST filing concepts
Course Fee: INR 1500
Features:
Self-learning lecture videos
Six months of access to course content
Access on multiple devices
Industry-recognized Certificate of Completion
Lifetime access to the Tally Job portal
Though the course is delivered through self-learning lectures, it also gives the facility to interact with industry experts and clarify your doubts. The course is integrated with real-life business examples, charts, screenshots, observations, solved solutions, and practice assignments on TallyPrime.
Industry-recognized certification of this course is an added benefit, which makes job seekers stand out from their fellow competitors.
4. Coursera
Coursera is a renowned education platform that provides in-demand courses in collaboration with prime universities and industries worldwide. Their courses range from short-term certifications to post-graduate degree programs. Coursera comes up with paid subscriptions for organizations to gain free access to specific courses for their employees or students. Coursera offers online Tally courses in collaboration with Tally Education.
Name of the Course: Tally Bookkeeper Professional Certificate – 3 courses in one certificate
Duration: Approximately 4 Months
Modules:
Course 1: Fundamentals of Accounting and Reporting
Course 2: Principles of Accounts Payable and Receivable Management
Course 3: Basics of Statutory Compliance and Taxation
Features:
Taught by top companies and universities
50+ Hands-on activities
Self-paced learning
Graded quizzes and assignments
Shareable Certificate upon completion of the course
Course Fee: INR 4818
This course is a perfect choice for students who are planning to start a career in bookkeeping. The course educates the students on how to close Financial Year Books of Accounts and begin the next Financial Year as well as how to work on Accounts Payable and Receivable Management. It also gives insights into the fundamentals of Banking Solutions (BRS), Budgets and Control Management, the workings of Goods and Services Tax (GST), and the calculations of Tax Deducted at Sources (TDS).
5. Internshala
Internshala is an online education platform providing skill development courses and job-oriented training. Internshala provides online Tally courses as well. As their name indicates, they also give internship opportunities for students and fresh graduates to kickstart their careers.
Name of the Course: Tally Course
Duration: 6 Weeks
Modules:
Module 1: Basic Concepts of Accounting
Module 2: The World of Tally
Module 3: Accounting process in Tally
Module 4: Bank Reconciliation Statement
Module 5: TDS & TCS Accounting in Tally
Module 6: Payroll in Tally
Module 7: GST Accounting in Tally
Module 8: Data Extraction in Tally
Module 9: Some extra topics
Module 10: Final Training Project
Features:
Beginner friendly
Self-paced course
Doubt clearing through Q & A
Hands-on project
Placement Assistance
Course Fee: INR 1349
Internshala Tally course curriculum has six training projects in the final module. These projects give students, exposure to real-time business data. Students get the option to work with the finance department of a private limited company to complete the training projects.
The students can attend free placement preparation training programs to learn resume building, develop communication, and horn their interview skills.
6. FITA
FITA is a training and placement company started by IT professionals. FITA offers Training in software-related domains, Finance and Accounting, and Digital Marketing. Their training centers are spread across the cities like Chennai, Bangalore, Hyderabad, and Coimbatore. They also offer online Tally courses by trainers from leading multinational companies.
Name of the Course: Online Tally Course
Duration: 4 Weeks
Modules:
Module 1: Basics of Financial Accounting
Module 2: Introduction to Tally
Module 3: Configuring Tally ERP 9
Module 4: Company Management
Features:
Instructor-led Live Online Training
Live Projects
Realtime experts as trainers
Placement support
The FITA Tally course is framed to meet industry standards and the instructors have more than a decade of experience in Accounting and auditing. The students will clearly understand Tally operations from the Creation of Company Accounts to the Payroll and Taxation process. Placement support is an additional perk of FITA academy.
Vskills is one of the largest certification providers managed by Cubezoid Solutions Pvt. Ltd. The certifications have employability value and are considered by companies for in-house employee appraisals. Vskills certifications cover a wide range of courses including Online Tally Courses. Vskills certifications are tagged in the job portals monster and shine.
Name of the Course: Certificate in Tally. ERP 9
Duration: 19 hours
Modules:
Module 1: Introduction to Tally.ERP 9
Module 2: Stock and Godwin in Tally
Module 3: Groups, Ledgers, Vouchers, and Orders
Module 4: Reports in Tally.ERP 9
Module 5: Payroll
Module 6: Taxation
Module 7: Back & Restore in Tally.ERP 9
Module 8: Tally.NET in Tally.ERP 9
Features:
Government Certification
Certification valid for life
Lifelong e-learning access
Course Fee: INR 3499
The course focuses on the basics of accounting and practical scenarios of business. It trains the students in Working with the Balance sheet, profit & Loss Account report, stock summary report, Payroll, and Taxation. Vskills certificates are awarded only to the candidates scoring 50% and more in the final online exam. Sample questions and practice tests to prepare for the exam are available in the Vskills portal. Vskills also provide internship opportunities after the certification.
8. Careers360
Careers360 is a technology-driven Educational Products and Services Company, that provides seamless opportunities for students to achieve their career goals. They guide students in exam preparation, college selection, and career choices based on their interests and ability. Careers360 offers online Tally courses in collaboration with NIELIT (National Institute of Electronics and Information Technology, Haridwar).
Name of the Course: Certificate Course in Tally
Duration: 4 Weeks
Modules:
Module 1: Fundamentals of Tally ERP 9
Module 2: Inventory – introduction, and maintenance
Module 4: TDS – introduction, concepts, and implementation in tally
Module 5: Basics of financial accounting
Module 6: Deleting/backup/restoring/securing company
Module 7: Company creation and maintenance
Module 8: Creating – ledger, voucher, and voucher entries
Module 9: GST – introduction, concepts, and implementation in tally
Feature:
E-certificate by NIELIT
E-Contents
Video and text-based content delivery
Graded Assignments and Quizzes
Final Online Exam
Course Fee: INR 2360
The course begins with the fundamentals and frameworks of Tally ERP 9 software. Throughout the course, students will learn about GST, TDS, making vouchers, ledgers, inventory, maintaining the balance sheet, trial balance, and hands-on training in company creation and maintenance in Tally ERP 9. The certificate gives a positive note to the student’s profile and assures to get their dream job.
Frequently Asked Questions
1. What is the average duration of a Tally Course?
The duration of a Short term Tally certification course is from 1-3 months. It depends on the institution offering the course as well as the curriculum of the course. Practical training and hands-on projects in the course can extend the course duration. Students can also pursue a diploma course in Tally over 1-2 years. Tally diploma courses are offered in the classroom mode of learning by colleges in major cities like New Delhi, Bhopal, Mumbai, Chennai, and Madurai.
2. What are the job opportunities after a Tally Course?
After completing a Tally course, you can apply to job openings in the Finance and Accounting sectors of Startup companies to Corporates. Freshers with a Tally certification are eligible for the following job roles.
Tally Operator
Accounts Executive
Audit Executive
Business Analyst
Financial Analyst
Accounting Clerk
Data Entry Operator
Admin Executive
Tally Junior Accountant
3. What is the expected salary after a Tally course?
As per the current market scenario, a fresher in the Tally Accountant job role will receive around 1.25 lakh per annum and after gaining 1–3 years of experience it can be 1.5 lakh per annum to 2 lakh per annum. After 4 years of experience, the salary can be 3 lakh per annum. Advanced Tally Diploma courses along with 5-10 years of experience as a junior accountant in the industry can get an upgrade in the job role with a salary of 5 – 10 lakhs per annum.
4. Is Tally useful in the Future?
Yes. Finance and accounting play a critical role in every business. Accounting can be efficiently managed by Tally, thus making it mandatory for all businesses regardless of their size. This creates numerous job openings for Tally experts. Tally is updated frequently and more enhanced versions are released over the years. Getting trained in the recent version of Tally is essential for a promising future in the Accounting industry.
Conclusion
All these courses are leading online education platforms. They offer different short-term courses in the field of Writing, Marketing, Finance, and Analytics. All the certification courses are recognized by the Government of India. The courses are helpful for students, working professionals, and entrepreneurs to grow in their professional life. Tally Master Course is one of the most noted Courses.
The listed courses provide more practical training rather than just communicating theoretical concepts. The intense Tally Master course trains you to become an expert in the accounting field and takes you to the next level of your Career. At the end of the course, you can clear an online exam to grab your certificate. Post-certification, they assist you in getting a job and provide life-long career counseling support.
The best online Tally courses are listed above with their duration, curriculum, features, and course fee to help you choose the right course for your career. All the courses are offered by eminent online learning platforms in a self-paced mode. This helps business proprietors to enroll and complete amidst their busy schedules. In this digital era, Tally is becoming mandatory for every business.
A certification in Tally is a must-needed criterion to enter the field of accounting and build your career. I hope this article gives you a clear view of the best available online opportunities. Enroll yourself in any one of the above-mentioned online Tally courses, become an expert in an in-demand skill, and be a job-ready accounting professional.
Technology plays a prominent role in every aspect of life in this fast-paced digital world. It has laid its footprint in Business too. Business Analytics is a powerful technological tool to process past data, make decisions, and craft business strategies. It is mandatory in every organization to move forward and succeed. Renowned universities and online learning platforms offer business analytics courses in Amsterdam.
The Netherlands is in the ninth position for higher education. It makes sense to look out for the best business analytics courses. If you have decided to learn this popular in-demand skill, read this article to know about the top 5 business analytics courses in Amsterdam
What is Business Analytics?
Business Analytics is collecting and analyzing past business data by statistical methods and data modeling to get more insights and solve problems to improve efficiency. It helps organizations to make sound commercial decisions that help to improve profit and increase market share and revenue.
Business Analytics is applicable in all businesses irrespective of their size. It uses technologies like data mining, predictive analytics, and statistical analysis to analyze and transform data into useful information, identify and predict trends and outcomes, and eventually make data-driven business decisions.
Accuracy, Consistency, and Completeness of past business data and an expert data analyst who understands the business are the two critical factors behind the success of Business Analytics.
Types of Business Analytics
Descriptive Analytics – It gives insight into past business trends and patterns.
Diagnostic Analytics – This type helps to identify the root cause of events that cease the growth of a business.
Predictive Analytics – This type of Business Analytics uses statistics to foresee the future of any business
Prescriptive Analytics – It analyzes past performance and comes up with suggestions to move forward. This type makes business analytics a smart decision-maker to take businesses to next level of growth.
Why Business Analytics is important?
Make decisions – Business Analytics helps businesses to make data-driven decisions which in turn help them grow economically and play a vital role in every corner of the business.
Retain Customers – Organizations can analyze customers’ past purchase habits, find out their patterns and notify them about products similar to their purchase.
Recognize Fraud – Companies can use predictive analysis to identify fraudulent purchases.
Handle Problems – To solve unexpected problems, companies have to stop the current operations leading to huge losses. Business Analytics helps to handle problems efficiently and quickly by processing raw data.
Product Management – Business Analytics can determine the demand for a product in a particular region over a season by analyzing past sales data.
Competitor Analysis – An effective way to stay ahead of a competitor is by understanding their strategies. Business analytics helps to conduct a SWOT analysis to get a comparison of one business with its competitor
Above all, the importance of Business Analytics lies in its need, availability, and affordability. Business Analytics is needed for every business to stay ahead of its competitor. The availability and affordability of recent software and hardware make companies collect tremendous data easily. So now, companies need experts in Business Analytics, and enrolling in one of the best business analytics courses is a perfect choice for students to begin their careers.
Job Opportunities in Business Analytics
Let us see the different job roles available after the successful completion of any one of the Business Analytics Courses in Amsterdam. Business analytics is becoming vital for every business to grow. It lays its hand in all sectors of a business. This makes it an in-demand field and it opens up the opportunity for the following job roles.
Business Analyst – Analyzes the business data of an organization, identifies its weaker portions, and comes up with suggestions to improve them.
Product Manager – Works with all departments for the success of a product.
Supply Chain Analyst – Frames action plans to reduce risk and improve the efficiency of supply chain management
CTO(Chief Technology Officer) – Suggest businesses develop new products and strategies in alignment with the latest trends.
Marketing Analyst – Plan campaigns to make the products reach customers through digital marketing.
Data Analyst – Analyze past data and predicts the future.
HR Analyst – Solves problems with the HR department of any organization and finds the right candidate for a business.
Financial Analyst – Advises the organization in all financial decisions based on historical data.
Eligibility for Business Analytics Courses
You are eligible to pursue a certificate in Business Analytics if you satisfy the following criteria
Passed secondary school education under any board with 50% marks to join an undergraduate program in Business Analytics.
A graduate in any field or a diploma holder with a minimum of one year of professional experience.
Besides the above criteria, it is essential to have the following skill set to be a successful business analyst.
Good Communication Skill
Leadership and Team Management Skills
Time Management Skill
Analytical thinking
Documentation and Presentation Skills
Industries Employing Business Analysts
Experts in Business Analytics are needed in different industries. The basic need of business analytics is identifying the cons and making suggestions for pros and it is the same in all industries. But the responsibilities differ based on the project and business. The most common industries employing business analytics are listed below.
Manufacturing
IT
Travel
Entertainment
Pharmaceutical
Fashion
Food
Top Recruiters of Business Analysts
The following is the list of multi-national companies that recruited more business analysts.
Accenture
Tata Consultancy Services
Cognizant Technology Solutions
Deloitte
IBM
Capgemini
Amazon
Wipro
Infosys
Dell Technologies
Salary of a Business Analyst
The salary of a business analyst differs from one organization to other based on its size and impact on society. It also varies depending on your qualification, experience, and expertise. The salary can also vary from one industry to other. An entry-level business analyst can earn up to 4 lakhs per annum and an analyst with 5 years of experience can get from 5 to 9 lakhs per annum. However, a professional business analyst with more than a decade of experience can get more than 15 LPA.
Top 5 Business Analytics Courses in Amsterdam
1. Amsterdam Business School (University of Amsterdam)
The Amsterdam Business School offers high-quality undergraduate and postgraduate Business Analytics courses in Amsterdam. Their vision is to provide innovative research-oriented education that has an impact on society. They aim to transform business and society based on the UN’s sustainable goals.
Amsterdam Business School thrives to excel in education and research with social responsibility. Their courses are created by focusing on internationalization to draw attention from international students. They collaborate with different industries, start-ups, and governments to give practical hands-on experience to their students during their course.
Excellence, Critical and Independent thinking, Social Engagement, and an entrepreneurial and creative attitude are the core values of Amsterdam Business School.
Name of the Course: BSc Business Analytics
Duration: 36 Months
Mode: Full-time
Language of Instruction: English
Starts in: September of every year
IELTS Score needed: 7.0
Curriculum:
This course includes three essential domains to meet the industry requirements.
Analytics – Math, Statistics, Operations Research, Econometrics, and Artificial Intelligence.
Business – Accounting, Finance, HR, Entrepreneurship, Marketing Strategies.
Computer Science – Programming, Data Structures, Data Mining, Data Processing, and Retrieval.
During the first year, the course imparts a solid foundation of the three domains and focuses on business analytics in the second year. In the third year, students can go for an internship and can customize their courses. The course covers both theory and practical-oriented sessions.
Students are given real-time business cases to get exposure to the industry. After graduation, students can opt for a Master’s degree in the same university, start their venture and become an entrepreneur or they can pursue a career in Business Analytics by taking part in career events organized by the University.
The Economics and Business Career Centre (EBCC) in the University helps in the career preparation and personal development of students during their course period. All these features make sure that the University of Amsterdam offers one of the best Business Analytics courses in Amsterdam.
2. Amsterdam Center for Business Analytics – VU University
VU university is known for its value-driven, scientific education, research, and knowledge transfer. Their courses and works focus on society to build a better world for people. They offer practical-oriented business analytics courses in Amsterdam. VU is a unique university that works towards contributing to the 17 sustainable development goals of the UN by following their profile themes.
They concentrate on the themes Connected World, Governance for Society, Human Health and Life Sciences, and Science for Sustainability to achieve the SDG.
Name of the Course: Bachelor in Business Analytics
Duration: 3 Years
Mode: Part-time/Full-Time
Language of Instruction: English
IELTS Score needed: 6.5
Curriculum:
The course covers three main fields to make expertise in Business Analysts.
Data Analysis / Mathematics – Statistics & Optimization
Computer Science – AI & Programming
Business – Organization, Finance & Logistics
The three fields are integrated with both theory and practical knowledge. The course gives challenging real-life business scenarios to students and lets them work on developing a final solution for the organization. Guest speakers from renowned organizations will deliver lectures to students and regular industrial visits to Multinational companies are arranged by the university.
During the first year, the course curriculum concentrates on the basic principles of all three fields. The second year is more focused on statistics, data, and data science. Every six months students are recommended to form a team and work on a small project.
In the final year, they can form a team of not more than four to do a practical project and come up with an innovative solution. After the course, many multinational organizations visit the campus to recruit students. A business analytics graduate can also work as a Data Scientist in Government at a transport company, an internet company, a financial institution, and more.
3. Northumbria University – Amsterdam Campus
Northumbria University is awarded the UK University of the Year 2022 in the Times Higher Education awards. It is a research and business-oriented, modern university with academic excellence providing one of the best business analytics courses in Amsterdam.
Northumbria University is originally based in New Castle and has campuses in London and Amsterdam. Northumbria University is known for its innovative and entrepreneurship support for its students. It is ranked top 5 in the UK for start-ups after graduation.
It is a globally reputed institution having partnerships with more than 560 organizations and 60 professional bodies. IBM, Nike, Nissan, and the BBC are a few of the employers that work in hand with the university. The University has also signed MoUs with higher education institutions across the world. It has students from 137 countries.
Name of the Course: M.Sc. Business with Business Analytics
Duration: 1 Year
Mode: Full-Time
Language of Instruction: English
IELTS Score needed: 6.0
Curriculum:
The course includes the following eight modules.
Strategic Management for Competitive Advantage
Master’s Dissertation
Master’s Consultancy Project
Marketing Metrics and Analysis
Business Intelligence
Leadership and Management Development
Research Methods and Analytics for Business
Academic Language Skills for PG Business Students
As this is a post-graduation course, it is more focused on self-learning. However, teaching methodologies like lectures, seminars, and workshops are regulated by the faculty. The module Master’s Consultancy Project facilitates students to gain practical experience by working on a live project.
Technology-Enabled Learning is an outstanding feature of the university which gives students access to the e-learning portal ‘BlackBoard’. Students can be a part of ongoing research, attend conferences and other research events and engage themselves in up-to-date inquiry-based learning. The Student Engagement Centre offers opportunities for internships and placements.
4. United International Business School, Amsterdam Campus – Metropolitan Business School.
UIBS is an independent private institution with campuses in Zurich, Switzerland, Antwerp, Belgium, Barcelona, Spain, Brussels, Belgium, Madrid, Spain, Tokyo, Japan, Amsterdam, Netherlands, Milan, Italy, Geneva, and Switzerland. The Metropolitan School under UIBS offers undergraduate and postgraduate business analytics courses in Amsterdam.
The students can move from one campus to another for one or more quarters. This helps the students to gain professional experience in Europe and Asia. The school follows the American Model of Education with academic partners from Europe and America. The School maintains small class sizes of 30 students providing interactive teaching, individual attention, frequent visits to business organizations, and group interaction.
Name of the Course: Masters (Post graduation) in Business Analytics
Duration: 9 to 12 Months
Mode: Full-time, Part-time
Language of Instruction: English
IELTS Score needed: 6.0
Curriculum:
As this course is based on the American Model of higher education, students can choose their modules from the cluster of courses prescribed by the School.
Courses from the International Management cluster
Courses from the Business Analytics cluster
Courses from the Marketing Management cluster
Courses from the Financial Management cluster
Courses from the Human Resource Management cluster
Courses from the Supply Chain Management cluster
Business Skills courses
Final Project
The Final Project has to be based on business analytics with real-life business experience from organizations. The Thesis should be submitted for evaluation along with a research seminar presentation. The Department of Careers assists students to develop their communication skills and personality development by organizing career seminars.
They also facilitate the students to meet business professionals from time to time. The department guides students to find internships and job opportunities from multi-national business organizations. The online career portal works 24/7 and renders information about job offers, interview tips, and resume preparation.
5. Amsterdam University of Applied Sciences (AUAS)
Amsterdam University of Applied Sciences offers a wide range of courses for tomorrow’s professionals. It is a knowledge institution connecting education and applied research to come up with innovative solutions for problems in the professional sector of the Netherlands.
They offer courses in business and management and is one of the renowned institutions for business analytics courses in Amsterdam. AUAS works along with the Amsterdam School of Data Science (ADS) in courses related to data and business analytics.
Their vision focuses on four pillars: student, knowledge institution, cooperation, and Amsterdam. The University nourishes the student’s talents, professional growth, and Entrepreneurial mindset.
Name of the Course: Master Digital Driven Business
Duration: 1 Year
Mode: Full-Time
Language of Instruction: English
IELTS Score needed: 6.0
Curriculum:
This is a 4 quarter program with the following structure. In the third quarter, students can select a specialization in Marketing or Finance.
Quarter 1: Foundation – Emerging Technology in Digital Business, Digital Business Management, Business Statistics
Quarter 2: Information – Database Management, Machine Learning for Business, Data Presentation, and Visualization.
Quarter 3: Specialization – Digital Business Prototype, Data-Driven Digital Marketing Strategy/ Financial Innovation, Elective Course
Quarter 4: Graduation – Master’s Project, Leadership/Professional Development Portfolio.
The Master’s project is a state-of-the-art business research project related to handling data of an organization to improve its efficiency and revenue by updating its business model and strategies. The course is designed to transform data and emerging technologies into core business values.
After graduation, students can start their careers as business analysts in the Netherlands or abroad. The University helps students to get a placement in multinational corporate organizations. It also guides students with innovative solutions to start their venture in Amsterdam.
Frequently Asked Questions
1. Which Country is best for Business Analytics Course?
By considering factors like Practical oriented Education, Collaboration with industries Career Guidance and Support, Employability, Salaries, Alumni Networks, Reputation, and Value for Money, the best countries for Business Analytics Courses are listed below.
United States of America
Australia
Switzerland
India
Netherland
United Kingdom
Ireland
France
Germany
Spain
Singapore
European Big data recruiting firm Big Cloud’s recent study proves that the Netherlands offers the highest salaries in Europe for Business Analytics. This brings the Netherlands to the top 5 in the above list. The country provides the best business analytics courses in Amsterdam with the major universities in the city.
2. Is Business Analytics a high-paying career?
Yes, Business Analytics is a high-paying career. In this digital age, business analysts are critical and mandatory for all businesses. Business Analyst jobs have seen a rise in recent years. As Business analysts are essential in different industries, there is a rising demand for experts in business analytics.
This promises a high-paying career for a skilled data analyst with expertise and knowledge in business. An average salary of a Business Analyst at the beginner level is 7 LPA. Job roles like HR Analyst, Finance Analyst, Supply Chain Analyst, and Marketing Analyst can get a salary between 4 – 5 LPA.
3. Is Business Analytics a stressful career?
No, Business Analytics is not a stressful career. It is a more difficult job than normal business operations. It requires a lot of patience and understanding of data. They have to work on data for several months to come up with a final report and conclusion. But not stressful compared to financial roles in business organizations.
4. Does Business Analytics require coding?
Coding is an additional credit for a business analytics career but clearly, it is not a requirement. In addition to programming languages like Python, SQL, and R, statistical software like SPSS, SAS, Sage, Mathematica, and even Excel can be used to manage and analyze data. So if not programming language, one can go with the software and establish a career in business analytics.
Final Words
The best Business Analytics courses in Amsterdam are listed above with their duration, curriculum, features, and placement support. All the courses are offered by world-class eminent universities in Amsterdam. The courses come with innovative teaching methodologies like guest lectures, industrial visits, and real-time projects. The Universities support students to get in an internship in leading multinational companies and also provide support to initiate a career in business analytics.
Alumni Network, Entrepreneurial support, and lifelong career guidance are the additional features of the above courses. Business analytics courses in Amsterdam by well-known universities offer financial aid and scholarships to students on a meritorious basis. They also financially assist students to set up their start-ups in collaboration with the universities research center. I hope this article gives you an insight into the business analytics courses in Amsterdam.
Marketing is the heart and soul of any business to succeed. The New age technologies and the growth of the internet paved the way for the invention of Digital Marketing or Online Marketing in the 1990s. Ever since Digital Marketing has made businesses realize that customers are just one mouse click away from them. Digital Marketing professionals are needed in all industries to bring their products and services to the limelight. Well-known universities and numerous online learning platforms provide Digital Marketing courses in Port Elizabeth.
South Africa offers affordable higher education to international students. Port Elizabeth, P. E in short which is renamed as Gqeberha is a friendly city with eminent universities and institutions.
What is Digital Marketing?
Digital Marketing is a technique of promoting products and services over the internet via digital channels like social media, email, SEO websites, search engines, text messages, multimedia messages, and mobile applications. Digital Marketing targets electronic devices connected to the internet, like smartphones, tablets, desktops, and laptops, to advertise a brand and reach customers.
It can be combined with traditional marketing to reach out to potential customers. Digital Marketing can be adopted by all businesses regardless of their size. It plays a vital role in the success of a business and its brand recognition. Companies can use all different strategies of Digital Marketing to advertise a single product or service.
Types of Digital Marketing
Search Engine Optimization – SEO is a process of upgrading the contents of a website with keywords to rank higher in the search engine result page (SERP), so that people searching for a product will get to see it.
E-mail Marketing – Email Marketing is sending emails to the targeted audiences about product releases, special offers, and events.
Pay-Per-Click – This refers to paid advertisements and paid search results in google. In PPC payment is made only when the ad is clicked.
Social Media Marketing – Promoting a product on any Social Media channel can increase the traffic to the company’s website and generate leads.
Content Marketing – Creating SEO-friendly content promoting a product or service in the form of blogs, articles, infographics, audio, video, and social media posts builds a brand reputation and also attracts new customers.
Mobile Marketing – This type of marketing targets smartphones where people spend 5-6 hours per day. Promotions can be sent as SMS and through mobile applications.
Affiliate Marketing – A business can tie up with another for marketing its products through the partner’s website based on mutual agreements.
Why is Digital Marketing Necessary?
With the rapidly growing number of online buyers, Digital Marketing has become mandatory for all businesses. It helps to generate leads through online channels such as email, social media, websites, and mobile applications. It assists in buying the trust of the client by resolving queries via chatbots, conducting polls, collecting feedback, etc.
Digital Marketing can increase the growth of a business exponentially. It gives you a chance to have a real-time conversation with your customers. This helps you to understand your customer’s demands. Digital Marketing is an anytime, anywhere marketing to reach anyone on the globe to talk about your product.
Thus Digital Marketing has become mandatory for all enterprises irrespective of their size. This facilitates the demand for Digital Marketing Professionals. Young and energetic students willing to start their marketing career can enroll in one of the best digital marketing courses in Port Elizabeth to become an expert in Digital Marketing.
Benefits of Digital Marketing
Low Cost – Well-planned Digital Marketing campaigns focusing on the right audience are more cost-effective than traditional marketing as everything is done online.
24X7 Marketing – The Internet works 24/7 and so do Digital Marketing Strategies. They are anytime, anywhere and on anyone targeted campaigns.
Global and Local Reach – Digital Marketing has no geographical boundaries. Companies can reach out to both local and global customers easily.
Frequent Communication with Customers – Personalised email communication and social media engagements help companies to earn customer loyalty. Retaining a customer is more effective than getting a new customer.
Measurable Results – Web analytics and online tools help to measure the success of a Digital Marketing strategy. It also gets information about customers’ reactions to the advertisement.
Brand Credibility – Digital Marketing strategies create a strong brand reputation and recognition globally when it reaches out to the correct audience in the correct way.
Consistent Lead Generation – Digital Marketing gives quality leads to the sales team.
Greater Conversion Rate – Tracking the results of the campaign helps to identify the places of maximum sales and focus on those areas. This increases the conversion rate.
Easy to Learn and Implement – Digital Marketing Skills can be easily learned through online courses. It requires a lot of patience, hard work, and practice to become an expert.
All these benefits explain the crucial role of digital marketing in this digital era. It is easy for small and medium business owners to learn digital marketing skills by themselves to support the growth of their enterprise. They can complete one of the best practical-oriented digital marketing courses in Port Elizabeth to upgrade their marketing skills.
Digital Marketing Career
Digital Marketing Professionals are in high demand by many industries. Digital marketing is in the top ten in-demand skills for job seekers. Creative people with analytical thinking and hands-on experience with digital marketing skills can kick-start a career in digital marketing. The job opportunities and scope of professional growth in this field are very wide and lucrative.
Students can take up any entry-level job role in the digital marketing field after the successful completion of any one of the finest digital marketing courses in Port Elizabeth. A few job roles in the digital marketing field are listed below,
Digital Marketing Manager
Content Strategist
Social Media Manager
Copywriter
SEO Specialist
Chief Marketing Officer
Digital Marketer
Content Writer
Branding Specialist
An expert digital marketer can do freelance services or can also start his agency to provide digital marketing services.
Eligibility for Digital Marketing Courses in Port Elizabeth
No specific educational background is required to learn digital marketing. A diploma or undergraduate course in digital marketing can be completed by anyone after secondary school education. Graduates from any stream or discipline can easily learn digital marketing and get certified through any online learning platform.
Possession of the Following Skills Will Be an Added Advantage for Pursuing a Career in Digital Marketing:
The salary of a digital marketer differs from one business to other depending on its size and the industry it belongs to. It also varies depending on the person’s qualifications, skill set, experience, and expertise. An entry-level digital marketer can earn 2-4 lakhs per annum. A Digital marketing manager with 5 years of experience can get 5-8 lakhs per annum. A decade of experience in this field can yield 10-12 lakhs per annum.
Best 5 Digital Marketing Courses in Port Elizabeth
1. IIM SKILLS
IIM SKILLS is a leading online education platform providing digital marketing courses in Port Elizabeth. It also offers different short-term courses in the field of Writing, Marketing, Finance, and Analytics. All the certification courses in IIM SKILLS are recognized by the Government of India.
The courses are framed with a vision to help students, working professionals, and entrepreneurs grow in their professional life. The students are given lifetime access to the LMS. Faculties are experts from Industries and students get opportunities to have direct interaction with them. Guidance for placement and two months paid internship are the exceptional features of the IIM SKILLS digital marketing course.
The Course curriculum starts with an introduction to digital marketing and focuses on various digital marketing strategies like SEO, Email Marketing, Social Media Marketing, and so on. The modules also include a step-by-step demo of web development at WordPress setup. Students are required to submit assignments for each module to complete the course.
The course is a perfect blend of theoretical concepts and practical hands-on training in various tools. During the course, students are allowed to work on real-time projects. Learning by training is the methodology of IIM SKILLS courses. They transform their students into employable professionals.
After the course completion, students are eligible to receive the digital marketing master certificate from IIM SKILLS along with eight additional certificates from google and three certificates from Hubspot. This unique feature of the IIM SKILLS digital marketing course assures its presence in the list of best digital marketing courses in Port Elizabeth.
2. Digital School of Marketing
The Digital School of Marketing (DSM) is South Africa’s preferred education provider of digital marketing courses in Port Elizabeth. All marketing courses of DSM are accredited by (MICT SETA) the Media, Information and Communication Technologies Sector Education, and Training Authority. DSM is a member of the Interactive Advertising Bureau, South Africa.
DSM courses are internationally transferable as it is one of the members of the CPD Certification Services of the UK. DSM offers practical digital marketing courses which enable students to build a better business that will ultimately improve the economy of South Africa.
Name of the Course: Advanced Digital Marketing
Mode: Online
Duration: 8 Months
Modules:
Module 1 – Introduction to Digital Marketing
Module 2 – Introduction to WordPress
Module 3 – Digital Marketing Strategy
Module 4 – Content Marketing Strategy
Module 5 – Digital Copywriting
Module 6 – Defining your Audience
Module 7 – Writing Advertising Copy
Module 8 – Social Media Marketing
Module 9 – Manage a Social Media Community
Module 10 – Online Public Relations
Module 11 – Marketing Communication Concepts
Module 12 – Brand Contact
Module 13 – Brand Positioning
Module 14 – Supervision of technical project team
Module 15 – SEO and Analytics
Module 16 –Tracking in Analytics
Module 17 – Email Marketing
Module 18 – Mobile Marketing
Module 19 – Paid Advertising
The course is delivered online, enabling the students to study at their own pace. DSM has developed a personalized teaching and learning approach for students. Study materials in the form of presentations, infographics, and e-books are given to students at the beginning of the course.
Regular assessments are conducted through multiple choice questions format. Separate certificates are provided after the completion of each module and the final certificate is given after the final formative assessment. This course offers virtual sessions with the benefit of classroom learning through 96 hours of live classes over six months.
DSM presents guest lectures by many industry experts so that students get an opportunity to interact with the real world. This also helps them to pursue a job in the digital marketing field.
3. IIE’s Varsity College
The Independent Institute of Education is the largest registered and accredited private higher education institution in South Africa which provides the best digital marketing courses in Port Elizabeth. Varsity College is an educational initiative of the IIE with more than 57 qualifications accredited by the Higher Education Quality Committee. IIE is a subsidiary unit of a public company ADvTECH Ltd.
The IIE’s central academic team manages the curriculum, assessment, and certification process of the Varsity College. The Teaching and Learning Committee along with the faculty boards monitors the implementation of academic policies to ensure the quality of the learning experience on campus.
Name of the Course: IIE Marketing Management (Short-Term Certification Course)
Mode: Distance
Duration: 6 Months
Requirement: 3 to 4 years of work experience
Modules:
Marketing Management 1A
The World of Marketing
The Marketing Environment
Consumer Behaviour
Market Segmentation, Targeting, and Positioning
Product Decisions
Marketing Management 1B
Branding Decisions
Marketing Communication Management
Cyber Marketing and Digital Marketing
Pricing Decisions
Distribution Management and Retailing
The modules are taught via distance mode; supported by online mediation sessions with a mentor. Students will be required to complete various forms of assessments and activities, to complete the course and get a certification.
The course helps students to acquire the knowledge and skills required to implement successful marketing strategies. It also assists students to get familiarised with cyber and digital marketing strategies.
The IIE Varsity College has established meaningful organic relationships with corporate companies to provide career guidance and internship opportunities. It also has an academic partnership with the South African Institute of Chartered Accountants, which helps the students to get connected with the highly dynamic business sector of the country.
4. Rosebank College
Rosebank College is also a brand of the IIE, which is registered under the Department of Higher Education and Training. The IIE is also accredited by the British Accreditation Council (BAC), an international quality assurance agency. This assures quality IIE learning experience with international standards to the students.
Rosebank College concentrates on in-demand skills relevant to today’s world and provides practical-oriented digital marketing courses in Port Elizabeth. The College has partnerships with the industry and other institutions to offer skills and competencies required for the students to kick-start their careers after education.
Name of the Course: Higher Certificate in Digital Marketing
Mode: Full-time as well as Online available
Duration: 1 Year
Requirement: Passed Secondary School Education
Modules:
Digital and Academic Literacies
Marketing 1
Digital Marketing 1A
Introduction to Quantitative Thinking and Techniques
Digital Marketing 1B
Marketing in the 21st Century
Work Integrated Learning
Introduction to Web Development
All the modules are presented in a blended learning environment. Students are provided with e-books and study materials for all the course modules. Students can access MS-office 365 software by registering through their CONNECT email address. This IIE course provides learners with the theoretical tools and practical techniques to become an expert in the digital marketing field.
Students will obtain basic knowledge, cognitive and conceptual tools, and practical strategies to be successful in a career within the digital marketing environment. Students have to score above 50 % in the final assessments of all modules to receive the certificate.
Rosebank College offers placement and career guidance to students after receiving a higher certificate in digital marketing. The possible job roles after the certification are Digital Marketing Assistant, Digital Marketing Administrator, Email Marketing Assistant, Email Marketing Administrator, E-commerce Assistant, E-commerce Administrator, Social Media Consultant, and Social Media Administrator.
5. Coursera
Coursera is a well-known education platform that provides digital marketing courses in Port Elizabeth along with renowned universities and industries. They offer short-term certification courses and undergraduate and postgraduate degree programs in digital marketing. Coursera partners with leading companies to bring flexible, affordable, job-relevant online learning to individuals and transform their lives.
Name of the Course: Digital Marketing Specialization (University of Illinois)
Mode: Online
Duration: 8 Months
Modules:
Module 1: The Digital Marketing Revolution
Module 2: Marketing in a Digital World
Module 3: Digital Marketing Analytics in Theory
Module 4: Digital Marketing Analytics in Practice
Module 5: Digital Media and Marketing Principles
Module 6: Digital Media and Marketing Strategies
Module 7: Digital Marketing Capstone
The Specialization covers several aspects of the digital marketing environment, including digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. Upon completion of the Digital Marketing Specialization, the students will gain an understanding of the new digital marketing landscape.
The Course also gives knowledge about new concepts and tools to digitally create, distribute, and promote products and services. After completing all the modules, a hands-on project has to be finished successfully to complete the specialization and earn the certificate.
Frequently Asked Questions About Digital Marketing Courses in Port Elizabeth
Q1. How much does a Digital Marketing course cost?
The cost of a digital marketing course varies from one institution to other depending on its scope, curriculum, duration, teaching mode, training sessions, and projects. Online Courses vary from 2000 INR to 50,000 INR. Offline digital marketing courses in Port Elizabeth range from 2 to 4 lakhs depending on the duration and scope of the course.
Q2. Is Digital Marketing hard for beginners?
Foundation-level digital marketing concepts are easy to learn for beginners if you are familiar with the usage of social media, search engines, and various networking tools of the internet. It takes time and practice to come familiar with different digital marketing tools like Google Analytics, SEMrush, and Moz. However, to master digital marketing skills one needs patience, hard work, analyzing the results, and trying out different strategies.
Q3. Is Digital Marketing a stressful job?
Digital Marketing is a highly competitive field, it works 24/7 and so digital marketers make the job stressful. But smart work and staying up to date with the latest marketing trends can make the job easier.
Q4. What is the average salary of a Digital Marketer?
The average salary of a digital marketer ranges from 3-4 lakhs per annum. It may increase based on your expertise and experience. Digital Marketing managers can earn up to 8 lakhs per annum after 5 years in the field. Freelance digital marketers can earn more than 8 lakhs per annum once they have established themselves in the field of marketing.
Conclusion
The most significant digital marketing courses in Port Elizabeth are listed above. All the courses come with practical sessions and real-time projects to hone the skills needed for a successful career in digital marketing. As the online world is expanding daily, the future of digital marketing is bright and optimistic. Almost 80% of businesses all over the world are already into digital marketing and the remaining businesses will also be adopting the same shortly. This assures a huge demand for digital marketing professionals. So, registering for any one of the above digital marketing courses and starting a marketing career is a wise choice for students and small business owners. Study Digital Marketing for a steady career in Business. All the Best.
Data is an asset for every organization as it helps to identify problems, provide solutions, make confident business decisions, analyze trends, increase sales, and grow the overall business when handled effectively. It necessitates the demand for data professionals and opens the door to more data-driven jobs with high salaries and promising careers. Data Analytics and Data Science are two domains in the data world. Both are connected to one another in numerous ways and are the primary paths to kick-start a career in the data field.
On an outlook, they appear similar, yet they are different, and each has its pros and cons. If you wish to become a data analyst or a data scientist and establish yourself in the data world, this article is for you. Read the article to get more insights about the key points to consider in deciding between Data Analytics and Data Science careers.
Data Analytics is a subset of data science that processes and analyzes a large amount of data to give meaningful insights and solutions for organizational problems. It begins with data collection, cleaning, statistical data analysis, interpretation, and sharing of results. The outcomes of data analytics are reliable and exhibit immediate progress in the business.
Data Analytics has four levels of analytics listed below.
Descriptive Analytics – It gives insights based on historical business data about market trends and patterns.
Diagnostic Analytics – This level is to identify the root cause of events that halt the growth of a business.
Predictive Analytics – This level uses statistics to predict the future of any business
Prescriptive Analytics – It analyzes past data and makes proposals to proceed further in the industry.
Data Science is the umbrella term that includes data analytics along with data engineering, data mining, and other related disciplines. It deals with large volumes of data using machine-learning algorithms or predictive modeling processes to give valuable insights. Data Science is constantly changing and developing. However, Data science relies on the following concepts, which are the pillars of data science.
Domain Knowledge – This indicates the knowledge about the business, product, or service and its customer base.
Math & Statistic Skills – These skills are necessary to analyze and interpret data to get insights and valuable solutions.
Computer Science – Computer science is the foundation for all the other pillars of data science. It gives the algorithms, software, and systems to collect and interpret data.
Communication and Visualization – Communication is essential to share the results visually with graphs, charts, and diagrams.
10 Key Points To Choose Between Data Analytics and Data Science
1. Scope
As we know, Data Science is a broad field with different disciplines like machine learning, statistics, and programming, whereas Analytics is a subset of data science. Data science has more scope compared to data analytics. Moreover, data science is a research-oriented field, while analytics is a practical-oriented one.
Data scientists work on large data sets to give new conclusions and better tools for analyzing data. Data Analytics is a more focused domain in which data analysts work on the same data sets to offer actionable insights to the organization. Data Science does not give answers to any specific question.
Instead, it guides the organization with the insight to frame the questions needed for the business to grow. Data Analytics always works with questions in hand. Data Analysts work to discover the answers to the questions asked.
If you are interested in a more practical-oriented job, you can choose data analytics. Most data scientists start their work as data analysts and then upgrade themselves.
2. Data Types in Data Analytics and Data Science
Data Science handles structured and unstructured data, while data analytics deals only with structured data. Unstructured data has no specific format. It represents the bulk of business data in its native form with no predefined model and is not stored in a structured database.
Unstructured data is collected, stored, and managed quickly. It includes images, videos, emails, social media posts, reports, web pages, and presentations. Specialized tools like NLP and data science experts are mandatory for analyzing unstructured data.
Structured data is well-organized data with a persistent order and conforms to a predefined model. It includes data generated at colleges, universities, banks, companies, etc., and is stored using SQL, MySQL, Oracle DB, and SQLite. It can be handled by data scientists as well as data analysts.
As unstructured data is in its native form and supports massive storage, the importance of unstructured data is increasing. Many businesses prefer this data type for their data management as it gives a deeper understanding of customer behavior. This increases the demand for data scientists compared to data analysts.
Both need knowledge of statistics to analyze data. Statistics is the basis of machine learning algorithms to capture data patterns and translate them into meaningful insights. It also helps with data preprocessing and feature engineering.
Statistics aids data scientists and analysts in visualizing numbers to figure out the trends in quantitative data. Statistics are mathematical analyses of big data and are broadly classified into two types.
1. Descriptive Statistics – Summary Statistics
This type gives an overview of an organization’s data. It helps to review and summarize data understandably. It does not provide insights into decision-making and the growth of a business.
2. Inferential Statistics
This type of statistics interprets data, identifies patterns, and helps to build predictions for decision-making. It suggests valuable insights to achieve organizational success.
Statistical skills help data scientists and analysts confirm the validity of the analysis and also to avoid logical errors. The level of expertise in statistics may vary depending on the job role and the data handled. However, Statistical skills are mandatory for data scientists and analysts. If you are not comfortable and confident in statistics, then it is of no meaning to pursue a career in the data field.
Looking for the best practical-oriented courses to become a professional data analyst? Check here the top-ranked:
Both Data Analytics and Data Science require programming skills to clean, process, and transform raw data into valuable insights. A data scientist with programming skills or a software background is a more relevant candidate. Their expertise in software makes them not depend on other outside resources.
Advanced object-oriented programming is the most important skill needed by data scientists as they have to handle large data sets, write SQL queries to a database, understand black box tools, and do data cleaning. A Data Analyst also needs programming skills but only a basic level of expertise is sufficient.
The main responsibilities of a data analyst are focused on data crafting and presenting. However, practicing analyzing tools and algorithms, requires programming skills. This skill can also help them to perform advanced data analysis without the support of a programming expert. Moreover, programming expertise is very much needed for data analysts who aspire to be data scientists in the future.
5. Coding Languages
Data Analysis uses coding languages like Python and R for data analysis. Recruiters expect expertise in any one of the two languages even from an entry-level data analyst. Python is a general-purpose language, which is predominantly preferred for data analysis in the business world.
R is a language for data analysis and visualization. It is mostly preferred by academia for research and the finance industry. In addition, data analysts also require knowledge of SQL, RDBMS, and Oracle to extract data from databases and perform data wrangling and presentation.
Data Science uses advanced object-oriented programming languages like C++, Java, Javascript, SAS (Statistical Analysis Stem), and Scala. However, Python is the preferred language, as it easily integrates with SQL and TensorFlow.
The coding language is selected based on the data set provided by the industry. For example, in the retail sector, python is preferred to build trust by providing valuable suggestions to customers. IoT applications prefer languages like C and C++.
So, to kick start a career in data analytics and data science, knowledge in any one of the above-mentioned programming languages is mandatory. Online certification in any one of the coding languages will make you shine from your competitors.
6. Career Growth
In the digital era, data is everywhere, and every business, regardless of its size, searches for people who can handle data effectively and devise constructive ways to develop the company. Data Analytics and Data Science are two different career paths in the data field.
When you choose Data Analytics, you start your career as an entry-level analyst in any industry and after a few years, you can become a specialist in that industry and can take up roles like financial analyst, health analyst, and so on. Moving on the ladder, you can expect yourself to be a senior analyst or an analyst manager in the data industry.
You also have the opportunity to move to the data science field with strong expertise in data analytics. A Data Scientist with more than three years of experience can become a senior data scientist with a reasonable salary and later on, with further experience and expertise can be the director of analytics.
Data Analysts are responsible for analyzing data using statistical tools and converting raw data into information, information into valuable insights, and insights into progressive business decisions. Their day-to-day duties cover the following.
Data interpretation, statistical analysis of interpreted data, and provision of ongoing reports
Create and deploy databases, data collection methods, data analytics, and other measures to improve statistical accuracy and efficiency.
Maintain databases and data systems and gather data from primary or secondary sources.
Finding, analyzing, and interpreting patterns or trends in large, complicated data sets
Review computer outputs, printouts, and performance indicators to clean and filter data, and find and fix coding issues.
Prioritize business and information needs in collaboration with management
Discover possibilities for process improvement
Data Scientist
Data Scientists handle large amounts of structured and unstructured data to trace patterns and trends to offer business insights and predict the future growth of the business.
Find useful data sources and automate the processes for gathering them
Create machine learning algorithms and predictive models.
Combine various models.
Using data visualization approaches presents information.
Build strategies and solutions for organizational problems.
Work along with the product development team.
It is evident from the job descriptions that, Data science is for persons with a passion for research while data analytics is for people who like to work for practical business.
8. Additional Job Roles
Data is the lifeblood of any business in today’s digital world as it gives tremendous growth and profit. An ocean of opportunities is there for an expert data professional. All businesses are recruiting data analysts and scientists. Besides data analyst and scientist, there are few other job roles available for data professionals.
Additional Job roles
Business Intelligence Analyst – Analyzes the company’s data to extract valuable insights for the successful growth of the business.
Data Engineer – Focuses on large data sets to optimize database formats and data collection processes.
Quantitative Analyst – Analyzes data of financial organizations to propose investment plans.
Data Analytics Consultant – It is similar to data analysis but for different businesses over a short duration. It is more like a freelancing job.
Operations Analyst – Focuses on internal business processes like product manufacturing and distribution.
Marketing Analyst – Work along with marketing professionals to help improve the results of campaigns and in turn sales of the company.
IT Systems Analyst – Analyse data and propose plans to address issues in information technology.
Additional Job roles
Data Architect – Design the process and flow of data management. They create new databases or enhance existing databases.
Machine Learning Engineer – develop machine learning models, algorithms, and systems to process organizational data.
Database Administrator – Maintains the organization’s database and ensures safe data storage with data recovery solutions.
Clinical Data Managers – Analyze data collected for clinical research and predict the future of the medical industry.
9. Salary in the Field
Domain
Job Role
Average Salary
Data Science
Data Scientist
10-12 LPA
Data Architect
13-15 LPA
Machine Learning Engineer
8-10 LPA
Database Administrator
13-15 LPA
Clinical Data Managers
6-8 LPA
Data Analytics
Data Analyst
3-5 LPA
Business Intelligence Analyst
4-6 LPA
Data Engineer
8-10 LPA
Quantitative Analyst
2-4 LPA
Data Consultant
10-12 LPA
Operations Analyst
5-7 LPA
Marketing Analyst
8-10 LPA
IT Systems Analyst
7-10 LPA
The salaries given are average values and may vary with your expertise, experience, and the size and reputation of the organization you work for. All the job roles provide a handsome salary.
10. Courses
Data Analytics
As we have seen in the above key points, the following skills are required to become a data analyst
Mathematics and Statistical Skills
Basic level programming skills in any one programming language like Python or R.
SQL
Microsoft Excel
Data Visualization
Critical thinking
Presentation skills
To acquire the above skills, you can enroll in an online course from a renowned institution. Most of the courses come with the following modules in the curriculum.
Business Statistics
Advanced Excel
SQL
Tools – Tableau and BI
Python Basics
Anyone with a graduate degree can pursue an analytics course. It costs around 10,000 INR to earn a short-term certification course.
Data Scientist
The skills required for a data scientist are listed below,
Statistical skills
Advanced programming skills
Machine Learning
Problem-solving skills
Data Analysis
You can develop the above skills by completing an online short-term certification course with the following modules.
Mathematics
Probability and Statistics
Data Visualization and Analysis Tools
Machine Learning
Programming with Python
Anyone with a graduate degree with a STEM background (Science, Technology, Engineering, and Mathematics) is eligible for a data science course. The curriculum, duration, and fees rely on the level of the course. Depending on your requirements and budget, you can do a short-term certification course, diploma course, undergraduate course, or postgraduate course.
Frequently Asked Questions
1. Which is easy data analytics or data science?
Both are comfortable for persons who love to work with numbers. Interest in mathematics, statistics, and programming makes it easy to learn. Data Science requires a depth of knowledge in machine learning and advanced object-oriented programming. So Data Science looks not as easy as data analytics. But given the time, effort, and patience, you can easily learn it. Initially, you can get analytics skills, start as a data analyst, and then upgrade your programming and machine learning skills to become a data scientist.
2. Which pays more?
Any profession related to the data world fetches an average salary of 4 Lakhs per Annum at the entry-level. Data Analyst at the front level earns an average of 2 lakhs per annum and it reaches 12 lakhs per annum within a span of 5 years of expertise in the same industry. In contrast, a data scientist at the initial stage of their career gets up to 3.5 lakhs per annum, and around 8 years of dedication in the industry can earn him 26 lakhs per annum. It is clear that data science pays better than data analytics.
3. Is Python enough for Data Science?
Python is a high-level language predominantly used in data science. It is feasible to work in the data science field with proficient knowledge of Python. However, in addition it, expertise in SQL, statistics, mathematics, critical thinking, and great communication skills to interact with all departments of a business are essential to secure a job in data science. Besides, other programming languages like R, C, C++, JAVA, and JavaScript are also desired, based on the industry standard to progress in the data science career.
4. How long does it take to learn Data Analytics?
Most institutions promise to offer courses in 3 to 6 months. But practically it is very hard to learn all the modules from statistics to programming, all in one within a short span. Short-term certification courses can be completed in 3 months but only the basic knowledge of the domain can be gained.
To acquire expertness and master the field a graduate or post-graduate course with a duration of around 1 year is necessary. The post-graduate courses offered by renowned universities just don’t teach you the knowledge but give hands-on training in handling data via real-time projects with the aid of their industry partners.
5. Is a job in data science stressful?
Many data analysts and data scientists all over the world feel data science is a stressful job due to factors like continuous learning, no help of textbook knowledge, just a degree or course is not enough, doing difficult tasks on your own, relationships with professionals from multiple departments and a keen interest in the business. Nevertheless, no job is stressful when you love the job. It relies fully on the person’s passion for the job.
Conclusion
Every year the demand for data science professionals increases. From business analyst to Data Engineer, to data architect and machine learning engineer, the opportunities are endless in the data field. This growth is expected to continue in the next decade too. The platforms to learn these courses are also enormous.
From online to offline institutions, from short-term certification to post-graduate level courses, from project training to internship, a lot of gateways are open to enter the data world. Despite that, a massive gap exists between the demand and supply of professionals with the right skills. A proper understanding of the field and being a leader in the skills needed for the profession can open your doors to the data world. All the Best.
