Are you interested in Digital Marketing and looking for guidance to select an appropriate and reputed firm to learn the course. Go through the article fully to choose the favourable platform, become an influential digital marketer and grab your dream career. This article lists the best digital marketing courses in Dwarka.
The profit boom in online marketing has evoked plenty of opportunities for aspiring digital marketers. To grab this efficient opportunity candidates should possess all the required skills in online marketing. As there are plenty of websites that provide training in the field, here are the top 10 Digital Marketing courses in Dwarka that make you an expert in Digital marketing.
Earlier, the product companies reached the TV channels for marketing, termed as ‘advertisements’. But the cost needed to create and publish an advertisement was too heavy, thus everyone wasn’t able to follow the procedure, especially for the upcoming entrepreneurs. Hence startups handled their marketing through local channels and magazines or sometimes by bit notices.
When was the last time you saw an advertisement notice on your doorstep? I remember a recent one regarding a restaurant in my locality, but often I wondered how someone who handles a wider range audience could get a reach for his organization and what about people who can’t afford these mass printings.
Here is where the technology emerges today, marketing through advertisements in the broadcasting channels is reserved for well-extinguished marketers who own a large capital amount, for entrepreneurs who are playing a major role in the nation’s economy have shifted their marketing to online platforms and media.
People are today closely associated with social media platforms. Surfing through the platforms like Facebook, Instagram and Twitter has accompanied a major part in our daily life where we learn, read, listen, watch, and particularly mingle with others.
Thus, the arising marketers and organizations are targeting their customers in this wide area platform where we can reach a large number of customers who are liable to our products or services all around the world. Although connecting the people is so easy in this online era, reaching our target audience isn’t a simpler one unless we get to know the key points and techniques involved in the website and social media marketing.
Digital Marketing course lends us this training and makes the person a talented marketer. The course teaches all required topics in marketing, tool handling, and guidance to have a healthy customer reach.
The course is gaining a lot of attention among women since they are always looking for an opportunity to earn from their homes. This marketing platform owns several job opportunities like content writing, SEO and SMM marketing, affiliated marketing social media post designer, etc… Homemakers who are also experts in cooking and looking forward to establishing a startup can learn the course and start obtaining a profitable income.
With the increase of internet subscribers in India, the scope for online marketing too has increased. Internet subscribers’ number has risen by over 128 million between 2019 and 2020. The lockdown has provided this thrust for people to rely on online shopping and e-commerce websites.
The influence of the e-market is getting widespread in all the localities of India. Dwarka too- as an industrial state is going through this phase of marketing. Thus learning the course today can never be a loss.
The suggestions will be based on the websites that own
Before getting to know the top digital marketing courses in Dwarka, let’s learn a few basic terms involved in this course.
SEO: Search Engine Optimization plays a major role in bringing customers to your blog or website. SEO helps in improving the quality of your blog, page, or website, etc. Thus learning SEO and writing in a way to earn a good ranking is essential to attract both high quality and quantity customers.
SMM: Social Media Marketing helps our brand obtain a good reach and customer attention in all the high trafficking media platforms. Learning this marketing technique will convince people to get your product or service.
Email Marketing and Mobile Marketing: This technology is widely used for customer interaction and directly engaging with the targeted people. Such that the customers get to know our latest offers, updated products and so on.
Web analytics: It is a review and rectification platform, here you get the results of our online marketing, like the number of persons who have visited your website, number of customers who have purchased, and so on. Thus you can find the mistakes and correct them to reach our destination goal.
The IIM skills Digital Marketing Course teaches all the essential training you need to become an established digital marketer. The online training will be effective for both entrepreneurs and students, certification from such a firm will gain you a unique portfolio in this competitive market.
What does the course offer?
The 180 hours of comprehensive training teaches
To start an online Marketing Agency.
In writing a blog for Times of India
Letter of Recommendation
Authorized Certification.
Personalized Mentorship for Career & Businesses.
Start your own Podcast on platforms like Apple, Google & Spotify.
Create a Youtube Channel
To start Affiliate Marketing.
The course guarantees a 3-month internship course, and they collaborate with 300 plus placement partners for Interview support. The IIM Skills online marketing course trains you in various internet marketing tools with lifetime access to the study materials and supports you in any practical difficulties.
The IIM Skills also offers free online demo clauses, where you could get an idea about the course and their way of coaching. Thus the demo classes will help us in making a decision.
Today the firm holds a good review in the online training platform because of their wide range of experience for the past 5 years. Students who graduated in various courses under the IIM Skills guidance are shining with great packages in their concern field. Experienced faculty training guides the students to achieve their dream job in a well-established organization. Inclusive of this course, the firm also provides various other courses with the same intense coaching support.
The upGrad Digital Marketing and Communication program teaches all essential skills inclusive of tool handling. upGrad is affiliated with the MICA (Mudra Institute of Communications, Ahmedabad), the course completion certificate issued by upGrad is authorized under the institute.
Key Highlights:
Certifications from MICA and Facebook
15 Case Studies and Live Projects
MICA Alumni Status
Video Library with 70+ Tools
Fortnightly Coaching by Industry Mentors
Personalized Resume Feedback
Mock Interviews by Hiring Managers
No Cost EMI Option
upGrad is one of India’s largest higher education teaching companies that educates students in diversified fields. They lend several BBA and MBA degrees partnering with great universities in the nation. Explore the other courses offered by the company through their website.
Course Duration: 87,750 + Tax
Course fee: 11 months
3) Simplilearn:
The Simplilearn Digital Marketing program is ranked first by the search engine journal. The 200 plus hours of learning session guides us in handling the essential tools for marketing and teaches the required skills to compete in this market.
The sequential structure of the Simplilearn course is:
Course 1: SEO, Content Marketing, PPC & Digital Analytics
Course 2: Master in Social Media Marketing, Mobile Marketing, and Digital Strategy
Course 6: Advanced Social Media Marketing inclusive of Facebook Blueprint Voucher
Master’s Certificate
This Simplilearn course is partnered with the Harvard Business Publishing Education forum.
Simplilearn is a high-ranked online boot camp partnered with various universities and companies. They offer several post-graduation and master’s programs. Subscribe to them for an immense learning experience.
Course Duration: 59999
Course fee: 12 months
4) Kallada Academy:
The Digital Marketing training program of Kallada Academy offers online training with 4 inbuilt courses in it. The academy certifies the students under 14 categories in established firms like Google, Hubspot, etc. The training program guides students in handling the basic marketing tools. Academy offers these 4 inbuilt courses under a single program which is affordable with an EMI option.
There are 18 modules in the fundamental course. They are
Online Marketing Fundamentals
Website Planning and Creation
Graphic Design for Digital Marketers
Instagram Marketing
Snapchat Marketing
LinkedIn marketing
Whatsapp Marketing
Quora marketing
Twitter Marketing
Facebook Marketing
Email Marketing
Bing Ads
Competitors Analysis on Google
Blogging
SEO
Google Ads
Affiliate Marketing
Google analytics
To know the fundamental programs of other courses and for further essential details reach the website.
Kallada has trained over 15000 candidates in the past years and now as a skilled developer, they have collaborated with JUx-Jain university.
Course Duration: 22,000
Course fee: 4 months
5) IIDE:
Indian Institute of Digital education’s Digital marketing program offers three variant courses based on their period. Each variant holds its own contents based on its term of training.
Post-Graduation training program: This is an 11 months intense training program equivalent to a master’s degree. The program holds 2 months of internship training with 100% assured placement.
Advanced Training: The 3 months training program has 70 plus hours of live and recorded video sessions. They teach us most of the basic concepts and provide placement assistance with resume and interview training.
Short-term Certification: Through this program, persons could get trained and certified in any individual Digital Course.
IIDE is a top-ranking digital institute where most of their passed-out candidates are performing well in large enterprises.
Course Duration: Based on the term of course
Course fee: Based on the term of course
6) Digital Vidya:
The digital marketing course of this platform owns 44 modules, 100 hours of teaching, and 140 assignments inclusive of Internship, placement assistance, and marketing tool accessibility.
The curriculum of Digital vidya has:
Search Engine Optimization training
Search Engine Marketing
Social Media Marketing
Email Marketing
Inbound Marketing
Web Analytics
Facebook Marketing
Other marketing topics
They have two divisions in this sector:
One is a face-to-face class program with both weekday and weekend training batches that trains us in 3 months. Currently, the pandemic has closed this training session.
The other one is a 7 monthly online training program with 4 different batches.
Digital Vidya is Asia’s leading online marketing and data analytics training firm existing since 2009. They also set up workshops for business firms that are willing to enrich their business through online marketing.
Course Duration: 7 months
Course fee : 58,882
7)Great Learning :
The Digital marketing program of Great Learning trains you in the widely used marketing tools, provides a dedicated teaching course to make students ready for their career. Involve the students in their affiliated industrial projects in various digital platforms. Thus students gain knowledge and experience through these live projects.
Website holds a good ranking in this marketing course. They own an advisory council with experienced and well-known business professionals. The program teaches various contents like
Customer understanding and Insights
Customer Acquisition and Engagement
Customer Nursing strategy and marketing tactics
Campaign management
And the other essential needs to flourish in the market
GL offers a PG program in Strategic online marketing program. The website has collaborated with the well-established MBA College Great Lakes. Thus the course holds a reliable reputation in the market.
Course Duration: 6 months
Course fee : 1 lakh + GST
8)AIMA :
The AIMA (All India Management Association) Digital Marketing course is an AICTE approved program. The one-year duration program with 6 to 8 hours of classes a week teaches the students a specified list of essential content like
Marketing Strategy SEO
Web development SMM
Web analytics E-commerce
Mobile marketing
Email marketing
And so on.
Regarding placement training, the organization assists the students in live projects or provides them a 3-month internship program in an established firm. The companies partnering with AIMA are IBM, Cognizant, JK cement, and IIM Indore.
The certification through this firm is well-worthy, owing to its AICTE approval and its brand name within the nation.
The 1957 established firm serves as the apex for the Indian nation’s management profession. AIMA currently teaches several management courses in various educational institutions.
Course Duration: 1 year
Course fee: 31,000 per semester
Differing from the above eight digital marketing courses in Dwarka, I am further willing to suggest two minimum-cost online training courses so that people who are willing to learn the course in a low-cost manner can subscribe to these. I hope this could assist a few aspiring entrepreneurs who are struggling economically in their business but are willing to increase their business profit through online marketing.
The below two firms offer basic training that teaches certain basically needed skills in the online marketing field.
9) Udemy:
The digital marketing course of Udemy provides training in 12 major online marketing topics, which are:
Marketing research
WordPress
Email marketing
Copywriting
SEO
SMM
Linkedin marketing
App marketing
Google ad words
Facebook ads
Google analytics
Udemy teaches all these through, 22 hours of prerecorded video clippings, 32 articles, 10 downloadable resources. Udemy offers an authorized course completion certificate. Buy the course one time and access all the above-mentioned provisions throughout your lifetime. The firm supports the buyers fast and friendly through their Q&A section.
The American firm is teaching a bunch of subjects on the online platform; they were one of the influencers who restructured this learn in-home way of education in this century.
Course Duration: Based on the recorded sessions
Course fee: 8,640
The Content Writing Master Course offered by IIM skills is also an affordable program that teaches varied key factors to achieve great online trafficking for your business firms. This course of IIM skills lends training in all the topics mentioned in Udemy. The important aspect of the IIM skills course is they provide a 3-month internship which adds value to your resume. Moreover, they also offer placement assistance.
Course Duration: 4 months
Course fee: 15,000
10) Coursera:
The Coursera Digital marketing course is currently available for a free subscription. This is a beginner-level program that is more or less parallel to an introduction program, however, the website offers a shareable certificate. The course could help startup persons who are willing to start online marketing. The training program teaches the skills like content marketing, social media marketing, brand management, SMM strategy, Campaign and Ad management.
The contents of the Coursera program include 6 stages:
Introduction to SMM
Social Media Management
Fundaments of social media advertising
Facebook advertising
Optimize SMM campaigns
Facebook SMM capstone
Coursera is also an established firm in the online education and training platform. The American firm, which was founded in 2012, by a pair of Standford professors has today gained enormous learners due to its intense coaching in varied fields. Udemy and Coursera are the two leading and competing companies where both teach diversified subjects to people.
FAQs
1. What is the duration of Digital Marketing Courses?
The duration for a comprehensive digital marketing program is around 3 to 6 months (12 weeks-24 weeks). Practical assignments, case studies are also included in the course.
2. Who can take up a digital marketing course?
Anybody who wants to work in the digital marketing industry can opt for the digital marketing courses available. You do not need any particular educational qualification to enrol in the Digital Marketing program. This is why students, new career aspirants, entrepreneurs, sales professionals, retired persons, homemakers, bloggers, content writers, and video creators can take up this course.
3. What is the fee for a digital marketing course?
A detailed digital marketing program will cost you anywhere between INR 25000-50000 for a 3-6 months program.
4. What should be the criteria to choose a digital marketing course?
While choosing a digital marketing course, you should carefully check the curriculum, trainers’ qualification and experience, and the number of practical assignments incorporated in the course, internship opportunities. You should also check whether the fee is commensurate with the features provided.
Conclusion:
The above-specified list of digital marketing courses in Dwarka is ranked in the perspective of values that are previously mentioned. Select the efficient firm which you feel would guide you in obtaining the dream career.
E-marketing is evolving day by day in this generation. Recently the Pune University has included the Digital marketing course as one of its five newly proposed MBA degrees. These are a few known examples of how this course is evolving specifically in this quarantine. Thus as per the famous proverb ‘Make hay while the sun shines, grab the opportunity and expertise in the field with high payrolls.
Acquire new skills and become an expert Digital Marketer. Join any of the 10 top-notch Digital Marketing Courses in Thane and get a career boost by diving into the world of digital advertising. Digital Marketing consists of Digital Marketers making use of information technologies for advertising through digital channels such as search engines, websites, social media, and apps. It is a method by which goods, services, and brands of companies are promoted to enlarge customer reach. The digital mediums offer customized engagement to the audience at affordable costs while reaching maximum customers on a measurable real-time basis.
With over 46 million users from India, it is one of the fastest-growing segments with an annual growth of 33%. Thus, it is a mine of unexplored opportunities waiting to be dwelled into by Digital Marketers and entrepreneurs looking to kick start their ventures.
The first step to becoming a digital marketer is checking out some insightful courses and certifications by institutes providing the best coaching services. Given below are the top Digital Marketing Courses in Thane:
IIM Skills is a global leader in the ed-tech industry that provides online courses. The courses designed at IIM Skills provide industry in-demand skills to compete with the global manpower requirement. The Digital Marketing Courseby IIM Skills is an all-in-one course encompassing live training, mentorship, certification, and internship at the best competitive price.
The training is based on an online platform and students get the option of weekday batches as well as weekend batches. Moreover, they provide access to recorded lectures in case you miss any scheduled classes or want an extra revision in their Learning Management System (LMS).
The course at IIM skills provides training for Master Certification from IIM Skills and 15 other vital certification exams including Google, Hubspot, and Facebook Blueprint.
The syllabus includes the provision of tools such as Facebook Ads, Facebook Insights, Google Analytics, Keyword Planner, Twitter Ads, Semrush, Moz, Google Ads, Ubersuggest, Google Trend, Yoast SEO, LinkedIn Ads, Youtube Analytics, Succuri Security among many others.
This course by IIM skills can be joined by students, working professionals, traditional marketing professionals, digital marketers, entrepreneurs, housewives, college dropouts, and anyone looking to pursue the job of a digital marketer.
Students of the course have the option of taking up their non-paid virtual internship after completion of the course for adequate experience and understanding of online marketing. IIM Skills provides placement support and even post-placement assistance for students. The mentors are Google Certified experts with over 10 + years of experience in the digital domain.
Digital Bizware is a premier Institute, whose popular Advanced Digital Marketing Course in Thane helps in the effective promotion of a product or service after completion of the course. This Course by Digital Bizware also incorporates many workshops created by skilled in-house experts to help apply and execute the theoretical knowledge gained in practical live training.
They also provide an option of Customized Programs which are ideally suited for marketing professionals, executives, job aspirants, freelancers, bloggers, entrepreneurs, small and medium business houses.
They also have a wide range of courses in complementary fields as well. They have trained more than 100 companies in digital advertising and promotion to help them achieve their business goals and scale up their businesses.
Digital Bizware teaches more than 35 modules and 200 topics such as Search Engine Optimisation (SEO), Social Media Marketing courses, Content Marketing Courses, and many more. Their syllabus is modified and updated regularly to be at par with the industry needs.
Digible is one of the institutes in Mumbai that offers a Digital Marketing Course in Thane, which provides efficient and viable skills to become an expert Digital Marketer. The Certified Course has a duration of 60 hours over 6 weeks.
Digible provides assured internship along with practical training experience. Digible also hosts a variety of related courses for professionals and people looking to become industry leaders and trainers. The candidates have the option of choosing either weekend or weekday batches.
The course has a small batch size, which means more attention is paid to students individually to turn them into professional digital marketers. The faculty strives to provide you with education conforming to the latest trends and standards of the Digital Advertising and promotion sector.
Quastech digital is one of the foremost software training institutes in Mumbai established by Mrs Navdeep Kaur to provide excellence in software and Digital Marketing courses in Thane, providing training so that professionals become more efficient in executing and implementing the components of Digital advertising and promotion through online channels.
This institute also provides services such as Java Development training, Python Development training, MYSQL training, and software testing training. One of the main features of the course at Quastech Digital is that they provide real-time industry training. They also have systematized standardized practical life sessions for better adaptation by students.
They offer classes in their training centre in Thane on weekdays and they ensure every student undertakes a performance check process. Soft skill training sessions and aptitude sessions such as English communication interview rounds are conducted to promote the overall growth of every candidate.
Tech Library is one of the institutes hosting a competitive Digital Marketing Course in Thane. Their course is ideal for candidates willing to learn the A-Z of Digital Advertising and Promotion of brands under a single umbrella program. Their modules cover SEO courses, Social Media Marketing, Google Ads, and Google Analytics. They also provide corporate training, which is suitable for companies and organizations who need to train their employees.
Tech Library offers Asia’s first and only award-winning Digital Marketing Certification for the executive level of proficiency. They have been training candidates since 2010 and have trained over 5000 students worldwide. They are present in more than 40 countries and have over 5 centres in India.
So far, Tech library has provided with 3000 + job placements, 1200 + internships, 1000 + current jobs. Their hiring partners are Accenture, the Times of India, Tata Consultancy Service, Tata Indicom, Reliance, Sify, Omni-Tech, Neosoft, Infosys, Data Craft, Amazon, Airtel, Texas Instruments, BSNL, Cap Gemini to name a few.
DMTI Softpro Institute hosts several courses that cover the majority of the important components of internet marketing and the online platform for advertising such as:
Advanced Digital Marketing course, which comprises of 30 Modules and 5 certifications
1 Year Master Diploma in Internet Marketing course which comprises 75 Modules
Master Internet Marketing Certification that comprises 36 Modules
Content Writing Course and Workshop in Content Writing
What does the course include?
Search Engine Optimization
Social Media Marketing
Google AdWords, PPC
Google Analytics
Email Marketing
Google Adsense
Merchant Client Centre(MCC)
Mobile Marketing
Content Marketing
Creating Blogs
Google Webmaster
Freelancing Prospects
Affiliate Marketing
Creating a WordPress Website
Marketing Tools For Online Business
Design Graphics
Video Creation
Contact 0983 3900 335
Fee: ₹ 27500
Course duration: 3 months/ 90 hours
VII. LIPS India
Lavenir Institute of Professional Studies or LIPS India is a premium institute in India offering multiple varieties of digital marketing courses in Thane to turn aspiring job seekers into prolific professionals. LIPS India provides the most exhaustive internet marketing course curriculum with 5000+trained digital marketers and success stories.
One of the main benefits of the LIPS Institute is that they provide unlimited server space along with free trial on platforms like Semrush, Keyword Finder, Hootsuite, Spyfu, Trackur, Pushcrew, etc. Additionally, students have live paid platform access, Google Analytics data live, search console data, access to paid Mailchimp account, comic strip maker, and video access.LIPSINDIA recruitment team ensures that everyone who undergoes the training program gets sufficient job interview opportunities.
The LIPS Institute has worked with various business corporations and has been a part of their Online Marketing strategy. They have assisted in the creation of brands and have helped in digital campaigns.
What does the course include?
Introduction Google Adwords
SEO On-Page SEO Off-Page
Social Media Optimization
Email Marketing
Social Media Analytics
Video Optimization
Google Tag Manager
Content Creation
Affiliate Marketing
WordPress Fundamentals
Content Management System
Ad Display
Google Analytics
Mobile Marketing
Social Media Optimization
Fee: ₹ 30000
Course duration: 3 months
VIII. TDMC Thane
TMDC is a known Institute offering the digital marketing course in Thane based on the different crucial components of the Online Marketing Strategy for freshers looking to expand their field of knowledge and enter into the digital world of advertising and promotion. Their courses offer intensive training on social media content and engagement along with advanced search engine marketing.
The programs are created and supervised by certified industry experts who have ample years of experience in Online Marketing strategy and planning.
After the completion of the courses, candidates will receive a certification which will make them certified professionals and they also offer placement assistance for the leading companies to encourage candidates in managing digital campaigns of top brands.
Courses offered:
Digital Marketing Crash Course or Advanced Course
Advanced Google Analytics Training
Advance SEO Training
Advance SMO Training
Advanced Google Ads Training
Google Adsense Training
What does the course include?
Search Engine Optimization
Business Listing
YouTube And Mobile Search Engine Optimization
WordPress SEO
E-commerce SEO
Content Marketing
Mobile Marketing
Email Marketing
Affiliate Marketing
Freelancing Prospects
Media Buying And Public Relations
WordPress
Website Design
Contact 0982 0496 495
Course duration: 3-5 months
IX. Pace career Thane
Pace Career Academy is a leading digital training institute in Thane, which aims at providing quality education along with practical knowledge. The syllabus is designed for ease of understanding and practical implementation. This Digital Marketing Course in Thane covers Creating, Monitoring, Optimizing, and Getting extraordinary results.
The course is ideal for job seekers, business owners as well as working professionals. . The Institute has trained over 3000 students in a span of 12 years and has 23 + branches with tie-ups with 152 + companies.
The Academy also provides courses in human resources that can be very helpful for MBA graduates, administrative executives, BPO employees, and any graduate. Their courses on accounts and taxation/GST are well suited for people from the commerce field specializing in finance, accounts, and auditing.
What does the course include?
Website Planning And Creation
Social Media Optimization
Search Engine Marketing
PPC Ads and Google Adwords
Mobile Marketing
Search Engine Optimization
Google Analytics
Online Display Advertising
Email Marketing
Content Marketing And Strategy
Content Writing And Planning
Internet Marketing Strategy
Affiliate Marketing
Adsense
Online Reputation Management
Freelancing Projects
Re-marketing and Re-targeting
Contact 072 7614 4992
Course duration: 4 months
X. IMS Proschool Thane
IMS Proschool is one of the top institutes, which provides training in finance, accounts, analytics, investment banking, wealth management, data science, and a wide range of other programs.
The Digital Marketing course in Thane is a 3 months instructor-led program that prepares the students for 6+ Certifications by Google and Facebook. The course completion certificate is received from IMS Proschool, which is a Partner of NSDC – Ministry of Skill Development, Govt. of India.
The faculty at IMS Proschool is talented with expert knowledge of Online Marketing and web strategy. They provide valuable insights to people from conventional marketing backgrounds who need the education to strategize and develop their business. They provide adequate reference material in case studies that are prepared by experts and the course is specially designed to include the latest industry trends.
A detailed digital marketing program will cost you anywhere between INR 25000-50000 for a 3-6 months program.
What are the different concepts covered in a digital marketing course?
You have SEO, SEM, Reputation Management, Social Media Marketing, Google Analytics, content marketing, advanced blogging, digital media, Integrated Digital Strategy, Email Marketing, among the main concepts covered in a digital marketing course.
What is the duration of Digital Marketing courses?
The duration for a comprehensive digital marketing program is around 3 to 6 months (12 weeks-24 weeks). Practical assignments, case studies are also included in the course.
Conclusion
This article provides a list of the top 10 Digital Marketing Courses in Thane, which are created to cater to the specific needs of individuals and provide guidance-based learning to become experts within a short span of time. Readers can choose a course that meets their unique requirements at the most reasonable prices.
Are you an aspiring content writer looking for Content Writing Courses in Navi Mumbai? Navi Mumbai has a huge number of opportunities in the field of content writing. This article provides you with the top Content Writing Courses in Navi Mumbai. Read on to know more about the content writing courses and how to become a certified content writer.
Content writing is defined as composing content to convey a message to the target audience. In simple terms, content writing means playing with words. If you can write reader-friendly, error-free, engaging, informative, and original content you can become a great content writer.
Why is content writing important?
In an era of SEO and digital marketing, content is the most effective way to get your brand in the digital space. High-quality content and reader-friendly content helps the visitor to engage on your site and become a customer. Good content helps you to rank higher on the website. Writing content and posting it to the website is the best way to attract potential customers.
How to write effective content?
Let’s explore how to write effective content.
1)Do Research: Research helps you to keep ideas flowing, once you find an idea about what to write research more on the specific topic. Make a note about the key points of the idea. Pen down the thoughts about the content from the reference pages you look up.
2)Stick to a single topic: Once you start writing the content to the specific topic stick to this specific topic and avoid strolling to different topics because it will break the user’s flow of reading.
3)Write original content: Make sure your ideas are original and the content you write is free from plagiarism. It also helps you in website ranking.
4)Create an inspiring headline: Headline will help you to attract an audience to your content. Make sure your headline is good, impressive, and attracts the audience’s interest.
5)Write engaging content: The content you write helps to hook the reader’s attention. To capture readers’ attention, have a promising introduction that engages the readers. Also, make a query to readers which helps them to think and apply the knowledge provided in the content.
6)Proofreading your content: To have error-free content you must check and eliminate the sentence that doesn’t match the flow of the content, eliminate grammatical errors, spell check the content and eliminate punctuation errors.
Many people think content writing means writing articles and blogs, however, there are much more to explore. Listed below are the different forms of content writing.
1)Helps to build the awareness of your brand to the targeted and new audience
2)Helps to strengthen the bonds with the customer
3)Content marketing helps in lead generation for the business
4)Great quality of content helps to influence the buying decision
5)High-quality content is important for SEO ranking
Eligibility to be a Content Writer
Let’s explore the eligibility criteria to become an aspirant content writer.
Ø Degree holders with any specialization are eligible to become content writers. Bachelor’s/Master’s degree in Journalism or Literature is an added advantage.
Ø Should possess excellent communication skills and writing skills
Ø Should have basic knowledge of digital marketing skills such as SEO, email marketing, a web analytics
Future Scope of Content Writer
Everything in the world depends on the content, whether it is a small, medium, or large business. Content has a massive scope. In the age of the digital world, high-quality content writers are in demand to make their business top with engaging content. Cities like Navi Mumbai, Bangalore, Noida, Pune, Delhi have greater scope in the content writing world when compared to other cities.
Most popular content writing employment sectors
There are a Plethora of employment sectors looking for a good quality content writer. Here let’s discuss the most popular employment sectors that are looking for a good content writer.
Ø Recruiting Companies
Ø Education Industry
Ø Healthcare Industry
Ø Travel and Tourism Industry
Pay Scale of a content writer
Ø If you are a content writer freelancer or with experience of 0-2 years, you can expect a salary between 3.5 lakhs per annum – 4.0 lakhs per annum.
Ø If you are a content writer with experience of 2-5 years you can expect 5 lakhs per annum – 8 lakhs per annum.
Ø If you are a content writer with 5 years and above years of experience you can expect a salary between 9 to 15 lakhs per annum.
IIM Skills provides the best and most well-grounded Content Writing Courses in Navi Mumbai. With an experienced set of facilities, they help the aspirant content writers to hone their skills to a professional content writer.
Their content writing master course provides 4 hours of live online classroom training usually on Sundays,16 hours of lectures, 60 hours of practical assignments, free tools worth 35k. IIM Skills also provide LMS facilities where we can listen to the recorded sessions of the content writing course.
After completion of the course, we need to complete the Content Writing Course (CWMC) exam to become a certified content writer from IIM skills. IIM skills do provide the option to become a HubSpot Certified content writer (international certification) by clearing the HubSpot exam.
The training course covers in-depth knowledge for the following topics
Ø Different forms of content writing
Ø Exposure to content writing tools
Ø How to eliminate duplicate content using duplicate content detector tools
Ø How to create a blog
Ø Guidance to word press account and web development
Ø 3 Months optional internship
Ø Career opportunities after the course
Ø To write the first blog on a platform like Times of India
Ø Self-publish first e-book in Amazon Kindle, google books
The brand Salon institute is one of the premier content writing institutes. The institute delivers great quality Content Writing Courses in Navi Mumbai. TBS also provides courses in digital marketing courses.
Their content writing course includes
Ø Art of content writing
Ø Understanding the audience
Ø Writing for digital platform
Ø Different types of writing
Ø Things to take care of after writing
Apart from a certification course in content writing the institute also provides a certification course in Search Engine Optimization (SEO), a certification course in social media marketing, a certification course in PPC-AdWords-SEM.
Also known as CIA, the institute provides one of the best Content Writing Courses in Navi Mumbai. They deliver many forms and styles of content writing for budding writers to become a professional content writer.
CIA also provides other certifications apart from content writing such as email marketing, web analytics, and Testing, video marketing, Digital advertising and affiliates, and marketing automation. They also provide placement support.
4) Indian Institute of Digital Education:
The acronym for the Indian Institute of Digital Education is IIDE. It is known as India’s No.1 Digital Institute for Content Writing Courses in Navi Mumbai awarded by the Indian education congress. It has short-term certification courses and fast-track certification courses. The institute also provides post-graduation programs.
IIDE also has branches in Andheri, Mulund, Churchgate. The courses in IIDE are taught by Subject-Matter Experts (SME) through the live session and also by video recording. They provide an interactive session that helps the student to interact with mentors.
Their syllabus of content writing covers
Ø Essential of writing storytelling
Ø Applying Psychology of writing
Ø How to write for digital platforms
Ø Different forms of writing
Ø Proofreading, editing, rewriting
They do offer other certification courses such as google analytics, social media, SEO, etc. IIEDM provides hands-on experience with live projects, post-training support, job assistance.
5) Henry Harvin:
Henry Harvin Institute provides good Content Writing Courses in Navi Mumbai and also in other cities in India. They deliver 32 hours of a content writing course and provide Certified Digital Content Writer (CDCW) certification.
Henry Harvin Institute provides training on all aspects of content writing. The institute helps the budding content writer to improve their thoughts into words. The institute also provides internship opportunities for aspiring writers. Moreover, it has LMS mobile application facilities. They do provide placement opportunities.
FAQ’s
1)Why opt for content writing as a career?
Content Writing is a booming career in India. Navi Mumbai and other parts of Mumbai, Bangalore have been loaded with an ample amount of content writing job opportunities. The basic skills and abilities for writing content lie in language, style of writing, vocabulary, grammar, and original content. Content writing helps you to learn about SEO and the digital world.
2) What are the prerequisites to be a Technical Writer in Navi Mumbai?
A UG graduation is required to become a technical writer. Knowledge and experience in subjects like Engineering will be an added advantage.
3)How do I gather creditable Information?
The creditability of information for a specific subject or topic can be gathered from reliable news, magazine, journals, research, and reports.
4) How can I know my content ranking on websites?
The ranking of content depends on Search Engine Optimization (SEO) results, website traffic and target audience.
5) What is the average fee structure to learn a content writing course in Navi Mumbai?
The average fee structure for a one-month content writing course in Navi Mumbai is approximately Rs15000.
6) Do I get freelancing opportunities or work from home opportunities after the completion of a contentwriting course?
Yes. Good quality content writers are in demand in freelancing websites like Fiverr, Upwork, WorknHire, Guru, etc. and you can also get placement guidance from the institute you enrol.
7)What types of content writing jobs are in demand?
Text authors, Editors, Translators, Technical writers, Freelancers are the few demanding jobs in the field of content writing.
8)How to start my career in content writing?
You can start your career as a content writer by taking up a freelance project. There is an ample number of opportunities available for a freelance writer. The Company outsources its requirement of content writing to independent writers via websites like Upwork, Fiverr, WorknHire, Guru, etc.
Other options are to look for a content writing internship. Usually, platforms like Internshala helps budding writers with an ample number of internship opportunities. IIM Skills provides an optional 3-month internship after the completion of the Content Writing Master Course certification from the institute.
You can also set up your blog and pen your thoughts for the world to read.
9) what are the skills required to become a content writer?
To be a successful content writer you need to master different styles of content writing. The content you write must be original, and you need to know the basics of SEO, Html, CSS, and Word Press.
10)What are the basic content writing skills that a budding content writer should focus on?
Proper spelling and punctuation, good sentence and paragraph structure, knowledge of different styles of writing are the content writing skills a budding content writer should focus on.
Final Words
This article sums up the list of the top five reliable and creditable Content Writing Courses in Navi Mumbai. If your passion is to make content writing your career- explore the list and choose the desired one. These institutes help you to learn and hone the required skills for content writing and to become a good quality writer.
All the listed Content Writing Courses are equally competitive. Few institutes provide you with an added benefit. Good Luck!!! Follow your passion as a certified content writer and ace the job opportunities.
The Best CAT Coaching Institutes In Delhi are committed to providing you with the best training in a systematic manner. The course is structured in a way that enables you to get the best out of the training program. At the same time, you get to develop some very significant personal development skills that go a long way in making you punctual, efficient, and confident.
Delhi being one of the major metropolitan cities in India, thousands of students come to the city for higher studies. Delhi has some of the best colleges and universities. It is also home to the finest CAT Coaching Institutes In India.
Other than the Institutes like TIME, Career Launcher, and IMS that have a pan India presence, the CAT Coaching Institutes in Delhi can boast of having some of the best mentors, infrastructure, and technology-driven course pedagogy.
Here we have listed the Best 10 CAT coaching institutes in Delhi that provide impeccable education along with case studies, study materials, mock tests, practical sessions, and doubt resolution that helps you to crack CAT successfully.
1. IIM SKILLS
IIM Skills is one of the most distinguished names for training in different professional courses. The courses spearheaded by some of the finest mentors are comprehensive, industry-relevant, and help aspiring students and professionals to make the right choices regarding a flourishing career.
IIM SKILLS is one of the finest Online CAT Coaching Institutes in Delhi. With their unrivalled instructor-led and self-paced CAT Coaching programs, they provide the candidates with all the knowledge required to crack the CAT examination and get into a premium business management school.
One of the most helpful features is that the course is conducted online which means you don’t have to commute and can learn from anywhere you want.
The two courses at the institute are as follows:
The self-paced course with the monthly webinar. Course fee – Rs 1999.
Complete CAT coaching weekly sessions the course fee is Rs 24,999.
Features
The courses are conducted through online interactive coaching sessions. There is lifetime access to the learning management system once you register for the course at IIM Skills. The learning management system gives you access to all the coaching sessions along with presentations, videos, eBooks, and mock tests for overall preparation.
The syllabus is updated regularly and is industry-validated. You get an assessment of your strengths and weaknesses through an online test. After that, your mentor charts out an organized plan that helps you to maximize your efficiency. You get personalized mentoring sessions to work on your areas of improvement.
There is doubt resolution 24×7. You get the opportunity to participate in group discussion platforms. All the essentials with helpful strategies for personal interviews are also covered in the course.
Whether it is reading comprehension, data interpretation, verbal ability, or reasoning IIM Skills has you covered. There are topic-wise materials as well as miscellaneous materials that help you to prepare for CAT in depth.
The videos, course materials, case studies are a repository of information that can help you to achieve all your goals successfully. Add to it the exemplary mentors who see to it that all your queries are addressed.
They not only provide the necessary knowledge but do it in a fun interactive way motivating you to study in a planned meticulous manner to get the best out of your efforts.
You can download the detailed brochure from the IIM SKILLS site.
MBA Guru is one of the leading contenders for the best CAT coaching institutes in Delhi. With thousands of students enrolling in the institute, MBA guru has one of the most comprehensive classrooms and online preparation modules for CAT.
They have an adaptive learning process which they believe is more effective than any traditional method of CAT coaching. The observation is based on years of analysis. The success rates have been higher after they have incorporated adaptive preparation rather than a strict rule-based traditional method of learning.
They have two methods of providing training on CAT: Online Preparation and Classroom Preparation.
Online Preparation
The online preparation of CAT comprises more than 300 hours of live interactive sessions with the mentors. All the concepts whether basic or advanced are covered in an organized virtual classroom setup.
The course syllabus includes 25 + mock CAT tests, and 500 short videos by the CAT toppers to derive inspiration from. The batch sizes are limited giving you the scope to interact better with your mentors.
You have doubt clearing sessions, dedicated telegram groups to resolve queries anytime anywhere. You also have WAT/PI/PE preparation from mentors from top business schools.
The institute carries out an extensive SWOT analysis to assess your strengths and weaknesses. Your home assignment and study materials are prepared based on the results so that you get the best out of the course. Additionally, you get 35 + non CAT preparation like IIFT, XAT, SNAP, and others.
Classroom Adaptive Preparation
It is very effective and covers everything that is included in the online adaptive program. This kind of training involves blended learning, a method of offline and online teaching for maximum efficiency. However, the methods of teaching have taken a turn after the pandemic situation. For now, most of the institutes are conducting the online method of teaching.
Tathagat is undoubtedly one of the most efficient CAT coaching institutes in Delhi with a compact curriculum and senior faculty members all experts in the field of CAT Training.
It has established itself as one of the most reputed training centres for MBA entrance training. Established in 2007, they take all the steps required to maximize the learning of the students. A limited number of students in every batch helps to impart high-quality education and attention for a personalized, customized course pedagogy.
Course Name – CAT Coaching Course
You can either take up the CAT coaching for one year or the CAT coaching for 2 years.
The course incorporates more than 400 online tests with an updated CAT curriculum. The doubt clearing sessions are conducted regularly. Additionally, you have group discussions, personal interviews, essay writing sessions, that help to hone your skills, communication skills, and prepare you for the corporate world.
You have the flexibility of opting for a weekday or weekend batch. There are more than 80 hours of workshops with certified teachers who give you actionable strategies to score better in the CAT exam.
Other than the exhaustive CAT training, you also have the CAT test series and study materials at the Tathagat Institute.
The CAT test series has a total of 160 full-length tests that include CAT as well as other MBA exams. There is a sectional test module that includes 45 Tests.
Alchemist is one of the top CAT coaching institutes in Delhi that emphasize a personalized approach towards educating the students so that they get the most out of the courses.
Training Method
The process of taking up the course is a step-by-step method where you first take a competency test to assess your abilities. In other words, it is this step you carry out for SWOT analysis.
Based on the results, you are provided with a structured learning method. You have high, medium, and low priority topics based on your results generated by the AI. You book your classes according to the steps mentioned in the second phase.
In the fourth and final stage, you test your abilities by taking the mock tests that are replicated versions of the CAT pattern.
The different courses available for CAT trainees are as follows:
I) CAT coaching for quantitative logical reasoning and verbal topics. The course fee for this module starts from Rs 3000.
Details
This module helps you with mock tests, skill assessment tests, automatic updates for skills scorecards. You also have a specific study zone for online doubt clearance. You can select a mentor from whom you want to learn and multiple time slots allow you the flexibility to learn on weekdays or weekends.
II) Online coaching for MBA entrance exams 2021. The course starts at Rs 35000. It is regarded as one of the best programs for CAT coaching in Delhi.
Details
This module includes virtual classes in interactive learning for CAT sections like Quant, Verbal, and DILR.
You have a series of CAT mock tests, customized learning paths based on the assessment of SWOT analysis, and all the basic and advanced concepts of CAT.
They have a CAT skill assessment test every month for understanding your competency, speed, and accuracy. You also have a smart CAT mock platform feature with more than 21000 questions to practice for your final CAT exam.
There are standard doubt resolution sessions, flexible time slots, and the opportunity to learn from top faculty members.
III) Best online coaching for CAT IIFT and XAT. The course starts at Rs 55000.
Details
This module covers all the concepts of the previous module along with a personalized approach towards providing knowledge of the different sections to the students.
The CAT coaching in this module covers group discussions, basic and advanced modules, personal interviews, and overall business school guidance.
One of the distinctive features in this module is that you get unlimited classes with the experts, and master the skills to crack CAT. This module not only covers CAT but also XAT, SNAP, IIFT, AND TISS NET.
Brilliant Academy of Learning is one of the top CAT coaching institutes in Delhi that prepares you for CAT and other MBA entrance exams.
The mentors at the institute have more than 15 years of experience and the Academy makes sure that you cover all the aspects of CAT exams incisively.
Distinctive Features of the Institute are as follows:
You have exhaustive course content that includes the fundamentals and the advanced concepts of all the topics. The teachers are affable and helpful. They believe in providing a structured approach to learning for the CAT exam.
There are several teachers at the institute for separate subjects based on their expertise. Whether it is reading comprehension, math, reasoning, or data interpretation every teacher provides the students with advice on how to approach the topics with confidence.
There are full-length tests interview preparations and guidance on admission to eminent B-schools. Furthermore, you have exam alerts and assistance that fuel the learning process better. You learn important tips from faculty members and the team at Brilliant Academy of learning.
They also provide you with GDPI and written ability test that comprises essay writing and advanced learning of grammar. There is ample opportunity for soft skills development for your overall personality growth.
Prudence Academy strives to provide high-quality programs at reasonable pricing. It is today one of the top CAT coaching institutes in Delhi with impeccable training in all aspects of the topics in the CAT exam.
They have a great faculty and a structured program that helps to understand the components of the subjects thoroughly. Ever since its establishment in 2003 in Delhi, Prudence has helped thousands of students achieve their dreams through a well thought out program that places importance on understanding all aspects of the business management entrance examinations.
Other than CAT they also provide training in the programs like MAT, GMAT, GRE, IELTS, TOEFL, BBA, Bank PO, SSC, and others.
Contact U – 70, Shakarpur, Laxmi Nagar, Metro Station Gate 2, Delhi 110092 Phone: 98730 97007
7. Kitabee Education Services
Regarded as one of the best CAT coaching institutes in Delhi Kitabee Education Services is an innovative Institute started by two trainers who have had more than two decades of experience in-classroom training.
The courses provided are at an affordable rate. The programs are structured, and time-tested programs for students to get the best out of the curriculum.
We have seen how there are lakhs of students who sit for the diverse competitive exams like CAT, GRE, SNAP, and others. Kitabee Education Services helps you to prepare intensively for these exams so that you can realize your dreams of getting into elite business schools for a great career.
There are three categories of training: Classroom training, Online programs, and workshops. Let’s look at online training since it is the most preferred one in today’s times.
CAT Online Program
The online course is formulated in a way that provides all the benefits of classroom training along with individual-focused attention. There are consistent live classes with practical questions and doubt resolutions.
You have video lectures, study materials, topic-wise examinations, assessments, and revision sessions. Along with that, you have a dedicated WhatsApp group for peer-to-peer discussions.
You have a question bank comprising 3500 questions based on the CAT model. The modular approach helps to divide the subjects into two different parts so that you can repeat the modules as and when needed.
Moreover, they offer a thorough idea about the core concepts with clarity on the types of questions that come. This helps you to develop speed, concentrate on the focus areas and your strengths and weaknesses.
The online program is divided into four plans (target 2021) for your benefit.
The Alpha Plan is Rs 25000 + GST
The Beta Plan is Rs 27500 + GST
You have the Gamma Plan which is Rs 30000 + GST
And finally, the Delta Plan is priced at Rs 40000 + GST.
Based on the pricing you get additional features like access to the course materials of other competitive exams and full-length mock tests. For all classes, you get study materials, practise questions, personalized one-to-one mentorship. You also get group discussion and personal interview preparation, and video lectures.
Classroom Training
Classroom Training comes with personal attention, workshops, revision sessions, consistency, foundation classes, doubt clearance on the spot. They host several workshops, mock tests, revisions that translate into efficiency and confidence for some of the best results.
You also get practise papers questions and lessons comprehensively in the study materials. These are prepared exactly similar to the CAT papers so that have an overall idea of how to sit for the CAT exam without getting intimidated.
Contact 3E/5, 2nd-floor Anarkali Complex, Near Jhandewalan Extension, Gate Number 2, Delhi. Phone 9717 124 250, 9540 897 459.
8. AnkGanit
When we talk about CAT coaching institutes in Delhi, AnkGanit is one of the foremost names to consider. There is an unparalleled team of expert mentors for IIT IIM alumni and CAT toppers that provide adequate support to the students to excel in their CAT exams and look forward to a bright Career.
Course Name: AnkGanit CAT Online course
The CAT Course is replete with online videos, virtual interactive classes, and impeccable study materials. You have 1000+ online videos that explain to you the most elemental of concepts to the most advanced level topics that are part of the CAT exam curriculum.
The videos are created and designed by CAT toppers and alumni from the Indian Institute of Management and FMS. You have more than 140 booklets, pdf, that cover 8000+ questions in the format of the CAT exam.
The live classes comprise 520 hours of intensive learning and doubt resolution. The presentations, videos, and eBooks are updated regularly keeping in mind the demands for the CAT examination. The booklets are also divided into categories that provide a topic-wise study of easy and complex components.
The most popular feature is the online test for assessment and review. You have 410 online tests and 340 sectional tests that include algebra, geometry, trigonometry, reading comprehension, and other important subjects.
There is the scope of a multidimensional analysis that helps to understand the accuracy of your learning and how to improve on areas of weaknesses. This includes 23 parameters to assess the progress of students through online tests.
Contact Block A 25/7, Ground Floor, Middle Circle Connaught Place Delhi 1 Phone 0114 152 5143, 8512 8566 65.
9. Byju’s
Byju’s is a name that needs no introduction because it is one of the most popular online platforms for studying. Apart from a variety of subjects for different standards that includes school kids, college-going students, and university students, Byju’s also has an in-depth CAT program.
Therefore, Byju’s is regarded as one of the top online CAT coaching institutes in Delhi as well.
Byju’s learning program includes an organized module that is led by super talented content creators Raveendran and Santosh PN. They have been instrumental in changing the lives of many CAT aspirants.
The cat preparation program module is divided into three parts:
I)The Concept Session
The concept session covers the fundamental aspects of simplifying every topic and focusing on problem-solving at the elemental level.
II)The Advanced Session
The advanced session covers the different techniques for solving difficult problems and helps with byju’s customized and patented URL technique to solve them. This session helps you to concentrate on maximizing your scores in the least time possible to achieve time efficiency.
III)The Pattern Session
Finally, the pattern session helps to solve previous papers’ questions and helps to establish a particular pattern to solve questions easily. This session also gives you insight into the type of questions that might come in CAT.
You also have Byju’s CAT Preparation Tablet that has a complete set of CAT study materials online study. This comprises 200 chapters in 20 full-length tests.
You get an understanding of group discussions, personal interviews along with writing a statement of purpose, essays, and current affairs.
There is also a detailed topic-wise, time-based analysis to assess your performance and develop your strengths and weaknesses.
Contact 9243 5004 60
10. Fundamakers
Fundamakers has emerged as one of the most transformative Online CAT coaching institutes in Delhi that aims to provide high-grade training for various entrance test-based examinations in India.
They are concerned with the overall development of a person’s faculties and therefore provide rich training as well as soft skills development. They have a vast range of programs for competitive exams.
The CAT preparation module is conducted online which helps in quality education and time efficiency. The course is interactive and conducted by expert faculty who are top scorers in CAT and have an innate knack to understand how the CAT examinations work.
The expound in detail the concepts covered in the CAT syllabus. You have video lectures, study materials, doubt resolution sessions, practice tests, GDPI, preparation, and counselling for the top B-school admissions.
You can download the detailed brochure from their site.
Contact: 9598 3333 444
Conclusion
Here we have been seen the top 10 CAT coaching institutes in Delhi. All these institutes have a comprehensive syllabus that encompasses all that is covered in your cat exams.
Moreover, they provide an excellent facility for doubt resolution and have subject experts to give you knowledge on the concepts. The study portals at these institutes help you prepare for the exam from anywhere you want.
Go through the curriculum and weigh your options. The best thing would be to have a checklist of your criteria and then evaluate the curriculum when you go through the CAT programs of the institutes.
Have faith in yourself and select an institute that meets all your criteria. You have to take that first step towards achieving your goals. With proper planning and structure and your resolution to crack the exam, you will most definitely realize your objectives and make a thriving career in the world of business administration.
IIM SKILLS vs Upgrad: Digital Marketing Course Comparison
Introduction
For making the best digital market professionals, the best Institute in Digital Marketing is required more than ever today. The Digital world is growing very rapidly, so are the job opportunities. 5 years back Prime Minister Shri Narendra Modi launched the Digital India program. The best thing about this program is it became a way for everyone to plunge into the digital world.
It not only opened the door for businesses but also created many job opportunities. The digital platform is the best-earning gateway for scholars and professionals for which they have to be fully skilled from the best institutes who are providing the best and latest techniques in the digital marketing world. This article helps to decide the best Institute in Digital Marketing.
Digital Marketing is one of the hottest platforms which generates the maximum number of best job opportunities in the digital world, for which one must possess the right skills along with the certifications. Today we are going to look at the digital marketing courses of IIMSKILLS vs Upgrad
This is the right time to choose and do the Online Digital Marketing Course to secure a brighter future. Currently, many Universities and Institutes are providing digital marketing courses and certifications for exploring your required marketing skills through their campus classes or online classes. After the Digital Marketing certifications, it will add another star to one’s resume and support in building career growth.
Digital Marketing is a field that requires professionals to remain updated with the latest emerging tools and techniques for one’s survival. Digital Marketing generates the best opportunities for professionals who either want growth in their working job profile or even for people who want to switch their jobs. It also generates many job opportunities for the Freshers.
Today, digital marketing is attracting many Freshers and professionals for the best brighter future aspects and alluring salary packages. Every business organization wants a fully skilled professional to take their businesses to new heights. Enrolling and completing the digital marketing certification course equips one with the knowledge and the skills required for achieving digital marketing challenges. This certification course opens doors to set from one as a freelancer to a full-time employee. The certification from the best institutes will give you an advantage over the others for the employers searching for the best talents globally.
Institutes Providing Best Training Programs in Digital Marketing
Many institutes design their course as per today’s needs and give quality training with the support of their experienced faculty staff. Many institutes provide detailed courses on digital marketing and its important modules. Let’s check out the detailed information in this comparison article for IIMSKILLS VS UpGrad
IIMSKILLS vs Upgrad Course Comparison with details
IIM Skills Institute
IIM Skills started its journey 5 years back as an educational blog and after reaching a vast number of people online, IIM Skills decided of launching a full-fledged program and started a Master’s Program in Content Writing. It brought a historic change in the Content Writing Industry, and today IIM Skills is recognized as one of the leading brand names amongst the institutes providing the best online courses.
With its 23+ city’s presence, all-around India and Asia (Singapore and Dubai) IIM Skills is providing different courses to enhance the skills of scholars, professionals, and entrepreneurs in attaining their desired objectives.
IIM Skills is the only institute of its kind that guarantees the participants a 100% fee return if the participant is not satisfied after the first online class attended. IIM Skills has trained over 5000 professionals across the globe through 1000+ training live online sessions.
The Institute has a team of trained and experienced faculty with over 10 years of experience who are delivering quality education during the professional certifications programs.
IIM Skills Objectives
IIM Skills aim to provide world-class education through live online classes and self-paced 24*7 online support with the IIM Skills Learning Management System program. The courses at IIM Skills are designed keeping in mind today’s needs and at an affordable price so that everyone gets technically skilled.
Online Courses of IIM Skills
Content Writing Course
Digital Marketing Course
Digital Marketing Master Course
IIM Skills has designed the Digital Marketing Master Course program, keeping in mind today’s need to make the participants a skilled professionals after the course completion. The 180 hours of comprehensive live online training covers the Master program through 40 modules of digital marketing.
Fee: INR 29,900.00 + 18% GST
Digital Marketing Master Course Content
Introduction to Digital Marketing
The need for Internet Marketing
Delivery Instructions and expectation from the course
Assignments and Exams
Support Desk Timing and Process
Developing Website With WordPress
Introduction to WordPress
WordPress website benefits
Understanding WordPress website management
Setting frontend and backend website
Customizing WordPress
WordPress speed optimization
Tools
WordPress
Plugins like Yoast SEO, Page Builders, and many more
Cloudflare
Integrating web hosting with the domain
Search Engine Optimization
Fundamentals of Search Engine Optimization
Indexing and Crawling
Algorithms of Search Engine Optimization
Google Search Console
On-page Optimization
Keyword Research and Density
Content length in Search Engine Optimization
Off-Page Optimization
My Business listing with Google
Tools
Google Keyword Planner
Ubersuggest
kwfinder
answer the public
Pingdom
Semrush
Small SEO tools
Plagiarism Checker
Domain Authority Check
Search Engine Marketing
Fundamentals of Search Engine Marketing
Search and Display Advertising
Re-marketing and Video Advertising
Biddings and Ads planning
Mobile Ads and Running Ads campaign
Tools
Google AdWords
Keyword Planner
Semrush
YouTube Analytics
E-mail Marketing
Introduction to Email Marketing
Setting Email Channel
Email Marketing and dipping
Bring up the opening using Email Marketing
Spam score checker
Tools
Mail Chimp
SMTP Server
Mail Tester
Campaign Builder
Inbound Marketing
Introduction and importance of Inbound Marketing
Funnel Creation
Landing Page Optimization
Drip Email
Tools
Landing Page
Mail Chimp
Modal Popup
Tenting for Infographics
Social Media Channels
Social Media Marketing
Introduction to Social Media Marketing
Facebook Marketing and Pixels
Linkedin Marketing and Ads
Instagram Ads
Twitter Ads
Pinterest
Tools
TweetDeck
Hootsuite
Pixlr of Instagram
Canva
Web Designing and Development
Social Media Marketing
Search Engine Optimization
Search Engine Marketing
Paid Advertising
Content Marketing
Google Analytics
Fundamentals of Google Analytics and Web Analytics
Treemap
Traffic Sources
Vents
Setting goals
Types of Traffic
Social Media Analytics ( Facebook Pixel, LinkedIn, Twitter Ads)
Tools
Twitter
Facebook Pixel
LinkedIn Ads
Google Developers
Paid Media
Earn Media
Social Media
Advanced Marketing and Content Writing
Writing formats
Choosing Keywords
Understanding Plagiarism
Planning & Buying Media
Blogging for Media Affiliation
YouTube Marketing
Marketing Automation
CRM Integration
Customer Lifecycle Management
Email Marketing
Mobile & Social Marketing Capabilities
Developing Digital Infographics Resumes
Tools Familiarization
Tools worth rupees 79,000+ are free available for the participants without being charged any extra charges.
Facebook Ads
Facebook Insight
Google Analytics
Keyword Planner
LinkedIn Ads
YouTube Analytics
Google Trends
UBERSuggest
Google Ads
SEMrush
MOZ
Twitter Ads
Assignments [ duration: 120 hours]
The Digital Marketing Master Course is designed in such a way that it provides a handful of learning assignments. At IIM Skills, the participants will get a weekly assignment after the online classes and the assignments have to be submitted by each participant before every next online class.
Web Development: duration 15 hours
Under this, the participant was asked to purchase the Domain Name and Web hosting and then develop their website with WordPress.
Micro Video Marketing: 10 hours
In this, the participants will learn how to do a video campaign by developing YouTube Studio. In this, the participants will learn the video campaigning technique through video content developments, tools management, and infographics management for the video marketing platform.
Google AdWords: duration 10 hours
AdWords is the most important part of Digital Marketing through which one can do promotions. In this assignment, the participants will learn about doing ads on google and also master the paid ads at YouTube, Search, Display Network.
SEO is the most important part of digital marketing for which all the participants will do live assignments for their website on-page and off-page SEO and do various assignments like keyword search, keyword density, competition analysis.
Social Media Marketing: duration 15 hours
In this assignment, the participants will create a social media presence on Facebook pages, LinkedIn Business Profile, Twitter account, and master the social media tools.
Affiliate Marketing: 10 hours
In this assignment, the participant will learn about affiliate marketing by signing up with multiple affiliate programs and focusing on earning $100 in the program itself.
Email Marketing: 15 hours
In this assignment, the participant will learn to live email marketing using Mailchimp, Mailgun, and other platforms.
Content Writing: duration 30 hours
Content is the most vital part of any website to rank your website in SERP one must have excellent writing skills. In this assignment the participant niche research, long and short tail keywords, blog writing.
Internship (optional)
IIM Skills internship is a non-paid virtual internship that is optional for the participants, those who choose to go for this has to qualify certain criteria, it’s a 3-month internship in which participant has to submit a minimum of 8 approved articles and a certificate is given for the internship to the participants.
Placement
As the world’s leading online institute, IIM Skills is approached by world-renowned organizations for hiring requirements for which IIM Skills supports their participants in scheduling the interviews with those organizations.
Alumni Review
Swathy Swaminathan, Assistant Manager (Research and Content at India Infoline Securities PVT. LTD. Mumbai)
Very informative sessions, thank you, sir
Parineeta Gopal, Deputy Manager-Copywriter (Cox and Kings India)
All the sessions are informative with in-depth coverage of each topic, thank you
upGrad Institute
upGrad institute started in the year 2015, the institute aims to give the best offline and online courses to the industrial sector. The courses at upGrad are designed in collaboration with many well-known universities around the globe to fulfil the needful.
The upGrad institute gives in-depth knowledge to their participants who got enrolled with the upGrad courses but also guides them in upgrading their hidden technical skills. upGrad institute joined hands with MICA, Ahmedabad, and designed the Post Graduate Certification in Digital Marketing and Communications to develop the best leadership qualities in professionals keeping in mind the global digital marketing world.
A little about Mudra Institute of Communications (MICA)
Mudra Institute of Communications (MICA), Ahmedabad is the premier Business Management Institute in the Asia-Pacific region started in year 1991, since then MICA has trained thousands of Business & Marketing leaders. MICA alumni include Kunal Jeswani, CEO of Ogilvy, Swati Rai, Basel Analyst at Societe Generale Global Solutions Centre.
Since then, MICA is fulfilling the requirement of professionals to many well-known brands, likewise Amazon, Axis Bank, Google, GroupM, and many more.
The designed course content of “Post Graduate Certification in Digital Marketing and Communication”, is a combination of traditional techniques and the latest marketing tools. It gives a thorough idea of how cutting-edge learning helps in developing global leaders not even in the digital marketing era but also in the world of business management.
Course Title: Post Graduate Certification in Digital Marketing and Communication
Duration: 5 months Base + 6 weeks per specialization
The program is designed to get a job or a growth to one’s career in the field of digital marketing or for those who want to elaborate their business on the digital marketing platform
Freshers
Typical Marketers
Brand and Communication Manager
Executives & Managers in Digital Marketing
Marketing Professional & Sales Executives
Entrepreneurs and Business Executives
Tools
Tools are the most essential part of any business field, it enhances the quality of work and will make things ready for the market. Following are the standard tools a participant will learn in the digital marketing course.
Google Ads
Google Analytics
Facebook Ads
Hootsuite
Buzzsumo
Google Webmaster Tools
Woorank
Hubspot
Digital Marketing & Communication
In this program, the participant will learn to get an introduction with Marketing, Digital Marketing Funnels, and Metrics and thereafter choose any 1 from the 3 customized tracks.
Executive Track:
This is a 5 monthly course program through which a participant will learn Digital Marketing with the direct experience of 25+ tools and 5 certifications.
Management Track:
This is also a 5 monthly course in which the participant will build, run, and analyze the 4-month long multi-channel campaign.
Leadership Track:
A 5 monthly program supports the participant in developing and maintaining a Digital Campaign Calendar and develops SEM & SEO Audit Reports.
The course with its flexible feature gives a hand-full advantage of choosing the correct course module as per their interest and needs starting it from scholars to the business professional or entrepreneurs, besides the core program the participant can opt specialization module as per the need.
Executive Track
Duration: 5 months
Fundamentals of Digital Marketing – introduction to Digital Marketing through multiple channels.
Standard Digital Marketing Funnels, And Metrics: recognizing the digital marketing channels, their capacity, and the customer voyage through the purchase funnels, along with key metrics on every stage.
Creating a Blog: buying a Domain Name/WordPress web hosting and start web hosting.
Search Engine Optimization: Introduction to Search Engine Optimization and its working techniques like Crawling, Indexing, and Ranking.
Search Engine Marketing(SEM): introduction to Search Engine Marketing and its objectives achieved with SEM campaigns. How Ad auction works
Display Marketing and Buying the ADs: searching different ad networks and their pricing models. Clarifying display ad campaign.
Social Media Marketing:
Facebook
Instagram
Linkedin
Preparing social media progress report senior marketing management
Email Marketing: introduction to email marketing, its type, and objectives*
Content Marketing: content is the most important part of digital marketing a good quality content will give the best-desired result.
Web Analytics: comparing Traditional Marketing Analytics with Digital Marketing Analytics
Building Robust Marketing Strategy: creating a marketing strategy with channel mixing and content strategy.
Soft Skills: growing quality communication skills as a digital marketer.
Management Track
Duration: 5 months
Fundamentals of Digital Marketing – introduction to Digital Marketing through multiple channels.
Standard Digital Marketing Funnels, And Metrics: recognizing the digital marketing channels, their capacity, and the customer voyage through the purchase funnels, along with key metrics on every stage.
Digital Marketing Team: understanding the wisdom of the Digital Marketing Team and its working
Designing & Developing Web Owned Presence: understanding website visual elements to create better-landing pages to attract more conversions.
Search Engine Optimization: SEO audit for the website to identify the gaps and suggest proposals to fill the gaps.
Search Engine Marketing: keyword planning, Measuring, and Optimizing search Ad Campaigns.
Display: A/B testing, Google Display Network
Social Media Marketing: developing social media progress report to senior marketing management, analyzing the collected consumer data, and developing a comprehensive report for future marketing campaigns and strategies.
Email, Remarketing Lead: building strategy based on lead scores.
Content Marketing: preparing content types based on relevant Digital Marketing Channels and analyzing Content Marketing Metrics and Reports.
Web Analytics: building custom dashboards for executive reporting.
Building Robust Marketing Policies: building integrated marketing policies and content policies.
Designing Digital Marketing Resources (Agency Vs. Team): the need for an agency.
Leadership Track
Duration: 5 months
Fundamentals of Digital Marketing – introduction to Digital Marketing through multiple channels.
Standard Digital Marketing Funnels, And Metrics: recognizing the digital marketing channels, their capacity, and the customer voyage through the purchase funnels, along with key metrics on every stage.
Digital Marketing Team: understanding the wisdom of the Digital Marketing Team and its working
Designing & Developing Web Owned Presence: understanding website visual elements to create better-landing pages to attract more conversions.
Search Engine Optimization: Introduction to Search Engine Optimization and its working techniques like Crawling, Indexing, and Ranking.
Search Engine Marketing: developing an SEM plan
Display: optimizing the display ad campaign
Social Media Marketing: developing social media progress report to senior marketing management, analyzing the collected consumer data, and developing a comprehensive report for future marketing campaigns and strategies.
Email, Remarketing Lead: building strategy based on lead scores.
Content Marketing: preparing content types based on relevant Digital Marketing Channels and analyzing Content Marketing Metrics and Reports.
Web Analytics: building custom dashboards for executive reporting and estimating customer lifetime value.
Building Robust Marketing Policies: building integrated marketing policies and content policies.
Designing Digital Marketing Resources (Agency Vs. Team): the need for an agency.
Specialization Course
Branding & Communication
Brand Positioning fundamentals
Building a brand design
Execution of brand engagement strategy
Developing an integrated marketing communication strategy for your brand
Developing International Branding Strategies
Case Studies and Tools
Social Media and Content Marketing
In-depth understanding of 3 C’s, Content creation, Customers, & Channels
Developing and Running Ads on Social Media
Managing Community
Case Studies and Tools
Marketing Analytics
Using various Google tools to fulfil marketing objectives
Integrating Marketing Data and EDA
Anticipating Analytics and Decision Making
Case Studies and Tools
Marketing Communications & Public Relations
Campaign Planning and situation analysis
Inventive Communications
Public Relations
Crisis Management
Fee details as per the program
CORE PROGRAM & 1 SPECIALIZATION
DURATION: 6.5 MONTHS
FEE: INR 87,750.00 + 18% GST
CORE PROGRAM & 2 SPECIALIZATION
DURATION: 8 MONTHS
FEE: INR 1,02,750.00 + 18% GST
CORE PROGRAM & 3 SPECIALIZATION
DURATION: 9.5 MONTHS
FEE: INR 1,15,250.00 + 18% GST
CORE PROGRAM & 4 SPECIALIZATION
DURATION: 11 MONTHS
FEE: INR 1,27,750.00 + 18% GST
MINIMUM QUALIFICATION: GRADUATE ( any stream)
Alumni’s Reviews
Gourav Choudhari
Market Lead-Content and Communication iMerit: I give 10/10 to the upGrad institute for designing the best digital marketing course along with MICA to fulfil the need of professionals around the globe in the field of digital marketing. The designed course is very well executed by the experienced faculty members in gaining cutting edge learning over the others. I offer my heartiest thanks to all my faculty member who guides me in attaining the hand-full skills for my future career growths.
Ankita Kumari
Digital Marketing Associate with groupm: Thanks a lot to all the staff members of upGrad institute who trained me and help me develop my skills to the best of my level for obtaining my first job as a Programmatic Marketer.
Comparison between IIM Skills VS upGrad taking several parameters into consideration
Indian marketing ecosystem has seen an aggressive boom with social media capturing many people along with the traditional mainstream media. This thing forces a thinking approach towards marketing behaviour globally, which makes the professional to be remain updated with the use of the latest techniques and fully skilled to achieve the desired results in the global market management. We can find the best institute in digital marketing with these findings.
Every day various new tools and techniques are coming into the market for which several institutes designed their courses as per the latest need and I went with a descriptive course analysis of IIM Skills and upGrad and also their fee structure.
Findings in the IIM Skills vs upGrad comparison show that both the institutes have started their journey almost at the very same time. IIM Skills has its own uniquely designed course curriculum and upGrad designed its digital marketing course in tie-up with MICA, Ahmedabad.
IIMSKILLS has plenty of assignments that give a thorough idea about the digital domain. In the same way, upGrad provides you with plenty of case studies to understand the digital domain comprehensively. Here are some findings of the best institute in Digital Marketing. The course content, The Fee Structure, The Expert trainer, The Internship, and the placement. All the elements are concluded with the Best Digital Marketing course.
Conclusive Suggestion for IIMSKILLS VS upGrad
Since the launch of Digital India, the digital industry has seen many job opportunities for freshers, professionals, and business entrepreneurs, but for this, they all need to be technically skilled to handle the pressure of digital marketing globally.
For having hand-full experience on technical skills there are many local and the global institutes are available in today’s time providing the best online course certification programs as per the current need, they may be free or paid too depending upon institute to institute.
Before going for enrollment, one must go for the demo classes being offered by these institutes so as they can be judged by the participant and also compare the different parameters so as it becomes easier to have the best and the correct decisions as per the need of your career growth. It depends on how the institutes meet your criteria and tick your checklists.
I hope my descriptive analysis of IIM Skills vs upGrad institute has helped you in taking the correct decision for your future growth. And, hopefully, you can decide on which one to choose as your digital training institute.
