In 1995, digitalization began in India but started to see its real growth in the year 2008. These 16 years of digital India have seen enormous growth in the country, making it the next best thing and India a futuristic country. Some students want to pursue their careers solely in digital marketing hence, the demand for digital marketing courses around India is rising. Colleges universities, and even institutes began to teach digital marketing as a full-time and part-time course. Several institutes offer digital marketing courses in Preet Vihar. Let’s understand more about digital marketing and see where it takes us.

Digital Marketing Courses in Preet Vihar

Before we get into the list of the best digital marketing courses in Preet Vihar, let’s learn about digital marketing in-depth.

What is Digital Marketing?

Digital Marketing refers to the advertisements that you see on your electronic devices like your computer, tablets, and phones. It helps an organization grow and spread awareness. It can appear in multiple forms like videos, social media posts, pictures, paid ads, etc.

What Are the Four Types of Digital Marketing?

  • Content marketing
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing

What is Content Marking?

Content marketing refers to a type of marketing wherein one needs to share posts and videos not to promote a brand in particular but to generate interest in audiences in its products and/or services.

What is Search Engine Optimization?

SEO or Search Engine Optimization is the kind of digital marketing that is done to get a better rank by search engines so the page becomes more findable and more relevant. It is when content is created to optimize a website’s technical configuration.

What is Search Engine Marketing?

SEM or Search Engine Marketing is a kind of digital marketing wherein, the content of a website is ranked by search engines. It is a kind of promotion that helps in the creation of more relevant content and gets a higher ranking than that of your competitor.

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What is Social Media Marketing?

SMM or Social Media Marketing is when you generate posts on social media networks to drive traffic to your website or gain business and run promotions. Instagram and Facebook ads would be appropriate examples of social media marketing.

Why Digital Marketing is the Future?

When we look around us today, we can observe that we’re all surrounded by digitalization which has only grown in the last 15 years. Years before social media was launched or the phones became smarter, the ideal way to market any product or service had challenges.

Traditionally people relied on methods like word of mouth or door-to-door sales, brochures, and banners to spread awareness. But today, the smartness of phones and the progress in technology has made things easier and possible with just a click.

Digital marketing has some advantages and ease with which one can not only sell a commodity but also become a brand much quicker than how it used to be in the early days.

Digital marketing has room for growth and new technologies and will continue to be the big and progressive market that it is now becoming. There are many factors you should know before you take up digital marketing courses in Preet Vihar.

Here Are Some Points About the Progress That the Digital Market Has Made in the Last 15 Years.

There are several digital marketing trends that have been coming up and are a part of our lives that have been adopted by all of us subconsciously. One such part of digital marketing is INFLUENCER MARKETING. On studying Digital marketing courses in Preet Vihar you’ll learn about different aspects of digital marketing one of which is influencer marketing.

Influencer marketing is done by people who post regular content on social media platforms to promote a product service or commodity making it appealing to their prospective audiences.

For example: a travel influencer makes vlogs and writes blogs about traveling to different destinations around the world, making them a suitable influencer for a travel agency or company or maybe promoting a vehicle or an airline that makes their travel journey easy and helpful.

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Everything in marketing goes hand in hand, a large prospect of digital marketing includes social media which leads to influencer marketing and staying on top of the always-changing trends that people follow which helps in studying the behavior of the audience and creating suitable content to promote a business or service/commodity.

Earlier the funds could not be stopped with a click after a campaign was built and put to measure but now when a campaign doesn’t go well and clicks with the audience a digital marketer has the full power to stop the campaign which helps in save money and reinvesting that amount on a campaign that works better for the audience and the business.

The interactions between business and their audiences have become easier after digital marketing has entered the market and has been accepted by consumers.

Not only does social media help in marketing but also AI or artificial intelligence is playing a big role on online platforms to help create and promote advertisements and businesses resulting in better and more promising performances.

There are more such factors that you can study and know about after you pursue, digital marketing courses in Preet Vihar.

Skills You’ll Learn When You Take Up Digital Marketing Courses

There are several skills that you’ll learn during your digital marketing courses in Preet Vihar which will come in handy after you’ve completed your course and are a full-time working digital marketer.

  • Video Marketing
  • SEO
  • SEM
  • Data Analytics
  • Content creation
  • Content marketing
  • Design Thinking
  • Design Planning
  • Social media
  • E-mail marketing

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What Are the 8 Types of Marketing in Digital Marketing?

  • Affiliate
  • Content
  • Mobile
  • Pay Per Click or PPC
  • SEO
  • SEM
  • Marketing Analytics
  • Email

What is Affiliate Marketing?

Affiliate marketing is the kind of marketing that is done by a set of people who choose the products or commodities that they enjoy and are given an exclusive link by a retailer to make sales of the product or service chosen to track sales. The affiliate marketers are given a commission on every sale they make and the commission can vary from product to product from 1% to 20% or even higher.

A suitable example of affiliate marketers is beauty influencers who help promote sales of the products they use and review to generate business for a particular organization by helping the organization convert their potential consumers to buyers.

What is Content Marketing?

Content marketing is the kind of marketing where a content marketer helps generate content in the form of videos, posts, podcasts or articles to attract and engage audiences which helps in keeping the audience engaged and attracted to a particular organization.

Content marketing can also be referred to as brand journalism.

What is Mobile Marketing?

Any activity or campaign that is designed to be reviewed on a mobile, smartphone, or tablet is referred to as mobile marketing. here the marketer promotes a brand, business, product, or service through push notifications or emails and other forms of communication that occur on a mobile device.

What is Pay Per Click or PPC Marketing?

Pay Per Click or PPC refers to the kind of marketing where the advertiser pays the platform when their advertisement is clicked on and not just viewed by a potential consumer.

So, a PPC marketer places its advertisement on various relevant platforms deciding its placement and size to attract consumers but he only has to pay the platform when the advertisement is clicked on by a potential consumer.

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What is Search Engine Optimization or SEO Marketing?

SEO refers to the kind of marketing where the marketer gets a website with a higher ranking on search engines.

For example: the target of an SEO marketer would be to make your page on the first page of the Google search engine to attract and gain the trust of your audiences.

What is Search Engine Marketing or SEM?

SEM or Search Engine Marketing refers to the process of getting your content ranked higher to gain better SEO by search engines.

The goal of SEM is to attract buyers and generate sales/opportunities.

What is Marketing Analytics?

Marketing Analytics refers to the process where a business can collect and analyze data and apply technology to understand the insights of their marketing campaigns to understand their consumer behavior to create better and more effective leads and campaigns to generate sales and make profits.

What is Email Marketing?

Email marketing is the most effective and powerful kind of marketing wherein an organization directly approaches its consumers or subscribers via email or electronic mail to let them know about offers promotions or new launches mostly with a click button which helps them make the purchase and generate profit and sales.

Top 10 Digital Marketing Courses in Preet Vihar With Placements

 

1. IIM SKILLS

About the Institute:

IIM SKILLS is one of the most renowned online institutes, recognized by the govt. of India. It is an ideal way and place to study digital marketing courses in Preet Vihar.

It’s the world’s fastest-growing ed-tech company. Their mission is to provide world-class education to the people looking to learn or upgrade their skills, at an economical price with their online live learning classes.

Course Details:

Course Name: Digital Marketing Course

Duration: 3 Months Of Online Training Program + 2 Months Of Paid Internship

Fees: INR 29900 + Taxes

 

Digital Marketing Curriculum:

The curriculum includes 60+ hours of live training with practical training and 120+ hours of assignments, industry case studies for a real-life digital marketer experience and understanding.

The Digital Marketing Master course covers everything from basics to advanced digital marketing for you to become job-ready.

Various modules cover each essential topic for you to master the technique of digital marketing.

Also Read: IIM SKILLS Digital Marketing Course Review

 

The Modules Contain the Following:

  • Introduction to Digital Marketing
  • Web Development at WordPress
  • SEO
  • SEM/Google Ads
  • Email Marketing
  • Inbound Marketing
  • Social Media Marketing
  • Integrated Strategy for Digital Marketing
  • Web Analytics
  • ORM
  • Quora Marketing
  • Graphic Designing
  • Content Writing
  • Blogging
  • Media Buying
  • Planning
  • Affiliate Marketing
  • Video Marketing
  • Automation
  • Digital Infographics
  • Resume Creation

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This vast module structure consists of all you need to learn as a digital marketer and the tools that will be needed to make your life easy and make efficient decisions as a marketer.


A Few More Digital Marketing That You Should Explore In India

 

2. Delhi Institute of Digital Marketing

With multiple locations all around Delhi NCR or National Capital Region, DIDM or Delhi Institute of Digital Marketing offers three kinds of digital marketing courses in Preet Vihar, Master in Digital Marketing, Advanced Digital Marketing, and Professional Digital Marketing.

The institute claims to be the best in Delhi and that of all of India.

Let’s Have a Look at All Three in Depth

  • Masters in Digital Marketing: This course is taught by industry experts, over 5 months and is divided into two halves, 3 months of classroom training plus 2 months of on-board training. The curriculum is designed to give each student an in-depth knowledge and understanding of digital marketing. Each student gets E-books and E notes as their study material and the classes are held online and offline. The curriculum contains live projects and case studies that help you gain real-life experience as a digital marketer followed by job preparations and placements. On completion of the course, the students get 30+ certificates and are officially masters of digital marketing.
  • Advanced Digital Marketing: the curriculum of this course is designed to teach you the most advanced digital marketing skills over three months.
  • On completion of the course, one is ready for a job or even master the need for digital marketing in their own business.
  • The course teaches over 50 modules and helps you land a good package with 350+ placement partners, it is designed to give you live experiences with live projects and can be attended both online and offline. During this period the students get an in-depth knowledge of the tools and software that will help their life as a professional digital marketer.
  • Professional in Digital Marketing: this particular course gives you the liberty of choosing your modules on your own wherein, you get to master and gain skills that are needed by you as a digital marketer. It is an ideal way of learning where you get to pick what you want to learn and master as a digital marketer.
  • This course can be thought of as a tuition which comes with its advantages, broken down into 3 modules with flexible hours of online training. It is a perfect course to opt for if you’re working as a professional. On completion, you’ll get module-based Google certification and 1 DIDM certification.

 

3. Digiperform

With over 6+ institute centers in Delhi NCR and 40+ institute centers in India Digiperform claims to be the #1 ranked Delhi’s training institute. With over 50 modules to learn from, Digiperform resides right in the center of the busy marketing hub of Delhi that is Preet Vihar.

It is an ideal place to learn digital marketing courses in Preet Vihar, since it has been around a long time it is also a trusted brand for those who want to take up digital marketing courses in Preet Vihar.

Who is it for?

  • It’s for those who are looking to make a place as a digital marketer.
  • Graduates that want to land their dream job.
  • Professionals seeking to polish their marketing skills.
  • Somebody who wants a change of career
  • Entrepreneurs that want to grow their respective businesses.
  • Someone who wants to gain a certificate as a digital marketer.

About the Course:

Digiperform offers a 25-module course with an internship. With 3 live projects, 9 super specializations, industry case studies, 200+ tools, 160 hrs. assignment with 100% placement support.

 

4. Delhi School of Internet Marketing

DSIM or Delhi School of Internet Marketing offers a certified digital marketing master course for one and for all where you can book a live demo class to see if this is what you’ve been looking for. Situated right in Preet Vihar it is yet another institute to study digital marketing courses in Preet Vihar, the course offers 44 modules with 20+ certifications and a paid internship.

The school also offers guaranteed interviews and 100% money back in case you don’t like their course. Their alumni are working at some of the prestigious places like Google, Sony, Tata Consultancy Service, Max Healthcare, airtel, Samsung, and many other prestigious groups.

This 4-month live class course led by industry experts also guarantees you a minimum of 3 interviews that will help you get started as a digital marketer after completion.

 

5. Skill Circle

As their motto tells us “Think beyond nine to five” Skill Circle believes in practical training and exposure learning. Being an award-winning institute in DELHI NCR, Skill Circle believes their alumnus are their brand ambassadors since they have been placed in some of the top companies of the country and have their success stories to narrate.

Offering both online and offline courses, covering everything about marketing, and teaching everything from a beginner’s level to a professional level, Skill Circle is the place to be.

 

6. UpGrad

UpGrad offers an advanced certification course in digital marketing and communications. This 100% online 7-month course is for one and all and can be studied at your own pace. The students have seen major differences in terms of a hike in their salaries by 32%.

There are 25+ live sessions to attend and study from that will make you tech-savvy and will help you gain all the essential tools that will be required by you as a digital marketer.

The key highlights of studying digital marketing courses in Preet Vihar online by Upgrad is that it has advanced modules with AI or artificial intelligence infused and other live projects and campaigns that will give you first-hand experience of your job as a digital marketer.

 

7. Techstack Academy

Techstack Academy is situated in the heart of Delhi and can be approached by those who are looking to pursue digital marketing courses in Preet Vihar.

The academy is perfect for those who want to master their tech skills. From many of the courses offered by the academy, Digital marketing is one with 3 variants to choose from. PG program in digital marketing is for 18 months and can be done both online and in class, another variant is the corporate technologist digital marketing course which is for 6 months, and the third variant is the advanced digital marketing program which is for 3 months.

 

All these variants focus on live projects and assignments to give you a first-hand experience as a digital marketer.

The classes are conducted both online and in class with the option of attending both on weekdays and weekends making it ideal as a full-time or a part-time course to polish your skills and get an in-depth knowledge about digital marketing.

 

8. IElevate

Situated right in Preet Vihar, IElevate is the place to study digital marketing courses in Preet Vihar, the academy offers artificial intelligence-based digital marketing courses for one and all. There’s no prior experience required to enroll in this course and become a digital marketer.

The academy claims to be the only academy to be provided with a partnership with prestigious companies like Meesho and Amazon where the company steps up and provides you with hands-on training that gives you real-life experience and practical learning experience in the field of Digital Marketing.

Upon completion of this program, you receive 16+ certificates from IElevate, Microsoft, Google, Amazon, and Semrush. The classes are conducted both online and in-classroom for you to choose from.

 

9. Being Digitally

Being Digitally offers a vast curriculum as a part of its digital marketing course making it beginner-friendly. The modules have been characterized in 28 different topics that cover basic to advances of digital marketing.

The Curriculum Includes the Following:

  • Fundamentals of digital marketing
  • Web designing without coding
  • Email marketing
  • Lead generations for businesses
  • Social media marketing
  • Google Analytics
  • Google ads
  • SEO
  • Content marketing
  • Mobile Marketing
  • E-commerce marketing
  • Online display ads
  • Affiliate marketing
  • Blogging
  • Marketing strategy
  • Reputation management
  • International tagging
  • Blackhead techniques
  • Video Marketing
  • Freelance
  • SEA
  • Competitor analysis
  • Case study
  • Inbound Marketing
  • Webmaster tools
  • SESM

And many more that cover everything that you need to learn as a digital marketer and also provide you with tools worth INR 21,000, free. They also prepare you for interviews that you’ll be given to land the job of your dreams.

 

10. Digi Manthan

Situated in Preet Vihar Digi Manthan is yet another option to choose from, for digital marketing courses. The academy offers a 12 weeks training course by Google experts, that will help them land a job.

They offer 100% guaranteed placements and believe in practical study methods. The curriculum includes 27+ modules that cover basics to advanced knowledge of digital marketing.

The Key Features of the Course Are:

  • Lifetime access
  • Real-life case studies
  • Real-life practices
  • Assignments
  • Expert tutors
  • Globally recognized certification
  • Access to the job portal

 

Frequently Asked Questions or FAQs

Q. How much does a digital marketer make in India?

A digital marketer can earn anywhere between 2k-80k per month in India.

Q. Who should choose Digital Marketing as their career?

someone who enjoys being creative enjoys technology and loves to stay online should choose digital marketing as their career.

Q. Will AI relace digital marketing?

No, AI can only make digital marketing efficient but can not replace it completely, hence making it a sustainable career choice.

Q. Who are some famous Digital Marketers?

Himanshu Arora, Prateek Shah, and Harsh Agarwal are some of the best-known Digital Marketers from India.

Conclusion:

Hope this article provides you with all the information related to digital marketing courses in Preet Vihar. These institutes offer globally recognized certified courses in digital marketing. For any more details or course-related guidance, you can check their websites.