Digital marketing witnessed insurmountable growth in the last few years with increased mobile penetration and businesses going online. This trend is only going to skyrocket which makes pursuing a digital marketing course an important decision at present to leverage the sector’s various career opportunities. If you are looking for the best digital marketing courses in Laxmi Nagar to kickstart your career in digital marketing but not sure where to start? Don’t worry. We have crafted this detailed article to help you pick the best course. But before diving deep, it’s imperative to understand certain basics of Digital Marketing.
What is Digital Marketing?
As the name suggests, digital marketing is the marketing of products and services through a digital channel to establish a brand identity online and expand the business. This type of marketing allows businesses to connect with target audiences across the globe using digital tools and strategies.
Marketing specialists use digital marketing for marketing campaigns and analyze its impact. Marketing campaigns in the digital world involve several forms such as display ads, search engine marketing, online video, and social media posts.
Types of Digital Marketing
Below mentioned are some of the most popular types of digital marketing tactics:
- Search Engine Optimization – Search engine optimization denotes the optimization of websites for higher ranking in search engine results and increase organic traffic.
- Content Marketing – This term deals with the creation and promotion of various content to attract leads and convert them into customers.
- Social Media Marketing – This type of marketing is conducted for promoting a brand and its content on social media which later helps in enhancing brand awareness and driving more traffic.
- Pay Per Click (PPC) – Pay Per Click involves the practice of driving traffic to a website by paying a publisher when someone clicks the digital ads.
- Affiliate Marketing – This type of marketing deals with earning money by promoting someone else’s products and services.
- Influencer Marketing – Influencer marketing involves working with influencers where the influencers promote a brand’s product and service to their followers with the help of social media.
- Email Marketing – This practice involves sending emails to audiences to promote content, events, or discounts.
- Marketing Automation – Marketing automation refers to the automation of basic marketing operations with the help of software.
- Instant Messaging Marketing – This term deals with the marketing of products and services through messaging platforms which is both a fast and a trusted process.
Scope of Digital Marketing in India
The scope of digital marketing is growing exponentially in India. The marketing world in the country has changed in leaps and bounds in the last few years. Today, marketing is conducted more through digital media to reach the targeted audience efficiently. The rise in mobile internet users convinced businesses to focus more on digital marketing and avoid traditional marketing costs.
As per the latest report by India Brand Equity Foundation, the digital ad sector in India will go past INR 50,000 crore by 2025. Such a rise in digital marketing is encouraging students and business owners to take up digital marketing courses and implement them for their business growth or find a high-paying job.
Best Places to Study Digital Marketing Courses in Laxmi Nagar
Selecting the best from multiple options can be time-consuming. To make things easy, we have crafted a list of the best digital marketing courses in Laxmi Nagar.
1. IIM SKILLS
IIM SKILLS is one of the premium online institutes that offers several high-quality courses. Since its establishment in 2015, IIM SKILLS has come a long way in the field of education and training. This training institute also has diversified digital marketing courses which the candidates in Laxmi Nagar can take up and learn the art of digital marketing.
The name of the course is Master Digital Marketing Course which has a comprehensive course curriculum. It includes search engine optimization, content writing & blogging, social media marketing, search engine marketing, inbound marketing, email marketing, web analytics, WordPress web development, affiliate marketing, video marketing, etc.
This course will be available in online mode where experienced digital marketing professionals will spearhead the course. The course also comes equipped with several assignments and projects to give the candidates hand on experience with various digital marketing practices.
The candidates taking part in this digital marketing course will get 24×7 counseling and job placement assistance. Moreover, the candidates will also receive an industry-recognized certification after course completion. This is an advanced digital marketing course with a robust curriculum owing to which it got a place in our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility – Anyone who is interested to learn digital marketing
Duration – 3 Months and 2 Months Paid Internship (INR 6000 Stipend)
Course Fee – INR 29900 + 18% GST
2. IIDE
IIDE or Indian Institute of Digital Education is one of the most prominent training and certification institutes. Established in 2016, this institute has cemented its position in digital marketing training owing to its excellent service over the years. It offers a digital marketing course, named Online Digital Marketing Course with Certifications, which has a comprehensive digital marketing syllabus. The objective of this course is to impart digital marketing skills the right way.
The Course Curriculum Involves Three Terms:
Term 1
- Introduction to Digital Marketing
- Search Engine Optimization
- Key Performance Marketing Jargon
- Search Engine Marketing
- Campaign Planning
- Presentation Making
- Ecommerce
Term 2
- Content Strategy
- Copywriting
- Canva
- Social Media Marketing Organic
- ORM
- Influencer Marketing
- Resume Making
- Interview Skills
Term 3
- Social Media Marketing Paid
- Social Analytics
- Google Analytics
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The curriculum will be handled by industry experts who will conduct live online sessions and guide the candidates to complete the 7+ assigned projects. The course offers 100% job assistance and to make the candidates job-ready, candidates will get to work on creating strategies for big brands such as OYO Rooms, Dominos, Starbucks, and L’Oreal Paris.
The industry mentors will also provide 1-on-1 mentoring sessions and interview training. All these activities will help the candidates in making a staggering mark in the field of digital marketing. The course comes equipped with the necessary tools to make the learning process more engaging.
Some of the popular tools covered in this course are Google Ads, Facebook Ads, Linkedin.ads, ahrefs, Google Analytics, Shopify, WordPress, WooCommerce, etc. After the completion of this online course, candidates will get a certificate of completion from IIDE.
Owing to the vast and well-structured curriculum, IIDE becomes another suitable place to pursue digital marketing in Laxmi Nagar. This is another worthy digital marketing course that found a place in our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility – 12th Grade Pass (10+2) with at least 50% marks in aggregate or equivalent
Duration – 4 Months
Course Fee – INR 88,983 + taxes
3. Digital Vidya
Launched in 2009, Digital Vidya has become one of Asia’s leading digital marketing training companies. Its efficient digital marketing training and quality education led to tremendous acceptance among students and digital marketers. The course is named Certified Digital Marketing Course which is an online course. This course is crafted with multiple modules to train digital marketing in the best way.
The Modules Include:
- Search Engine Optimization (SEO) 4 Modules
- Search Engine Marketing (SEM/Google AdWords) 5 Modules
- Social Media Marketing (SMM) 5 Modules
- Email Marketing 3 Modules
- Inbound Marketing 4 Modules
- Web Analytics 5 Modules
- Facebook Marketing 2 Modules
- Other Digital Marketing Topics 15 Modules
The candidates will be trained by industry experts who will help in completing several real-time case studies and assignments. This makes the course more practical and valued. Working on your blog, finding the right keywords, and implementing on-page SEO techniques are some of the assignments that the candidates will work on.
The course comes equipped with paid Digital Marketing tools which the candidates will get to use free of cost during this course. These tools will make the learning process more engaging and help in dealing with the real-time challenges in Digital Marketing. This is one of the striking features which makes this course different from other digital marketing courses.
Some of the tools included are Ahref, WordPress theme, landing page creator, SEO software, hosting, and social listening. Other stand-out features of this course involve dedicated job interview sessions and exclusive internships (Content marketing Internship and Social Media Internship by NASSCOM) which the candidates get to work on after the successful completion of the course.
Digital Vidya offers three exclusive certifications (Facebook Marketing Certification, Content Marketing Certificate, and Digital Marketing Master Certification) upon course completion. The curriculum is distinctive which makes it another valuable entry to our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility: No specific criteria
Duration: Has the option to complete in 4 or 7 months
Course Fees: 49,900 + 18% GST
4. Delhi Courses
Delhi Courses is one of the most reputed training institutes that offer an array of courses. It has also a digital marketing course which is called Masters Digital Marketing Course. The course can be enrolled in both online and offline modes. The course curriculum is an extensive one with 60 advanced modules.
Some of the modules included in the course are digital marketing overview, domain, hosting, & CMS system, advanced SEO, search engine marketing, blog creation & marketing, Google Adsense, social media optimization, etc. Delhi Courses has a pool of certified trainers who will assist the candidates with their assignments, live projects, and understanding of every aspect of digital marketing with clarity.
The learning process of this course is a diverse one as candidates get access to 24×7 online study resources, 1-on-1 mentoring sessions, and job placement support. Furthermore, to make the course flexible, candidates get the option to go for any batch (regular, alternate, weekends & Sunday) as per their requirements.
Under certification, candidates will get a certificate of completion from the institute. This course has all the important curriculums owing to which Delhi Courses grabbed a place in our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility: +2, Graduate/Masters
Duration:Â 3-6 Months
Course Fees: 18,000 (0% EMI available)
You can also check the best:
- Digital Marketing Courses in Delhi
- Digital Marketing Courses in Pitampura
- Digital Marketing Courses in Rohini
- Digital Marketing Courses in Dwarka
- Digital Marketing Courses in Saket
- Digital Marketing Courses in Janakpuri
5 AIDM
AIDM, also known as the Asian Institute of Digital Marketing, is another notable digital marketing institute that offers a plethora of courses. This Laxmi Nagar-based digital marketing institute offers a digital marketing course, named Advanced Digital Marketing Training Course, which comes with both online and offline learning modes.
The classes can be scheduled on weekdays or weekends as per the requirement of the candidates. The course is crafted with an accredited curriculum which the candidates will learn with the help of industry experts. This curriculum is designed keeping in mind the current industry standards.
To make the learning process more effective, the training is designed with real-time projects. This will give a thorough understanding of digital marketing concepts and techniques. Post-completion of the course, candidates will receive a globally recognized certificate.
AIDM has a dedicated placement cell that deals with the development of job and freelancing profiles for candidates. They conduct interactive sessions for 100% job placement and overall career growth. This advanced digital marketing course covers all the important touch points for an impactful digital marketing course.
Owing to the broad and well-structured curriculum, ADIM digital marketing course deserved a place in our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility: Any students, working professionals, or business owners who want to learn and improve their career in digital marketing
Duration:
2 Months (Week Days)
4 Months (Weekend)
1 Month (Weekend Fast Track)
2 Months (Weekend Fast Track – Overseas Candidate)
6. Dmapu India
Dmapu India is one of the reputed institutes that offer high-quality training in multiple topics. Located in Laxmi Nagar, Dmapu India has a digital marketing course that covers basic to advance level concepts. This course can be pursued online or offline mode. The course curriculum is vast as it covers all the important branches of digital marketing.
The Course Includes Below Mentioned Modules:
- Digital Marketing Overview
- Search Engine Optimization
- Social Media Optimization
- Google Adwords (PPC)
- Social Media Marketing
- Inbound Marketing
- Lead & Traffic Generation
- Affiliate Marketing
- Online Reputation Management
- E-mail Marketing
- Bing PPC
- Video Marketing
- Mobile Marketing
- Google Adsense
- Blogger
- WordPress Website
- Content Marketing
- E-commerce Marketing
- Google Webmaster Tool
- Google Analytics Tool
The sole objective of this course is to prepare the candidates for job interviews, owing to which the course is conducted by Google-certified experienced trainers. These industry experts guide the candidates on live projects and provide proper feedback through unlimited doubt sessions.
Under certification, candidates get SEO, SMO, and Digital Training Certificates. Post course completion, candidates get placement support from Dmapu India. This course has a distinctive curriculum which makes it one of the best digital marketing courses in Laxmi Nagar.
Eligibility: Anyone can do this course
Duration:Â Offline Batch (3 Months)
Online (NA)
Course Fees: 21,000
7. Digi Manthan
Launched in 2015, this Laxmi Nagar-based institute is one of the top institutes when it comes to digital marketing training. From state-of-the-art infrastructure to well-qualified trainers, Digi Manthan has it all. The course name is Advance Digital Marketing Course in India which is designed by a panel of Digi Manthan’s Google Partner.
The training is provided through online mode. The course curriculum contains 27 modules that help in clearly understanding the concepts of digital marketing. Below mentioned are the modules included in this course:
• Fundamentals of Digital Marketing
• Overview of Web Technologies
• Content Marketing and Management
• Does & Don’t of Digital Marketing
• Website designing using WordPress
• Search Engine Optimization
• Introduction HTML & Blogging tools
• Brand Marketing & Management
• PPC ads using Google AdWords
• Mobile Marketing & App Store Optimization
• Social Media Optimization & Management
• Online Reputation Management
• Local Business Listing & Promotion
• Social Media Analysis & Marketing
• Display Advertising with Re-marketing
• Online Video Creation & Marketing
• Fundamental of AdSense & Alternates
• Introduction to E-Commerce Business
• E-Commerce Marketing & Management
• Affiliate Marketing
• Business Lead Generation
• E-Mail Marketing & CRM
• Earn as a Freelancer
• Google Web Analytics
• Science of ONLINE Sales
• Live Projects and Case Studies
• Play Store Optimization & APPs ASO Optimizations
The training sessions are conducted by a pool of faculties who are consultants to the owners of start-ups and have years of experience in digital marketing. The candidates get to interact with these industry experts during the training which will help them in making a deep dive into the world of digital marketing.
The core objective of this course is to make the candidates job ready when they complete the course. Accordingly, the candidates are provided with opportunities to handle live projects and industry-related assignments. They are also provided with timely feedback, interview preparation session, and placement assistance.
Upon course completion, candidates will get 9 certifications. This course is comprehensively designed to deliver unparalleled value to the candidates, owing to which it has grabbed a spot in our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility: Any beginner who wants to learn digital marketing
Duration:Â 12 Weeks
Course Fees: 32,000 + GST (easy installments available)
8. Ekwik Classes
Founded in 2019, Ekwik Classes is another notable digital marketing institute that specializes in imparting extensive digital marketing training. The course has a flexible learning approach as candidates can opt for either online or offline classes as per their requirements.
The course is designed with around 20+ modules in basic to advanced digital marketing topics. The classes are 100% practical-based with exclusive interactive sessions. Moreover, experienced trainers conduct the classes to make the candidates job ready.
Ekwik Classes provides robust job assistance owing to its tie-ups with multiple MNCs. Post course completion, candidates will receive 12+ certifications which include two months of training and a one-month internship. This digital marketing program is a decently crafted course and hence grabbed a spot in our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility: Anyone who wants to learn digital marketing
9. Being Digitally
Being Digitally is a trusted digital marketing institution that provides a platform to learn digital marketing in a detailed manner. The course curriculum is an elaborative one, designed with all the domains of digital marketing like SEO, web analytics, PPC, email marketing, social media marketing, etc.
The course comes with four batches: regular batches, online batches, weekend batches, and Sunday batches. Candidates can opt for any one of these batches as per their flexibility. One of the unique features of this course is candidates will get to work on live projects using digital marketing tools worth INR 21,000 free of cost.
Moreover, the course allows candidates to access recorded practical videos and backup classes. Furthermore, Being Digitally also provides 100% job placement assistance and lifetime technical support to candidates. Upon course completion, candidates will get 10 certifications.
To sum it up, this is another worthy digital marketing course owing to which it has been added to our list of 9 best digital marketing courses in Laxmi Nagar.
Eligibility: Anyone who wants to learn digital marketing
Frequently Asked Questions About Digital Marketing Courses in Laxmi Nagar
What are the career opportunities after doing a digital marketing course?
Pursuing a digital marketing course will make candidates eligible for the below-mentioned career options:
- Digital Marketing Manager
- Search Engine Optimizer
- Social Media Marketer
- Content Marketer
- Email Marketer
- Content Creator
- SEO Specialist for Voice Assistants
- Automation Expert
- Paid Media Specialist
- Web Developer
What is the average salary of a digital marketer in India?
As per the data by Glassdoor, the average salary of a digital marketer in India is INR 20,000 / month.
Is a digital marketing course easy?
Though the digital marketing course is not too complex or difficult, however, it requires a lot of focus, patience, effort, and processing of a lot of information. If someone is unfamiliar with content management, search engine, or data analytics, it can be a little challenging at the start. But with hands-on learning and guidance from trainers, things get smoother in digital marketing.
Conclusion
Today, digital marketing is one of the top-rated skills around the world. With more and more brands taking their business online and expanding internet users, there is an increasing demand for qualified digital marketers. With the scarcity of high-quality digital marketers in the market, this is the right time to pursue one of the best digital marketing courses in Laxmi Nagar and leverage the job opportunities in this sector.
