The career growth of a digital marketer has become popular and attractive. Many people want to pursue this as a career but they need to take up some basic training. This guide will walk you through the process of selecting the right training program for you. It will also answer any questions you might have regarding pursuing a career in digital marketing. There are 10 digital marketing courses in Govindpuri listed here that you can choose from according to your flexibility and job assistance requirements.

 

List of best digital marketing courses in Govindpuri

 

The field of digital marketing has been rising since the pandemic. During the pandemic, the choices of people drastically changed and they moved from offline to online consumption. So, businesses had to pivot their marketing strategies to their customer’s preferences. It increases the demand for digital marketing courses in Govindpuri.

So almost every sector and company had to start implementing digital marketing to drive sales. This change led to a higher demand for trained digital marketers who can successfully implement these strategies and bring new customers.

 

What is Digital Marketing?

Digital Marketing means marketing strategies that are used to market products and services through online mediums like search engines and social media platforms. Unlike traditional marketing which relies on radio, print, and television, digital marketing offers the unique advantage of accessing detailed analytics and insights into user behaviors, preferences, and engagement patterns.

It has proved to be a quicker, more reliable method of marketing. There are many advantages to digital marketing that traditional marketing does not have. Hence, a lot of companies today rely on digital marketing a lot more than traditional marketing.

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Different Branches of Digital Marketing

There are different types of digital marketing techniques used to market different brands. Here we have detailed out the most important branches of Digital marketing.

  • Search Engine Optimization (SEO): In SEO you optimize website content and structure to rank higher in search engine results pages (SERPs) for targeted keywords. SEO focuses on improving organic traffic and making websites more visible to people searching for relevant topics, products, or services. SEO is based on techniques like keyword research, on-page optimization, link building, and improving site speed.
  • Content Marketing:   Content marketing is the most important branch of digital marketing, which involves creating and distributing relevant, and consistent content to attract and retain a well-defined audience. It can be done in various forms, like blog posts, videos, infographics, and ebooks, aiming to inform, entertain, and engage potential customers.
  • Social Media Marketing (SMM): SMM is about using social platforms like Facebook, Instagram, Twitter, and LinkedIn to promote brands, products, or services. It’s about creating shareable content and ads to promote community engagement, increase brand awareness, and drive traffic to websites.
  • Email Marketing: One of the oldest yet most effective branches, email marketing involves sending targeted emails to a list of subscribers to cultivate relationships, promote offers, or share news. Personalization and segmentation are key strategies to increase open rates and conversions.
  • Pay-Per-Click (PPC) Advertising: PPC is a model of Internet marketing where advertisers pay a fee each time one of their ads is clicked. It’s essentially buying visits to your site, with platforms like Google AdWords or Bing Ads offering advertisers the opportunity to appear in the sponsored links section of search results.
  • Influencer Marketing: It involves leveraging the reach and credibility of influencers in a specific industry. Influencer marketing involves partnering with these individuals to promote your product or service. It taps into the influencer’s audience to build trust and awareness among potential customers.
  • Video Marketing: There is an increasing need for video marketing in the digital space. It involves using video to promote and market your product or service. It helps to increase engagement on your digital and social channels, educate your customers, and reach your audience with a new medium. From short-form videos on platforms like TikTok and Instagram to longer content on YouTube or embedded on your website, video marketing can significantly enhance visibility, engagement, and conversion rates.

Types of Courses and Certifications Available

There are different types of courses and certifications available for people with different needs. Fundamental courses that are ideal for beginners provide the basic training to get started in this field. 

If you are someone who is already working in this field and wants to specialize in a particular branch then taking up a specialized course is also available. 

For those seeking comprehensive education, diploma programs offer in-depth training across all facets of digital marketing. These longer-term programs often include practical projects and internships. You need to choose a course based on your goal. 

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List of Top 10 Digital Marketing Courses In Govindpuri

Here are 10 platforms that provide Digital marketing courses in Govindpuri.

 

1. IIM SKILLS

IIM SKILLS platform provides a Digital Marketing Course which is a comprehensive program designed to equip students with a wide range of skills required in the digital marketing field. The course spans over 5 months, including 3 months of training and 2 months of a paid internship to ensure practical learning.

You will get hands-on experience with various digital marketing tools including Google Adwords, Keyword Planner, SEMRUSH, YouTube Analytics, Mail Chimp, and many more to facilitate different aspects of digital marketing like email marketing, inbound marketing, and social media marketing.

 
Who is it for?

This course is ideal for freshers, marketing professionals looking to upgrade their skills, and anyone interested in pursuing a career in digital marketing. With a broad curriculum, it caters to both newbies and experienced professionals looking to deepen their knowledge in digital marketing.

How Much Does it Cost?

The fee for the digital marketing course by IIM SKILLS is Rs 29,900. There are discounts available sometimes and also EMI options are always available.

 
What Will You Learn?

  • You will learn how to execute strategies and evolve with market trends, incorporating web design, SEO, SEM, and content marketing into a cohesive plan.
  • You will acquire skills to create engaging content and manage blogs to attract and retain audiences.
  • You will understand the nuances of SEO and SEM to improve website visibility and search engine ranking.
  • Master the art of marketing across various social media platforms, including Facebook, Instagram, and LinkedIn, to engage with your audience effectively.
  • You will also learn the tactics of effective email marketing campaigns and use web analytics tools like Google Analytics to track and optimize the performance of your digital marketing efforts.

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2. Simplilearn

Simplilearn platform offers two different Digital marketing courses in Govindpuri in partnership with Meta and Purdue University. The courses span over 8 months each. Both the courses are delivered live by the experts.  You get a certificate after the completion of the courses. One program is called a post-graduate program in digital marketing and the other one is called a digital marketing specialist.  

Who is This Program For?

These programs are ideal for freshers, professionals working in marketing, sales, operations, or aspiring digital marketers. No specific eligibility criteria are required to enroll but a willingness to put in required time and effort. 

How Much Does it Cost?

Both courses cost Rs 1,01,999 for the post-graduate program in digital marketing and Rs 54,000 for digital marketing specialist. 

What will you learn?

  • You will learn the critical role of content in digital marketing strategies, including optimizing content for different channels and audiences and how it impacts audience engagement.
  • The courses will cover the essentials of creating and optimizing paid advertising campaigns, including conversion rate optimization (CRO), landing page design, and budget allocation for campaigns.
  • You will also learn how to differentiate between key performance indicators (KPIs) and metrics, use tools like Google Analytics and Similarweb for insights gathering, and calculate the return on investment (ROI) for marketing campaigns.
  • The integration of artificial intelligence (AI) in digital marketing is another key area of focus. This includes predictive analytics, chatbots, and enhancing user experience through technologies like Google Lens.
  • Simplilearn’s courses offer practical experience through projects with companies like Adidas and Skullcandy. They will also assist in preparing and finding you a job.

 

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3. UpGrad

UpGrad with MICA is a well-known platform that offers digital marketing courses in Govindpuri. The course spans over 26 weeks and the classes are delivered live by industry experts. You need to dedicate 10 hours per week. It is a comprehensive course where you will learn everything from SEO, and social media marketing to influencer marketing and more. This course is endorsed by Deloitte.

Who Is This Program For?

The course is tailored for a wide range of individuals including undergraduates, freshers, traditional marketers, and entrepreneurs. It requires minimum eligibility of 10th grade, making it accessible to a broad audience looking to dive into digital marketing​ (@upgrad)​.

How Much Does it Cost?

For detailed pricing, UpGrad encourages potential learners to contact them directly as they offer various courses and pricing options tailored to different needs and durations. The prices range from Rs 1,13,000 for core +1 specialization to Rs 1,81,000 for core + 5 specializations.

What Will You Learn?

  • The course offers cutting-edge knowledge in digital marketing, focusing on Generative AI for content creation and strategy, SEO optimization, and the use of advanced tools like GetResponse, GTMetrix, ChatGPT, and Ubersuggest.
  • You will engage in 15+ live projects, providing hands-on experience that bridges the gap between theoretical knowledge and real-world application.
  • Access to industry case studies and insights from industry experts enhances learning, offering a comprehensive view of digital marketing practices.
  • UpGrad’s digital marketing course is distinguished by its emphasis on Generative AI, preparing students for the future dynamics of the marketing industry.
  • The curriculum is designed to significantly increase employability, aiming to make you 10x more prepared for various roles in the digital marketing landscape.

 
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4. IIDE

IIDE platform offers comprehensive digital marketing courses in Govindpuri designed to equip learners with the skills needed for the digital age. Their online digital marketing courses in Govindpuri span 4 to 6 months. The lessons will be delivered through videos, live sessions, and 1:1 mentoring.

Who Is It For?

Specifically, their programs are ideal for those looking to switch careers, enhance their digital marketing knowledge, or gain managerial skills alongside technical expertise in digital marketing. But anyone above 22 can apply for their online program.

How Much Does It Cost?

The course fees vary depending on the program chosen. The Online Certification in  Digital Marketing is priced at INR 1,15,000 to 1,60,000 with payment plans and scholarships available to ease the financial burden on students.

What Will You Learn?

  • You will learn SEO, SEM on Google and Bing, App Store Optimization (ASO), and dive into remarketing strategies, alongside content creation, including blogging and AdSense management.
  • Dive into organic and paid marketing on Facebook, Instagram, Twitter, and LinkedIn, with a focus on online reputation management and viral video creation.
  • Learn comprehensive digital marketing strategies, including KPI setting, media planning, and marketing automation tools.
  • Apply knowledge through 1 capstone project and 3 practical projects, designed to reinforce learning and skills application.
  • Benefit from placement opportunities post-course completion, enhancing career prospects in the digital marketing field.

 

5. Growth School

Growth School offers detailed Digital Marketing courses in Govindpuri designed to make you a full-stack digital marketer in just 6 months. The course is structured to provide essential digital marketing skills needed in today’s competitive landscape, starting on April 7th, 2024.

Who Is It For?

This course is ideal for anyone passionate about learning digital marketing, irrespective of their current knowledge level. It aims to equip learners with in-demand skills, making them attractive to employers across various industries.

How Much Does It Cost?

The course is priced at ₹90,000, offering an early bird discount. It includes live Q&A sessions with experts, lifelong community access, and hands-on project experience for building a stellar portfolio.

What Will You Learn?

  • You will learn how to set marketing objectives, understand the marketing funnel, and develop a value proposition.
  • Gain knowledge in SEO, content optimization, and using AI with SEO.
  • Understand the fundamentals, including channel-wise content strategy and content marketing using AI.
  • Learn crafting headlines, persuasive copy, and optimizing landing pages.
  • Master the art of advertising on these platforms, including setting up campaigns and optimizing for ROI.

 

6. Brandveda

Brandveda’s Digital Marketing Specialist Program is a comprehensive 5-month Digital marketing courses in Govindpuri designed to teach in-depth digital marketing skills. Live instructor-led classes are held on Monday, Tuesday, and Wednesday from 6:00 PM to 9:00 PM.

Who Is It For?

According to them, this course is ideal for freshers, freelancers, entrepreneurs, and marketing professionals seeking to either enter the digital marketing field or upgrade their skills ​.

How Much Does It Cost?

The course fee is ₹ 24,999, offering live online training​​ and a certificate after completion of the program.

What Will You Learn?

  • In-Depth SEO Techniques: Understand SEO strategies and tools for improving website visibility.
  • Google Ads Mastery: Learn to create and manage effective ad campaigns.
  • Google Analytics Proficiency: Gain insights into web analytics and performance metrics.
  • Comprehensive Digital Marketing Knowledge: Covering content marketing, email marketing, social media marketing, and more.
  • Hands-On Experience: Practical learning with live projects and internships. They also provide career counseling and job assistance.

 

7. NIIT

NIIT offers a Post Graduate Programme in Digital Marketing and Branding. It is one of the comprehensive digital marketing courses in Govindpuri designed to equip you with the skills needed to excel in the digital marketing industry.

The program spans over 400+ hours of online training, providing a mix of theoretical knowledge and practical experience. It is conducted online, and combining self-study with virtual classroom sessions provides a versatile learning experience.

Who Is It For?

This program is suitable for graduates from any stream, including those in their final year of graduation. If you are looking to start or enhance your career in digital marketing​ then this is the right platform.

How Much Does It Cost?

The total fee for the program is INR 70,000(including taxes), with the possibility of no-cost EMI plans to facilitate payment. The fee is inclusive of all the learning materials and access to NIIT’s digital learning platform.

What Will You Learn?

  • Digital marketing Fundamentals like SEO on-page and off-page optimization, Mastering Influencer Marketing.
  • You will learn the art of running successful email marketing campaigns to engage and convert your audience.
  • Utilize various analytical tools to interpret data from digital platforms and websites, enabling informed decision-making.
  • Apply cutting-edge social media strategies and tools to execute campaigns that engage and grow your audience on platforms like Facebook, Instagram, and more​.

 

8. Talentedge

The PG Certificate Program in Digital Marketing courses in Govindpuri is offered by Talentedge, in collaboration with MICA. It is a 4-month program designed to enhance your knowledge of digital marketing. It is delivered through live and interactive lectures online, with round-the-clock access to Talentedge’s Cloud Campus for learning aids, study materials, and more.

Who Is It For?

This program is aimed at working professionals and entrepreneurs who aim to gain specialized and comprehensive knowledge in digital marketing to market their products and services worldwide using online mediums. Eligibility includes graduates from a recognized university with proficiency in English​​.

How Much Does It Cost?

The course fee structure is approximately INR 70,000 plus GST, with payment options available in installments. 

What Will You Learn?

  • Understanding of traditional to digital marketing transformation, digital channels, and customer centricity through case studies and real-life projects.
  • Knowledge of web presence design, social media marketing, SEO, and more, supported by case studies across various industries.
  • Insights into SEM, content marketing, user nurturing, and programmatic advertising, along with practical projects and simulations.
  • Mastery of web analytics, digital marketing strategy development, and resource planning, enhanced by industry case studies.
  • You will get hands-on experience with live projects on social media marketing, email marketing, and Google Ads campaigns, among others.

 

9. Digital Academy India

The Digital Marketing Courses in Govindpuri offered by Digital Academy India is designed to help you learn the skills and knowledge needed to excel in the field of digital marketing. This course is delivered online and takes 4 to 7 months to complete.

Who Is It For?

This course is ideal for you if you are looking to kickstart or advance your career in digital marketing. Whether you are a marketing professional seeking to upgrade your skills, a business owner aiming to improve your online presence, or a complete beginner curious about the digital marketing world, this course has something to offer. 

How Much Does It Cost?

The Digital Marketing Certification Course by Digital Academy India costs INR 34,900 plus some taxes. Visit Digital Academy India’s official website or contact their admissions team for the most current pricing information and available discounts or financial aid options.

What Will You Learn?

  • Learn the basics of digital marketing, including different digital channels, strategies, and planning.
  • Understand how to optimize websites for search engines to improve visibility and rankings.
  • Explore strategies for engaging with audiences on various social media platforms and creating effective content.
  • You will learn how to create compelling email marketing campaigns and use automation tools to increase efficiency. You also get to work on a live project to apply all the things you will learn.
  • You will also gain insights into using analytics tools to track performance, measure ROI, and make data-driven decisions. While they don’t guarantee placement they surely will recommend you to potential employers.

 

10. EduPristine

EduPristine offers a comprehensive 48 hours of online Digital Marketing Master Program covering over 35 modules. This one of the best digital marketing courses in Govindpuri is designed with practical and experiential learning at its core, providing you with hands-on exposure to 40+ essential industry tools.

Who is it for?

The program is tailored for you if you want to dive deep into digital marketing, irrespective of your educational background. It prepares you to be job-ready with soft skills and address the significant skill gap in the digital marketing domain.

How Much Does it Cost?

The cost of the course is INR 24,000 plus applicable taxes.

What Will You Learn?

  • The 35 modules cover everything from SEO on-page and off-page optimization, PPC marketing, Email marketing, and Video Marketing.
  • You will gain hands-on experience with 40+ must-know industry tools, making you job-ready.
  • The program emphasizes practical learning through real-world scenarios and tools.
  • Learn from industry veterans with a focus on current trends and best practices.
  • EduPristine provides end-to-end career support, from skill-based training to placement assistance.

 

FAQ’s

Q1. Can beginners enroll in these digital marketing courses in Govindpuri?

Yes, these courses are created for a broad audience, including beginners. They start with foundational concepts before moving on to advanced strategies, making them suitable for anyone interested in learning digital marketing.

Q2. Are there any part-time courses available for working professionals?

Yes, many of these courses offer flexible schedules, including part-time options, weekend classes, and online learning, to accommodate the needs of working professionals.

Q3. Do these courses offer job support after completion?

Some Digital marketing courses in Govindpuri provide comprehensive job support, including interview preparation, resume building, and placement assistance, to help graduates secure positions in the digital marketing field.

Q4. Can I specialize in a specific area of digital marketing with these courses?

Yes, several courses offer specializations in areas like SEO, social media marketing, email marketing, etc., allowing you to tailor your learning to your career goals.

Q5. Are these courses updated regularly similar to the rapidly evolving digital marketing landscape?

These courses are regularly updated to reflect the latest trends, tools, and practices in digital marketing. Instructors are industry professionals who bring current insights and techniques to the classroom.

Conclusion

Choosing the right digital marketing course can be an important step in starting your digital marketing career. The above-listed Digital marketing courses in Govindpuri offer a range of options catering to beginners and professionals alike while also focusing on various digital marketing techniques and tools. Whether you want to dive deep into SEO, content marketing, or PPC, or seeking comprehensive training across all facets, these programs are designed to equip you with the necessary skills and practical knowledge to thrive. The best course for you will align with your career goals, flexibility of time commitment, and job assistance needs.

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