Undoubtedly, marketing plays a crucial role in a business to thrive in this competitive age. Business management employs various marketing methods to better communicate with its consumers. If you’re looking to launch yourself in this domain, then you’re on the right page. Here, you’ll find a list of the best digital marketing courses in Centurion to get started.
With the introduction of the internet, traditional marketing has become less effective. So, businesses shifted to digital marketing to capture their consumer’s attention more effectively. The demand for digital marketing experts is high and having a career in it is very secure.
What’s Digital Marketing?
Before you choose any of the digital marketing courses in Centurion, you must understand what you’re getting into, thoroughly. Digital marketing encompasses all forms of advertising executed using electronic gadgets. This covers any internet-based advertising campaigns.
Websites, blogs, social media, emails, search engines, and other digital mediums can all be used in the practice of digital marketing. In contrast to one-way or static advertising methods used in traditional marketing, the digital marketing process is interactive and dynamic.
When both are compared, traditional forms of marketing such as billboard and print ads prevent people from engaging with a company in a meaningful way. Many individuals nowadays spend more time than ever before in front of a screen. That’s why businesses have turned to digital marketing to spread the word about their wares in cyberspace.
By focusing their advertising efforts, where their customers already spend the majority of their time, companies increase the likelihood that their message will be received. A multi-pronged plan for digital marketing may reap substantial financial rewards for firms of all sizes.
Content production, search engine, social media optimization, and marketing are just a few of the tactics that make up a comprehensive digital marketing plan. If you want to get familiar with other impressive tactics, then you must enroll in any of the digital marketing courses in Centurion to get started.
Businesses Are Relying More on Digital Marketing
Every business has one primary goal, to attract as many customers as possible. Marketing is the master secret to winning people over and generating leads. Given the variety of Digital Marketing Strategies, there is a wide range of opportunities open to those who are comfortable using digital platforms.Â
Digital marketing, in its broadest sense, allows companies to connect with consumers while they go about their normal online activities like browsing social media, reading stories, watching YouTube, etc. There are many economic gains to be had from exposing clients to advertising in this subtle and consistent way.
When it comes to the precise benefits that digital marketing may provide to firms, the list includes but is not limited to the following:
Global Reach Out: Unlike more conventional strategies, internet advertising can reach consumers all over the world. The internet is accessible to users all around the world. Because of this, many of the conventional hurdles that have stood in the way of enterprises selling to clients in other states or countries are no longer an issue.
Cost-effective: Using conventional routes to attain the global reach of digital marketing would be prohibitively expensive. While this is true, there are digital marketing goals that may be met with minimal effort and expense. Websites, social media accounts, and blog posts can all be set up and maintained by even the tiniest of businesses without breaking the budget.
Scalable ROI:Â Businesses that want to make the most money possible should assess ROI thoroughly. Return on investment (ROI) is notoriously hard to calculate with traditional advertising. In contrast, digital marketing allows for constant monitoring of each campaign’s success. This helps empower the top-level executives to make smart decisions that boost bottom lines.
Better Targeting: Targeting is greatly enhanced by the use of digital marketing since it allows for the identification of particular subsets of the population. Marketers have a significantly higher chance of connecting with their ideal consumers if they tailor their marketing efforts to certain regions, sectors, or social media platforms.
Dynamic Advertising: Digital marketing tactics are very adaptable and fluid, allowing for rapid course corrections as circumstances demand. Businesses can make real-time adjustments to their digital efforts, unlike traditional marketing campaigns, allowing them to quickly pivot when necessary to seize an economic opportunity.
Immediate Visibility: Before committing to a purchase, most 21st-century consumers now look at related information and reviews online. The first step in this process often involves using a search engine. Companies that have invested in Search Engine Optimization and paid search marketing, or other similar techniques will be able to reach out to potential clients right away.
Connection Making:Â As a result of its meteoric ascent, social media has become the preferred method of contact for a wide range of consumer subsets. Customers also want to do business with companies on their terms and using the medium they like to use. Thus, firms that use SMM effectively may foster lasting relationships with their existing and future clientele.
In sum, organizations of all sizes and types are relying on digital marketing strategies, to reap significant rewards. And unlike traditional advertising, the budget for a digital marketing campaign can be adjusted according to the business needs. It’s easy to see why digital marketing is proving successful for so many companies as it provides a wide range of advantages at little cost.
To make the best out of the resources, business owners hire digital marketing experts to manage their business marketing campaigns. This is why a career in digital marketing is quite lucrative and full of future potential. To get started in this field you can enroll in any of the digital marketing courses in Centurion listed below.
Recommended Reads:
- Digital Marketing Courses in South Africa
- Digital Marketing Courses in Zaria
- Digital Marketing Courses in Auckland
- Digital Marketing Courses in Sharjah
- Digital Marketing Courses in Bristol
List of 10 Best Digital Marketing Courses in Centurion
Looking at the several digital marketing courses in Centurion, it became clear that there is a wealth of opportunity. These top 10 institutions provide an excellent mix of classroom instruction and real-world experience. Let’s move on and help you in selecting the best program for your needs…
1. IIM SKILLS – Master Digital Marketing Course
When it comes to high-quality education at a reasonable price, go no further than IIM SKILLS. They offer self-paced and interactive online training courses to get you work-ready. The institute has introduced various courses over time to help professionals to get their dream careers.
The courses are designed to break down complex ideas into easily digestible hints and tips, ensuring that even non-specialists may understand each issue. All of their classes will challenge you to think critically and expand your knowledge base, and they promise to exceed your expectation.
This Digital Marketing Course provides you with extensive practical instruction. After finishing this online course, you’ll be given real-world assignments covering topics like SEO, SMM, email marketing, and many more. Each week’s worth of work must be submitted to the teachers for revision before the next live session. This course ranks among the top digital marketing courses in Centurion.
The best part is, you don’t have to be worried about job placements, the faculty will help you with this. After completing your paid internships at IIM SKILLS, you’ll present with various job offers on a global level and you’ll be prepared to crack the interviews.Â
The Course Covers the Followings:
- A brief introduction to digital marketing
- Setting up a website with WordPress
- Search engine optimization
- Search engine marketing
- Overview of inbound marketing
- Social media marketing
- A complete guide on web analytics
- Content creation and blogging
- Affiliate marketing
- And so on…
Course duration: It’s a 5-month course, out of which 3 months are for training and the rest 2 months are for paid internships.
Enrollment Fees: 428.08Â United States Dollar +GST
Contact Information:Â
Phone – (+91) 958 074 0740
Email – info@iimskills.com
Other methods – Live Chat
Also Read: IIM SKILLS Digital Marketing Course Review
2. WITS Plus – Short Course in Digital Marketing
If you’re a professional looking for part-time study, go no further than Wits Plus. It’s an institution by the University of the Witwatersrand specially created for aspirants interested in short-term courses. They acknowledge that individuals who are employed and older adults require their education to complement their way of life or line up with their careers.
That’s why they offer all the lectures on weekday evenings or weekend mornings. You can enroll in this short course for digital marketing at the university campus and study there.Â
The Course Covers the Followings:
- An introduction to digital marketing
- The elements of digital marketing and its benefits
- Planning and employing various digital marketing campaigns
- Strategizing various digital platforms to improve visibility
- Search engine optimization
- Generating leads
- And so on…
Course Duration:
This course will be covered in 14 lectures, once a week. Each lecture will take about 2 hours and you’ll be attending 12 lectures. Then there will be a revision lecture followed by an examination of two hours.
Enrollment Fees:
The total fee for the course is R 12,445
Contact Information:Â
Phone – (+27) 11 717 9503 / 9511 / 9519
Email – shortcourses.witsplus@wits.ac.za
Other methods – Live Chat
3. Rosebank College – Higher Certificate in Digital Marketing
When it comes to private higher education, IIE AKA The Independent Institute of Education is the largest institution in South Africa. IIE has many faculties for general, marketing, design, and many more. One of these faculties is Rosebank College, the oldest institution focused on general studies.
The program they offer is an introductory-level course, to make aspirants understand digital marketing. The nearest campus is Pretoria – Sunnyside, so you can join the classes there, otherwise, you can enroll in an online class. Keep in mind that this is an introductory course, and if you want to pursue a diploma, you may check their website for more information.
The Course Covers the Followings:
- Digital marketing and traditional marketing
- Modern world of marketing
- Web development
- SEO, SEM, SMM, and SMO
- And so on…Â
Course Duration: 1 Year
Enrollment Fees: The total term fee is R 24,890, an installment plan is available too.
Contact Information:Â
Phone – 0861 253 276
Email – info@rosebankcollege.co.za
WhatsApp – 087 240 6457
4. STADIO – BCom In Digital Marketing
STADIO is one of the best institutions offering digital marketing courses in Centurion. They provide higher education tailored to modern businesses’ needs and their students’ unique preferences. The course they offer is a bachelor’s degree in Digital Marketing, which covers both theoretical and practical grounds. This is going to be an on-campus course, so you can either apply online using the website or visit the campus.Â
The Course Covers the Followings: To download the complete curriculum, you must visit their website.
Course Duration: 3 Years
Enrollment Fees: Total enrolment fee is R 56,050, but if you want to make it in installments, check their website.
Contact information:Â
Phone – (+27) 87 158 5225
Email – hellocenturion@stadio.ac.za
5. Vega School – IIE BCom In Digital Marketing Degree
Another institute offering a bachelor’s degree in digital marketing by IIE is Vega School. A Brand oriented institute, with a sole focus on branding and business marketing. Vega Schools has introduced various bachelor’s and master’s programs to make their students into branding and marketing experts.Â
The BCom degree in digital marketing is both an online and on-campus program. Their nearest campus is in Johannesburg. So, if you wish to continue studying there in college, then you may enroll in full-time studies otherwise you can go for online programs.
Course Duration: 3 Years
Enrollment Fees: You must visit their website to know about the fee structure.
Contact information:Â
Phone – (+27) 11 521 4600
Email – jhb@vegaschool.com
Other methods – Live Chat
6. Digital School of Marketing (DSM) – Basic Digital Marketing Course
Not interested in joining any college for 3 Years? Well, in this case, start with a basic course that will make you aware of digital marketing fundamentals. DSM is a specialized online institution that provides only digital marketing and media-related courses in South Africa.
DSM understands the deep impact of digital marketing on modern businesses and how much it’s important for people to know about it. That’s the reason, they’ve crafted courses suitable for students and professionals to complement their daily life.
The Course Covers the Followings:
- A brief introduction to Online Marketing
- Working with WordPress
- SEO, SEM, SMO, SMM, and Analytics
- Content creation and copywriting
- Email Marketing
Course Duration: It’s a 96-hour course, which will be covered in 6 months.
Enrollment Fees: The total enrolment fee is R 3960, but if you want to make it in installments, check their website.
Contact Information:Â
Phone – 0861 428 710
Email – info@digitalschoolofmarketing.co.za
Other methods – Live Chat
Recommended Reads:
- Digital Marketing Courses in Australia
- Digital Marketing Courses in Sydney
- Digital Marketing Courses in Adelaide
- Digital Marketing Courses in Melbourne
- Digital Marketing Courses in Brisbane
7. University of Cape Town (UCT) – Short Course Digital Marketing
The University of Cape Town is South Africa’s premier educational and research institution (UCT). Founded in 1829, it transformed a school into a university between the years 1880 and 1900. The institution believes in the importance of safeguarding human rights and in providing equal opportunity to all.
To help out professionals with their career goals, UCT has tailored short-term online courses suitable for their lifestyles. One of these courses is digital marketing which will surely help you master internet marketing to remain ahead in this digital era.
The Course Covers the Followings:
- A brief introduction to Digital Marketing
- Website designing and development
- SEO, SEM, SMO, SMM, and Analytics
- Content creation and copywriting
- Mobile Marketing
- Digital marketing strategy
- Email marketing
Course Duration: It’s 10 weeks long course and you’ll devote 7 – 10 hours a week.
Enrollment Fees: To know about the fee structure, you must submit the form on their website.
Contact Information:Â
Phone – (+27) 87 551 8063
Email – uctonline@getsmarter.com
8. Oakfield’s College – Short Programme Certificate in Digital Marketing
When it comes to industry-specific courses, Oakfield’s College ranks among the top. They provide both full-time and short learning programs, to help every individual with their career goals. Moreover, their excellent instructors and cutting-edge instructional strategies help students to gain real-world experience.
That’s why their short-term course has made its name in the list of top digital marketing courses in centurion. Keep in mind that this course will be offered on the campus ground and the nearest campus from Centurion is Pretoria Campus.
Course Duration: 30 hours course, which will be covered in 10 weeks (3 hours per week).
Enrollment Fees: The total fee for the course is R 9,740 and you can also opt for an installment plan. To know more visit their website.
Contact Information:Â
Phone – 010 591 7314
Email – jhb@oakfieldscollege.co.za
Other methods – Live Chat
9. Red & Yellow – Digital Marketing Course
If you’re ambitious and skilled, and you want to learn the skills, you’ll need to succeed in the business world of the future, then go no farther than Red & Yellow. Red & Yellow is the top creative business school in South Africa.
Here, you’ll find the perfect blend of business sense and artistic inspiration to secure your professional future. Their online digital marketing course has been developed by leading professionals in the field and has received the endorsement of IAB South Africa.
Because of this, this institution has made its way to the top list of digital marketing courses in Centurion. Acquire the theoretical background and hands-on experience necessary to develop and execute a winning digital marketing plan for your business.
The Course Covers the Followings:
- Understanding digital marketing
- Planning and using digital assets
- Communicating with your audience
- Content marketing
- Social media
- Online advertising and optimization
- And so on…
Course Duration: This course takes up to 10 weeks (8-10 hours a week) to make you a digital marketing specialist.
Enrollment Fees: The total fee for this course is R16,500.
Contact Information:Â
Phone – (+27) 872 273 283
Email – welcome@redandyellow.co.za
Other methods – Live Chat
10. AAA School Of Advertising – Digital Marketing
South Africa’s advertising sector has an official higher education school, the AAA School of Advertising. The AAA (Association of Advertising Agencies) established this institution 32 years ago to educate newcomers to the advertising industry. The AAA incorporates the difficulties presented by emerging technologies and media into its pedagogy across the board for advertising, design, and marketing.
Through their connections in the business world, they can offer their students real-world projects to complete in agency-like teams. With their online digital marketing course, you’ll become fully prepared to combine theory and experience upon completion.
The Course Covers the Followings:
- Digital Marketing
- Business management, communication, information systems
- Social media and search engine marketing
- E-commerce
- Digital marketing strategy
- And so on…
Course Duration: 1 Year
Enrollment Fees: The total fee for this course is R 35,000.
Contact Information:Â
Phone – (+11) 781 2772/3/4Â
Email – info@aaaschool.ac.za
So, these were the institutes offering digital marketing courses in Centurion. Now you must go through the details and select any course that fits your needs.
Frequently Asked Questions About Digital Marketing Courses in Centurion
Q1. What’s the average salary package of a digital marketer?
The field of digital marketing is a lucrative one. The average salary package of a digital marketing executive is more than R 20,000 a month. But with experience, you can apply for high-paying positions in the future. It doesn’t end here; you can work for any business globally and get paid for the job. A digital marketing specialist in a US-based company makes more than 50,000 USD a year. Interested now, are we? Well, go ahead and select any of the digital marketing courses in Centurion and enroll now.
Q2. What’s the future scope of a digital marketing career globally?
The use of digital media in advertising has grown steadily during the past several years, especially during Covid-19. As social media continues to expand, so too does the potential for success in this area. It’s safe to say that this field is ripe with potential. That’s why every digital marketer must stay abreast of emerging technologies and strategies. To keep up with this constantly improving industry, enroll in any of the digital marketing courses in Centurion listed above.
Q3. Do I need any technical skills to become a digital marketing expert?
Digital marketing is a broad term that contains various marketing methods. Some of these methods require technical skills and some don’t. For example, video marketing requires you to be efficient with video editing tools, such as Adobe Premier and Apple Final Cut. But don’t worry, within these courses, you’ll be taught all the technical terms that are required to make your marketing efforts successful. All you need to do is select any of the digital marketing courses in Centurion to get started.
Q4. Is Digital Marketing a good career for freelancers?
Yes, that is the definitive response. If you’re interested in digital marketing and want to make a living at it, freelancing is a fantastic option for you. There are plenty of platforms out there where you can create your profiles and start getting jobs in digital marketing. Moreover, you can create your website or run ads campaign to promote your services. This is not only going to help you get a customer but also let you showcase your digital marketing skills as you’re marketing your services.
Q5. How much time will it take for me to become good at digital marketing and landing in a career?
There’s no straight answer to that question, as your efforts matter the most. All these above-listed digital marketing courses in Centurion, have a fixed time. You can learn digital marketing in a month or 3 months, but practice will make you good at it. A Few of the listed institutes offers internships and placement programs to help you get started, so don’t worry about that matter. Just focus on your studies and learn everything that you can.
Wrapping Up:
Digital marketing is evolving with each passing day and businesses require specialists to handle their promotional activity. There’s no business or industry that doesn’t require marketing to promote its products and services. This digital marketing field is full of opportunities and it’s never going to reach its end. Each day a new business emerges and goes through the marketing phase to spread its name. The demand for a digital marketing expert is quite high that’s why it’s one of the most lucrative jobs out there.
With the internet usage boom, people are becoming aware of digital marketing and how it benefits businesses. Courses are available online, so many professionals are enrolling in and trying to shift their careers to online marketing. A bright future awaits you if you enroll in digital marketing courses in Centurion today, as demand is rising. You may choose any of the beforementioned institutions to get started.
