Looking for the best digital marketing courses in Bulgaria? Well, this article is precisely what you need to steer your search in the right direction. In this digital world, it’s no longer an option to establish a strong online presence, but it’s a necessity to hold up your business. Digital marketing is the science of using online platforms to reach target customers. Mastering the art of digital marketing through a good course will help you to better understand online marketing strategies. You can either apply them to your own business or build up a career as a professional digital marketer. Whether you are aiming to advance your career or seeking to shore up your enterprise marketing efforts, this article on digital marketing courses in Bulgaria guarantees to be a valuable read.

 

DIGITAL MARKETING COURSES IN BULGARIA

 

Before we begin with the top digital marketing courses in Bulgaria, let us understand the term digital marketing in brief.

What Is Digital Marketing?

Digital marketing is the new era method of using digital platforms, channels, and technologies to promote products and services to their targeted audiences. It is a marketing strategy used by businesses and entrepreneurs that uses digital or online technologies to create brand value, and market and sell the products or services.

The potential customers are reached through the Internet and other online-based communications. We live in a digital era where utilizing digital channels to market and sell products/services has become inevitable. And thereby the demand for digital marketing skills is on the top shelf.

Speaking about several types of digital marketing technologies, some examples are – Email marketing, SEO marketing, Affiliate marketing, Social media marketing, Content marketing, Mobile marketing, Pay-per-click marketing, and Influencer marketing.

 

What Is The Significance Of Digital Marketing?

The most advantageous aspect of this strategy lies in its exceptional cost-effectiveness. Yes, you inferred it right! Paralleled to the old-fashioned method of commercials and print promotions, digital-based marketing strategies are mostly cost-effective. In the case of competitive advantage, even small and medium enterprises will have an advantage in marketing strategies.

Digital marketing offers to identify and reach a vast amount of target audience, which was once limited by the help of traditional marketing strategies. A company can create its brand value and credibility with a larger market. This is just the tip of the iceberg of the Digital Marketing. If you want to dive deep and explore, you just have to choose from the list in the article, the most suitable digital marketing institutes in Bulgaria.

 

What Are The Career Opportunities After The Digital Marketing Courses In Bulgaria?

When you choose the right marketing method, you can reach out to a high amount of target customers. You can even make your advertisements highly personalized for them which will make them attracted to your product/service. The one person who can perform this job flawlessly is high in demand in the market.

The industry of digital marketing presents copious opportunities for progression and learning for those who pilot it skillfully. It is a swiftly escalating sector, attracting professionals from assorted backgrounds, including SEO, graphic design, and content-based marketing. With the right amalgam of qualifications, skills, and experience, the possibilities are boundless in this lucrative industry.

The list of digital marketing courses in Bulgaria explained in this article helps you to identify and apply these values to your business or one can learn these prospects to make a career in this field. There is a high demand for certified and skilled people who can work on social media, competitive analysis, quality digital content, and creative marketing strategies.

There are a lot of flexible career options in this sector which vary from Email Marketing Manager, Marketing Analyst, Web Developer, Search Engine Optimization Specialist, Content Writer, E-commerce Specialist, UX Designer, Social Media Manager, Copywriter, Digital Marketing Manager, and Influencer. The most exciting part about this career option is that you can even do remote work or become a freelancer.

Have a Look at These Top-ranking Digital Marketing Courses Near You:

 

How To Choose The Best From A List Of Digital Marketing Courses In Bulgaria?

Well, this is an important step for your career or business. Choosing the right one requires careful consideration of the facts like your goals, mode of learning, budget, reviews, and credentials. Mark your goal first, whether you are a newbie starting your career in the industry, a professional taking up your career to the next level, or an entrepreneur who is searching for strategies to build up his/her business.

Once the goal is set, you can go through the content of each course and match up with a suitable one that meets your goal. Some other flag points, that you want to consider are the student reviews, testimonials, instructor credentials, certifications, course fees, and mode of learning.

In the list articulated below, a brief description of every digital marketing institute in Bulgaria is included. You can read and explore more through the article and choose the best one that suits you. The key is to do continuous learning and stay updated in the dynamic digital market.

Following related blogs, webinars, and news, and obtaining certifications from training institutions will help you. Once you enrol in one of the best digital marketing courses in Bulgaria, you will get to know the major rules of this industry to stay updated with market trends and evolving technologies and methods.

 

Top 10 Digital Marketing Courses In Bulgaria With Placements

 

1)   IIM SKILLS

Master Digital Marketing Course

IIM Skills is a government-recognized training institution that provides online digital marketing courses by dedicated instructors. Explore the world of digital marketing by enrolling with IIM Skills today!

It is one of the renowned and foremost training institutions that provide online education programs. Their mission is to provide world-class educational training services at affordable prices. They are famous for providing self-placed and online instructor-led learning programs. This is opted as one of the high-demand digital marketing courses in Bulgaria.


Course Details:

Course Name: Digital Marketing Course

Duration: 3 Months Of Online Training Program + 2 Months Of Paid Internship

Fees: 655.46 Bulgarian Lev + Taxes

The best part of IIM Skills is that they will provide you with a demo session, where the entire course is briefed along with its career opportunities and applications in this digital era.

It is an interactive live session led by an experienced professional that gives you the leverage to clear all your doubts and concerns before choosing to start the learning program. This option is very helpful for those who are concerned about the prospects of this field and the course outcomes.

You will also get a paid internship with this particular course, which is very essential for building up your career and is not provided by most of the other learning platforms. You will also get lifetime access to the learning materials, session recordings, and presentations.

Modules Covered:

  • Introduction to Digital Marketing
  • Web Development using WordPress
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (Google Ads)
  • Web Analytics (Google Analytics)
  • Graphic Designing
  • Inbound Marketing
  • Email Marketing
  • Quora Marketing
  • Social Media Marketing
  • E-commerce Marketing
  • Video Marketing
  • Affiliate Marketing
  • Online Reputation Management
  • Integrated Digital Marketing Strategy
  • Content Writing and Advanced Blogging
  • Media Buying and Planning
  • Digital Infographics Resume Creation
  • Marketing Automation

Certification: Certification from IIM Skills and Preparation for Facebook, Google, and Hubspot Exam

 

Other Professional Courses from IIM SKILLS

Contact Details:

+919580740740, info@iimskills.com

 

2)    SoftUni

SoftUni is one of the best institutes that offers digital marketing courses in Bulgaria. They are providing a wide range of courses in different industries. Their digital marketing course is highly recommended because of its curriculum, tools provided, and practical exercises. It is designed in a way to provide benefits for both beginners and professionals.

The highlight part is the individual assistance from a mentor in the learning content with 24/7 support. The instructors will also help the students with placements and interviews. The core courses provided by SoftUni are Email Marketing, Google Ads, Facebook Marketing, Google Analytics, and Content Marketing. They have 500 hours of learning content, which is designed to explore the digital marketing industry in depth. You can also start the training with a free course.

Course Name: Digital Marketing Basics

Modules Covered:

  • Introduction – Digital Marketing
  • Scope of Digital Marketing
  • Digital Marketing for Working Professionals
  • Digital Marketing from Small to Large Businesses
  • Building WordPress Websites
  • SEO and Blogging
  • Google Analytics and Adsense
  • E-commerce Marketing
  • Google Tag Manager
  • Google Ads
  • Third-Party Ads
  • Social Media Marketing
  • Social Media Optimization
  • YouTube Marketing
  • Email Marketing

Certification: Certificates on completion from the Ministry of Education

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3)   IAB

IAB is one the best digital marketing institutes in Bulgaria, which is well-known for its professional tutorials and course content. They have the best instructors who have professional experience in the real world of digital marketing business.

The course content is structured in a way that it covers all the major aspects of the industry. The institute is keen on providing hands-on real-time projects to make sure the candidate gets full practical knowledge before stepping into the career.

This course is curated for people who seek to begin their careers in the business and digital field, likely in advertising and marketing. It is also the best choice for junior professionals who intend to upgrade their skills in digital marketing strategies. The tutorials provided by IAB aim at delivering the latest trends, tools, and technologies of the industry.

Course Name: Digital Marketing Masterclass

Modules Covered:

  • Google Display Network Advertising
  • Google Analytics, Google Adsense
  • Social Media Optimization and Marketing
  • Online Money Making and Advertising
  • Mobile Marketing
  • Email Marketing
  • Affiliate Marketing
  • E-commerce Marketing
  • Search Engine Marketing: SEO, and PPC
  • Online Reputation Management
  • Lead Generation
  • How to Sell Digital Marketing Services
  • Personal Blogging
  • Media Buying and Planning

Certification: Certificates on completion

Course Fee: 400 BGN

Contact: office@iabbg.net

4)    Udemy

Udemy is a well-reputed internet-based educational platform, offering a variety of courses in different areas. It provides a user-friendly and easy platform for students to learn new skills or advance in their professional careers. Enroll in these digital marketing courses in Bulgaria, and learn how to start a business online entirely from scratch, earn money as an affiliate marketer, get hired by a reputed firm, and become a freelancer and enjoy working from home. They are providing quizzes and practice sessions within this learning program.

Course Name: The Complete Digital Marketing Course

Qualification Required: No experience required – suitable for all

Course Duration: 22.5 hours of on-demand video

Modules Covered:

  • Introduction
  • Market Research
  • Make a Website
  • Email Marketing
  • Search Engine Optimization (SEO)
  • Copywriting
  • Facebook Marketing
  • Quora Marketing
  • Youtube Marketing
  • Twitter Marketing
  • Pinterest Marketing
  • Facebook Ads
  • Instagram Marketing
  • App Marketing
  • Google Analytics
  • Google Adwords/Ads
  • LinkedIn Marketing
  • Old Content
  • Conclusion

Certification: Udemy Certificate of Completion

Course Fee: USD 22.9

 Explore These In-demand Digital Marketing Courses In Your Area:

 

5)   Coursera 

Get a recognized certificate from Google with this flexible online course. Coursera is one of the well-renowned online training institutions in Bulgaria for digital marketing courses. You will receive professional-level training from Google and guess what – you don’t need any previous experience or degree to learn this high-demand skill. This a course provided for beginner-level students.

The most attractive part of this learning platform is the flexibility of learning. The course time is not fixed. Even though they have given you an outlined option to complete them in 6 months by dedicating 10 hours a week.

You can also take more time than this particular period mentioned by them. They are also providing you a free trial period for this course, by which you can get the pace up with this learning platform and be productive.

Course Name: Google Digital Marketing & E-commerce Professional Certificate

Qualification Required: No degree or prior experience required

Course Duration: 6 months at 10 hours a week

Modules Covered:

  • Foundation of Digital Marketing and E-commerce
  • Attract and Engage Customers with Digital Marketing
  • From Likes to Leads: Interact with Customers Online
  • Think Outside the Inbox: Email Marketing
  • Assess for Success: Marketing Analytics and Measurement
  • Make the Sale: Build, Launch, and Manage E-commerce Stores
  • Satisfaction Guaranteed: Develop Customer Loyalty Online

Certification: Google Certified

Course Fee: USD 49 per month after the initial 7-day free trial period

 

6)    The Knowledge Academy

If you are considering starting your career in digital marketing or enhancing your digital marketing skills, then this training institution is dedicated to providing quality education to its valued students.

They provide courses in flexible methods – online instructors-led, online self-placed, and onsite training. Enrol today in one of the prestigious digital marketing institutes in Bulgaria and secure your position in the upcoming batch!

Course Name: Digital Marketing Master Class Outline

Qualification Required: No prior qualification required

Course Duration: 8-hour course

Modules Covered:

  • About Digital Marketing
  • Planning, Strategy, and Testing
  • Customer Experience and Usability
  • Social Media
  • Mobile Marketing
  • Email Marketing
  • Content Strategy
  • Search Engine Marketing: SEO and PPC
  • Integrating Your Marketing Communications for Maximum ROI

Certification: Certificates on completion

Course Fee: USD 1295

Contact: info@theknowledgeacademy.com

 

7)    IIDE 

They are one of the best digital marketing institutes in Bulgaria, that have been acclaimed for providing digital marketing courses to students, professionals, and entrepreneurs. They have trained lots of students and parted their knowledge of the digital marketing sector.

At IIDE, they offer assured placement assistance and training with AI-based mock interviews. They have options for 1 to 1 mentoring online sessions. There will be live projects and assignments to enhance practical skills.

Course Name: Advance Certificate in Digital Marketing (ACDM)

Qualification Required: No experience required – suitable for students, freshers, influencers and small business owners

Course Duration: 5 months

Modules Covered:

  • Digital Marketing Introduction
  • Search Engine Marketing
  • E-commerce
  • Marketing Campaigns
  • Social Media
  • Content Marketing
  • Analytics
  • Advertisements
  • Conclusion

Certification: Certificate of Completion

Course Fee: USD 1195

Website: admissions@iide.co | +91 9619958615

Also Read,

 

8)     Sofia University

You cannot miss reading about the digital marketing course in Bulgaria provided by Sofia University. They deliver the course through highly qualified professional instructors. This program focuses on the new trends and updated technologies and tools of the digital marketing industry.

The students enrolling at this University will be able to evolve with marketing strategies and management skills. The course content has strong theoretical support with enormous stages of practical applications.

The key features of these digital marketing institutes in Bulgaria are basic equivalence training for non-specialist candidates, basic compulsory learning, and two specific courses that will be given as compulsory electives.

Course Name: Master Program in Digital Marketing

Course Duration: 1 year

Modules Covered:

  • E-commerce Marketing
  • SEO, SEM, SMM
  • Email Marketing
  • Content Marketing
  • Mobile Marketing
  • Inbound Marketing
  • Affiliate Marketing
  • Google Analytics
  • Google Data Studio
  • Paid Search (PPC) using Google Ads
  • Lead Generation
  • Drop Shipping
  • Website Design and Optimization
  • Design Principles and Website Copy
  • Website Metrics and Developing Insights
  • Fundamentals of Web Analytics
  • Setting Goals with Google Analytics
  • Analyzing and Recording Google Analytics Data
  • Monitoring Campaigns

Certification: Certificates on completion

 

9)     The American University of Bulgaria

The American University of Bulgaria digital marketing course is curated for students to get maximum output in the learning of digital marketing strategies.

It covers the trending digital tactics of URL strategy, QR codes, search engine marketing strategies, and mobile SMS marketing. The topic of brand awareness is included to ensure the students get a firm grip on their needs in this digital era.

The University is keen on making sure all students get the best real-time practical knowledge, they are updated about the new tools and strategies in the field, and they are ready to implement at the professional level.

Check out the details below about the program provided by these digital marketing institutes in Bulgaria.

Course Name: MBA in Digital Marketing

Course Duration: 2 years

Modules Covered:

  • Digital Marketing Fundamentals
  • Modern Content Writing & Marketing
  • Domain, Hosting & CMS Systems
  • Modern & Advanced Sales Funnels
  • Business Listing & Optimization
  • Blog Creation & Marketing
  • Email Marketing Strategies
  • Search Engine Optimization With Live Projects
  • Search Engine Marketing
  • Campaign Planning & Marketing
  • Google Adsense
  • Marketplace Listing & Optimization
  • E-commerce Development & Marketing
  • Mobile Marketing Strategies

Certification: Certificates on completion

Dont Miss:

 

10)   Xplora Academy

Xplora Academy provides the top digital marketing course in Bulgaria. They are offering guidance and training for Google and Meta Advertising, Analytical Tools, Email Marketing, Content Management, and Marketing Budgeting through workshops and tutorials.

The modules of this training program are designed in a way that is suitable for students, businesses, and professionals. The trainings are conducted by well-trained and reputed instructors who have years of experience in the digital marketing industry. The valuable input of these professional instructors is the main success point of Xplora Academy.

Most of the video sessions are short, informative, and updated. The duration of a video lecture is from 2 to 16 minutes only, so that the students can go easy and understand every session thoroughly. All the sessions will be guided by instructors with full-time doubt clearance and assistance.

Course Name: Digital Marketing Master Class Outline

Qualification Required: No prior qualification required

Modules Covered:

  • Google Analytics
  • Facebook Marketing
  • Website Planning
  • Creative Designing
  • Instagram Marketing
  • Search Marketing
  • Keyword Research
  • Local SEO
  • Create Posts and Pages
  • Content Writing
  • Search Engine Optimization
  • What is a Cpanel?
  • Installation of WordPress?
  • How to add SSL?
  • Upload a plugin?
  • Landing Page Building
  • Landing Page Building
  • Google Adsense
  • Affiliate Marketing
  • Site Speed Optimization
  • Website Creation

 

FAQs 

Q1. What Is SEO And SEM?

SEO, which stands for search engine optimization, involves employing various strategies and techniques to improve a website’s visibility in search engine results pages (SERPs) organically, without paying for clicks or views.

On the other hand, SEM, or search engine marketing, primarily revolves around paid advertising efforts to increase a website’s visibility in search results.

While SEO focuses on organic search, SEM encompasses paid search results. Both SEO and SEM are integral components of digital marketing strategies, and leveraging them together can yield optimal outcomes.

Integrating SEO and SEM allows businesses to maximize their online presence and reach a broader audience effectively.

Q2. What Is The Job Scope After Digital Marketing Courses In Bulgaria?

Digital Marketing is an evolving industry and therefore job opportunities for those who stay updated and acquire the required skills will be numerous.

Within this field of the digital sector, one always has the ever-demanding opportunity of working as a freelancer online worldwide. You will get proper mentoring from different training institutions that provide digital marketing courses.

Q3. What Is The Average Salary In The Field Of Digital Marketing?

On average, a Digital Marketer in Bulgaria can expect to earn approximately in the range of 20,000 BGN to 30,000 BGN annually. However, this salary will vary according to your certifications, the company you are hired at, years of experience, and skills.

Conclusion

Choosing the right course from the list of top digital marketing courses in Bulgaria is the major step in acquiring the skills and thriving as a professional in the digital marketing industry. While opting for the best digital marketing institutes in Bulgaria, consider key factors such as course content, reviews and testimonials, learning format, duration, course fee, instructor credentials, and certifications.

With the abundance of options available, aspiring marketers have the opportunity to embark on a learning journey that empowers them to harness the power of digital marketing and drive impactful results.

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