Are you wondering how OTT platforms know how to personalize a list of movies or TV shows for you? Or how online sites can make recommendations of products for you? It isn’t magic, it is Business Analytics! By analyzing your watch history or shopping history and with algorithms, companies can customize your experience and thus increase the likelihood of their sales. Through this blog, we will go through business analytics as a career in-depth. We will also explore the highest-rated business analytics courses in Coimbatore.
This Blog Will Cover the Following Topics:
- Overview
- What do these professionals do?
- How is Business Analytics done?
- Types of Business Analytics
- Skills needed
- Salaries
- Companies that hire these professionals
- Digitalization in Coimbatore
- Business Analytics courses in Coimbatore and online
- Frequently Asked Questions
- Keep Learning
Overview
Data is without a doubt, a company’s most valuable asset today. However, it becomes a problem if it is not properly analyzed or interpreted. Then it’s like diamonds in a monkey’s hands. This is where business analytics experts can help. The U.S. Bureau of Labor Statistics claims that demand for Business Analytic professionals will grow by 11% between 2019 and 2029 – much faster than the average for all occupations!
According to LinkedIn, in an article published by geeksforgeeks, 23.3 million people are willing to pursue a Business Analytics career. Small, medium, and large organizations across different industries employ analytical professionals to help them make better decisions. By the statics, it is clear that this will be one of the “hottest” professions in the future. So don’t pass up an opportunity to dive into a future-proof career!
So, What Does a Business Analytic Professional Do?
Every organization generates a lot of data. This data is used to make business decisions. Analytic professionals extract information from raw data, analyze it, and use it to support their proposed solutions. They employ various tools to extract and analyze information from data. With these tools and their expertise, they assess the organization’s current state and identify opportunities to boost efficiency, cut costs, enhance customer experience or help the organization reach its goals.
This Leads Us to the Next Question: How is Business Analytics Performed?
Business analytics is done with the help of tools called ‘business analytics tools. These tools assist analytic professionals in extracting insights or analyzing trends from data. The number of companies developing these tools is growing by the day, given the large sea of opportunities for using these tools.
Most businesses employ more than one analytical tool. Some tools require analytic professionals to write codes to use them, whereas others, such as Excel, Google Analytics, and Tableau, can be used directly. Excel, the oldest and most widely used tool, SAS, Tableau, Splunk, Qlikview, Hadoop, Domo, Google Analytics, SAP BI, and Zoho Analytics are among the most popular today.
The recent tools that are gaining immense popularity are R & Python. They are hailed as the languages of the future because they are efficient to use and quick at analyzing Big Data. However, they require the user to have some amount of programming skills. Today, most major corporations seek candidates with knowledge of these tools.
All these tools can be learned from online/offline courses, so don’t worry if you don’t know any programming language yet! Through this blog, I will take you through some of the more popular Business Analytics courses in Coimbatore and online that teach you these skills.
Would You Know the Types of Business Analytics?
If not, let’s dive into it. Business analytics is of four types:
| Descriptive analysis | We answer the question What happened? The analysis is done by accessing revenue reports, sales trends, previous profit and loss statements, and other company data. |
| Diagnostic analysis | The diagnostic analysis aims to understand the data to answer the question “Why did it happen? “Tools like Excel, R, SAS, Python, and others are used for analysis and a conclusion is reached. The data is then presented to the management through dashboards, statistics, graphs, and charts to help them make decisions. |
| Predictive analysis | We then try and find out What can happen? An example is analyzing a customer’s past credit card scores and repayment history to predict his chances of clearing his loan on time. |
| Prescriptive analysis | What should be done next? This is what we focus on here. Prescriptive analysis prescribes or recommends actions to achieve future goals. It relies on Artificial Intelligence to improve decision-making. |
Let Us Move to What Skills These Professionals Require
You will require the following skills if you intend to pursue a career in this area:
Good Communication: You’re probably wondering how communication and analysis are related. Allow me to assist you. Management and stakeholders make informed decisions based on data insights and analysis. If you, as an analytic professional, are unable to communicate your findings effectively, your hard work and research will not be as effective.
Data Collection: Data in an organization already exists. However, extracting relevant data from the vast amount of data that is already present is a skill that business analytics professionals must have.
Data Visualization: After collecting the data and developing your analysis, the next and most important step is to present it to the management. Simply conducting an analysis is pointless if the analyzed data cannot be visualized and used to make decisions.
Statistical Analysis: R, Excel, Tableau, and SAS are examples of statistical Analysis tools. When it comes to visualizations, charts, and graphs, R is unquestionably among the best. Also, knowing this language can help you deal with large amounts of data more easily. Since it can be integrated with other tools, it can help you get the most out of your data.
You can also use it for advanced analytics by analyzing and predicting business trends and outcomes. Initially, it was hard to learn, but now with the user-friendly user interface, this tool is slowly becoming one of the top analytical tools.
Database Languages: Companies store data in databases, and to extract this data for analysis, you must be familiar with database languages such as SQL, Oracle, or NoSQL. However, database programmers can assist you too, so it’s not necessary to know these languages – but it’s always beneficial to learn additional skills!
Programming Languages: Python is also being hailed as the next big thing. Aside from analytics, Python coding is also used for web development and web design, so learning this language can help you discover your creative side too! Python makes it easier to work with Big Data, which is one of the primary reasons for its increasing popularity. Big data is data that is so large in volume and complex that spreadsheets cannot process it.
Excel: You must be proficient in Excel because all basic analysis is done through it. Some businesses solely rely on Excel for analysis. As a result, being at a “beginner” or “intermediate” level won’t help. To apply for a business analytics job, you must be an expert, or at least you will need to be proficient in the following excels skills:
- Sort and Filter, Group By, Data Validation, IF Formulas, Text Formulas
- Pivot Tables
- Formatting and Conditional Formatting, VLOOKUP, HLoopkUP, SumIF, CoutIF, Percentile, Index, Median, Rank, math, and statistical functions
- Creating Dashboards, Charts, Graphs, and Form Controls
- Histogram, Data Tables, Hypothesis Testing, Regression, Correlation, Covariance, ANOVA
- Using Macros for Data
Let Us Take a Look at the Salary of These Professionals
Because this is a growing and demanding profession, the salaries of these professionals are high. Apart from the benefits of having a stable career, a growing job market is definitely the icing on the cake. According to data from 6figr.com, employees globally with a postgraduate degree in Business Analytics earned an average annual salary of 22lacs.
As per data from Glassdoor.com, the average salary in India in 2022 is around 7.9 lacs/annum, with Business Analytics professionals in senior positions earning between 14 and 17 lacs/annum. The average salary for a fresher in this field is around 4-6 lacs per year. The salary, however, is determined by variables such as the tools used, the job position, educational qualifications, work experience, and the organization you are employed with.
Let Us See Which Companies You Can Work With This Profession
According to Glasdoor.com data, some of the companies that hire Business Analytics professionals include Wells Fargo, Deloitte, IBM, Ernst&Young, Accenture, PNC Financial Group, PwC, EXL Services, KPMG, SAS, Oracle, GE Health, Google, Wipro, Verizona, Cognizant Technologies, and many more.
Let us say that there will never be a shortage of job opportunities in this profession, and what’s even more exciting is that there are remote working opportunities for this career as well. However, professionals with a postgraduate course or certification from a reputable institute are always preferred.
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Digitalization in Coimbatore
As per an article in the Times of India newspaper, dated August 26, 2022, the Information Technology and digital service minister Mr. Mano Thangaraj said that Tamil Nadu is expected to top the county in digital service delivery in the next six months. Digitalization is also making a way to solve the issue of water scarcity in Coimbatore. This only goes to prove that Coimbatore is a fertile ground for digitalization. So, if you are based in or near the city or can travel there, Business Analytics courses in Coimbatore are what you must explore.
Let us look at some of the highest-rated institutes providing Business Analytics courses in Coimbatore.
1. 360 DigiTMG, Tamil Nadu
Course Name: Business Analytics Course Training in Coimbatore
Program Coverage in a Nutshell: This is one of the popular Business Analytics Courses in Coimbatore that teaches you how to work with various data generation sources, perform text mining, and use various analytical tools, data visualization concepts, and Machine Learning approaches. You will also gain practical experience with Hypothesis testing, Linear and Multiple Regression, BlackBox testing, and time series analysis.
Duration: It is a four-month training program, but you must have a background in basic mathematical concepts to enroll.
Business Analytics Tool Covered: R, Tableau, Python & R Studio
Benefits: This course will provide the right blend of theoretical and practical assignments. You get 72 hours of Intensive Classroom & Online training with over 140 hours of practical assignments. In addition, you will receive three Capstone live projects to give you a hands-on experience with business analytics. Industry experts like IBM, TCS, and Panasonic back this course.
After completing all the course requirements, you will receive certifications from IBM and UTM. Furthermore, upon completion of the course, job assistance will be provided. This course will teach you how to become a data visualization and business intelligence expert.
Regular resume and LinkedIn review sessions are also held to ensure that you are job ready after completing this course. Some of the companies that have hired alumni include Accenture, Deloitte, L&T, HTC, Pepsico, and Verizon – to name a few!
2. Simplilearn, Coimbatore
Course Name: Business Analyst Master’s Program
Program Coverage in a Nutshell: By enrolling in this course, you will learn the fundamentals of Excel analytics functions and conditional formatting, as well as how to apply statistical tools. You will also learn the fundamentals of the agile perspective. You will learn to analyze data with Tableau, create interactive dashboards, and understand key business analysis concepts.
SQL concepts such as the Universal Query Tool (UQT) and SQL commands are also taught. This is one of the best Business Analytics Courses in Coimbatore, covering most business analytics tools.
Business Analytics Tools Covered: Excel, Tableau, Python, Agile, JIRA, SciPy, Power BI, R, NumPy, Pandas & MySQL
Benefits: Since this course is done in collaboration with IBM, you get masterclasses from Industry experts. In addition, you get the benefit of exclusive hackathons, Capstone projects from 3 domains & 11+ projects with industry data sets from Unilever, Amazon, and other companies plus certifications from IBM & Simplilearn.
Another advantage of this course is that you can appear for the IIBA-CBAP (Certified Business Analysis Professional) exam. The companies associated with Simplilearn are Amazon, PwC, UBS, HSBC, Barclays, IBM, FORD, and Pizer among others.
Fees: 54000 (Including taxes). An EMI option is also available.
3. ACTE
Course Name: Business Analyst Training in Coimbatore
Program Coverage in a Nutshell: Do you want to learn about Business Intelligence, data modeling, and analysis using various tools? Then join the 40-hour Business Analyst Training Course in Coimbatore with ACTE!
Duration: This is a 40-hour course
Business Analytics Tool Covered: QlikView, SAS BI, Zoho Analysis, Yellowfin BI, SAP Business Objects, IBM Cognos Analytics, Domo, and Dalapine.
Benefits: As part of the course, you’ll get placement assistance from leading companies like SAP, TCS, PayPal, Infosys, and more. There are a few Business Analytics courses in Coimbatore that allows you to take a free Demo class before enrolling, ACTE is one of them. Batch schedules are flexible to accommodate your needs – weekday and weekend programs as well as regular or fast-track options can be customized.
4. Imarticus Learning, Coimbatore
Course Name: Post Graduate Program in Data Science and Analytics
Program Coverage in a Nutshell: This is one of the most comprehensive Business Analytics courses in Coimbatore that covers the fundamentals of programming, Excel, SQL query writing, Python programming, statistics, Machine Learning, Data Visualization, Analytics, and Capstone projects.
Duration: This is a 6-month course.
Business Analytics Tool Covered: Excel, SQL, Python, Machine Learning, Power BI and Tableau, Spark, and Hadoop.
Benefits: You get an opportunity to work on real-world projects from various industries and participate in events like Data Wars Hackathons and Data verse competitions. This is one of the few Business Analytics courses in Coimbatore where, upon completion of this course, there’s a job placement guarantee with top recruiters such as Infosys, Amazon, Walmart India, HDFC Bank, ICICI Bank, etc. Furthermore, students have achieved an average salary hike of 52%, with the highest salary being 22.5 lacs/annum!
5. GRG Centre for Advanced Studies, Coimbatore
Course Name: Professional Diploma in Business Analytics
Program Coverage in a Nutshell: This is one of the popular Business Analytics courses in Coimbatore that covers a range of modules, with a primary focus on Big Data. Specifically, you will learn about Introduction to Big Data, Introduction to Analytics and R Programming, Data Analytics using R, Big Data Analytics, Machine Learning Concepts, and Social Media Analytics.
Business Analytics Tool Covered: R, Big Data Analytics, Machine Learning
Program Fees: The fees are 18000 + GST and an additional 4000+ GST for contact sessions.
Benefits: The courses have already benefited over 800 professionals from over 45 organizations in Coimbatore. Because Big Data is the future, taking a Business Analytics course focusing on big data can be extremely beneficial. Anyone interested in pursuing this career in business analytics should consider this one. Apart from Business Analytics courses in Coimbatore, you could also explore online options to learn business analytics. I’ve listed below two of the more popular online courses:
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6. Udemy
Course Name: Statics for Business Analytics using Excel.
Program Coverage in a Nutshell: If you’re looking for an online Business Analytics course specifically teaching you Excel, this should be at the top of your list. This is the highest-rated course on Udemy on Business Analytics. This course covers the concepts of probability and statistics, as well as the necessary Excel formulas for business analysis, statistical inference, predictive ML models, and data processing topics such as outlier treatment, missing value imputation, variable transformation, and correlation. Excel is the most widely used analytical tool, so “expert” Excel knowledge is required.
Duration: This is a self-paced online course.
Business Analytics Tool Covered: Excel
Fees: The course costs Rs. 1299/-
Benefits: Abhishek and Pukhraj are instructors with expertise in Global Analytical Consulting firms. This course has over 600000 enrollments with thousands of 5-star ratings, making it a must-try!
7. Coursera
Course Name: Business Analytics Specialization
Program Coverage in a Nutshell: Here’s another great option if you’re looking to learn Business Analytics online. The University of Pennsylvania offers this course. It offers 5 specializations, namely Customer Analytics, People Analytics, Operations Analytics, Accounting Analytics, and Business Analytics Capstone. You also learn Decision Trees, Predictive & Regression Analytics, Simulation & Modeling, Talent Management & Performance Management, and Marketing Performance Management.
Duration: This is a self-paced online course, but it must be completed in 6 months.
Benefits: There’s also a project included in the specialization where you can put all your skills to practice to develop a business strategy. The specializations will give your knowledge of analytics better coverage while there are quizzes from time to time that tests your learning progress!
Frequently Asked Questions About Business Analytics courses in Coimbatore
Q1. Why is the demand for Business Analytics so high?
Artificial Intelligence and Machine Learning rely heavily on analytics. With the future leaning on Machine Learning and Artificial intelligence, companies will have to innovate to stay ahead in the race. Analysis is impossible without data, so a job in Business Analytics is definitely the future!
Q2. Why should you take a Business Analytics certification course?
Well, it’s not enough to only understand analytics and use Business Analytics tools. Certification courses will help you develop your communication, interpretation, and statistical skills, as well as teach you the basics of popular programming languages like SQL, Python, and R. Completing hands-on projects can also increase your understanding of how to apply your business analytical skills, making you more job ready than those who don’t take a certification course. Above I have listed the highest-rated Business Analytics courses in Coimbatore and online that cover skills to be a good business analytics professional.
Q3. Is business analytics an information technology job?
Business analytics is not only an IT job. Certain tools require basic programming language knowledge, apart from that, unless you work in the IT sector specifically, business analytics can be done by anybody from any industry.
Conclusion
To conclude, I firmly believe that Business Analytics is the way of the future. I hope that through this blog I could help you find the best Business Analytics courses in Coimbatore and online.
