The earth should be moving logically in its orbit around the sun. But the internet has changed how the world moves now. Digitalization is a must for reaching more people. However, digitization alone is insufficient. Every company should have its own marketing knowledge and techniques. In the age of the internet, it is crucial for the business to “be found.” The ship that will let you keep navigating across the sea is called “marketing.” “Digital Marketing” for digital platforms is a completely distinct branch of marketing that includes all marketing fundamentals. Here is a selection of digital marketing courses in New York to make your search easier.
‘Marketing’ is not a new term, but ‘Digital Marketing’ is. Before going through the list of digital marketing courses, we need to understand digital marketing and the reasons for doing the courses. These details will give your insight into digital marketing. Also, will help you to take the right decision about choosing a digital marketing course.
What is Digital Marketing:
In simple terms, ‘Digital Marketing’ is the marketing strategy or a way of promoting your product or service on digital platforms. All digital platforms have unique methods of product presentation. So, every business needs to develop various strategies to promote their products or service.
The ideal illustration of digital marketing is when advertising appears while using social media or when products from another website are displayed on the page where you are. If you are not residing in New York, then before taking admission and moving into a totally different country, definitely be aware of the benefits of taking a digital marketing course.
They will be better able to decide on a plan of action and prepare for the future as a result. Before diving into the course selection, a few questions need to be asked to self.
- Why a digital marketing course?
- Digital marketing is the right choice for me?
- Future as a digital marketer
- CTC of a digital marketer
- Why digital marketing courses in New York?
Why a Digital Marketing Course?
When the time comes to choose digital marketing, the first question that comes to mind is ‘why?’ What is the requirement to do digital marketing? Is marketing skill itself not sufficient to do marketing on digital platforms? Let me answer you in detail all these questions.
- Why:
The situation is very different now than it was before the internet. People are continually being informed about the goods and services provided by businesses through the use of wall-mounted posters, large hoardings on the side of the road, and television advertising. However, the internet drastically alters this situation, forcing every business to establish a presence there.
The driving force behind the marketing train is digital marketing on the internet. And to do digital marketing, special skills are required. So, to make the market ready for you in the world of digital marketing, a digital marketing course is required.
- What is the Requirement to Do Digital Marketing?
While maintaining an outdated marketing strategy is OK, it won’t do anything to expand your company’s reach. A few justifications for digital marketing.
- Digital marketing can present products globally
- Digital marketing can show the competitors’ reach
- Digital marketing is available at an affordable price to any small business
- Through digital marketing get business from all over the world
- Easy to track digital campaigns
- Digital marketing can make one-to-one connections with the customer
- Through digital marketing, you can keep eye on trends in real-time.
- Is marketing skill itself not sufficient to do marketing on digital platforms?
The answer to this question is, NO. Few reasons why only marketing skill is not sufficient for doing digital marketing.
- While marketing expertise is the foundation of digital marketing, it is not everything.
- In-depth knowledge of tools and techniques required to do digital marketing.
All of the aforementioned responses ultimately point to the same conclusion: if someone wants to pursue a career in digital marketing, they should consider enrolling in a digital marketing course.
Is Digital Marketing the Right Choice for Me?
Digital marketing is primarily for those with a profile that is more engaged in sales and marketing. But when thinking about digital marketing, hardcoded revenues are not a factor. Using the most recent techniques and technologies, all marketing concepts are put into practice. Graduate and undergraduate students can apply to this course.
- If you are a student
Students who have a passion for marketing can take up this course. So that course can make them ready for the professional world.
- Want to make money online
Persons like housewives, and students, who want to make money in the conform of their homes can take up this course.
- Working professionals
Work professionals, who want to make a career in digital marketing can take up this course.
You must consider both the sort of degree you currently hold and the type of degree or certification you want to seek in digital marketing when choosing a course. Digital marketing is also a great fit for you if you have strong communication skills and an interest in sales and marketing.
Future as a Digital Marketer
Marketing is necessary for business growth in every case. None of the businesses can exist without marketing. Every company in the modern digital world has a presence there. So, digital marketing will be evergreen. A person with this skill set can have a bright chance to get a job.
CTC of a Digital Marketer
The average salary of a digital marketing manager is $1,09 in New York. The salary can vary according to the company or position of the digital marketer.
Why Digital Marketing Courses in New York?
- New York is the hub of companies. So, completing the digital marketing courses in New York has more chances of getting a job.
- If you moved from some other country to New York, the ultimate aim is to start to earn. This aim can be achieved as New York is a place of opportunities.
Recommended Read: Digital Marketing Courses in the UK
Let’s Make the List of Digital Marketing Courses
1. Digital Marketing Courses in New York With IIM SKILLS
One of the top providers of online education services on the globe is IIM SKILLS. Delhi, India is home to its headquarters. More than 15000 persons were trained by IIM SKILLS in more than 35 different nations. Many of the skill-development programs offered by IIM SKILLS are in demand and assist professionals in improving their abilities.
- Course Name: Master Digital Marketing Course
- Program Duration: 3 Months program + 2 Months paid internship
- Mode of Learning: Only online mode of learning
- Course Criteria:
There are no eligibility criteria to join this class. But classes are in the English language only, so a basic understanding of English is necessary.
Course Fees: 424.37 United States Dollars + GST
Digital Marketing Course Features:
- 15+ Live projects
- 10+ case studies
- Tools worth Rs79000+
- Letter of recommendation with certificate
- 300+ placement partner cell
- Personal mentorship for Business
- Help with launching podcasts with Google, Spotify, and apple
Digital Marketing Course Content:
- Introduction to Digital Marketing
- Web Development at WordPress
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Inbound Marketing
- Social Media Marketing
- Integrated Digital Marketing Strategy
- Web Analytics
- Online Reputation Management
- Content Writing and Advanced blogging
- Media Buying & Planning
- Affiliate Marketing
- Video Marketing
- Marketing Automation
- Digital Infographics Resume Creation
Tools Covered:
- Mailchimp
- Ubersuggest
- WordPress
- Facebook Ads
- WooCommerce
- Twitter Ads
- Google Ads
- LinkedIn Ads
- Amazon
- Google Analytics
- Ahrefs
- Semrush
Certificates:
- Master Certificate from IIM SKILLS for Online Digital Marketing Courses Government Recognized Institute
- Other 8 certificates from Google once clear the examination
- 3 hub Spot certificate after the examination
Also Read: IIM SKILLS Digital Marketing Course Review
2. Digital Marketing Courses in New York With IIDE
IIDE started its journey in 2016 with the view of transforming the education industry digitally. In 2 years, the company trained 1000 students and change their lives. The company grows and open many branches. In 2018, they launched Post Graduate program in Digital Marketing.
The student of IIDE won second prize in a global-level marketing competition. The company got earned recognition from the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
- Course Name: Online Digital Marketing Courses with Certifications
- Program Duration: 4-5 months
- Mode of Learning: Offline / Online both modes of learning is provided
Course Criteria:
Students who completed their 12th grade with a minimum of 50% or equivalent can enroll in the course. Any individuals above the age of 16 years can also enroll in this course. Freelancers, students, and working professionals looking to change or upgrade their careers can also join this course.
Course Fees: $1,360
Course Features:
- 100+ hours of live classes
- 50+ hours of videos
- In-class live presentation
- 1-1 mentoring sessions
- 7+ Live projects and assignments
- Interview and Resume training
- Training/teaching by industry experts
Course Content:
- Term 1
Modules covered in term 1
- Introduction to Digital Marketing
- Search Engine Optimization
- Key Performance Marketing Jargon
- Search Engine Marketing
- Campaign Planning
- Presentation Making
- Ecommerce
- Live project in Search Marketing
- Term 2
Modules covered in term 2
- Content Strategy
- Copywriting
- Canva
- Social Media Marketing Organic
- ORM
- Influencer Marketing
- Resume Making
- Interview Skills
- Live project in Social Media Content Strategy
- Term 3
Modules covered in term 3
- Social Media Marketing Paid
- Social Analytics
- Google Analytics
- Live project in Social Media Marketing + Final Project
Tools Covered:
- Google ads
- Facebook ads
- LinkedIn ads
- Twitter ads
- Google keyword planner
- WordPress
- Amazon seller center
- Shopify
- Google Analytics
- App Annie
- Mail champ
- Hootsuite
Certificates: After completion of this course, students can crack the Google Ads Fundamentals certification.
- Certificate of completion from IIDE
- Can get recognition from top marketing brands and agencies
Recommended Read: Digital Marketing Courses in the Philippines
3. Digital Marketing Courses in New York With General Assembly
General assembly established in 2011, have 30+ campuses and 19000+ hiring partners. They have 40000+ full-time and part-time course grades and many attendees in events and workshops. The general assembly is the fastest-growing provider of education and career transformation.
It has the specialization to produce students with the necessary abilities to tackle the problems of today. The General Assembly’s digital marketing training program in New York offers courses in web development, data science and analysis, user experience design, product management, and other topics.
- Course Name: Digital Marketing Course
- Program Duration: 8 weeks
- Mode of Learning: Offline / Online both modes of learning are provided
Course Criteria:
This is beginner friendly course, so there are no criteria for course admission. Anyone who is interested in marketing or anyone who has a basic background in marketing can join this course.
Course Fees: $950
Course Features:
- 20+ hours of self-led content including lessons, videos, projects, and quizzes.
- One year of access to the Great Assembly learning platform, on any device.
- One-on-one session with an expert mentor who can answer questions, and give feedback
- All material with the tool kit is downloadable
- Completion letter
Course Content:
- Email Marketing
- Google Analytics
- Customer Insights
- Objective first marketing
- Social media marketing
- Paid search and related things
- SEO and content strategies
- Conversion optimization
4. Digital Marketing Courses in New York With Noble Desktop
Nobel Desktop, was established in 1990. They choose the ‘learn, then practice’ teaching method for students which gives more than classes to them. Noble Desktop’s digital marketing courses were created by top digital marketing experts who have a history of increasing online sales and conversions for several businesses operating in New York and all over the world. Learn the greatest SEO techniques, or sign up for their comprehensive digital marketing course.
- Course Name: Digital Marketing Certificate Courses
- Program Duration: 126 hours
- Mode of Learning: Offline / Online both modes of learning are provided
Course Criteria:
Students can know how to operate a computer, not any other prior requirement for getting admission in this course
Course Fees: $3,995
- Course Features:
- Hands-on training with experts
- Time-tested curriculum
- Retake for free within 1 year
- Certificate after completion of the course
- Flexible payment plans
- Licensed by NYS
Course Content:
- Digital marketing strategy and web optimization
- Content marketing boot camp
- Email marketing boot camp
- SEO boot camp
- Google ads boot camp
- Google analytics boot camp
- Instagram marketing boot camp
- Facebook marketing boot camp
- LinkedIn marketing boot camp
- YouTube marketing
- Social media content marketing with blogs and Twitter
- TikTok marketing
- Streaming for social media
- The social media industry and portfolio
Tools Covered:
- SEO
- Google Analytics
- Google ads
- Email marketing
- Website optimization
- Facebook marketing
- Blogging
- Certificates:
- Certificate of completion of the course
Recommended Read: Digital Marketing Courses in Australia
5. Digital Marketing Courses in New York With Simplilearn
Simplilearn started a blog in 2009 to give business knowledge and project management guidance. In 2010, the blog not only featured articles but also offline and online PMP training. However, Simplilearn added 5 more management and IT courses in 2011 in response to the high demand for further courses.
SimpliLearn has trained two million people worldwide, reaching milestones every year. In addition to working with IBM, Simplilearn also provided cooperation with Purdue University.
- Course Name: PG Program in Digital Marketing
- Program Duration: 6 months
- Mode of Learning: Only the Online mode of learning is provided
Course Criteria:
- Students can have 18+ years of age
- Can have High School Diploma or equivalent
- No prior work experience is required
- A marketing background is not required
Course Fees: $8,000 – Easy EMI options available.
- Course Features:
- Meta-certified Digital Marketing association exam voucher worth USD 99
- Master class delivered by university top instructor
- Hands-on training with industry-relevant projects
- Courses aligned with Hootsuite and SE ranking certification
- Help in job assistance
- Course Content:
- Introduction to Marketing
- Search Engine Optimization
- Search Engine Marketing
- Social media marketing
- Content marketing and Email marketing
- Mobile Marketing
- Web analytics
- Purdue Digital Marketing Masterclass (Elective)
- Meta Master Session (Elective)
Tools Covered:
- Google ads
- Facebook ads
- LinkedIn ads
- Twitter ads
- Google keyword planner
- Google Analytics
- Hootsuite
- SEO Optimizer
- Ubersuggest
- Search Console
- Buffer
- Similar web
- Youtube
- MOZ
- QR
- Certificates:
- Digital marketing Bootcamp certificate from Purdue and Simplilearn
- Eligibility for membership in the Alumni association
6. Digital Marketing Courses in New York With ISB Executive Education
The Indian School of Business is a world-class business school in Asia. The founders of this institute are from corporate as well as academic backgrounds. They have partnerships with many business schools in Asia and on other continents.
You will be able to comprehend digital customer behavior, create digital marketing strategies, and use in-demand metrics to precisely monitor and maximize ROI with the help of ISB’s Digital Marketing and Analytics curriculum.
Develop solid, dependable digital marketing techniques and tactics to help you succeed in a fulfilling career in analytics and digital marketing, even in today’s dynamic business environment.
- Course Name: Digital Marketing and Analytics
- Program Duration: 12 weeks
- Mode of Learning: Only online modes of learning is provided
- Course Criteria:
- Any graduate or diploma holder can enroll in this curse
- Course Fees: $1,310 + taxes
Course Features:
- 128 recorded videos from top ISB faculty
- 20 Assignments and quizzes
- 6+ case studies
- 10+ discussion board
- 13 online classes with industry experts
- 4 simulations
- Mailmodo email marketing certification complementary to this course
Course Content:
- Marketing in the Digital World
- Customers in the Digital World
- Customer Journey
- Reaching and Engaging Customer
- Making Digital Work – Strategies for paid ad campaigns
- Email, Display, and social media advertising
- Strategies and Evaluation: Metrics, and ROI
- Digital Strategy and Analytics
- Digital Marketing: Strategy, Planning, and Execution
- Emerging Technologies for Digital Marketing
Certificates
ISB Executive Education credential in Digital Marketing and Analytics after successfully completing the program with a minimum 70% score
Recommended Read: Digital Marketing Courses in New Zealand
7. Digital Marketing Courses in New York With Stern NYU
The business school of New York Institution, a private research university with headquarters in New York City, is known as the Leonard N. Stern School of Business (sometimes known as NYU Stern, The Stern School of Business, or just Stern). One of the oldest and most prominent business schools in the world was founded by Stern in 1900. The basic information is provided here, other information has to be requested from the NYU website
- Course Name: Digital Marketing
- Course Content:
- Digital Marketing Fundamentals
- Digital Strategy
- Advertising
- Digital Media Innovation
- New Media in Marketing
- Social Media & Mobile Technologies
- Social Media and Digital Marketing Analytics
8. Digital Marketing Courses in New York With NIIT
Leading Skills and Talent Development Corporation NIIT is creating a labor pool to meet demand from the international business community. The organization, which was founded in 1981 to assist the developing IT industry in overcoming its human resource difficulties, now ranks among the top training providers in the globe as a result of its extensive and all-encompassing portfolio of talent development programs.
- Course Name: Full Stack Digital Marketing
- Program Duration: 20 weeks
- Mode of Learning: Only online – part-time
- Course Criteria:
- Any graduate or diploma holder can join the curse
- Course Fees: $848 + taxes
Course Features:
- Placement assurance
- Online mentor for each student
- Job ready from day 1
Course Content:
- Web design and Search Engine Optimization
- Marketing on various social media platforms
- Paid marketing in the google ecosystem
- Use e-commerce channels effectively
- Capstone project
- Certificates:
- StackRoute Certified Full Stack Digital Marketing Specialist
Recommended Read: Digital Marketing Courses in Egypt
9. Digital Marketing Courses in New York With Manhattan College
Founded in 1853 by the brothers of the Christian Schools is Manhattan College. Outstanding graduates from Manhattan College are empowered to not only have successful careers but also to have a good impact on the world. With a solid liberal arts basis and a combination of practical, technical knowledge that changes and adapts to our environment, the transformational Jasper education is rooted in tradition.
- Course Name: Certificate in Digital Marketing
- Program Duration: 5 hours
- Mode of Learning: Self-paced program
- Course Fees: $549
Course Features:
- Expert support
- Budget-friendly
- Learning through games and flashcards
- Video content available
- Case studies based on real world
- Can access from anywhere on any device
- Refund policy – can ask for refund up to 5 days from purchase and if course completion percentage is less than 10%
Course Content:
- Digital Marketing Strategy
- Content Marketing
- Social Media Marketing
- Marketing Automation
- Web Analytics
- Search Engine Optimization (SEO)
- Paid Search/Pay Per Click Advertising (PPC)
- Mobile Marketing
- Conversion Rate Optimization
Certificates:
- Certificate in digital marketing
Frequently Asked Questions (FAQs)
Q1. Is Coding Knowledge Necessary for Digital Marketing Training?
No, coding experience is not necessary for digital marketing courses. Of course, one must be familiar with how computers work.
Q2. What does the average Digital Marketing course cost?
Digital marketing’s average cost is around USD 130 to USD 1100. This cost can be different if you choose an online mode of learning or an offline mode of learning.
Q3. What are the job prospects for digital marketing?
Everyone and everything in the digital world is online. People visited the internet and made purchases there. When the idea of selling and buying is existent, marketing is the first technique used to introduce the good or service. Therefore, demand for digital marketing would not decrease.
Q4. Non-professionals can join this course?
Yes, of course, a non-professional person can join the Digital Marketing course. A person with good communication skills and a niche in marketing can do this course.
Let’s Conclude Digital Marketing Courses in New York:
Before getting admission to digital marketing courses in any institute, check the below points.
- All aspects of training
- Course content they cover and its demand in the market
- After training, are they providing assistance from a job perspective or not?
- Comparison with other institutes
