Digital Marketing Course by IIM SKILLS

Malad is one of the most well-known and upscale suburbs located in Mumbai. A posh locality replete with all the amenities, Malad also has some of the best institutes offering digital marketing courses. 

It is well connected with the rest of the city and has developed to an extent that the desirability of the locality has seen a surge. With more people settling in the part of the city, the demand for courses has gone up.

The digital marketing courses in Malad help with excellent training and provide the required resource materials, technical knowledge for professionals across diverse fields to make a career in digital marketing. 

Find here our list of the Top Digital Marketing Courses in India 

5 Reasons Why The Knowledge Of Digital Marketing Is So Important Today.

1. Most consumers are today found online 

Whether you are a product or service-based company, you will invariably find your consumers online today. You know how important it is for you to have an online presence and that too is a positive one in the present day. 

If you do not have an online presence today your consumers will frown upon the credibility of your business. Having your presence on the web is a major determinant of your authenticity. It lends the element of trust. It is mandatory that people can find you on the web and more so in the next few years. 

2. Content is super important

People rely on organic content more than advertisements. Advertisements come with a monetary incentive, it is organic content that people turn to when determining the utility of a product or service. And, you will only be able to disseminate relevant content by creating an online presence. It is your identity in the web space. You can distribute information through the several digital marketing channels available to you (website, social media channels, discussion podiums). 

3. Greater ROI

You can optimize your strategy and campaign based on the results you get in the online domain. You can track your growth and have a fair idea of what is working and what is not. The cost of running campaigns is far less than the return on investment. You can yield great results by creating a judicious digital campaign incorporating all the important modules. 

4. Equal Opportunity

This is probably one of the most important advantages of digital marketing. You can do away with the foibles of traditional marketing when you embark on the journey to market your products and services online. 

With digital marketing and its modules like paid ads, and SEO, you get tremendous visibility and reach. It doesn’t matter whether you are a new business or a small and medium business house. If you provide value to your target consumers, you will be visible on search engines. 

The ranking of your content will depend on the relevance and Google will provide you with the deserved spot in an unbiased way. This helps you to have a level playing field and you can compete with brands and businesses irrespective of your size and capital. 

5. Better Targeting

This is a corollary of the fourth point and emphasizes the importance of moving your marketing strategy to the web domain. The data analytics provide you with a clear idea of who to target, when, and target. They help you to create a buyer persona with which you can create a consolidated digital strategy and disseminate content to your focus group more efficiently. Thus, digital marketing helps in better targeting and wider reach. 

You might also want to check out our article on the list of the Top 10 Digital Marketing Courses in Mumbai

Here, you have the top 5 Digital Marketing Courses in Malad that will help you with understanding all the elements of online marketing. You’ll be able to create digital marketing strategies for your business and you’ll also be able to start a fruitful career in the field. 

1. IIM SKILLS

IIM SKILLS is one of the most popular names for Digital Marketing courses in Malad. With its comprehensive curriculum, ample practical projects, and training for different global certifications, IIM SKILLS is an institute that prioritizes the interests, preferences, and needs of students over everything else. They provide exemplary content writing courses, GST, and CAT coaching to students from all over India. 

The Digital marketing master course is 180 hours of immersive learning with 15+ live projects and more than 10 case studies. You get to master 40 + digital marketing modules and implement all that you learn in hands-on assignments (120 hours). The course fee is INR 34900 + 18% GST

One of the other benefits of enrolling in the digital marketing master course of IIM SKILLS is that you get a guaranteed internship of 3 months after completion of the course. You also will have the opportunity to write your first blog post for the Times of India based on your writing skills and capability to provide relevance. There are virtual personalized mentorship sessions to help you tide over any difficulty.

 The course will also help you to learn the art of podcasting, and launching your podcast as well as a YouTube channel. There is enough practical learning incorporated that will help you to earn. For example, you have a practical affiliate marketing program that will teach you to earn money through a well-planned affiliate marketing strategy. 

Alumni Reviews

Modules covered are as follows:

• Search Engine Optimization 
• Search Engine Marketing 
• Online Reputation Management 
• Content Marketing 
• Blogging 
• Social Media Marketing & Optimization 
• Inbound Marketing 
• Email Marketing 
• Video Marketing 
• Marketing Automation 
• Integrated Digital Strategy 
• Digital Infographics Creation 
• Web Analytics 
• Media Buying And Planning 
• Affiliate Marketing, And Many Others

It is a practical-oriented, tool-driven course that will help you to understand how you can use the various tools, and applications to create successful digital campaigns and manage time efficiently. 

One of the main features is the learning management system that houses course materials, reference materials, case studies, Virtual class sessions, slides, and presentations. Once you enrol in the digital marketing master course, you get lifetime access to the content of the LMS. 

IIM SKILLS provides lifetime support to the students, and you can reach out to them for any query resolution even when the course is complete. Right from learning digital marketing, to applying it in practical projects, and getting your first job, the mentors are there supporting you every step of the way. 

Brand Partners

Once you register, you get access to the digital marketing course and reading materials. Weekday and weekend batches are available, and you can select one according to your preference. 

IIM SKILLS has partnered up with more than 300 organizations and they provide you with placement support and assistance. The faculty members with ample experience provide you with knowledge of the latest trends and development in the digital domain and help you to turn into a prolific professional confident to carry out complex digital campaigns. They also have some specialized modules that they conduct on Wednesdays and Fridays from 8 p.m. to 9 p.m.

Contact 9911 839 503, info@iimskills.com

Website URL: https://iimskills.com/digital-marketing/

2. CM Techno Solutions

CM Techno Solutions offers a plethora of courses that they have segregated into three sections, job-oriented courses, popular courses, and trending courses. 

They have a combination of classroom training and online training and it depends on the student as to which training they prefer. 

Some of the most important features are they have knowledgeable, expert trainers who are highly qualified and have ample experience in carrying out real-time projects. The batches are flexible and help you to learn according to your schedule, and convenience. 

Their placement cell is very effective and offers placement and job assistance. They have hands-on practical training with several live projects. There is the provision for internship and training for global certifications. 

CM Techno Solutions has so far conducted more than 1500+ training sessions. They have tie-ups with numerous eminent organizations. They also conduct corporate training and have Google, Microsoft, and many other important accreditations to their credit. 

Other than the comprehensive digital marketing training, they offer education on Data Science, DevOps, Angular Training, Full-stack, Java, Software Testing, and others. 

Contact 12/34, Swami Vivekananda Road, Malad West Mumbai 400 064 Phone 9869 181 355, 816 9809 775

3. IIEDM

IIEDM offers advanced programs and certifications in digital marketing along with certifications for specialized training for different modules. It is regarded as one of the top-rated institutes offering digital marketing courses in Malad. 

Advanced Digital Marketing Program

The course is for 4 months and covers 25 important modules and more than 150 topics. You get access to the content library along with training for Google certifications. 

This course helps to develop advanced skills of digital marketing to carry out effective digital strategies for your business or as a digital marketer. 

The topics covered in the program are as follows:

• SEO Fundamentals 
• On-Page & Off-Page SEO
• SEO Tools And Reporting 
• Paid Ads 
• Reputation Management 
• Data Analytics 
• Social Media Marketing 
• Lead Generation And Many More. 

You also have a digital marketing certification program that covers the core modules of the digital world. They offer job assistance and access to the learning management system tool. Moreover, IIEDM has a global presence which helps facilitate the process of placement, and internship programs. The mentors are highly qualified and trained in web marketing. 

The most prominent features are as follows:

• They have been awarded one of the finest Digital Marketing institutes and are backed by a Google partner agency. 

• You have soft skills development training, interview preparation, and a digital library with a PDP program. 

• There are plenty of hands-on assignments and case studies to help you better understand how to work with digital marketing and implement strategies with ease.

Contact 7738 244 304, 02224102331

4. Raj Computer Academy 

Raj Computer Academy is committed to providing impeccable education in digital marketing and other online disciplines to students across all sectors. They are one of the top-notch digital marketing courses in Malad offering extensive learning in the core modules of digital marketing. 

The duration of the certificate course in digital marketing is four months. It is formulated keeping in mind the demands of students as well as professionals and covers all the latest developments, and trends in the digital world.

The topics include

• Search Engine Optimization 
• Social Media Marketing 
• Email Marketing 
• Website Creation 
• Blogging And Content Marketing 
• Youtube Monetization 
• Landing Page Creation 
• Creating Content That Converts 
• Affiliate Marketing 
• Marketplace Selling 
• Search Ad 
• Display Ad 
• Google Webmaster Tool 
• Conversion Rate Optimization 
• Freelancing Opportunities

They offer placement assistance and training with hands-on assignments to help you understand the importance of digital marketing strategies and campaigns. All key aspects are covered in the course.

Contact Hetal Arch, 5th-Floor, SV Road, Malad West Mumbai 400 064 Landmark Natraj Market Phone 9820 127 177, 0222 8834 525

5. ICIT

ICIT is a top-rated digital marketing course in Malad offering practical training and an in-depth understanding of all the important modules that constitute the online domain. 

They have an advanced diploma in a digital marketing course and a master’s in a social media marketing course. They offer training on business analytics, hardware networking, web designing, graphic designing, industrial designing, and cloud computing. 

The advanced diploma in digital marketing course is priced at INR 20,000. It covers all the key concepts that will make you an expert in digital marketing. 

The program covers training for Google and Facebook certifications. One of the prominent features is the Google Analytics account that comes with access to the MCC account. Moreover, you learn 41 intrinsic digital marketing elements.

The course curriculum includes the following modules

• Marketing And Branding Fundamentals 
• Website Development & WordPress Creation 
• Content Marketing 
• Keyword Research, Process, Analysis, And Planning 
• Search Engine Optimization 
• Google Webmaster 
• Google My Business 
• Tag Manager 
• Search Engine Marketing 
• Google Ads 
• Display Marketing 
• Remarketing And Conversion 
• Media Buying And Selling 
• Mobile Marketing 
• Google Adsense And Analytics 
• Video Creation 
• Social Media Marketing Strategy 
• Youtube Marketing And Monetization 
• Blogging 
• LinkedIn, Twitter, And Whatsapp Marketing 
• Online Reputation Management 
• Affiliate Marketing 
• Inbound Marketing 
• Lead Generation 
• Freelancing 
• Introduction To Several Digital Marketing Tools 
• GDPI Preparation And Resume Creation. 

Contact 8882 720 720

FAQs

• What is the duration of Digital Marketing courses?

The duration for a comprehensive digital marketing program is around 3 to 6 months (12 weeks-24 weeks). Practical assignments, case studies are also included in the course.

• Who can take up a digital marketing course? 

Anybody who wants to work in the digital marketing industry can opt for the digital marketing courses available. You do not need any particular educational qualification to enrol in the Digital Marketing program. This is why students, new career aspirants, entrepreneurs, sales professionals, retired persons, homemakers, bloggers, content writers, and video creators can take up this course.

• What should be the criteria to choose a digital marketing course?

While choosing a digital marketing course, you should carefully check the curriculum, trainers’ qualification and experience, and the number of practical assignments incorporated in the course, internship opportunities. You should also check whether the fee is commensurate with the features provided.

• What are the different concepts covered in a digital marketing course?

You have SEO, SEM, Reputation Management, Social Media Marketing, Google Analytics, content marketing, advanced blogging, digital media, Email Marketing, among the main concepts covered in a digital marketing course.

• What is the Course Fee for a Digital Marketing Program?

A detailed Digital Marketing Program can cost anywhere between 25k-35k which includes internship and practical projects.

Conclusion

So here, you have the digital marketing courses in Malad that offer a comprehensive education in digital modules. The above-mentioned institutes have consolidated digital marketing programs as well as specialized modules. 

All of them have an integrated digital marketing course that encompasses all the components that make up the online web Marketing system. Make a list of the things that are important to you, for example, the duration of the course, curriculum, faculty members. 

Select one that meets all the criteria in your list and the one that you have confidence in. Remember, you should have the mindset to adapt, change and evolve with the changing landscape of the online domain.

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