Gone are the days of traditional marketing strategies which are taking a backseat in this world of digital marketing having a wider reach, especially after the aftermath of COVID-19 where people have learned to embrace the digital platform more graciously selling their products and services online. It is allowing to leverage on media platforms and channels through PPC and SEO mechanisms and drawing consumers for sale. Therefore it has created an enormous demand among students and professionals to learn and understand its dynamics and hence upskill themselves to create entrepreneurship profits, career enhancement for better job reach, and also make an earning in social media platforms. In this article, we will explore some of the best digital marketing courses in Akshardham providing a detailed overview of each course, fee structure, placement record, and more.

DIGITAL MARKETING COURSES IN AKSHARDHAM

Digital marketing has become an invincible and indispensable domain of Internet marketing and its craze is creating buzz around businesses, finances, and media sectors which increasingly rely on its potential for their brand consciousness, and product visibility amongst consumers, increasing their lead generation and therefore weaving an effective world of digital awareness for prosperous growth of their business.

Akshardham

Akshardham is one of the most revered spiritual places in the capital city, New Delhi, India famous for the Akshardham temple of lord Swaminarayan established in 2005. It is structured on the banks of the river Yamuna and is a famous tourist attraction spot across the globe devotees visit to pay reverence and also serves as a spiritual and pilgrimage destination.

Akshardham stands for ‘Akshar’ meaning eternal and ‘Dham’ referring abode therefore signifying the eternal abode of Hindu gods and goddesses. Apart from spiritual significance, the place also echoes architectural brilliance as the Akshardham temple incarnates monumental structural perfection made with marble, and sandstone with the temple standing 140 ft tall and 356 ft long beholding intricate Vedic designs engraved on the structure.

It has attractive in-built structures like the Narayan Sarovar containing holy water derived from different lakes, and rivers in India, the Gajendra teeth portraying historical stories of legends, water shows, etc showcasing vivid examples of cultural excellence.

The place expands to around 100 acres in New Delhi which is a vivid commercial and educational hub in India and has various digital marketing institutes and training centres. Therefore, digital marketing courses in Akshardham are also drawing prominence among students and working professionals residing in Delhi and nearby places.

What is Digital Marketing?

Digital Marketing as the name suggests is any kind of marketing that is thriving on a digital platform and depending on online technical management to garner better customer attraction and recognition of the products and services of the companies.

As the number of internet users has recorded a mammoth growth since ever, organizations are utilizing this momentum to target audiences to make them purchase their products through effective marketing skills incorporating the correct usage of social media platforms as well.

It uses effective texts, videos, and other mediums to create a marketing voice for brands to better communicate with their audiences. It works for B2B (business-to-business) as well as B2C (Business-to-consumer) companies and also involves email and online content to enhance the market presence of brands.

Digital marketers use a set of tech tools to measure the online metrics of business products and services and customize them accordingly. Therefore, it encompasses online content management, SEO SEM techniques for optimization, high-quality images and videos for brand advertising, etc. A significant number of digital marketing institutes have come up to help upskill candidates.

Check These List Of Other Popular Courses in Delhi:

 

Types of Digital Marketing

Content Marketing: This form of marketing aims at creating engaging and valuable content on online platforms about brands, their products, and services to help generate more leads and draw significant traffic to the website. It involves effective strategies to help consumers know the products and then make purchase decisions.

Therefore, the main focus of content marketing is the conversion of sales leads through attractive visualization, and quality content engaging buyers. Some of the common aspects are blog posts, eBooks, guides, brochures, infographics, podcasts, newsletters, etc.

SEO: Search Engine Optimization is another form of digital marketing that aims at optimizing content with the right percentage of keyword density and synonyms to make it rank higher on Google’s first page and therefore enhance better visibility for purchase moves of consumers.

It requires keyword research, analyzing website performance metrics, and relying on technical aspects to improve rankings. As per research, 70% of traffic clicks come from the first five results on Google’s first page. It also focuses on making mobile-friendly content. Businesses rely on On-page and Off-page SEOs for better SERP success. Digital marketing institutes focus on providing SEO skills to candidates.

 PPC: Pay-per-click advertising is also a significant component of digital marketing. It is the paid form of digital marketing where one pays for clicking ads that pop up on the website or the Ad copy drawing similarity to search engine marketing. Google Ads is the most popular PPC platform while others are BingAds, Facebook Ads, YouTube Ads, and Amazon Ads. It enhances the quality score of content and optimizes the landing pages providing revenue generation.

Affiliate Marketing: Affiliate Marketing is another domain of digital marketing where one is expected to promote other brand’s products and services to earn a certain commission for themselves. It includes referring to affiliate shares/ad links on their websites or social media platforms, analyzing customer clicks and converts, and strategizing on the same to gain visibility. Affiliate marketing is a significant skill one can acquire in digital marketing institutes and training centers.

 

Top 10 Digital Marketing Courses in Akshardham With Placements

 

1. IIM SKILLS:

IIM SKILLS is one of the premier online educational platforms providing trusted online courses with industry-relevant certification. Its courses are recognized by the Government of India and are in alignment with top brands like Google, MSME, Meta, and Hubspot. It provides a comprehensive digital marketing course which is one of the most renowned digital marketing courses in Akshardham.

Course Details:

Course Name: Digital Marketing Course

Duration: 3 Months Of Online Training Program + 2 Months Of Paid Internship

Fees: INR 29900 + Taxes

 
The course is of 3 months duration with 2 months internship option making a 5 months comprehensive live training with 40 total modules included in the course. It provides 60+ hours of live online training with an additional 120+ hours of assignments along with industry-relevant case studies and portfolio building assistance.

Core Modules:

  • Content writing and blogging
  • Search engine optimization
  • Search engine marketing
  • SMM
  • Inbound Marketing
  • Email Marketing
  • Web Analytics

Special Modules:

  • WordPress web development
  • Integrated digital marketing strategy
  • Online reputation management
  • Affiliate marketing
  • Marketing Automation
  • Digital Infographics Resume preparation

It Provides Access to Multiple Digital Marketing Tools Like:

  • Yoast SEO
  • Elementor
  • NinjaForms
  • Autoptimize
  • Async Javascript
  • Woo commerce
  • Sucuri Security

 
Other Professional Courses from IIM SKILLS

Contact Information:

Contact: +91 9580 740 740

Email: info@iimskills.com

Website: www.iimskills.com

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2. IIDE –The Digital School:

IIDE or Indian Institute of Digital Education provides one of the best professional courses in digital marketing and a great option for students or working candidates to pursue digital marketing courses in Akshardham.

The course outlines a distinct structure encompassing the fundamentals of digital marketing, its widespread scope, and its principles which enhances its significance in different sectors including media, finance, business, etc.

The post-graduate programme in digital marketing expands for 11 months duration with weekend batches along with weekday classes making it flexible enough for job-doers to pursue it simultaneously.

Apart from 11 months of core course learning, it also provides 2 months of specialization in Performance marketing or Creative Strategy in the form of an internship to make you more job-ready hailing it as one of the best digital marketing courses in Akshardham.

The module is divided into 3 parts along with managerial and soft-skills training by expert faculty aiding in cracking interviews and enhancing presentation skills.

Module 1: Introduction to Digital Marketing:

  • Covering the basics of digital marketing and exploring its scope.

Website Creation:

  • It involves website planning and tips on building WordPress.

Search Marketing:

  • SEO, SEM, ASO, remarketing.

 
Module 2: Campaign Planning

Content Marketing:

  • Copywriting
  • Blogs
  • Designing
  • Content Formats

Video Marketing:

  • Scripting
  • SEO in YouTube, Facebook book, etc.

Social Media Marketing and Management:

  • Both paid and organic
  • Facebook, Instagram, Twitter, Pinterest, etc.

Module 3: More Forms of Digital Marketing:

  • Email Marketing.
  • Affiliate marketing.
  • Podcasts, Mobile marketing.

Integrated Marketing (Full time):

  • Education Planning
  • KPI

Must explore here the best:

 

 3. Delhi Courses Academy:

Delhi Courses Academy offering a comprehensive digital marketing course has ranked itself as one of the top-rated digital marketing courses in Akshardham attracting candidates from nearby locations to opt for it to get professional hands-on experience in digital marketing while exploring its dynamic facet.

The course named Advanced Digital Marketing Leadership Program entails a skill-based learning platform to comprehend the various aspects of digital marketing, its scope, and aiding students for industry-relevant job opportunities as well.

It provides extensive training in digital marketing, cyber security, share market, and SEO dynamics and also incorporates Cloud computing in its module.

The best part of the course is that it’s being taught not only by experts but entrepreneurs who are in this domain and thus will be a great help for candidates understanding the actionable knowledge of digital marketing. The course provides top certifications from trusted brands like Google, HubSpot, and Facebook.

The course covers 15 topics, 60 modules,100+ platforms to learn and showcase skills. Let’s have a look at its curriculum:

Phase 1: Platform Creation:

  • Web Designing
  • Graphic Designing
  • Content writing

Phase 2: Marketing :

  • Knowledge of search engines
  • Social media promotion
  • Funnel creation and re-marketing.
  • Growth Hacking
  • ORM
  • Analytics

Phase 3: Jobs, Business, and Freelancing opportunities.

It provides practical usage of premium tools like:

  • Google Analytics
  • Grammarly
  • Mailchimp
  • Animoto
  • Spyfu
  • SEMrush
  • Pic Monkey
  • Alexa

Check These Job-Oriented Digital Marketing Courses In India Near You:

 

4. Digital Paradize :

Digital Paradise is offering one of the best industry-relevant advanced digital marketing courses in Akshardham which is particularly curated for entrepreneurs and jobseekers willing to take up a career in digital marketing and adapt to the changing market dynamics.

The course provides an exhaustive and in-depth understanding of digital marketing concepts and makes one eligible to obtain 12 certifications in one course:

  • AdWords Fundamental
  • Search Advertising
  • Display Advertising
  • Video Advertising
  • Shopping Advertising
  • Mobile Advertising
  • Inbound certification
  • Content marketing certification
  • Email marketing certification.
  • Facebook Blueprint certification
  • Google Analytics certification
  • Digital Paradise certification

 
The Course Comprises 52 Comprehensive Modules, Some of the Modules Include:

  • Digital marketing Introduction
  • Different types of Marketing Tools
  • Content writing
  • Google Adwords and Analytics
  • Internet rules and laws.
  • Fundamentals of AdSense
  • Magento 2.3
  • Plug-ins
  • HTML 5 and cascading style sheets.

It gives detailed insights on website creation and planning, knowledge of SEO and its types, fundamentals of email marketing and buyers journey, effective keyword research, and Google ads. It helps candidates on successful completion of the course to acquire Google recognized certificate, and 100% placement assistance along with helping entrepreneurs promote their business online and get a free domain name.

 

5. AIMA :

AIMA or All India Management Association has come up with a professional course on digital marketing. It is one of the best digital marketing courses in Akshardham with its AICTE-approved curriculum attracting working professionals and students to pursue it simultaneously along with their jobs and studies.

The course is a post-graduation certification program (PGCM) in digital marketing and strategy particularly suited for professionals keen on upskilling themselves in the digital media domain, entrepreneurs to market their products for better consumer visibility, and MBA pass-outs.

It is of 1-year duration divided into two semesters with 200 hr+ learning experience from the industry’s best faculties along with AICTE-approved certification and placement assistance. The program module includes the following topics:

  • Digital Marketing World
  • Marketing strategy, branding, and consumer behavior
  • SEO
  • SEM campaigns
  • Web designing and development
  • Email and content marketing
  • Web Analytics: Metrics and ROI
  • SMM (social media marketing)
  • Digital media planning and execution strategy
  • Capstone project /Live projects for job relevance.

It further provides usage of digital marketing software and tools for free like Buzzmaker, Google Trends/Adwords/Search console, Clickflow, Copy.ai,  Hootsuite, Ubersuggest,  Sparkloop, etc to name a few. It is partnered with top brands like Vodafone, Logitech, Taco Bell, TimesNow, NABARD, Reliance.com, Lenskart, Avian, etc for its placement and training support.

 

6. Skillshare:

Skillshare has emerged to be one of the most trusted online education platforms with candidates opting for various online courses to upskill themselves. It offers membership plans to access 27000 premium courses.

One of its popular courses is Digital Marketing – The complete Google Ads Masterclass hailed as one of the best digital marketing courses in Akshardham.

The course is designed for working professionals in the finance or marketing domain of all levels consisting of 77 lessons over 13 hours. It provides significant insight into Google Ads, its functioning, and how it acts as a weapon for digital marketers along with essential skill-based knowledge of setting up a Google Ads account, bidding and budgeting techniques, location targeting, ad rules, etc.

 
It is a 100% practical course on successful completion of which there is the freelancing opportunity with Google ads and also to be hired as a Google Ads expert. The course focuses on the following points:

  • Optimization and driving traffic to the website
  • Conversion tracking for ads campaign
  • Creating Google Ads
  • Effective advertising of products to an audience
  • Obtaining higher profit margins for the right search terms
  • Different types of extension
  • Keyword research and planning

Skillshare Platform Also Provides Other Similar Courses on Digital Marketing Like:

  • Digital Marketing Strategy: Fundamentals on profitable sales funnel
  • Digital Marketing: Practical SEO training for WordPress websites to optimize for web traffic.

 

7. Upgrad Delhi :

Upgrad Delhi is one of the most popular online education platforms offering diversified courses to opt for. Established around 2015 and led by top faculties Upgrad has become a brand for students and professionals to build their careers under the guidance of trusted leadership.

Its digital marketing course is one of the best digital marketing courses in Akshardham. The course is of 5 months duration with 200+ learning hours with the opportunity of a one-on-one session with mentors for a better learning experience, incorporating the latest tools and trends like Google Analytics, WordPress, and Ad Manager to better comprehend campaign execution.

It also provides 5+ case studies with brands like Uber, Mcdonald’s, Salesforce, and Blinkit and real-time project experience aiding in building an impressive portfolio. It offers training in 40+ tools and techniques like:

  • Buffer
  • Clevertap
  • Google Ads, Analytics, Tag Manager
  • Semrush

Eligibility To Enroll For their Digital Marketing Courses in Akshardham:

Candidates pursuing bachelor’s or master’s degree in any stream and good English communication skills.

The Course Curriculum Includes:

  1. Introduction to the program
  2. Fundamentals of marketing
  3. Digital Marketing Channels and metrics
  4. Designing and building a web presence
  5. SEO, SEM, SMM
  6. Remarketing and blog creation projects

It offers a 4 Week Program With a Mentor-led Internship Certificate From One of the Companies:

  • Teach for India
  • CultFit
  • SAI
  • The Thickshake factory

 

8. Coursera :

Coursera is the online skill-based learning platform that is becoming popular amongst professionals and freshers across the globe offering many courses helping candidates to get upskilled with the comfort of self-paced learning modules.

It offers Google Digital Marketing and E-commerce professional certification which is one of the most sought-after digital marketing courses in Akshardham.

It is a 6-monthly course with 10 hours a week of online class lectures to help one acquire digital marketing knowledge and skills. It is a beginner-level course with no requirement for the prior degree.   The course is divided into 7 modules with certification available for each module on completion,

  • Foundations of Digital Marketing and E-commerce
  • Attract and engage customers with Digital Marketing
  • From likes to Leads: Online customer interaction
  • Thinking outside the box: Email Marketing
  • Marketing Analytics and measurement
  • Make the Sale: Building and managing e-commerce stores
  • Measure on Satisfaction: Developing Customer loyalty online

On successful completion, one is liable to earn a Google Badge along with Coursera certification having ACE recommendation.

 

9. Techstack Academy:

Started in 2012, Techstack Academy is offering a comprehensive program in digital marketing named Corporate Technologist Digital Marketing course with industry experts providing a detailed curriculum to enhance aptitude skills in digital marketing making it eligible as one of the best digital marketing courses in Akshardham.

It has a premier partnership with Google for its certification program offering 16 certifications under one program and also has an ISO certification to its credit. It is  a 6-month duration program having the following module structure :

  • Introduction to Digital Marketing
  • Website planning and creation
  • Video optimization and content writing
  • Drop shipping
  • Google Double click
  • Google Webmaster
  • SEO SMO
  • Blog Outreach

It has a wide range of company tie-ups like :

  • Pantaloons
  • Lifestyle
  • Westside
  • Bata
  • Adlabs and more

Its certification is provided by The Orangus India and Techstack Academy along with capstone projects from the partner agency.

 

10. Digital Vidya:

Digital Vidya has undoubtedly garnered good reviews for being one of the most trusted online platforms to enroll in various courses most popular being its CERTIFIED DIGITAL MARKETING MASTER(CDMM) course.

It is one of the most sought-after digital marketing courses in Akshardham co-created with platforms like Facebook and LinkedIn. The course guarantees paid internships, interview assistance, and the privilege of 20 certifications in one course some renowned being from Vskills, HubSpot, Google Analytics, Google AdWords, etc.

The course is of 4- or 7-month duration with lifetime access to its 40+ digital marketing tools aligned with industry requirements. The core modules of the course cover:

  • SEO techniques
  • SEM (Search Engine Marketing)
  • Social Media Marketing
  • Email Marketing
  • Inbound Marketing
  • Web Analytics and Google
  • Analytics

The Specialization Modules Include:

  • Role of AI in digital marketing
  • Podcast marketing
  • Enhancing Instagram profile
  • E-commerce marketing
  • Adobe Analytics and Content Marketing
  • Media buying and planning
  • Google tag manager
  • Advance SEO
  • Chat GPT in digital marketing.

The course also provides in-house internship opportunities along with case study exercises with brands like Carwale, ICICI bank, Puma, Myntra, etc imparting practical knowledge in AI tools like Content Bot.ai, Google Lens, Lumen 5, Optimo, etc.

 

FAQs:

Q. What are the career opportunities after pursuing Digital Marketing courses in Akshardham?

 A course in digital marketing provides a plethora of job opportunities and serves as a good platform to enhance a career. A few of the job roles include social media manager, SEO specialist, Digital Marketing Manager, Advertising Manager, Marketing specialist, etc.

Q. Is the digital marketing craze a long-term phenomenon?

 Yes, digital marketing is a crucial part of the internet marketing domain and for brand visibility and therefore here to rule.

Q. Does these courses help in establishing digital marketing start-ups?

Yes, these courses are modeled as per entrepreneurship requirements.

Q. What is the average salary provided to digital marketers?

Digital marketing institutes in Akshardham are equipping candidates with the required skill set to earn anywhere around a minimum 3.5 LPA to much more.

Conclusion:

Thus, digital marketing and its scope is ever increasing creating potent requirements by brands to abide by its dynamics to increase virtual customer footfall and visibility. Its significance has created a stir in internet marketing and online business platforms which are running based on its fundamentals.

Therefore, the urgency to learn and comprehend digital marketing and its principles is encouraging people to opt for courses where they can learn and gather basic knowledge. These digital marketing institutes in Akshardham are gaining huge prominence with a high enrolment ratio encouraging others to join at the earliest.

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