Are you looking for the best digital marketing courses in Rockhampton? This article contains a list of the best 10 courses that includes course details, mode of delivery, duration, fees, and course structure. The marketing world has undergone an enormous transformation. Modern consumers are going digital with smartphones and easy access to the internet.  Rather than using traditional media, digital marketing seeks to accomplish the same thing by leveraging computers, smartphones, and other digital devices no matter what you’re selling any service, or any product that is easily advertised to a wide audience.

 

List of best digital marketing courses in Rockhampton

 

Following is the Guide to Help You Find the best Digital Marketing Courses in Rockhampton

Whenever you want to introduce your product or service to a wider audience through digital marketing channels including social media, emails, and content marketing to engage consumers, you are using digital marketing or online marketing. Its purpose is to increase brand awareness, drive sales, attract and engage customers, encourage them to make purchases and build customer loyalty. Start your journey of learning and growing now.

 

Top 10 Digital Marketing Courses in Rockhampton

 

1. IIM SKILLS – Flexible Digital Marketing Courses With 100% Placement Assistance

Every eye-catching ad and the customized sponsored post are the work of a digital marketer. To help you become an excellent digital marketer, IIM SKILLS offers digital marketing courses that you need to learn to compete in this competitive arena.

To reach the target audience and grow your business, Digital marketing is one of the most powerful tools at your disposal. The course is online and self-paced learning at affordable prices with world-class education from the best faculty experts.

The courses are launched in such a way that helps learners or professionals to move further and upskill to become better ones. The courses are designed in such a way that are broken down for easy understanding. The classes are interactive and thought-provoking.

 

Why IIM SKILLS is Considered One of the Best Online Digital Marketing Courses in Rockhampton?

  1. It is recognized by the Government of India.
  2. Learners get a chance to work on +15 live projects.
  3. Live online training of more than 60 hours.
  4. IIM Skills classroom is a live interactive session
  5. It has an excellent placement track record.
  6. It provides a practical approach to learning.
  7. It has a hybrid learning model.
  8. Helps to build a personalized portfolio.

 

Course Details: Digital Marketing Master Course Content

  1. Introduction

Introduction to digital marketing

 Module 1

Integrated Digital Marketing strategy

E-commerce Marketing

Quora Marketing

Graphic Designing

Media Buying and Planning

Affiliate Marketing

Video Marketing (Youtube)

Marketing Automation

Digital Infographics Resume creation

Module 2

Web development at WordPress

Module 3

Inbound Marketing

Online Reputation Management (ORM)

Content Writing and Advanced Blogging

Module 4

Search Engine Optimisation (SEO)

Search engine Marketing (SEM – Google ads)

Email Marketing

Web Analytics ( Google Analytics)

Module 6

Social media marketing

 

Why IIM SKILLS Are Considered as Best Among Learners to Upskill and Be a Professional Expert?

Because of the unique teaching method. While doing this course with IIM SKILLS you will get a chance to build a rock portfolio and you will get paid for it. Let’s see, what the  learning methodology of a certified digital marketing master course is:

 

Step 1- Registration

After Successful registration, along with pre-reading material, a guide to buying a domain name and web hosting, and access to an online digital marketing course for 3 months.

 

Step 2 – Selection of batch

Select your batch from options that come on weekdays( Tuesday and Thursday) or weekends(Saturday and Sunday).

 

Step 3 – Attendance

70% of attendance in live classes is required to be eligible for the IIM SKILLS Digital Marketing Master Examination.

 

Step 4 – Examination

Online examinations are conducted for the Internet Marketing Course and soft copy certification will be received after passing the exam.

Google – 8 Exams

Hubspot – 3 Exams

Facebook – 1 Exam

IIM SKILLS – No Exam

 

Step 5 – Internship

Learners will get an opportunity for 2 2-month paid virtual internship with a fixed pay of Rs.3000/- per month. LOR and Internship certificate will be provided.

 

Step 6 Freelancing

During training, people can approach you for their freelance projects and you can start working on them.

 

Step 7Placement Support

As the top-ranked Institute for Online Digital Marketing Courses and Training, every organization approaches us for its hiring requirements. We help and provide the necessary support to our learners to schedule their interviews with those organizations.

 

Step 8 Happy Graduate

After completing our Online Digital Marketing Course you are eligible to do the full-time Internet Marketing Job, You can start your own Internet Marketing Agency, You can work as a Freelancer, and you can use Internet marketing to grow your Business.

 

Course Price – Rs. 29,900 + Taxes ( Limited Time Deal for the upcoming Batches )

EMI options- 7 Interest-Free EMI For Rs. 5,040/Month.

Course Duration – 120 hours

Certification Fee:  Included an exam and IIMSKILLS certification fees.

 

IIM SKILLS Digital Marketing Master Course provides hands-on assignments after every online digital marketing class. You get an opportunity to work on real-time projects during the course.

 

Digital Marketing Tools You’ll Master:

SEO, WordPress, SEM, Email Marketing, Social Media, Inbound Marketing, Analytics, Graphic design, Video Marketing, Elementor, Ninja Forms, Autoptimize, Async Javascript, Woocommerce, Gotmls Malware Security, Sucuri Security, Wp All In One Migration.

More than 35000 IIM SKILLS students have completed their Digital Marketing Course and are currently working with top brands and companies in India and Outside India.

 

Course faculty:

Our industry experts have 12+ years of experience.

 

Websites – https://iimskills.com/

Email – info@iimskills.com

Phone no – +91 9580 740 740

 

2. Monarch Institute

Monarch Institute delivers real-world education by respected professionals who will benefit from the moment you start learning. This course is developed by experts, peak industry heads, leading academics, and authors. They teach you industry-specific software, take on realistic case studies, and make you job-ready from day one.

 

Course name: Certificate in Marketing and Communication

Course code: BSB400820

Course fee: $2900

Course duration: 12 – 24 months

Mode of learning: Online

Assessments: Written and practical assessment.

 

Course name: Diploma of Marketing and Communication

Course code: BSB50620

Course fee: $3100

Course duration: 12 – 24 months

Mode of learning: Online

 Assessments: Written and practical assessment.

 

Course name: Diploma of Digital Marketing

Course code: 10931NAT

Course fee: $3350

Course duration: 12-24 months

Mode of learning: online

 Assessments: Practical, written reports and multiple choice questions.

 

Course name: Diploma of Social Media Marketing

Course code: 10904NAT

Course fee: $3350

Course duration: 12-24 months

Mode of learning: online

  Assessments: Projects, written reports, multiple choice questions, and case studies.

 

Course name: Advanced Diploma of Digital Marketing

Course code: 10787NAT

Course fee: $3950

Course duration: 12-24 months

Mode of learning: online

   Assessments: Practical, written reports and multiple choice questions.

 

3. Upgrad

 Advanced certificate in digital marketing and communication from MICA

The course is taught by faculty leaders and industry leaders in the form of online, marketing classes, recorded videos, live projects, and case studies.

 

MICA’s Digital Marketing Course Syllabus

Digital marketing landscape –

  • Fundamentals of Marketing: Journey from Traditional to Digital Marketing
  • Digital Marketing Metrics and Channels
  • Customer Centricity
  • Case studies

 

Digital channels deep dive I-

  • Designing a Web Presence
  • Social Media Marketing
  • Search Engine Optimisation (SEO)
  • Case Studies
  • Blog Creation Project ( WordPress)
  • Social Media Marketing (Live project of Facebook ads manager)
  • Digital channel deep dive II-
  • Search Engine Marketing (SEM)
  • Programmatic & Display Advertising
  • Content Marketing
  • User Nurturing

 

5 Case Studies: across tracks on leading brands in Clothing, Finance, E-commerce, Banking, food, and transportation.

  • Google Ads Search Campaign ( Google Ads Manager)
  • Email Marketing Live Project ( Get Response)
  • Marketing Analytics and Integrated Strategy
  • Web Analytics
  • Defining a Robust Digital Marketing Strategy
  • Planning DM Resources (Agency/Team)
  • 2 Case Studies: on reputed companies in transportation and E-commerce
  • Web Analytics -live project (Google Analytics)
  • Capstone project and e-commerce Bootcamp

 

What you will learn?

Generative AI in digital marketing, SEO, Search and Display advertising, Social Media Marketing, Content Marketing, Branding, Web Analytics

 

Specialization

Generative AI – 5 weeks 2 assignment

  • Introduction to Generative AI in Digital Marketing
  • Prompt engineering techniques
  • Limitations and Challenges of Generative AI
  • Role of AI in content creation and curation
  • Text-based Content Creation
  • mage-based Content Creation and Manipulation
  • Audio-based Content Creation and Manipulation
  • Data analysis and visualization using AI
  • Slack bot and chatbot creation using AI automation

 

Slack bot and chatbot creation using AI automation 5 weeks 2 assignments

  • Fundamentals of Branding
  • Brand Engagement Strategy
  • Branding for International Markets
  • Marketing Communications

 

Marketing Analytics 5 weeks 2 assignments

  • Marketing Data Identification and Collection
  • Marketing Data Integration and Exploratory Data Analysis
  • Predictive Analytics and Decision Making

 

Social Media & Content Marketing 5 weeks 2 assignments

  • Content Marketing Specialization
  • Paid Advertising and Social Media
  • Community Management

 

Marketing Communications – PR 5 weeks 2 assignments

  • Campaign Planning
  • Developing creative communications
  • Case Study – 1Public Relations
  • Case Study – 2

 

Course Duration: 26 weeks

Course Price: core + any specialization 1,11,000/-

 

4. Digital Scholar

Digital Scholar started with offline courses but during the pandemic, the online courses showed the best response and hence, now they are providing experiential learning in digital marketing. They provide guaranteed internships to every student. They provide access to a freelance marketplace. Also, you get 1 year of access to course material.

 

Course Syllabus:

  • Orientation
  • Niche discovery
  • Content writing
  • Word press management
  • SEO
  • Facebook advertisement
  • Search engine marketing
  • Email marketing
  • Automation
  • Landing page
  • Linkedin Marketing
  • Social media management
  • Instagram for business
  • Digital design mastery

 

Course duration: 4 months

Course Price: 75,000

Website: https://digitalscholar.in/

 

5. Australian College of Business Intelligence     

10931 NAT Diploma Digital Marketing – This course focuses on the background information and frameworks of analyst needs to succeed as a digital marketer with versatile skills. This course includes topics like search engine optimization, social media marketing, and content writing.

 

Course Code: 10931NAT

CRICOS Code: 106574C

 

Delivery mode: There are two options available:

100% online study is available for domestic students.

Blended learning is available for domestic and international students, consisting of 33% online and 67% face-to-face learning.

Course Duration: 52 weeks

Location: Sydney Campus

 

Eligibility:

  • Students need to have an initial interview.
  • Completed Australian Year 12 or equivalent.
  • IELTS 5.5 English language equivalence if a non-native English speaker.
  • Age above 17 years for Domestic Students and 18 years for International Students.

 

Second course

Certificate in marketing and communication

Course Code: BSB40820

CRICOS Code:104704C

Delivery mode: Blended learning – 33% online and 67% face-to-face learning.

Course Duration: 26 weeks

Location: Sydney Campus

 

Third course

Advanced Diploma in Digital Marketing

Course Code: 10787NAT

CRICOS Code: 0100514

Delivery mode: There are two options available:

100% online study is available for domestic students.

Blended learning is available for domestic and international students, consisting of 33% online and 67% face-to-face learning.

Course Duration: 52 weeks

Location: Sydney Campus

 

6. Simplilearn

Digital Marketing Specialist

This program exposes you to 30 digital marketing tools and extensive project experience and makes you job-ready. This program is designed and delivered with world-renowned universities, top corporations, and leading industry bodies via online live classes.

 

Delivery mode: Online

Course Duration: 12-month access to this program

Course Price: Rs.64200

Course syllabus:-

Course 1 – Mastering SEO, Content Marketing, PPC, and Digital Analytics

Course 2 – Mastering Social Media, Mobile Marketing and Digital Strategy

Course 3 – Advanced Web Analytics

  • Course 4- Advanced Search Engine Optimization (SEO)
  • Course 5- Advanced Pay-Per-Click (PPC) Program
  • Course 6- Advanced Social Media (With Facebook Blueprint Voucher)
  • Course 7- Digital Marketing Capstone
  • Master’s Certificate*You will get individual certificates for each course

 

Recommended Reads:

 

7. RMIT Online

RMIT has 3 campuses in Australia, 2 campuses in Vietnam, and a research and industry collaboration center in Spain. RMIT also has several programs through partners in Singapore, Hong Kong, mainland China, Indonesia, Sri Lanka, India, Belgium, Germany, Austria, and the Netherlands. Engage your audience, deliver successful digital marketing strategies, content, and campaigns, and make your brand or service aware.

 

Course name: Digital marketing strategy course

Delivery mode: Online and on campus in Australia and Vietnam.

Course duration: 6 weeks

Course price: $1200

 

Course structure

Module 1: What is digital marketing?

Project: Create a persona

Module 2: Introducing the marketing mix and product USPs

Project: Complete your marketing mix analysis alongside product UPSs

Module 3: The content, The customer journey, and the campaign objectives

Project: Campaign objectives and customer journeys

Module 4: Campaign planning across digital channels

Project: Your campaign channels

Module 5: Campaign planning across the digital funnel

Project: Your campaign tactics

Module 6: Review and what’s next

Project: Your digital marketing strategy

 

More digital marketing courses and degrees from RMIT:

  1. Brand + content marketing
  2. Brand experience
  3. Content and social media marketing
  4. Digital marketing strategy + campaign
  5. Graphic design and content marketing
  6. Implementing digital marketing campaigns
  7. Marketing analytics and insights
  8. Bachelor of Business – Marketing major
  9. Graduate certificate in digital communication strategy
  10. Graduate certificate in digital marketing leadership
  11. E-commerce strategy and experience
  12. Artificial intelligence in marketing

 

8. Edx

EdX was founded by Harvard and MIT with online learning platforms that deliver real professional progress. In collaboration with universities and organizations, edx offers thousands of job-relevant programs to help every ambitious learner in order to achieve success.

 

There are 53 digital marketing courses

There are 40 digital marketing executive education courses

There are 22 digital marketing programs

There is one digital marketing degree program.

 

Course name: IMBx’s Digital Marketing Professional Certificate

Delivery mode: online

Course duration: 4 months

Course price: Rs.42,439

Course structure:

Module 1– Marketing essential

  • What is Marketing? What is Marketing Management?
  • Understanding Customer
  • Market Positioning
  • Marketing Strategy I: Product Life Cycle
  • Marketing Strategy II: 4 Ps of Marketing

 

Module 2– Services marketing: concepts and application

  • Fundamentals of Services Marketing
  • Service Product & Branding
  • Price & Promotion of Services
  • Place & Process Decisions
  • People & Physical Evidence

 

Module 3- Digital Marketing Strategy

  • Fundamentals of Digital Marketing
  • Customer Experience in Digital Marketing
  • Outbound Digital Marketing
  • Inbound Digital Marketing
  • Leveraging Social Media
  • Customer Insights and Engagement

 

Job Outlook

If you are looking for a better future, to earn a degree, and to accelerate your career, edx has the courses for you. Please go through the website for more information.

 

9. Coursera

Coursera is an online learning platform that partners with many universities and companies to bring the job relevant, flexible, affordable range of learning opportunities from hands-on projects and courses to job-ready certificates and degree programs.

 

Course name: Google Digital Marketing & E-commerce Professional Certificate

Delivery mode: Online

Course duration: 6 months

Course price: Rs 3472

 

Course structure:

Course 1: Foundations of Digital Marketing and E-commerce

Course 2: Attract and engage customers with digital marketing

Course 3: From likes to leads: Interact with customer online

Course 4: Think Outside the Inbox: Email Marketing

Course 5: Assess for Success: Marketing Analytics and Measurement

Course 6: Make the Sale: Build, Launch, and Manage E-commerce Stores.

Course 7: Satisfaction guaranteed: Develop customer Loyalty online

 

10. Future Learn

Course name: Digital Marketing: Content Marketing

Delivery mode: Online

Course duration: 2 weeks

Course price: Mentioned on websites

 

Course structure:

1: What is content marketing?

2: Identify the challenges of content marketing

3: Learn how to align content marketing with stages of the user journey and personas

4: Content marketing channel considerations

5: Best practice content marketing

6: Content marketing optimization

 

FAQs: Digital Marketing Courses in Rockhampton

 

Q.1 What job opportunities can I expect after the digital marketing courses in Rockhampton?

Following are the jobs one can get after this course:

  • Content Strategist
  • Digital Marketer
  • Content Writer
  • Editor
  • Graphic Designer
  • Social Media Manager
  • Copywriter
  • VR Developer
  • Video & VR Editor
  • Data Analyst
  • Digital Marketer Manager
  • Digital Marketing Specialist
  • Digital marketing Strategist
  • SEO Specialist
  • SEM Specialist
  • UX Designer
  • Email Marketing Specialist
  • Freelancer (Content writing, digital marketing, SEO, etc)

 

Q.2 Is there a demand for digital marketing courses in Rockhampton?

Yes, there is a rapid growth in demand for digital marketing courses in Rockhampton, such an increase is higher than other occupations.

 

Q.3 Is digital marketing in a high-paying job?

Yes, digital marketing is high in demand and growing rapidly because of its easy-to-learn nature and also one can learn online.

 

Q4 What is the average salary after the completion of digital marketing courses in Rockhampton?

The average annual salary of a digital marketer is 6.5 lakhs.

 

Q.5 Who should take the digital marketing courses in Rockhampton?

Anyone who is looking further his or her career in any of these roles can benefit from the digital marketing course:

  1. Marketing managers
  2. Digital marketing specialists
  3. Marketing or sales professionals
  4. Management, Engineering, Business or communication graduates
  5. Entrepreneurs or Business owners
  6. Marketing Consultant

 

Q6 What are the types of digital marketing courses in Rockhampton you should learn?

There are many types of digital marketing courses in Rockhampton:

  1. Pay per click (PPC): PPC is a digital marketing that involves a thorough search and analysis of keywords relevant to the product or service that empowers to pay only for the clicks on the ad.
  2. Search Engine Optimization (SEO): SEO helps to optimize the digital presence and increase conversion rates for website content.
  3. Email marketing: Email marketing is used to nurture the client relationship and improve customer retention.
  4. Video Marketing: Video MArketing helps to demonstrate products or services and educate the viewers. High-quality video content helps increase customer engagement and increase website traffic.
  5. Social media marketing: The aim of popular social media like Instagram, Twitter, Linkedin, Youtube, Pinterest, and Facebook is to create brand awareness and build social trust among the wider digital population.
  6. Affiliate Marketing: Affiliate Marketing advertises your products indirectly through other content creators through a unique link which gives commission to the content creators whenever a reader clicks on it and makes a purchase.
  7. Content Marketing: Content Marketing includes Webinars, blogs, Online tutorials, E-books, Infographics, and Podcasts to help people solve problems and make decisions.

 

Q.7 What background knowledge is necessary?

No background knowledge is necessary.

 

Q.8 What is the future scope of digital marketing courses in Rockhampton?

With more than 80,000 digital marketers, there is still a high demand for digital marketers in Rockhampton.

 

Q.9 What are the objectives of the digital marketing courses in Rockhampton?

The digital marketing courses in Rockhampton give you in-depth knowledge and you’ll be exposed to 30 digital marketing tools that make you job-ready.