You saw that extremely engaging McDonald’s billboard “Please do not eat the billboard” and now you are very much interested in the idea behind it. You come to know about Digital Marketing. You did some research on the internet and now want to enroll in a digital marketing course. But you realize there are not many institutes offering interactive classes. Do not worry, this article will help you with choosing the best course that suits you. This article will provide you with the top 7 digital marketing Courses in Norwich and a brief introduction to digital marketing.

 

List of best digital marketing courses in Norwich

 

What is Digital Marketing?

Simply put, digital marketing is selling and promoting services and products through a digital medium. Traditional Marketing is a little different from it. The technology part is not involved in it. The billboard that you saw along the road is an example of it. Both digital and traditional marketing are important for developing an effective marketing strategy. 

Digital marketing is important in today’s digital world. Quickly connecting with the target customers is made extremely easy when marketing campaigns go digital. Digital mediums like social media, emails, paid ads, SEO, etc. are used in the case of digital marketing.  

 

Skills Needed to Become a Digital Marketer

A digital marketer needs a mixed set of skills to do well at her job. Various hard and soft skills are needed for any job profile in the digital marketing industry. After completing one of the digital marketing courses in Norwich listed below, you will gain all these skills. So, let’s look at the skill set required to sustain in this industry:

Strategic Thinking Social Social Media Marketing Email Marketing
Communications Paid Social Advertising Knowledge of UX and CX
Problem-solving SEO Customer Relationship Management
Researching Data Analysis Copywriting

Top 7 Online Digital Marketing Courses in Norwich

 

1. IIM SKILLS –

Master Digital Marketing Course

Master Digital Marketing Course by IIM SKILLS is an instructor-led digital marketing course. This course will provide you with a comprehensive module by the end of which you will be qualified to get a job in an esteemed organization. The course focuses more on practical learning and case studies.

It includes theoretical and practical knowledge of digital marketing in the simplest and most detailed way possible. IIM SKILLS Digital Marketing Course is one to rely on if you are looking for the global best digital marketing courses in Norwich available online. Now let’s see the features of this course:

 

  • Comprehensive live training of 5 months
  • Two months of a paid internship with a stipend of INR 6000
  • Live projects and Case studies
  • Personalized mentorship and feedback
  • Interview and placement support
  • Certification and Letter of Recommendation

 

Some Unique Features of This Course:

  • Times Of India blog writing opportunity
  • Getting to launch your podcast with Spotify, Google, or Apple
  • Getting to launch your YouTube channel
  • Starting Affiliate Marketing

       

This course is tool-driven course, so you will get to know all the nitty-gritty of digital

Marketing Tool. Here Are the Tools Covered in the Course:

  • Google Analytics
  • LinkedIn Ads
  • Twitter
  • Amazon
  • Facebook Ads
  • Mailchimp
  • Woo-commerce
  • Ubersuggest
  • SEMRUSH
  • WordPress
  • Ahrefs
  • Google Ads

 

Download IIM SKILLS DMMC Brochure (.pdf)

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Method of Teaching: Online Zoom sessions

Duration of the Course: 5 months including 3 months of Live training with 2 months of paid internship

Fees of the Course: INR 34,000 +GST (EURO 40.72)

Content of the Course: Here is the Brief Outline of the Course:

  • WordPress web development
  • Detailed knowledge of SEO
  • Detailed knowledge of SEM
  • Understanding of Email marketing
  • Understanding of Inbound Marketing
  • Social Media Marketing
  • Developing a Digital marketing strategy
  • Knowledge of Web Analytics
  • Understanding of ORM
  • Content writing
  • Understanding media buying and planning
  • Understanding Affiliate Marketing
  • Understanding Video Marketing
  • Understanding how digital marketing campaigns work
  • Resume creation through infographics

 

Also Read: IIM SKILLS Digital Marketing Course Review

 

Contact Number: +91 9580 740 740

Email Address: info@iimskills.com

 

2. Socialb- 

Digital Marketing Masterclass

This Digital Marketing Masterclass is a short but comprehensive digital marketing course that will provide you with all the skills, knowledge, and tools involved in digital marketing. This course is for those who want to upskill their digital marketing skills and make a better digital marketing strategy for their businesses. So, anyone be it Marketers, Digital Marketers, Content Creators, Copywriters, or Marketing Managers can gain a lot from this course.

 

Some Features of This Course Are:

  • You will be trained by global industry expert tutors
  • This course involves interactive and actionable training
  • You will have three months post course support
  • You will get a CDP credited certificate on competition of the course
  • They are providing Money Back Guarantee. (But this should be conveyed to the institute within 24 hours after the first session ends)

 

Mode of Teaching: Online through Zoom sessions (Note: They can also deliver the course in person in over two days if needed)

Duration of the Course: 12 hours of Zoom sessions divided into 2 hours each

Content of the Course: It will involve six sessions.

 

Session 1: Digital Marketing Strategy  Session 2: Digital Marketing Success
  • Developing a Digital Marketing Strategy
  • Deep analysis of customer journey
  • Know-how on optimizing a website 
  • Digital Marketing Success: Measuring and Analysis
  • Social Media Analytics
  • Using Google Analytics
  • Deep understanding of key metrics, data, and ROI
Session 3: Creation of Engaging Content Session 4: Social Media Usage
  • Understanding of SEO (Search Engine Optimization)
  • Search Engine Console
  • How to effectively use social media 
  • Understanding of social media platforms like Twitter, Facebook, Instagram, and LinkedIn for Business
Session 5: Paid Advertising Session 6: Ecommerce
  • PPC – Knowledge of Paid Search and Paid Social
  • Paid ROI: How to plan, forecast, and estimate
  • Social media advertising 
  • Email Marketing
  • Recognizing your market routes (D2C, Marketplaces, social commerce)
  • Digital shelf: the three key areas to nail it
  • Selling directly and indirectly on marketplaces

 

So, by the end of this course, you will have a good understanding of how to tailor digital marketing strategy for your business, how SEO works, understanding of how to better use Google Analytics, Email marketing tools, and social media platform.  This is one of the best courses to go for if you are looking for digital marketing courses in Norwich.

 

For details on fees structure you can contact them here:

Contact Number: +441223 258000

Email Address: info@socialb.co.uk

Address: 34 Prince of Wales Road, Norwich NR1 1LG, United Kingdom

 

Recommended Read,

 

IIM Skills Digital Marketing Course free demo invite

 

3.  Socialb-

Bespoke Digital Marketing Online Training

This is a unique course specially designed for departments or teams of a business setup. To keep up with the fast-paced marketing industry, continuous upskilling and upgraded knowledge is necessary for any business. Simply put, it is an in-house digital training course that is convenient and cost-effective.

So, the question comes about how the course will work. Institute will provide training coordinators which will question your goal and expectation from this course. After taking the necessary details, they will tailor a course as per your needs. Your team will get continuous support from the tutors throughout the training period.

Bespoke Digital Marketing Online Training will provide you with global industry-level experts and practical and interactive training. A CDP-credited Certificate of Achievement will be delivered post competition the course. 

 

Mode of Teaching: Online

Duration and Content of the Course: Tailored as per your needs

Fees of the Course: It will start from Euro 1000 (+VAT)

Their recent training clients include Superdry, ZEISS, McCurrach, VISA, RYA, and ELSEVIER. So, if you are looking to train your employees to better develop your marketing strategies, this is the best digital marketing course to go for.

 

4. Cambridge Marketing College

CIM Award in Digital Fundamentals (Level 3)

CIM (Chartered Institute of Marketing) Award in Digital Fundamentals will provide you with the basic aspects of digital marketing. It is specially designed for those who do not have a degree and have less than two years of experience in digital marketing. From developing an understanding of digital marketing fundamentals and tools to creating a digital marketing campaign, this course has a lot for you.

The course module involves three units. Every unit involves two learning outcomes. Simply put, there will be assessment criteria after each unit in the form of assignments. It will be a portfolio-building exercise. This digital marketing course is very beneficial for beginners. It will have practical assignments in the organization of your choice.

 

Eligibility Criteria: A level or equivalent, of English Language Proficiency

Mode of Teaching: Online, face-to-face, Virtual classroom

Duration of the Course: 3 months

Content of the Course:

The course mode can be seen below.

 

Unit 1: Digital Marketing Fundamentals Unit 2: Tools in Digital Marketing Unit 3: Developing Digital Communications Campaigns
  • Influence of digital technology on marketing
  • Changes in marketing activities
  • Online transactions growth
  • Digital media growth
  • Understanding of crowdfunding and crowdsourcing system
  • How digital technology affects customers
  • Understanding customers’ journey
  • Social media platforms: advantages and disadvantages
  • How to use digital marketing tools
  • Digital marketing tools: pros & cons
  • Possibilities and dangers of digital marketing tools
  • DM toolbox including Email, SEO, Blogs, Online PR, etc.
  • Understanding of digital marketing content
  • Digital marketing: role and process
  • Understanding of how to develop digital marketing communications campaigns
  • Selecting digital marketing tools and content
  • Resources to create marketing campaigns
  • Digital marketing communications campaign: How to measure it
  •  Digital Marketing Metrics: Purpose and Types
  • Result reporting methods

 

Fees of the Course: EURO 310 (+VAT)

Contact Number: +44 (0)1628 427240

Email Address: cimacademy@cim.co.uk 

 

5. Jarrold Training

Social Media Marketing for Business

Jarrold Training provides various courses to develop various skills in digital marketing. Their courses span various topics like SEO & PPC (pay-per-click), social media, videos, etc. And this Social Media Marketing course is one of them. This course is for those who want to start their career in social media marketing.

You will get to know the basics of social media, how to handle social media accounts of businesses, plan social media strategy, and much more. If you want to develop your social media, this is the best course for you. You will get to know how to engage your target audience. This course is the best match for beginners who are looking for the best digital marketing courses in Norwich. 

 

Method of Teaching: Online

Note: They also provide training courses at their institute.

Address: St. James Mil, Norwich, NR3 1SH, UK

Contact Number: 01603 677107

Email address: enquiries@jarroldtraining.co.uk

Duration of the Course:3 hours. They have fixed timings of 9:30 a.m. to 12:30 p.m.

Fees of the Course: EURO 195 (+VAT)

 

Content of the Course:

The Learning Module Includes Can Be Seen Below:
  • Understanding of social media strategy
  • Knowledge of various social media platforms
  • Learning to set goals and objectives for your social media
  • How to recognize your target audience
  • How to set up and optimize social media pages and profiles
The Content Creation Module Includes:
  • Generate and develop content creation ideas
  • Create various types of content including videos, podcasts, blogs
The Measurement Method Module Includes:
  • Learning to keep track of social media activity
  • Understanding what suits your target audience

 

Also, Check,

 

IIM Skills Digital Marketing Course free demo invite

 

6. Dalia Courridge

Digital Marketing Training Course

Dalia Courridge is a freelance digital marketing consultant with a customer-centric approach to business. She has worked in this industry for over ten years. She has leveled up the game of various big, small, and independent businesses. Her business unit provides various digital marketing courses for business to upgrade their team skills with the ever-changing digital marketing trend.

Whether you have started a new business or already have one but don’t know about how to use marketing techniques to attract your target audience, this is one of the digital market training courses in Norwich specially tailored for you. She serves in Norwich and nearby areas.

 

Her Various Digital Marketing Training Courses Include:

Course 1: Developing a Successful Marketing Strategy

  • Recognizing the Goal of the Marketing Strategy
  • Defining your company’s goals and objectives
  • Understanding your target market
  • Conducting a SWOT analysis
  • Creating a value proposition
  • Making an actionable marketing strategy
  • Advice on how to assess your success
Course 2: Social Media For Small Business

  • Advantages of Using social media
  • Comparing social media platforms
  • Best available social media sites to use for your business 
  • What, where, and when of the content?
  • Social media platforms usage best practices
  • Tips for Creating Visual Content (graphics, video)
  • How to Assess the Performance of social media
Course 3: Course in Advanced Social Media Training

  • The value of brand consistency
  • Social media impact
  • An Overview of paid social media
  • GDPR Comprehend
Course 4: Fundamentals of Instagram Marketing

  • Instagram: An Overview
  • How to Set Up an Instagram Business Page (optional)
  • Instagram Page Settings Overview
  • Optimization of Instagram Profile
  • Instagram features overview: Posts, Reels, Videos, IGTV, Stories
  • Hashtags for your company
  • Don’ts and Dos
  • What, Where, and When of content
  • Ideas for Content
  • Repurposing Your Content
Course 5: Creating a LinkedIn Brand

  • LinkedIn: Overview and Introduction
  • LinkedIn Visibility
  • Understanding of LinkedIn pages
  • How to use LinkedIn to build relationships and your brand
  • Making sales via LinkedIn.
  • Best practices and opportunities for improvement
Course 6: How to Increase Sales Through Email Marketing

  • What exactly is email marketing and why should you use it?
  • GDPR Requirements
  • Including email marketing as part of a larger marketing strategy
  • Segmentation of Email Lists
  • What, How, and When of Emails
  • Best practices and blunders in email content
  • Creating conversion-oriented copy
  • Examples of effective email marketing

 

Apart from the above course, she also provides workshops on how to create 90 days social media plan and Bespoke Digital Marketing Training suited to specific business needs.

Method of Delivery: Online Zoom session or In-person deliverance of the course

Fees of the Courses: Starts from EURO 497

Contact Number: +44 7789 375949

 

7. British Academy of Digital Marketing

Certificate Course in Digital Marketing

The British Academy of Digital Marketing needs no introduction. It is an esteemed organization that provides both online and offline digital marketing courses in the United Kingdom. This certificate course will give you a basic understanding of digital marketing principles and how to use them effectively.

This course is tailored in a way that includes theoretical knowledge along with practical assignments. You will get full access to the online learning center which contains all the course materials including instructional videos, written course materials, and assignments.

You will be provided with tutors who will guide you throughout the course and provide constructive feedback. The difficulty level of the course is equivalent to Level 2 on the RQF. It is only for students above 18 years of age.

The British Academy of Digital Marketing has received accreditation from The Continuing Professional Development (CPD) Standards Office. Therefore, it is one of the best digital marketing courses in Norwich.

 

Mode of Teaching: Online

Duration of the Course: 3 months. However, you will have 36 months of access to the course module.

Fees of the Course: EURO 495

 

Content of the Course:

Here is the Brief Outline of the Course:

        Digital Marketing Evolution Social Media Marketing & Inbound
  • Marketing fundamentals
  • The marketing method
  • Targeting, segmentation, and positioning
  • Digital technology’s influence
  • The digital shopper
  • The marketing combination
  • The FSWOT analysis
  • The Five Forces of Porter
  • The inbound strategy
  • The journey of the buyer
  • Customers and personas
  • The various marketing channels 
  • Online audience engagement 
  • Content marketing
  • Blogging

 

Contact Number: 020 3389 7418

Email Address: info@britishdigitalmarketing.co.uk

 

FAQs About Digital Marketing Courses in Norwich

 

Q1. What is the benefit of taking up digital marketing courses in Norwich?

Digital marketing courses in Norwich will help you with understanding the nitty-gritty of digital marketing. Whether you are a beginner or an expert, you will get to know in-depth and practical knowledge of digital marketing.

 

Q2. What is the average salary of Digital Marketing managers in Norwich?

The average salary of digital marketing managers in Norwich is EURO 33,569. (Source: Indeed) 

 

Q3. Where can I apply for jobs after completing digital marketing courses in Norwich?

Once you go through one of the digital market courses in Norwich mentioned above, you will have the necessary knowledge of digital marketing strategy and tools. Some courses also provide portfolio building after the course like IIM SKILLS. This will help you in finding relevant job portals like LinkedIn.  

 

Q4. Are there freelancing opportunities in digital marketing in Norwich?

Yes, there are many freelancing opportunities in Norwich in Digital Marketing. You can look for some freelance websites like Upwork. You can go for the Master Digital Marketing Course of IIM SKILLS if you want to learn the know-how of freelancing. 

 

Q5. What is the scope of studying digital marketing courses in Norwich?

Digital Marketing has a great scope and will continue to be relevant in the future. It has various subdivisions that you can go for like social media marketing, copywriting, radio marketing, etc.

 

Conclusion

These are the top 7 Online Digital Marketing Courses in Norwich on which you can rely on. Whether you are an individual wanting to start a career in digital marketing or a business unit looking to upgrade your team’s skills, this article has all for you. These courses will surely prove to be life changers for you as the faculties there have years of experience and assist students to hone their skills at the highest. You can choose any of the courses listed above but make sure to visit their websites and go through each section and look at the benefits and learning outcomes they deliver.

Once you come up with a course that has all the features that meet your learning needs, enroll in the course. The firmly curated assignments and projects will be given by the instructors to the students so that they can perform in their jobs well as practical implementation makes things easier. Now don’t wait anymore and start learning.