Looking for the top digital marketing courses in Melbourne? Don’t worry! You are indeed at the right place. We are here to guide you with the best. But before knowing the best digital marketing courses in Melbourne, let’s first know about the digital marketing course in a little detail so that our perception of the digital marketing course will be as clear as crystal.
Digital marketing is the best practice for promoting products or services with the help of digital devices and technology. In simpler words, if I say, digital marketing is a platform for marketing that occurs online with the help of any electronic device such as a mobile, laptop, computer, tablet, etc. If we talk about the present time, then the area of digital marketing has spread like a coronavirus, but jokes apart, it is a fact. Now, it’s time to explore more about the digital marketing course in a little more detailed manner.
Types of Digital Marketing
Digital marketing is not at all limited to any one type or any one definition. Many of us had witnessed many times, like an advertisement on Facebook, Instagram, Whatsapp message, Linkedin or any text message on the phone, a search result on Google, or an advertising email in your inbox. The core integral forms of digital marketing are:-
- Search Engine Optimization (SEO):-
SEO is the process of carefully structuring and optimizing your website’s pages to achieve the best position possible on search engine result pages (SERPs) and get traffic to your website when the internet users perform a search on the search engine bars like Google, Yahoo, etc.
- Paid Search Advertising:-
Many advertisers create these paid ads in order to get huge traffic on their website quickly and compete with others. This is also the one way to get good traffic to your website by paying a sum of amount.
This is also a different mode of marketing, as the name suggests when marketing or promotion is done through emails is known as email marketing. This is also a highly popular mode of marketing that is commonly observed.
Every effort made to market or promote through online content is considered to be content marketing. For example, writing blogs, infographics, e-books, etc. are the types of content used in content marketing.
It is also a type of digital marketing in which companies reach out to third-party websites to promote or advertise their products and services.
It is a type of digital marketing that is focused on reaching the target audience through mobile devices. We all know, in today’s time the usage of mobile devices has come a long way and this is the best way to advertise for your product or service.
It is a practice that increases brand awareness and helps the brand to meet its marketing objectives. The usage of social media apps such as Facebook, Instagram, LinkedIn, etc. has widely increased and became one of the best ways to promote for your product or service.
Career Options in Digital Marketing
There are a huge number of options for the one seeking to start a career in Digital Marketing. Among the vast opportunities for Digital Marketing jobs, here are some of the mainstream options:-
- Digital Marketing Manager- It is one job in which the Digital Marketing Manager should have the capability to integrate the strategy from conception to execution. It is an immense high profile job that takes a lot of sweat and determination.
- Search Engine Optimization Specialist- SEO is the most popular and highly demanded skill at present and becoming a specialist in this field is just like icing on the cake.
- Search Engine Marketing Specialist- SEM professionals are not exactly but much similar to SEO specialists and are responsible for attracting visitors through paid advertising and building a brand identity. For example, managing ad campaigns, responding to emails, researching and content creation are all a part of the SEM job.
- Social Media Specialists- At present, millions of internet users online are highly active on many social media platforms such as Facebook, Instagram, etc., one thing is for sure, we cannot underplay the role of social media at any cost.
- Content Management Specialists- Content is a keen element of Digital Marketing. Hence, a content management specialist in this regard is an essential high-profile job.
- Web Development & Web Design- A web developer and web designer are the ones who put effort to design a website. A website is much like the face of any brand online.
- Mobile Marketing- It is a method that says to optimize content across websites, mobile apps, social media channels, and other mobile devices.
- E-Commerce- The boom in the e-commerce sector has initiated new job opportunities in this sector.
- Email Marketing- Emails are also one of the most powerful ways to connect with the target audience.
Â
Now, that you have a better understanding and knowledge of the Digital marketing course in detail. It’s the right moment to know the top 5 Digital Marketing courses in Melbourne on which one can rely the best who is looking forward to giving their career a start as the Digital Marketer.
You may also be interested in Financial Modeling Courses in Melbourne
So, The Following Are the Top 5 Digital Marketing Courses in Melbourne
1. IIM SKILLS
Â
IIM SKILLS is known to be the top most and renowned organization that has been delivering many professional courses to transform the skills of their learners into a source of income. The mission of IIM SKILLS is to provide quality education to everyone who has a desire to learn and get a world-class education that too at affordable prices through their high-quality online and self-paced learning programs.
The highly experienced faculty of IIM SKILLS help their learners to learn and grasp an in-depth knowledge of each and every topic. IIM SKILLS provides a lot of courses to its learners and digital marketing is indeed one of them. This course is an ideal complete package for the one seeking to get good knowledge and an understanding of digital marketing.
Digital Marketing Course Syllabus
- Introduction to Digital Marketing
- Web Development at WordPress
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Email Marketing
- Inbound Marketing
- Social Media Marketing
- Integrated Digital Marketing Strategy
- Web Analytics
- Online Reputation Management
- Content Writing & Advanced Blogging
- Media Buying & Planning
- Affiliate Marketing
- Video Marketing
- Marketing Automation
- Digital Infographics Resume Creation
Â
Course Duration & Fees
The overall duration of this course is 5 Months comprehensive live training in which there is a program for 3 Months and 2 Months paid internship having a flexible working and the stipend will be fixed of Rs. 6000. The fees of the concerned course is Rs.34,900 + 18% GST only.
Course Highlights
- 2 Months Guaranteed paid Internship
- Letter of Recommendation + Certificate
- 300+ Placement Partners for the Interview support
- Personalized mentorship and guidance for career enhancement & business
- Practical Learning is more of in-class learning
- Master certification
- Tool drove course
- Lifetime access
Why IIM SKILLS?
Here are a few reasons why IIM SKILLS is known to be the best Online Digital Marketing Course:-
- IIM SKILLS provides a perfect mixture of theory, practical, and various tools.
- Enjoy the hassle-free online digital marketing course through the virtual course format, which delivers a highly engaging and interactive session.
- The expert trainers having 12+ years of experience will be your mentors to guide you in all possible ways.
- At the affordable price of IIM SKILLS, learners will have lifetime access to the continuously updated learning management system (LMS).
- IIM SKILLS also provide career counseling session to the one who is seeking to get guidance on the right career path.
Also Read: IIM Skills Digital Marketing Course Review
Contact Details
Phone – +91 9911839503
Email – info@iimskills.com
Website – https://iimskills.com
2. Indian Institute of Digital Education (IIDE)
IIDE is the most trusted digital marketing training & certification provider institute which helps learners to transform their careers. IIDE is looking forward to making a socio-economic impact globally by becoming the world’s largest contributor to digital marketing talent. IIDE laid the foundation on 13th March 2016 having the vision to revolutionize the education industry digitally.
Within a span of 2 years, IIDE touched a base of training 1000 students in the digital market. IIDE has also been awarded as India’s best digital marketing institute by the World Education Congress. IIDE has also expanded its learner’s community with international students from the South-East Asian regions.
Course Syllabus
- Introduction to Digital Marketing
- Search Engine Optimization (SEO)
- Key performance Marketing jargon
- Search Engine Marketing (SEM)
- Campaign planning
- Presentation making
- E-commerce
- Content strategy
- Copywriting
- Canva
- Social Media marketing organic
- ORM
- Influencer Marketing
- Resume Making
- Interview Skills
- Social Media Marketing Paid
- Social Analytics
- Google Analytics
Â
Course Duration & Fees
The duration of the Digital Marketing courses in Melbourne is 3- 4 Months which is around 12 hours per week. This course includes 100+ hours of live training, 7+ brand projects, and 50+ hours of video learning and the fee of the concerned course is Rs. 88,983 + GST.
Course Highlights
- One on One Mentoring sessions
- 20+ Industry tools mastery
- In-class live presentations
- 7+ live projects & Practice assignments
- 100% placement assistance
- Resume & Interview training
- In-class live presentations
Learning Methodology
- Start with your Video Lectures
- Attend Live Online Sessions
- Book a Mentor for yourself
- In class presentations
Why IIDE?
- IIDE has a learner’s community of more than 5 lakh students and more than 250 expert professional trainers to guide the learners on the right path.
- The placement rate of IIDE is about 87% which is definitely the one best reason to choose IIDE.
- IIDE has also been awarded the Institute with Best Placements in Digital Marketing by the Indian Education Congress.
Contact Us
Phone – +91 9619958615
Email – admissions@iide.co
Website – https://iide.co
3. The University of Melbourne
The University of Melbourne is one of the best institutes for digital marketing courses in Melbourne and is known to be one of the best universities in Australia. The University of Melbourne is for Bachelor of Commerce graduates with marketing studies or earlier careers as marketing professionals. In this course, you will learn how to design the digital customer experience, and which digital metrics matter.
This course aims to equip graduates for a career in this fast-changing area through a specialized suite of advanced subjects including, customer experience design, digital marketing metrics, content marketing and thought leadership in digital marketing.
Course Syllabus
- Marketing Research
- Customer Experience Design
- Social Media & Viral Marketing
- Content Marketing
- Digital Marketing Metrics
- Digital Marketing Analytics
- Digital Retail
- Advertising & Communications Strategy
- Thought Leadership in Digital Marketing
- Business & Economics Internship
- Building Entrepreneurial Ventures
- Neuromarketing
Course Duration & Fees
The Duration of the whole concerned is based on the choice of the mode you opt for. The University of Melbourne offers two different types of modes to its learners. The first one is 18 Months Full Time and the other mode is of 3 Years Part Time. The overall fee of the concerned course is AUD $53,094.
Eligibility of the Course
In order to be considered to be eligible for entry in this course, applicants must have completed an undergraduate degree in marketing or a business/commerce degree with a marketing major/specialization with a weighted average mark and the completion of at least two of the following subjects of equivalents and these are Statistics, Research methods, Analytics, and econometrics.
Contact Us
Phone – +613 90355511
Here are other recommended courses you should check
- Digital Marketing Courses in the UK
- Digital Marketing Courses in the Netherlands
- Digital Marketing Courses in Nigeria
- Digital Marketing Courses in Dubai
- Digital Marketing Courses in the Philippines
4. EXCELR – Raising Excellence
Excelr is known to be one of the best digital marketing courses in Melbourne. Excelr has a clear vision to get globally regarded as a top leading organization that is constantly working towards the educational needs of working professionals and students with a touch of excellence. Excelr always looks forward to providing a global platform to aspiring students and professionals to upgrade their skills for their career enhancement.
Excelr was founded in the year 2014 and has grown to become a leading giant in space of training, consulting, and helping students and professionals across the globe by delivering world-class classroom and online training to their learners. Excelr offers a huge number of different courses to their learners and definitely, Digital Marketing course is one among those.
Course Syllabus
- World of Marketing
- Digital Marketing Intro
- Planning Digital Marketing Campaign
- Master class on Content Writing
- Graphic Designing
- The Internal Framework of Internet – Part 1
- The Internal Framework of Internet – Part 2
- Basic Terminology of Digital Marketing
- Keyword Research
- Website Building – Part 1
- Website Building – Part 2
- Introduction to SEO
- Keyword Research & Implementation
- SEO Content Writing
- On-Page SEO
- Search Engine Visibility
- Website working Analysis
- Off-Page SEO
- Local SEO
- Advanced SEO
- Intro to Search Engine Marketing
- Intro to Google Ads
- Search Ads
- Display Ads
- Video Ads
- Social Media
- Video Marketing Introduction
- Fundamentals of YouTube Pages
- YouTube Channel Beautification
- YouTube Analytics
- YouTube Monetization
- Email Marketing Modules
- Affiliate Marketing
- Resume Building
Course Duration & Fees
The duration of the concerned Digital Marketing courses in Melbourne is of 3 Months and the fee for the same is Rs. 29,999 only.
Course Highlights
- Placement Assistance with knowledge of Practical Training
- Best course for fresher, HR executives and all other nontechnical domains
- Work on 35+ Tools in Real Time
- Assistance with Resume Building & Linkedin Profile optimization
- 10 International certifications from the Google Ads/ Facebook/ YouTube
- Life Time Access to Self-Paced Learning
Why Excelr?
- Industry-based trained professionals who possess extensive real-time experience and training experience are considered to be the best in the Industry.
- Excelr’s training module is designed according to the trending industry needs.
- The learners will be given access to the recorded sessions of their instructor’s live classes.
- Excelr also offers extensive support to their learners even after the completion of the training.
Contact
Phone – +1 844-392-3571
5. Simplilearn
Simplilearn is popularly one of the best digital marketing courses in Melbourne. It is one of the world’s high leading certification training providers. Simplilearn works on a simple single mission to transform lives by empowering people via digital skills. They provide various online training in disciplines such as Cyber Security, Cloud Computing, and Project Management.
Simplilearn provides millions of individual courses, comprehensive certification programs, and partnerships with world-renowned universities, they provide millions of professionals and thousands of corporate training organizations with the work-ready skills learners need to excel in their careers.
Course Syllabus
- Introduction to Digital Marketing
- Introduction to Marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing
- Content Marketing & Email Marketing
- Mobile Marketing
- Web Analytics
- Conversion Optimization
Course Duration & Fees
The duration of the concerned best Digital Marketing courses in Melbourne is 6 Months and the fees of Rs. 1,05,000.
Course Highlights
- Engaging live interactive online classes by digital marketing experts
- Hands-on training with other several industry-relevant projects
- Industry-recognized digital marketing certification
- Suitable for all graduates
- Resume preparation, mock interview, and profile building
- Premium digital marketing job placements offers from top companies
- 100% refund promise if not able to find a job 180 days of graduation
- Get a digital marketing job within 6 months of graduation
Eligibility Criteria
- Hold any bachelor’s degree with a minimum 50% score from an accredited institution; minimum 60% score in 10th & 12th.
- Must-Have 0-3 years of work experience when you graduate from this program
ContactÂ
Phone – +1-844-532-7688
Frequently Asked Questions (FAQs)
Ques 1 Which are the best digital marketing courses in Melbourne?
Ans 1. All the above-mentioned courses are known to be the top best Digital Marketing courses in Melbourne which are popular across the globe and have a high rate of popularity. For your career enhancement from the above-mentioned institutes, you can pick anyone at your convenience and comfort.
Ques 2. Is it hard to get a job in the digital marketing industry?
Ans 2. The answer should be probably No, as mentioned above digital marketing course offers a wide variety of high-profile career opportunities to learners in this advanced generation, there are many such apps that help us to get a job in the right industry at the right time. The second best option for digital marketers could be freelancing which is the one best business that anyone can start and can earn relatively better money.
Ques 3. Do digital marketers get work-from-home opportunities?
Ans 3. The answer should be definitely yes, as per the requirement of different organizations you can apply for the job. Many different organizations offer on-site job opportunities and many offer work-from job opportunities as well it just depends on the mode you want to work as per that need you can apply in the required organization.
Conclusion
Hence, in the end, we can conclude from the overall discussion that Digital Marketing courses in Melbourne are at present one of the highest popular courses in the world which will definitely make you extraordinary from the ordinary. This course gives immense career opportunities to their learners to expand their working enhancement skills. We can infer that the Digital Marketing course is one of the most popular and highly demanding courses in the world. From the above discussion, we can analyze that after the completion of the digital marketing course, the aspirant will end up opening the gate to many high-profile career opportunities.
Thus, if you are looking for Digital Marketing courses in Melbourne, then definitely this article includes the top 5 best digital marketing courses on which you can rely the most for your career and skill enhancements. We assure you of the best learning with the above-mentioned institutes and wish all the aspirants the very best for their dream careers. The practical exposure that you will get during the training period under digital marketing courses in Melbourne immensely transforms you into a professional and you will be able to utilize effective marketing techniques and plan good strategies to take your business or the company where you work at the peak of success.
Enrolling in a course is as important as daily living materials because the course teaches us from the basics to advanced tactics which are of utmost importance to build a strong foundation. So, after finishing up the reading, your foremost step should be to choose the course that appeals to you the most and enroll in that to start your journey of becoming a digital marketing professional. All the courses mentioned are of great quality as the expert trainers give their best to assist you.
