Digital Marketing Course by IIM SKILLS

In our endeavour of compiling the top digital marketing courses in various cities and countries for you, today, we bring you the list of the top 10 digital marketing courses in the Philippines. The island country of Southeast Asia, the Philippines, is rich in both natural resources and human resources with diverse ethnicity. As with other countries globally, the Philippines has also embraced digital transformation understanding the importance of switching to survive. Digital marketing is a buzzword, even in the Philippines.

 

 

 

Also, check out the top digital marketing courses in Vietnam.

 

Digital impacts everything in our lives, from culture and communication to commerce. It changes the way we access information, the way we transact, and even the way we think. By the time you learn the ropes, digital undergoes yet another change. It is that dynamic and progressive. In such a scenario, how staying relevant is perhaps the biggest challenge in the noisy, digital space where new meets now. Digital marketing is a game-changer, no doubt, but it has its own unique landscape.

 

Digital marketing today is akin to the tsunami you cannot ignore. Businesses that adapt will thrive, and those who cling to traditional marketing will simply be swept away into oblivion. Only skilled digital marketing professionals have the competency to wade through the deep waters of this disruptive marketing.

 

DIGITAL MARKETING COURSE AT IIM SKILLS

 

IIM SKILLS is a brand synonymous with providing industry-ready, value-driven, and accessible education, empowering youth globally. It is a premium institute providing content writing and digital marketing courses in the Philippines and other countries.

 

To enable easy access to affordable courses, IIM SKILLS has all of its courses on the online platform. The institute designs learning experiences and certification programs that are industry-relevant and validated.

 

A traditional marketer and old-school entrepreneur, or even a fresh graduate, will benefit from the digital marketing course at IIM SKILLS. Even for those who are at crossroads in their careers or are only beginning to step into the work world, digital marketing is the most lucrative field right now. The experiential learning at IIM SKILLS helps people improve their financial, personal, and professional lives.

 

Going more in-depth about the digital marketing course at IIM SKILLS, it is a comprehensive course that is systematically organized into 40+ modules, ensuring the broadest scope of skillset. The syllabus is up-to-date to reflect any changes in the digital marketing domain. Moreover, the syllabus is at par with international standards providing internationally recognized certifications.

 

Conducted by experienced mentors, the training involves not just theoretical knowledge but real-world examples and best practices. All in all, it is a course that provides you with insights into the latest trends and technologies in use in the digital marketing realm and prepares you within a short period to become employable.

 

 

Salient Features:

• Course Name: Master Digital Marketing Course
• Duration of the course: The training is for 180 hours with 120 hours of practical training and 60 hours of interactive sessions, spread over three months.
• Course Fee: INR 34,900 + VAT.
• Batch/Mode: Online only.
• Course Curriculum: The extensive syllabus covers the length and breadth of all disciplines of digital marketing:
  • Basics and introduction to digital marketing
  • Creating your WordPress website
  • All about search engine optimization, on-page, and off-page SEO.
  • Search engine marketing with Google Ads
  • E-mail marketing
  • Inbound marketing
  • Creating an integrated digital marketing strategy
  • Google analytics
  • ORM
  • Content writing, formats, blogging, keywords, and plagiarism
  • Effective use of media purchases.
  • Affiliate marketing
  • Video marketing
  • Marketing automation and a module on digital infographics resume creation
• Candidates get lifetime access to the LMS, which helps them stay relevant in the world of digital marketing. There is good post-course support also.
• Deserving candidates can avail themselves of an optional internship opportunity.
• Certification: All participants get a Master certification from the institute and can get global certifications from Google, Facebook, and Hubspot.

 

Address and Contact Information:

E-mail: info@iimskills.com

Website: https://iimskills.com/digital-marketing/

 

DIGITAL MARKETING COURSE AT CERTIFIED DIGITAL MARKETER, PHILIPPINES

 

 

With its inception in 2008, Certified Digital Marketer is a leading provider of digital marketing courses in the Philippines. Starting with only online training, the institute now has blended learning with face-to-face sessions as well.

 

CDM has trained numerous students and businesses in various digital skills, accelerating their personal and professional growth as well as the growth of an organization. It is an official partner of the IMMAP-Internet and Mobile Marketing Association of the Philippines.

 

With 200+ subject matter experts and 50+ local and international advisory board members, CDM offers certification programs, online classes, and corporate training.

 

Certified Digital Marketer offers individual courses on digital marketing fundamentals, social media planning, digital media planning, analytics, marketing audit, Facebook dynamic and collaborative Ads, and data analytics. Its programs are available across the Philippines, Singapore, Indonesia, & Myanmar.

 

Salient Features:

• Course Name: Online Digital Marketing Fundamentals Program
• Course fee: The course fee is ₱35,900 + VAT
• Duration of the course: The course is for four days.
• Batch/Mode: It is live online class training.
• Course Curriculum: The topics spread over the four days of training include:
  • Digital Marketing Strategy, conversion funnel, knowing consumers, key content framework, ORC framework, and other frameworks, knowing and understanding digital content formats.
  • Strategy, implementation, & metrics by channels include social media, Facebook, Twitter, Instagram, LinkedIn, YouTube, digital video, e-mail marketing, and paid and organic search.
  • The second part of the strategy, implementation, & metrics by channels, which includes digital distribution, touchpoints, display and native ads, various channels and platforms, mobile marketing, e-commerce, and CRM.
  • Digital Measurement & Analytics, with success indicators, KPIs, effectiveness, and exposure metrics.
• The classes are live and not recorded, with interaction with the subject matter experts.
• Certification: Upon course completion and passing the examination, candidates get the CDM certification, which is an assurance of credibility, recognized by the IMMAP. Candidates who do not wish to take the exam get a certificate of participation.

 

Address and Contact Information:

Amberland Plaza, Unit 401,

Jade Drive, San Antonio,

Pasig, 1605 Metro Manila, Philippines

Tel: +63 2 7796 5252

 

 

DIGITAL MARKETING COURSE AT INVENTIVE MEDIA, PHILIPPINES

 

 

Inventive Media is a learning hub that provides various programs, including digital marketing courses in the Philippines. The company offers services and training in digital media, website development, computer networking, corporate branding, etc.

 

Inventive Media believes in making education available to everyone. It imparts skills and knowledge through excellent teaching methodologies transforming people into dynamic professionals of the IT industry.

 

Under digital marketing, Inventive Media trains people on the fundamentals of digital marketing as well as offers individual courses in search engine marketing and search engine optimization.

 

The other popular courses are video and film editing, network and security, CCTV surveillance installation, and many more.

 

Salient Features:

• Course Name: Digital Marketing Fundamentals
• Course fee: The course fee is 10,000 Pesos.
• Duration of the course: The course is for two days, eight hours a day.
• Batch/Mode: The mode of learning is online through Google Meet.
• Course Curriculum: The digital marketing fundamentals workshop includes the following modules:
  • Introduction to Internet Marketing
  • Search Engine Optimization for visibility
  • Search Engine Marketing to Promote
  • Social Media Marketing to Engage
  • E-mail Marketing to Build Relationships
• Candidates get an unlimited refresher class for one year, reference materials in the form of PDF, and training is by certified trainers.
• Certification: Candidates get a course completion certification.

 

Address and Contact Information:

Karmela Building 2590,

3^rd Floor Manchas Street Corner

Venecia Street Makati City 1205

Tel: +63 2 88242145

 

DIGITAL MARKETING COURSE AT 6SIGMA PHILIPPINES

 

 

6Sigma PH is the leading six sigma school in the Philippines. With a mission to make Six Sigma simple, practical, and useful for the service industry, the institute also provides digital marketing courses in the Philippines.

 

The company has worked for various industries, including manufacturing, financial services, insurance, media, banking, etc. The consulting and training team comprises professionals who bring hands-on experience and knowledge into the services and training.

 

Salient Features:

• Course Name: Digital Marketing Certification Program
• Course fee: The course fee is 12,000 Pesos + 12% VAT
• Duration of the course: Candidates get 180-day access to the course.
• Batch/Mode: It is an e-learning program in a pre-recorded format accessible from a desktop or mobile.
• Course Curriculum: The program covers complete digital marketing concepts, including:
  • Digital marketing channels
  • Plan and development of digital marketing channels
  • Optimizing websites
  • Mobile channel optimization
  • Social media optimization
  • Other essential elements of digital marketing channels.
• The course is for novices as well as advanced professionals.
• The mobile app includes all the course material in the form of videos, study guides, essential terms and concepts, and chapter tests.
• Certification: Candidates get a certificate after completion of the course and clearing the examination.

 

Address and Contact Information:

One Pacific Place, H.V. Dela Costa Street,

Salcedo Village, Brgy.

Bel Air, Makati,

1220 Metro Manila, Philippines

Tel: +632-7980-5111

 

 

DIGITAL MARKETING COURSE AT CIIT COLLEGE OF ARTS AND TECHNOLOGY, PHILIPPINES

 

 

CIIT is a top multimedia art school that offers the best training at affordable prices in multimedia arts and information technology. It also provides digital marketing courses in the Philippines.

 

The institute has the core values of critical thinking, integrity, innovation, teamwork, and a passion for sharing knowledge and empowering the Filipino youth.

 

CIIT has courses and programs at the senior high school level, bachelor’s level, corporate courses, summer workshops, short courses, and boot camps. It has a partnership with a host of reputed companies.

 

Some of its main courses pertain to multimedia arts, 3D animation, mobile game development, and web designing.

 

Salient Features:

• Course Name: Digital Marketing Specialist Program
• Duration of the course: The course has ten sessions of four hours each, the total duration being 40 hours.
• Batch/Mode: Virtual classroom training.
• Course Curriculum: The syllabus includes:
  • Digital Marketing, create a digital marketing plan and identify customer’s online journey.
  • Social Media; create a social media advertising plan.
  • Search; complete an SEO worksheet.
  • Content Marketing; create content or a blog calendar.
  • E-mail and Mobile Marketing learn practical applications with various tools.
  • E-commerce, strategy, and plan.
  • Create a website online.
  • Digital Marketing 360, final digital marketing plan, activity, and presentation.

 

Address and Contact Information:

Socialspace Coworking

G/F Unit 3 CTP Alpha Building

Investment Drive, Madrigal Business Park

Ayala Alabang, Muntinlupa City

Tel: 8 441 0737 / 8 441 1816

 

 

DIGITAL MARKETING COURSE AT DMHQ, PHILIPPINES

 

 

DMHQ provides DMI certified digital marketing courses in the Philippines since 2015. The DMI courses have a global reputation and the trust of some of the biggest companies in the world.

 

Over five years, the DMHQ has trained several CEOs, marketing executives, brand managers, entrepreneurs, and digital marketing professionals through its various programs. Apart from integrated digital marketing, it also provides courses in digital and social selling, strategy and planning, social media marketing, and search marketing.

 

Salient Features:

• Course Name:
  • Certified Digital Marketing Professional
  • Postgraduate Diploma in Digital Marketing
• Course fee/Mode:
• The classroom course and live online format for CDMP are at Php65,000+VAT, and an on-demand online course is at Php40,000+VAT.
• The postgraduate diploma course is at Php200,000 +VAT, and it is an online course.
• Duration of the course:
  • The CDMP classroom variant has ten sessions, the live online classroom has 15 zoom sessions, and the on-demand format has ten pre-recorded online sessions. A 12 months free access to the membership portal is standard with any format.
  • The postgraduate diploma course is for 44 weeks.

• Course Curriculum: The syllabus for the CDM course consists of 10 modules:
  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization
  • Paid Search
  • Display & Video Advertising
  • E-mail Marketing
  • Website Optimization
  • Analytics with Google Analytics
  • Digital Marketing Strategy
• The postgraduate diploma course includes social media marketing, digital strategy and planning, customer experience, E-commerce and conversion rate optimization, search marketing, digital selling, and essential skills.
• The course content is comprehensive and internationally recognized.
• Certification: Candidates get an internationally recognized professional credential that adds credibility to the resume.

 

Address and Contact Information:

Unit 938 Mega Plaza Building

ADB Avenue, Ortigas Center, Pasig City

Tel: +63 (2) (917) 563-2755

 

DIGITAL MARKETING COURSE AT BUSINESSMAKER ACADEMY

 

 

Businessmaker Academy is an education centre that caters to training in finance, human resources, business, and corporate skills development. Within this context, it offers digital marketing courses in the Philippines.

 

With more than 15 years of experience in the domain, Businessmaker Academy has served 50K plus customers thus far. Over the years, the academy has established various support clubs and networks. Some of these are the HR practitioners network, a forex forum, a support network for administrative professionals, etc.

 

It hosts live seminars as well as zoom webinars in marketing and sales, leadership and management, finance and accounting, administrative skills training, and human resource management.

 

Businessmaker Academy also offers certificate programs and corporate training in addition to leadership conferences.

 

 

Salient Features:

• Course Name: Digital Marketing Plan
• Duration of the course: The training is for one session of four hours for a Zoom webinar, and one day for the live seminar, from 9 am to 5 pm.
• Course Fee/Mode: While the webinar only is at ₱1,500+VAT, the webinar + seminar format is at ₱3,500+VAT.
• Course Curriculum: The training includes:
  • Important digital trends and statistics
  • Digital marketing strategy and its importance
  • Understanding the digital consumer
  • Types of media, owned, paid, and earned.
  • Digital marketing tools and resources
  • Digital marketing campaign case study
  • Best practices and KPIs for websites, search engine optimization, search engine marketing, social media, e-mail marketing, and mobile marketing
  • Creating a digital marketing strategy
  • Action plan
  • Monitoring and measuring results
  • Campaign optimization
• The live seminars are at the training center and include a certificate of completion, seminar kit, meals, and drinks.
• Certification: Candidates receive an e-Certificate of completion along with access to the recorded webinar and supplementary materials.

 

Address and Contact Information:

Suite 1503A West Tower,

Philippine Stock Exchange Building

Exchange Road, Ortigas Center,

Pasig City 1605 Philippines

Tel: (632) 7957-7937, 7219-1039

 

 

DIGITAL MARKETING COURSE AT APEX GLOBAL, PHILIPPINES

 

 

Apex Global provides training courses that are relevant, engaging, accessible, and lasting, helping people achieve professional excellence. It has over 300 courses, of which it also provides digital marketing courses in the Philippines.

 

A leading education service provider, it caters to people in the Philippines, Malaysia, Singapore, and Vietnam. Public training, corporate training, and learning on-demand, Apex Global provides them with all.

 

Some of the more popular courses at Apex Global are those of agile and scrum, IT security governance, IT service management, data centre series, productivity tools, project management, and business analysis.

 

Salient Features:

• Course Name: Online Marketing Certified Associate
• Duration of the course: Three days/35 hours of training.
• Batch/Mode: Classroom training.
• Course Curriculum: This comprehensive training program covers the six most crucial digital marketing disciplines:
  • Content marketing
  • E-mail marketing
  • Pay per click advertising
  • Search engine optimization
  • Social media marketing
  • Web analytics
• Certification: As with other programs, the candidates get a course completion certification. Upon course completion and exam clearance, candidates can get the OMCA certification.

 

Address and Contact Information:

8^th Floor, Montepino Building

138 Amorsolo corner Gamboa Street

Legaspi Village Makati City

Phone#: (+632) 403 8668

 

DIGITAL MARKETING COURSE AT ATENEO DE MANILA UNIVERSITY

 

 

The Ateneo de Manila University Graduate School of Business is a leading centre for continuing education. It provides various workplace-based courses with immediate take-away values and competencies. At Ateneo, trainers are industry specialists with highly interactive training methodologies simulating business scenarios.

 

There are courses for individual development as well as corporate solutions. Under the realm of personal development, there are courses in subjects like leadership and management, finance, marketing, sales, health management, retail, business continuity management, and more.

 

The university also provides digital marketing courses in the Philippines under the online programs, in partnership with DMI.

 

Salient Features:

• Course Name: DMI PRO, Certified Digital Marketing Professional
• Course fee: The regular course fee is Php 89,000
• Duration of the course/Mode: It is a self-paced six-month online course.
• Course Curriculum: With a DMI partnership, the course modules consist of:
  • Introduction to digital marketing
  • Creating content and marketing it
  • Social media marketing
  • Search engine optimization
  • Paid search using Google Ads
  • Display and video advertising
  • E-mail marketing
  • Website optimization
  • Analytics using Google Analytics
  • Digital marketing strategy
• This training offers unique insights through various case studies and hands-on exercises about digital marketing.

 

Address and Contact Information:

130 HV Dela Costa Street, Salcedo Village,

City of Makati Philippines

Tel: (632) 8830-2043

 

 

DIGITAL MARKETING COURSE AT NEOTRADE, PHILIPPINES

 

 

Neotrade is a group of young individuals to bring together the highest-quality learning through events like conferences, seminars, and masterclasses. They also organize trade shows, consumer/retailer expos and are into advertising, publishing, and creative consultancy.

 

With a history of more than 17 years, Neotrade is instrumental in organizing more than 100 job fairs, seminars, education, and training expo and the likes. It offers various formats of digital marketing courses in the Philippines. Some of its notable workshops include social media training, a content marketing master class, and the 3D printing conference.

 

Salient Features:

• Course Name: Digital Marketing 101 Seminar for Beginners Online 2020
• Duration of the course: It is a two-day seminar.
• Batch/Mode: The seminar is online.
• Course Fee: The regular course fee is P5,000, and they do have some early bird offers and discounts.
• Course Curriculum: The syllabus includes:
  • Digital marketing plan
  • Social media strategy
  • Facebook and Instagram Ads
  • Video marketing
  • Google Ads and SEO
• The seminar provides candidates with a complete but concise overview of the various components of digital marketing and how to integrate them to form a digital marketing strategy.
• The course fee includes a PDF seminar kit seven days post the event.
• Certification: Candidates get a course completion certificate.

 

Address and Contact Information:

NEO-CCM Enterprises Events Corporation

Tel: (632) 9380837

FAQ’s

Question: Which One is Ranked 1 Institute To Learn Digital Marketing.

According to many recommendations, we have ranked 1 to IIM SKILLS, they are well-known institute offering Digital Marketing Courses for half a decade now.

Question: What is the Scope of Digital Marketing in the Philippines?

After Asian countries, the highest demand for learning digital marketing is from the Philippines nowadays. The scope is very promising for a sustainable career.

Question: What is the eligibility criteria to learn Digital Marketing?

There is no prerequisite to learn digital marketing and as such there are no eligibility criteria.

CONCLUSION:

 

The above is a research-based list of the top 10 digital marketing courses in the Philippines, along with various parameters that you need to look at before zeroing on a course.

 

In conclusion, gone are the days when customers stood in queues inside stores. Gen Y and gen Z prefer the convenience and speed of doing things online.

 

Brands globally are facing a highly disruptive situation, and digital channels are more important now than ever. Online media play an increasingly crucial role, as more and more consumers spend more time online and transact for everything from bill payment to grocery shopping online.

 

Such a changed scenario demands that brands and organizations redesign their game plan and develop adaptive and agile digital marketing strategies that identify opportunities and make use of the immense data.

 

An in-depth course in digital marketing gives you a clear understanding of the channels, platforms, tips, best practices, and current trends. This, in turn, will help you craft an integrated digital marketing strategy using various tools and resources.

 

Digital marketing is a powerhouse and is much more cost-efficient than traditional marketing. A training program will equip you with all the knowledge and tools to transform you into a skilled professional. Take your pick and initiate the transformation.