In the digital age, traditional marketing is fraught with pitfalls. Digital marketing, on the other hand, is what sets your boat sailing smoothly. This holds globally, and Dubai is no exception. Dubai is the wealthiest and most sought-after city in the United Arab Emirates. The overall growth in Dubai is as exponential as its skyscrapers. Digital marketing has made a massive impact in Dubai as well. A course in digital marketing gives you an overview and general information on the various area-specific trends and techniques in use. Let us take a look at the top 10 digital marketing courses in Dubai today.
DIGITAL MARKETING COURSE AT IIM SKILLS
IIM SKILLS is a unique platform for professionals, students, and entrepreneurs alike to obtain outstanding knowledge, quality training, and exposure to the most in-demand and industry-relevant skills. In just about five years, this institute has trained thousands of trainees across 35+ countries.
You might want to read about the top online entrepreneurship courses in India as well.
A global leader in online courses, IIM SKILLS, provides CAT coaching, content writing, and digital marketing courses in Dubai and all around the globe. With all the courses at IIM SKILLS being online, anyone from any part of the world can access high-quality training at cost-effective prices.
The institute values ingenuity and is always looking out for new and improved methods of training and course delivery, providing better services and better opportunities as well.
Training at IIM SKILLS provides candidates with an unparalleled learning experience. The digital marketing course at this institute is a blend of local market insights and digital marketing industry knowledge through mentors who have rich experience themselves in the digital marketing domain.
The institute employs globally recommended training methodologies and equips the candidates with the latest digital tools. The digital marketing course at IIM SKILLS transforms trainees into digital marketing professionals. They use all the tips and tricks to amplify the reach of businesses and maximize the returns on investments.
Key Highlights:
- Course Name: Master Digital Marketing Course
- Duration of the course: The course is for three months with a total of 180 hours, of which 60+ hours are for live online training while 120+ hours are for practical assessments and assignments.
- Course Fee: INR 34,900 + GST
- Batch/Mode: The course is exclusively online. There are weekday and weekend batches available.
- Course Curriculum: The course content conceptualization and deployment is such that it goes from a basic to advanced level, and even a novice finds it easy to understand.
- Over 40 modules are cover all the essential topics of SEO, SEM, SMM, SMO, email marketing, website development, content writing with advanced blogging, online reputation management, marketing automation, and many more.
- The training employs accelerated and intensive learning techniques. The trainer also encourages and initiates a post-course action plan. The post-course support forum is constructive for candidates who need some handholding even after the course completion.
- Internship and Placement: There is an optional three-month internship for deserving candidates. Also, the institute offers assistance with placement and even an infographic resume preparation.
- Certification: The institute provides a certificate of course completion and also guides candidates on obtaining the very relevant certifications from Google, HubSpot, and Facebook.
Contact Information:
Building No.4, Near Reel Cinemas,
City Walk Phase 2, Al Safa
Dubai, United Arab Emirates
Other Courses offered by IIM SKILLS:
INC ACADEMY, DUBAI
With headquarters in New York, Inc Academy, a leading digital marketing training and consultancy company, has its Middle East regional presence in Dubai. It is one of the leading providers of digital marketing courses in Dubai.
The Academy designs and delivers training programs in social media marketing, search engine optimization, Google AdWords, and Google Analytics.
Inc Academy has trained individuals across 20 countries. All of their training programs have accreditation by the government of Dubai KHDA (Knowledge and Human Development Authority).
Alongside training, the Inc Academy also consults businesses, helping them with digital transformation to grow their businesses online.
Key Highlights:
- Course Name: Professional Certification in Digital Marketing
- Duration of the course: 40+ hours; basic to advanced level.
- Five days of classroom mode
- Three months of extended online mode
- Twenty-two days fast track online mode.
- Course Fee:
- Batch/Mode: The course is available in both classroom and online live instructor-led formats.
- Course Curriculum: The syllabus has core modules and specialized modules. While the course includes all core modules, candidates can choose four specialized modules. The core modules are:
- Orientation workshop
- Social media marketing
- Search engine optimization
- Search engine marketing
- Digital strategy and planning
- Google Analytics
- Candidates can avail of one-on-one consultation sessions with the Google-certified trainer.
- To further strengthen all the learning, the course includes workshops, group exercises, case studies, and live demonstrations.
- The course is inclusive of 90 days of post-training support.
- Internship: It includes two months of project-based internship.
- Certification: The certifications include:
- Certificate from Inc Academy
- KHDA, Dubai
- Digital Innovation Labs, New York
- CPD London
- Google AdWords and Analytics
- HubSpot Inbound Marketing
- Snapchat
Contact Information:
I N C Professional Training LLC
Unit 2001, Level 20, 48 Burj Gate,
Burj Khalifa Street
Downtown Dubai – 36615, UAE
Phone#: +971-52-437-1377
DIGITAL MARKETING COURSE AT SEO INTERNATIONAL
A division of Al Wafaa Group, SEO International, offers digital marketing courses in Dubai. They offer to consult and training services across UAE, GCC, Pakistan, and India. With its inception in 1999, SEO International specializes in internet marketing, digital strategy, search engine optimization, Google AdWords, pay per click advertising, and social media marketing.
The institute provides in-house and corporate/public training. They also hold open seminars, workshops, and conferences. SEO International has trained 3170+ UAE business executives thus far in internet marketing and social media marketing.
The company also caters to consultancy and services and has provided Google ad campaigns and web analytics for businesses across UAE. At the corporate training level, they have provided custom digital marketing training to over 950+ companies.
Key Highlights:
- Course Name:
- Five-day digital marketing course, online/live.
- Three-day digital marketing course, classroom mode.
- Digital marketing-group training session.
- In-house (private) custom training solution at your location
- Course Fee:
- AED 4,200 for the three-day course.
- The five-day online course is for AED 1450.
- AED 1950 for up to three participants for the in-house training.
- Batch/Mode:
- The three-day course is from morning till evening on weekdays and weekends.
- The five-day course has five three-hour live sessions with the instructor.
- Course Curriculum:
- The three-day course includes Digital marketing 101 and SEO, Google Ads, Google Analytics, Content and Social Media Marketing strategy, tips, and tools. The course fee includes a flash drive with the course material, presentations, and PDFs.
- The five-day course includes digital marketing 101, search engine optimization, YouTube SEO, Google Ads, Google My Business, Content Marketing, Social Media Marketing, Social Media Advertising, and Google Analytics.
- The five-day course has a maximum of eight participants and provides access to recorded sessions, PDFs, templates, video tutorials, and other learning resources.
- Certification: Certification of completion at the end of the course and guidance to get certifications from Google, HubSpot, HootSuite, Facebook, and more.
Contact Information:
Mezzanine Floor, Atrium Building
Land Mark: NBQ Bank Building, Near to Al Qiyadah Metro Station
Dubai-United Arab Emirates
Phone#: +971 55 997 1452
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DIGITAL MARKETING COURSE AT BRIGHT FUTURE
An affiliate partner of the British Council, Bright Future, is yet another leading institute that offers digital marketing courses in Dubai. They have a range of courses for:
- Exam preparation
- Hospitality management
- Accounting
- IT programs
- Tutoring
Key Highlights:
- Course Name: Digital Marketing Training Program
- Course Curriculum: The syllabus includes:
- Introduction to digital marketing
- Website designing with WordPress
- Introduction to search engine
- Keyword research and competition
- On-page optimization
- Off-page optimization
- Local SEO
- Penguin recover process
- PPC advertising
- Display advertising
- Google shopping ads
- Mobile marketing
- Video marketing
- Email marketing
- Social media marketing
- Online reputation management
- Google Analytics
- The course provides a detailed understanding of all concepts of digital marketing, including website planning and promotion and automation of the marketing process.
- Candidates get to learn about various tools and get reference materials as well.
Contact Information:
Suite # 106, First-floor NBQ Bank Building
Khalid Bin Al Waleed Road
Bur Dubai, UAE
Phone#: +971 4 3795904
DIGITAL MARKETING COURSE AT DELPHI STAR, DUBAI
Delphi Star is a professional training centre with headquarters in Dubai. With a reach across the Middle East, Africa, and India, the institute provides various digital marketing courses in Dubai.
The institute has a wide variety of courses on accounts, finance, project management, and IT. Delphi Star also provides premium corporate training in keeping with the market trends. With new specialization courses and innovative online learning techniques, it distinguishes itself from its competition.
The learning at Delphi Center, Dubai, is an interactive and enhancing learning experience. The institute even invites distinguished people from the corporate and academic fields as visiting and guest faculty adding value to the training itself.
Key Highlights:
- Course Name:
- Certified digital marketing professional
- Certified digital marketing master
- Postgraduate diploma in digital marketing
- Digital marketing masterclass
- Duration of the course: the masterclass is for four weekends as a classroom session or 24 hours of online instructor-led sessions.
- Batch/Mode: All the courses are currently online/instructor-led.
- Course Curriculum:
- The professional course includes modules on content marketing, SMM, SEO, PPC, display and video advertising, email marketing, website optimization, Google analytics, and digital marketing strategy.
- The master course includes modules on SEO, SMM, eCommerce and email, mobile marketing, and digital marketing strategy and planning.
- The postgraduate course includes modules like CX, eCommerce, CRO, search and digital channels, digital selling, essential skills, and digital marketing planning and strategy.
- The masterclass includes basics, SEO, SMM, PPC, advanced Google analytics, email marketing, and advanced tools and techniques.
- The course content is industry-focused with the latest toolkits and 24×7 access to course material online.
- The trainers are Google certified, industry experts.
- Another benefit of courses at Delphi is candidates become a part of a vibrant, connected community of over 55k global members.
- Post-course support from Delphi is for six months through discussion forums and email.
- Certification: All the courses come with a globally recognized certification.
Contact Information:
AL Hamsah Building, Block-A
(Same Building Ansar Gallery Mall)
4th Floor, Unit No-402,
Karama, Dubai,
United Arab Emirates
Phone#: +971-52-908-6650
DIGITAL MARKETING COURSE AT LEARNERS POINT, DUBAI
Learners Point is an ISO 9001:2015 Certified Organisation that has trained 25k plus students since its inception in 2001. The courses it has to offer include those in information technology, management, HR, logistics, finance, marketing, ERP, and leadership.
The institute continuously updates its training and delivery methods and provides some great digital marketing courses in Dubai. The courses at Learners Point are customizable and cost-effective and come with CPD UK accreditation. Learners Point also offers corporate training.
Key Highlights:
- Course Name: Complete digital marketing training course.
- Batch/Mode: The training has options for classroom and online modes.
- Course Curriculum: The syllabus covers modules of SEO, PPC, email marketing, display advertising, SMM planning and SMM implementation, web analytics, strategy and planning, and finally blogging for business.
- The trainers have highly experienced faculty from around the globe with decades of industry experience.
- The training is the right blend of theory and practical.
- Certification: Candidates get a UK certification for this course as all courses at Learners Point are CPD UK accredited.
Contact Information:
Suite #610 – The Business Center,
Opposite Burjuman Centre,
Adjacent to Burjuman Metro Station Exit 4,
Khalid Bin Walid Street. P.O.Box: 94743 Dubai, UAE.
Phone#: Â +971 (04) 3266880
+971507942476
DIGITAL MARKETING COURSE AT LEORON PROFESSIONAL DEVELOPMENT INSTITUTE
Leoron is a comprehensive training institute offering training and development solutions in various segments. With branches across the EMEA region, they also provide digital marketing courses in Dubai.
The institute is a platform with over 1200 courses on administration, engineering and maintenance, finance, accounts, healthcare, human resources, quality management, sales and marketing, and so on.
Leoron’s also provides top-quality corporate training improving the competency levels of employees across various organizations.
Key Highlights:
- Course Name: Certified Digital Marketing Professional-CDMP
- Course Fee: 4,470 USD. The course fee covers the entire training experience in a 5-star hotel, learning material, meals, and refreshments.
- Batch/Mode: Both classroom/online modes are available
- Course Curriculum: The syllabus includes all essential modules such as digital planning and strategy, SEO, PPC, SMM, email marketing, content marketing, mobile marketing, implementation, and measurement.
- The training is highly interactive and includes case studies from around the world.
- The five key takeaways from this program are:
- Increase website visibility through SEO techniques
- Driving traffic to the website through PPC
- Execute digital display campaigns
- Capture, segment, and manage a successful email marketing campaign.
- Using social media to engage and grow the audience.
Contact Information:
Dubai Phone#: Â +971 4 447 5711
DIGITAL MARKETING COURSE AT INFORMA CONNECT
With 25 years of experience, Informa Connect is a leading training provider offering even digital marketing courses in Dubai. It has branches in Abu Dhabi and Riyadh as well. The institute offers public training courses, custom courses, as well as online courses.
Informa Connect champions change and drive innovation through world-class annual events and seminars as per individual business needs. Their areas of expertise are many and include agriculture, audit, business operations, education, leadership and management, professional development, project management, finance, and IT, to name a few.
Informa Connect is proficient in conferences and events, training, consulting, and managing events. Also, Informa Connect has a partnership with some of the best universities, institutions, and accreditation bodies, adding value to all of its training.
Key Highlights:
- Course Name: Certificate in Digital Marketing
- Duration of the course: It is a five-day course.
- Course Fee: The course fee includes documentation, refreshments, and luncheons.
- Batch/Mode: It is interactive classroom learning with a combination of lectures, workshops, discussions, and practical case studies.
- Course Curriculum: This practical digital marketing course provides insights into digital marketing planning and strategy, display advertising, remarketing, SEO, PPC, mobile marketing, and web analytics.
- Participants benefit from real-life examples and case studies and global and regional online marketing practices.
- Certification: It is a CPD (Continuing professional development) certified course. Upon course completion, participants also earn a digital badge
Contact Information:
Level 20, in the World Trade Center Tower,
Dubai, UAE
PO Box 9428
Phone#: +971 4 407 2500
DIGITAL MARKETING COURSE AT ATTON INSTITUTE
Atton Institute in Dubai offers a complete range of courses encompassing a variety of skills and categories. It also provides digital marketing courses in Dubai. It provides public training and in-house training.
With headquarters in Dubai, Atton Institute helps various industry verticals to up-skill their employees through their high-quality training solutions.
Some of the segments from their vast array of courses and training expertise include:
- Business management
- Digital marketing
- Career development
- Customer experience
- Consumer behaviour
- Remote work
- Human resources
- Smart and digital technologies
- Soft and general skills and so on.
While companies benefit from enhanced job performance and efficiency of employees, individuals benefit from high-level networking and new ideas and insights.
Key Highlights:
- Course Name: Digital Marketing Expertise Masterclass
- Duration of the course: It is five days for the public course and three days for the live online training.
- Course Fee/Mode: USD 4400 for the public course with an early bird offer right now of USD 3400 (70 days before start date) and USD 3900 (25 days before the course starts). The online course is for USD 1550. The course fees are exclusive of VAT.
- The course fee includes extensive workbooks with course materials, handouts, and other supporting materials.
- There are practical examples and case studies explained by professional instructors.
- Other freebies inclusive of the course fee are free valet parking, coffee breaks, lunch, and Wifi access.
- Course Curriculum: The course content includes the following modules:
- The digital marketing landscape
- Search engine optimization
- Content marketing
- Social media marketing
- Online advertising
- Leveraging communication with your clients through various channels
- Lead management
- Brand management and business reputation management
- Analytics
- Certification: All participants get the Atton Course Completion Certification
Contact Information:
Swiss Tower
Office #703
Jumeirah Lake Towers
P.O. Box#: 336879
Phone#: +971 4 43 111 77
DIGITAL MARKETING COURSE AT CENTER FOR EXECUTIVE DEVELOPMENT
The CED is an education arm of the University of Dubai. It provides specific work-oriented programs transforming lives and careers since 2004. The CED among various courses offers digital marketing courses in Dubai as well.
Training with the CED ensures an engaging and dynamic learning experience with an emphasis on the integration of knowledge and skills. There are training programs and online courses across various segments, some of which include:
- Accounting/finance
- Business
- Coaching
- Human resources
- Innovative programs
- Leadership
- Marketing
- Supply chain.
Whether you are a newbie, an existing digital marketer, or an entrepreneur, there are various digital marketing courses for every level.
Key Highlights:
- Course Name:
- Professional Diploma in Digital Marketing
- Digital Marketing Crash Program
- The Digital Marketing Suite
- Digital Marketing Strategist
- Duration of the course/Mode:
- The diploma course is a three-month online course.
- The crash program is a two-day classroom program.
- The digital marketing suite is for 72 hours and is instructor-led.
- The digital marketing strategist course has 400-course hours.
- Course Fee:
- A professional diploma is for AED 8,500+ VAT
- Digital marketing crash program is for AED 3500/-
- The digital suite is for USD 299
- Digital marketing strategist course is for USD 3595
- Course Curriculum:
- The professional diploma covers the modules of digital disruption, search marketing, social media marketing, display marketing and email marketing, website, and app development, performance marketing, and analytics, eCommerce, and finally, digital strategy and the future of digital.
- The crash program includes awareness on social media platforms, harnessing content marketing, basics of email marketing, harnessing various paid channels in digital SEO and SEM, and finally measuring performance with Google Analytics.
- The digital marketing suite is all about marketing your business on the internet, using social media in business, and achieving top search engine positions.
- The digital marketing strategist includes modules like an introduction to marketing, the marketing mix, market research and trends, international marketing, sustainable marketing, brand management, consumer behaviour, financial planning, integrated marketing program, websites for marketing, developing concepts, writing copy, SEO strategy, social media engagement, and Google Adwords.
- Certification: All courses come with a certificate of completion.
Contact Information:
Academic city
Emirates Road
Dubai – UAE
P. O. Box#: 14143
Phone#: +971 4 556 6977
FAQs
1. What is the duration of Digital Marketing courses in Dubai?
The duration for a comprehensive digital marketing program is around 3 to 6 months (12 weeks-24 weeks). Practical assignments, case studies are also included in the course.
2. What should be the criteria to choose a digital marketing course?
While choosing a digital marketing course, you should carefully check the curriculum, trainers’ qualification and experience, and the number of practical assignments incorporated in the course, internship opportunities. You should also check whether the fee is commensurate with the features provided.
3. What is the best digital marketing course In Dubai?
There are several top-notch digital marketing courses. You should have a checklist in place when planning to enrol in a digital marketing course. Course curriculum, fee, duration are important criteria. Go for the institute that ticks all or most of your boxes in the checklist. The list here is of the top digital marketing courses online and offline.
4. What are the different concepts covered in a digital marketing course?
You have SEO, SEM, Reputation Management, Social Media Marketing, Google Analytics, content marketing, advanced blogging, digital media, Integrated Digital Strategy, Email Marketing, among the main concepts covered in a digital marketing course.
IN SUMMARY:
This list is a research-based list and includes the top 10 digital marketing courses in Dubai. The main objectives of an excellent digital marketing program are to:
- Increase your brand visibility and presence online through search engine optimization.
- Drive traffic through search engine marketing, PPC, and Google AdWords.
- Reach out to a larger target audience and engage them on various social media platforms.
- Capture email subscribers and make optimum use of automated email marketing to capture leads.
- Leverage social media campaigns and mobile marketing.
- Finally, analyze all marketing efforts through web analytics and optimize your digital marketing strategy.
You can also read through our list of top digital marketing courses in India.
Digital marketing is truly the most cost-effective yet highly rewarding marketing method that has almost obliterated traditional marketing methods. It is a dynamic field, and hence staying up-to-date with the latest trends and information is crucial to becoming a great professional digital marketer.
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