Digital Marketing Course by IIM SKILLS

Are you confused about choosing the best Digital Marketing Courses in Moradabad? You are at the right place. In this article, we will have a look at the best courses available. Though many of us are familiar with the term digital marketing, we lack an understanding of the huge scope this field has for us. With the internet, various new areas of work have come into place. 

 

One such arena of work is digital marketing. But just a piece of knowledge about the term is not enough to get into this field. Some proper techniques need to be followed, right! If you want to get into digital marketing and are in search of some of the best digital marketing courses, then just grab a cuppa and start reading this article. So, are we ready then!

 

 

Moradabad

 

 Moradabad was named after prince Murad Baksh, who was the youngest son of Mughal emperor Shahjahan. Moradabad is considered to be one of the fastest-growing educational hubs in India with several well-known Engineering institutes as well as good colleges. 

 

The city also boasts of the famous Police Training Academy located here. Considered one of the major industrial cities in the country today, the city is an export hub of Uttar Pradesh. The city is popularly known as the Brass City of India. Being an export hub, iron sheets, metal handicrafts, glassware, aluminum works, etc are hugely imported by the western countries like America, Britain, Australia, UAE, Saudi Arabia, Canada, etc. 

 

 In a city, famous for its brass and copper, and metal works, it is obvious that digital marketing is in demand in such a place. You can thus find some of the best digital marketing courses in Moradabad which are bound to help you.

 

Check out the Best Online Digital Marketing Courses

 

Meaning of Digital Marketing Courses in Moradabad

 

To be explained in very simple terms, digital marketing means any form of marketing that occurs on a digital platform. In this form of marketing, the internet plays a major role along with computers, laptops, and other electronic devices. Special software and apps are used for promotions.

 

Take, for example, you are working for a firm selling baby products. In a market, there are several brands selling such products. Marketing is the process of attracting people to your brand and products. It is a way in which you can influence and attract customers by telling them about the benefits of using your products. As a digital marketer, you will be using several techniques and ideas of attracting clients. The quality of the products, the benefits, the packaging color, etc are all part of marketing.

 

It can well be understood why you are looking for digital marketing courses in Moradabad. In a city that boasts of metal handicrafts and is also the export hub of the state, it can be understood that there is an increased demand in the need of digital marketing. In earlier times, firms and companies used to promote their products by using pamphlets, advertising their products in newspapers, etc.

 

Today the process of marketing has undergone a change. Digital Marketers use a number of ways to promote their products online. Due to digital marketing, you can reach a much wider audience in comparison to previous ways of marketing.

 

Also read: Free Online Digital Marketing Courses

 

Digital Marketing Techniques You Will Learn In The Classes of Digital Marketing Courses in Moradabad

 

• Email Marketing
• Web Advertising
• Social Media Marketing
• Search Engine Optimization
• Content Marketing
• Affiliate Advertising
• Overall Personalization

 

Scope of Doing Digital Marketing Courses in Moradabad

 

Today we are living in a technologically induced world. Everything around us is influenced by it. We can today find the concept of startups and online businesses. These have been possible due to the presence of the digital platform. In such a society, digital marketing is the key element that can lead your business to thrive and shine.

 

Digital Marketing has its presence in every field today. From education to pharmaceutical companies, to health sectors and hospitals, to cosmetic products, to garments, to the food sector, etc. Every industry is today guided by digital marketing. A digital marketing course becomes extremely important in such a situation. 

 

Though we may know what digital marketing is, digital marketing courses in Moradabad will teach you about the techniques and methods followed by digital marketers. This is a highly dynamic industry where new products and businesses are coming up every day. In this situation, just a mere understanding of digital marketing is not enough. A professional course will make you efficient and swift to deal with various situations and also invent new techniques and ways of marketing.

 

This type of a course will expand your horizon and give rise to a more efficient digital marketer in you. The intricacies of this industry will be understood by you only when you do this course. The certificate you will receive after completing this course will help you to fetch a job as a certified digital marketer.

 

Being a professional course, the syllabus of this course will focus on how one can increase the digital presence of one’s company. How you can reach a wider audience, the best techniques for marketing, apps that can be used, content and tools for increasing sales, promotional methods, etc. Digital Marketing courses in Moradabad are technical skill-based courses that will help you immensely in the field of business and marketing.

 

You may want to read: Prospective Scope of Digital Marketing

 

Best Digital Marketing Courses in Moradabad

 

1. IIM Skills

 

IIM Skills is one of the leading institutes in the country today providing skill-oriented courses. The institute started its journey in the year 2015. The main idea behind introducing skill-based courses was to create an efficient workforce and confident youths in the country. Most of the time, qualified youngsters do not find the jobs they are looking for. The growing dissatisfaction among the new generation was something that was noticed by this institute. 

 

The professional courses were introduced to combat the growing unemployment rates in the country. These courses increased the efficiency of the students and also made them more employable. Today with the rise of online businesses of various kinds, marketing through an online platform has gained great importance. The main aim of this institute is to familiarize you with the current demands of the market and also help you acquire all the skills necessary to shine in your field.

 

Course Offered: Master Digital Marketing Course

 

Duration: 5 months

 

Mode: Live Online Classes

 

Fees of the course: INR 34,900+18% GST

 

 

Course Curriculum:

 

• Introduction to Digital Marketing
• Web Development at WordPress
• Inbound Marketing
• Online Reputation Management- ORM
• Marketing Automation
• Media Buying and Planning
• Affiliate Marketing
• Video Marketing (Youtube)
• Digital infographics Resume Creation
• Integrated Digital Marketing Strategy
• Content Writing and Advanced Blogging
• Search Engine Optimization
• Search Engine Marketing (Google Ads)
• Email Marketing
• Social Media Marketing
• Web Analytics (Google Analytics)

 

Perks of doing this course:

 

• The course is a 5 months comprehensive course. In these 5 months, 3 months is the core course consisting of theoretical and practical training. The next 2 months are dedicated to internships provided to every student. In this internship, you will receive a fixed stipend of INR 6000. So along with the core skills that will be taught to you, you will gain practical work experience through the internship.
• Once you complete the course and the internship, you will receive the course completion certificate, internship certificate, and a letter of recommendation. These 3 certificates would benefit you immensely in the field of work. 
• The institute follows the latest market developments and hence students are exposed to the recent tools and techniques used here. Some of the most important tools like MailChimp, WordPress, Google Ads, Ubersuggest, LinkedIn Ads, Semrush, etc are used and taught to you during the tenure of this course.
• Assignments are provided to you on a weekly basis so that you get hands-on practical exposure and experience. This training is provided so that you do not feel out of the place in your job sector and are able to contribute wholly to the company. The practical training would encompass web development, SEO, SMM, Email marketing, etc.
• If you are someone who likes this course but is still unsure if it would benefit you, you can always request a call back from the institute or take an online demo class. This demo class is arranged to help students get a clearer knowledge about the course.
• Once you complete this course, there will be an array of options available for you. You can join a company as a marketer, open your own agency, or get into freelancing. This type of professional course will help you to get knowledge about new kinds of career options and opportunities.

 

 

Email: info@iimskills.com

Phone: +91 9911839503

 

Other Courses Provided by IIM Skills

 

– Content Writing Course

– Technical Writing Course

– Advanced SEO Course

 

2. Moradabad School of Online Marketing

 

The institute was founded on the idea of making the students and the young people of the city aware of the power of digital platforms and marketing strategies. In a city that is a hub of exports and is known for its metal handicrafts, it is even more important to make one realize the importance of online marketing. Since online marketing is the future of our country, this type of a course was introduced in the city to make the young population self-reliant and efficient. 

 

Course Offered: Digital Marketing Course

 

Duration: 3 months

 

Mode: Offline OR Online

 

Course Curriculum:

 

• Digital Marketing Overview
• Website Planning and Creation
• Content Creation and Management
• Search Engine Optimization
• Google Adwords PPC
• Google Web Analytics
• Social Media Optimization
• Email Marketing
• Lead Generation and Conversion Optimization
• Online Media Buying
• Affiliates and Adsense Marketing
• Mobile Marketing
• ECommerce website and marketing
• Online Reputation Management

 

Perks of doing this course:

 

• The course curriculum is designed and structured by experts who do a thorough research of the market scenario. After the research and survey are completed, the syllabus is designed in accordance with the latest developments in the market. Along with theoretical sessions, you will be given practical tasks and assignments. Case studies, exercises, and will be evaluated on those.
• The number of students per batch is restricted to just 12 students. The sole reason they keep the size of the batch small is so that the trainers can provide individual attention to the needs of each student. With a lesser number of students, a better learning environment is created which promotes a higher knowledge gain.
• Fees of the course are kept highly affordable so that more and more students can attend and avail the benefits of this course. 
• The mode of teaching-learning is of two types-offline and online. Based on your individual preferences and suitability, you can choose the model. The offline classes are held on weekdays- 4 days a week, or on weekends- 2 days a week. The online classes can be availed at any time of the week. The 5th day is kept for doubt clearance.

 

Email: support@msom.in

Phone: +91 8057222122

 

3. 360 DigiTMG

 

This institute is a very famous education and training center located in Moradabad. It is ranked among one the best digital marketing courses in Moradabad. The course is provided keeping in mind the market trends and how one can promote their products in a better way. Practical training is of foremost importance in this course. The curriculum was designed keeping in mind the needs of students and young professionals.

 

Course Offered: Digital Marketing Course Training

 

Duration: 60 hours

 

Mode: Classroom Sessions OR Online

 

Fees for the course: INR 21,240

 

Course Curriculum:

 

• What is Digital Marketing
• Creation of Website using WordPress
• Content Creation- Text, Videos, and Creatives
• Search Engine Optimization
• Social Media Marketing
• Search Engine Marketing
• Google Analytics
• Email Marketing
• Conversion Rate Optimization
• Affiliate Marketing
• Reputation Management
• E-Commerce Stores
• Ten International Certifications
• !5 must-know Marketing Tools

 

Perks of doing this course:

 

• During the tenure of this course, you will learn to generate ideas for infographics and articles and design infographics using Canva. In social media marketing, you will be taught about Facebook and Instagram marketing as well as social media scheduling, listening, and analytics.
• Along with the course completion certificate, you will be eligible to get 10 other international certificates from HubSpot, Facebook BluePrint, Microsoft Bing, Google Ads, etc. 
• Some of the most famous and important tools like Canva, Moz, Hootsuite, Active Campaign, Unbounce, Youtube Creator Studio, etc would be taught to you. The practical training will help you to use and apply these tools to your daily work.
• The course is not limited to just 60 hours of intensive classroom sessions. Once these sessions are completed, you will be required to complete 100 hours of assignments, followed by 480 hours of live projects.

 

Email: enquiry@360digitmg.com

Phone: +91 9989994319

 

4. SkillCircle

 

It is a well-known institute located in Moradabad, providing skill-oriented courses to its students. Practical training and skill accumulation are given utmost importance in this institute. The current industrial needs have undergone a huge change due to the changes in the market caused by the internet. Hence, this institute introduced this course to help you to get the most benefit from doing a professional course in digital marketing.

 

Course Offered: Digital Marketing Course

 

Duration: 3 to 4 months

 

Mode: Live Virtual Training

 

Course Curriculum:

 

• Digital Marketing Overview
• Social Media Marketing
• Search Engine Marketing
• Search Engine Optimization
• Mobile Marketing
• Email Marketing
• Content Marketing
• Affiliate Marketing
• Google Analytics
• Google Adwords
• Website Creation
• Keyword Research
• Video Optimization
• Lead Generation
• Basics of Blogging

 

Perks of doing this course:

 

• The course is completely industry-oriented with more than 40 modules that are structured especially to help students gain practical knowledge and exposure in the field of digital marketing.
• The institute offers more than 20 certifications. These certificates will give a boost to your confidence as well as add to the glory of your resume. You can then appear for interviews and job opportunities with added confidence in you.
• The course is designed to particularly help the young generation get a hang of the needs and ways of functioning of a market. The trainers who have taken up this responsibility are extremely knowledgable and experienced professionals who know the field of digital marketing inside out.

 

Email: hi@skillcircle.in

Phone: +91 9899140180 

 

5. Leading Rain

 

Leading rain is considered a leading institute in the field of digital marketing courses. The institute focuses heavily on the practical acquisitions of skills and knowledge. Leading Rain is a student-friendly institute where the demands and needs of each student are given the foremost importance. The tools and techniques taught will help you to excel in your field of work and also help you to fetch a good job for yourself.

 

Course Offered: Digital Marketing Course Training

 

Duration: 2 to 3 months

 

Course Curriculum:

 

• Search Engine Optimization
• Social Media Optimization
• Pay Per Click
• Youtube Marketing
• WordPress
• Content Writing
• Email Marketing
• Google Analytics
• Webmaster Tools
• Affiliate Marketing
• Blogging

 

Perks of doing this course:

 

• The institute offers the course in different time durations- 2 months or 3 months. You are free to choose a suitable day of the week- weekdays or weekends to finish the course. 
• Online assignments for each module are given to you as homework so that you get a practice of the things taught to you along with the feedback you will receive upon submitting the assignment.
• Being an online course, you can do this skill-based training from anywhere and at any time.
• You are trained by experts who have worked in the field of digital marketing for several years.

 

Phone: +91 9456651910

 

 

Frequently Asked Questions

 

Q1. What is the importance of doing digital marketing courses in Moradabad?

 

A digital marketing course is a professional course. A course of this nature will help you to gain much-needed practical exposure to the market. In today’s highly competitive and fast world, promoting one’s products efficiently is the need of the hour. In this course, you will learn about the tools that are used in digital marketing as well as the ideas and promotional techniques that are used to attract the audience.

 

This course will also provide you with a certificate which would be an added benefit for you. Your resume would be considered better than someone with no practical exposure. Thus your career as a digital marketer would see a boost once you complete a course like this.

 

Q2. Can digital marketing be helpful for Startups?

 

Yes. Startups need digital marketing the most. A new business is called a startup. As a new entrepreneur, you must be aware of the changes occurring in the market as well as the marketing elements in use. Being a new entrant in the field of business, you have to use some of the best digital marketing techniques to gain visibility.

 

With thousands of other brands already present in the market, you have to grab a desirable number of audiences and assure them that your product is better than other’s products. In order to achieve this visibility and prominence, your digital marketing techniques should be highly advanced. Thus in the field of startups, digital marketing plays the most important and prominent role.

 

Q3. Are there any specific eligibility criteria to do digital marketing courses in Moradabad?

 

No. A digital marketing course has no rigid eligibility criteria. You can come from any field or background to do this course. If you are someone who is willing to change your career path and explore a career in digital marketing, you can go for this course. Having no strict criteria, it is a student-friendly course and field open to all.

 

Conclusion

 

The internet has changed society and the world we are living in. Today we can find so many online educational platforms, online cooking classes, online shopping portals, etc. Why do you think some of these portals are more famous than some others? The ones that are more famous have better digital marketers who use innovative and good techniques that help their website to rank and also gain visibility.

 

If you are someone who wants to make it big in the field of digital marketing, go for this course. Once you complete this course, you will have a lot of opportunities in front of you. Whether you decide to work for another company, open your own agency, or become a freelancer. The choice is yours. But in today’s highly competitive and technologically-induced society, digital marketing is the present and the future. 

 

So all you young folks out there, what are you waiting for! Get yourself enrolled now and start a shining career as a digital marketer.